Professional Documents
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BSE-20S-038 Entrepreneurship & Leadership
BSE-20S-038 Entrepreneurship & Leadership
There was a time when entrepreneurs only had to write a letter to propose
their business idea and send it to other investors for support. These days,
investors are very demanding and expect a high level of professionalism
and preparation for the entrepreneurs they choose to sponsor. Kleiner
(2007), a prominent capitalist, says that when evaluating a proposal,
investors want to see more than just a good idea with a bright young man
or woman: they want to see a business plan that shows that the idea is fully
tested and that the entrepreneur has carefully considered the necessary
steps to transform the idea.
The Emergence Of The Business Plan:
The term
business plan is a term that originated during World War II. Back then it
was widely used to describe the long-term strategies of large firms. The
Business Plan has been a very confidential book and has been revealed to
very few viewers. During the 80's the business plan of the term became
very popular and it was during this time that the first articles that appeared
discussed the issues behind the business plan. From that decade onwards,
the term business plan was widely used to signal the start of new and
emerging companies. (Karlsson, 2005) [2]. This may be the reason why
when it comes to business plan the first image that falls into people's minds
is the first business, which should not be the case especially since The
Ernst and Young Business Guide (1987) states that even established firms
can have written business plans to determine or evaluate the achievement
of business objectives.