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Business Management 6 NOTES LC
Business Management 6 NOTES LC
Business Management 6 NOTES LC
are the various pressures from the macro-environment that impact upon a
Macro Factors
business and how they operate
Macro environment is the external environment a business works within and over which the business
has no control. It is dynamic and ever changing so a business must adapt to remain
viable.
Macro internal Your choice the factors you control (who you hire)
External Environment
the uncontrollable elements outside an organization that may affect its
performance either positively or negatively
includes external and internal customers. (workers suppliers) Values, beliefs and
societal attitudes and behavior
consumer trends. it includes what people currently think about ways of working,
how business should be operating and purchasing patterns. ie: work life balance
includes all things financial, meaning when planning, business must take into
Economic conditions
consideration interest rates, tax rates, business confidence and consumer
confidence levels
business Consumer
Management A person who purchases goods and services for personal USE
the environment immediately external to a business with which it has close
Operating environment interaction when conducting its business activities
customer needs The wants and desires of buyers of a product or the customers of a business.