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Michelle Cheng, Corinne Lima, Fuhmay Zhang, Lauren Rudolph, Gia Guevarra - Group 2

Dr. Debra Keenan

Community Nutrition

4 November 2021

Community Assessment

Situation Statement

New Brunswick’s Characteristics

The city of New Brunswick displays a very diverse population among its 55,676 people

[7]. This population includes both permanent residents and all Rutgers University New

Brunswick students who live on campus or in off campus housing. The racial demographics

show that as of July 2019, the U.S. Census estimated the population to be: 46.8% Hispanic or

Latino; 26.7% Non-Hispanic Whites; 16.2% Non-Hispanic Black or African Americans; 9.9%

Asians; 2.0% two or more races; 0.1% American Indian and Alaska Native; and 0.1% Native

Hawaiian and Other Pacific Islanders [7]. Based on the 2010 U.S. Census, 28.4% of the

population was aged 25 to 44 years old, 12.2% was aged 45 to 64 years old, and 5.2% were 65

years of age or older. The median age of the population was 23.3 years, and for every 100

females, there were 105.0 males [7]. According to the estimated 2019 U.S. Census, 22.8% of the

population is under 18 years of age, and 6.3% of the population is under 5 years of age. 5.9% of

the population is over the age of 65, therefore it can be assumed that the population of people

aged 18-65 makes up 71.3% of the population. In comparison to the state of New Jersey’s

population of people aged 65 years and older (16.6%), New Brunswick has a lower percentage of

Senior Citizens. There are an estimated 15,328 New Brunswick households with an average

estimated 3.07 people per household [7]. There are an estimated 9,118 families with 3.69 people
per family. 18.7% of the population owns homes. The 2020 Census data has not released these

household age and marital status specifications, but according to the 2010 U.S. Census when

there were a total of 14,119 households, 31.0% had children under 18 years of age; 29.2% were

married couples who live together; 17.5% had a female householder with no husband present and

45.1% were non-families.

New Brunswick businesses provide part-time and full-time jobs, most of which exist in

the supporting services sectors such as administrative and support, educational services,

manufacturing, and waste management [6]. The most common employment type is in material

moving positions, such as supply delivery to manufacturers and retail markets [6]. At $43,783,

the median household income in the City of New Brunswick is below the national median

household income of $68,703 [7]. Yet, the cost of living in New Brunswick is 16% higher than

the national average, with the median cost of housing at $251,300 [7]. More than three times

higher than the population across the entire United States, thirty-four percent of the community

population live below the poverty line. The most common types of housing in this city are

single-family home rentals, along with other housing available such as apartments and multi

family homes [7].

The public education system in New Brunswick consists of 9 elementary schools, 1

middle school, and 1 high school. There are more than 10,000 students enrolled in preschool

through grade 12. Approximately 2,000 certified teachers and support staff work to meet the

needs of all students. [20] There are also some higher education schools located in New

Brunswick such as Rutgers University and New Brunswick Theological Seminary, which award

an average of 13,000 degrees per year. [3]


The government of New Brunswick includes a mayor, a council president, and vice

president, and 3 councilpersons, all of whom are democrats. There are council meetings twice a

month. There are a variety of branches and services to meet community needs such as building

inspections, engineering and public works, recreation, recycling, youth services, and many more.

[21] On the New Brunswick website, there is a community calendar listing all events held in the

city of New Brunswick. The website also provides community news and gives members

information and updates on New Brunswick happenings. [5]

The New Brunswick Tomorrow nonprofit organization is a large community inclusivity

advocate, helping to provide better services all around for those who reside in New Brunswick.

They work to give better access to healthcare and wellness resources, as well as to conduct

initiatives regarding youth, leadership, and neighborhood communities. [12] New Brunswick

holds five total hospitals, with Saint Peter's University Hospital and Robert Wood Johnson being

the largest two. The three other hospitals are smaller and more specialized, such as the Cancer

Institute of New Jersey and the Children’s Specialized Hospital. There are also numerous urgent

care centers, health clinics, etc., that provide access to healthcare for those who need it. [22]

Regarding community crime rates, the latest 2019 data ranks New Brunswick 13th on a

crime index of 100, meaning it is safer than only 13% of US Cities. Annually, there are 294

violent crimes with a crime rate of 5.28% per 1,000 residents and 1,459 property crimes, with a

crime rate of 26.2%. [23]

Sitting along the southern banks of the Raritan River, New Brunswick is just 27 miles

southwest of Manhattan. Near central Jersey's major roadways, it is commonly referred to as a

center for easy, convenient access to New York City, Philadelphia, and the Jersey shore [2]. For

this reason, traffic in New Brunswick is known to get very heavy. During rush hour especially,
primary roadways such as Route 1 and Route 18, can be dangerous due to high congestion [1].

These busy roadways also make New Brunswick a very commuter-friendly city, offering

numerous resources for commuters. Those getting around the city with a car can obtain access to

parking decks and parking garages in the downtown area or find metered parking along the street

[1]. It's important to note however, that car ownership in New Brunswick is lower than average

[3]. The city’s well-developed transit system and array of transportation services give the public

many opportunities to get around without a car. Some of these services include local shuttles

such as BrunsQuick and MCAT, NJ Transit and Coach USA/Suburban Transit buses, and

Rutgers campus buses which are free of charge and open to all [5]. Aside from buses, NJ Transit

trains are also a popular means of public transportation with the New Brunswick train station

sitting at the heart of downtown New Brunswick. Another useful means of transit is Dial A Ride.

This service offers free curb-to-curb transportation for elderly, disabled, and low-income New

Brunswick residents who need a way of getting to medical appointments or social service

agencies [5]. The prevalence and ease of commuting make New Brunswick a popular tourist stop

for commuters traveling to New York as well. Visitors can first notice that, unlike Manhattan's

famous high-rise buildings, New Brunswick's architecture consists mostly of low-rise buildings.

The city does share similarities with New York in that it's known for having a busy environment

with countless things to do. Tourists can find various entertainment and recreational activities

available for them to enjoy. For instance, New Brunswick is home to multiple performing arts

centers and venues, one of the most popular being the State Theatre New Jersey. Here, visitors

can enjoy Broadway shows, live performances, orchestras, dance, and more [5]. Several art

galleries and museums in the neighboring area, such as the Zimmerli Art Museum, allow visitors

to browse art and experience different cultures [5]. There are also various churches of different
denominations including Roman Catholic, Baptist, and Presbyterian churches [2]. Despite its

city-like appeal, New Brunswick also has many parks, gardens, and athletic fields to enjoy

nature. Newcomers can visit memorial parks or take walking tours to learn about the city's rich

history [5]. For eateries, tourists can enjoy a wide variety of diverse restaurants and ethnic food

ranging from casual to fine dining. New Brunswick is also known for having a busy nightlife

with a multitude of nightclubs, bars, taverns, and pubs, open late hours to cater to college

students and working adults. For both tourists and residents, the city consists of multiple

shopping services including convenience stores, drugstores, local department stores, bookstores,

boutiques, salons, and more. As far as grocery shopping, New Brunswick has several

supermarket chains, mini markets, and farmer’s markets [5]. Many of these grocery stores are

also catered to Hispanic clientele such as Bravo supermarket. It’s important to note as well, that

the number of grocery stores in New Brunswick is limited and a majority of them are confined

within the downtown area as opposed to spread out throughout the city.

New Jersey features a diverse climate year-round with distinct seasons and a wide range

of temperatures. In New Brunswick, summers are hot and humid, with temperatures averaging

above 77 degrees Fahrenheit [27]. The winters can get very cold, with an average temperature

below 49 degrees Fahrenheit [27]. Year-round it is relatively wet and cloudy, with it being about

50% cloudy and 50% clear [27]. During the summer, the chance of rain ranges from 30% to 40%

and daily humidity levels are muggy [27]. The area is affected by snowstorms in the winter, and

tropical storms and hurricanes from the summer into the fall. The topography in the area doesn’t

vary much. The maximum elevation change within 2 miles of New Brunswick is only 125 feet

[27]. New Brunswick is located right below the Raritan River. As shown by recent weather

conditions, flooding can occur due to the close proximity to the river. New Brunswick is
estimated to have an average water score of 54 out of 100 [28]. This is based on contaminants

found in the water as well as data from nearby locations. A recent water quality report found 21

total contaminants in the water, 11 of which exceed EWG guidelines [29]. Despite this, the water

turbidity was found to be in compliance with requirements and therefore is safe to drink [29].

The air quality index of New Brunswick is usually within the good to moderate range [30]. The

primary pollutants are ozone and PM2.5 but are usually low enough so that outdoor activities can

be enjoyed with no restrictions [30]. The city features 272 total acres of parks, fields, gardens,

picnic areas, and playgrounds [31]. In addition, noise pollution is not tolerated as the city

enforces municipal code which states that residents cannot produce sound levels that exceed

predetermined sound level limits [32]. Overall, the environment of New Brunswick is conducive

to physical activity due to the available outdoor resources and general comfortability of the

climate.

Common Nutrition Related Health Issues

Many of the health issues experienced among the population of day laboring men in New

Brunswick have a correlation to nutrition. Some of these health problems include cancer, heart

disease, stroke, and diabetes. Other nutrition related health conditions affecting this population

include vitamin deficiencies, obesity, and high cholesterol. Ethnicity does play a role in these

health problems, as diabetes and obesity are more prevalent among Hispanics than others. There

is also more difficulty managing high blood pressure in men of this age range and ethnicity. [24]

Furthermore, there is the possible issue in this population of being undernourished or poorly

nourished, which could lead to severe weight loss, vitamin and mineral imbalances, and

exhaustion. [25]

Nutrition Behaviors
In order to improve upon the rates of heart disease, diabetes, high blood pressure, and

chronic disease among laboring men, it is important to focus on expanding the types of physical

activity they partake in. Laboring men tend to work physically-intense jobs, but this does not

mean they are fit or in shape. It is a common misconception for this demographic to think that

because their jobs are physically demanding, they do not need additional exercise (M. Vivar,

personal communications, September 16, 2021) or to focus on their diets. Their diets can be poor

because during the day, fast food and takeout may be the only practical options for their lunch

break while working (M. Vivar, personal communications, September 16, 2021). Fast food could

lead to high cholesterol and cardiovascular disease, soda can lead to diabetes, and lack of home

cooking overall leads to obesity and vitamin deficiencies [33]. Because these nutrition and

physical activity behaviors are so common for day laboring men, it is important to tackle the root

of the problem in order to see significant changes to their health.

Barriers to Good Nutrition

Men who are day laborers work long hours in the day leaving little time for cooking and

may not even have the energy to cook a nutritious meal. Many of the workers are living by

themselves or away from their families abroad so they may not have anyone to cook for them if

they have a lack of cooking ability and cooking equipment (M. Vivar, personal communications,

September 16, 2021). In addition, due to their long work hours, they are not available during

grocery store open times to make their food purchase there, making it typical for this population

to mostly be limited to purchasing food from corner stores and bodegas that offer few options for

access to fresh groceries. Furthermore, the lack of supermarkets in the immediate area also

presents another challenge to obtaining high-quality food as many of the day laborers may not

have transportation to travel to supermarkets located further away (M. Vivar, personal
communications, September 16, 2021). Most of the men also work to either send money back to

their family or habitually spend rather than save (M. Vivar, personal communications, September

16, 2021), making it difficult to purchase higher quality nutritious food that would be more

expensive such as fresh fruits, vegetables, and meats, rather than highly processed food of

conveniences [11].

Target Population

The target population for this assessment are male New Brunswick residents who work as

day laborers. In a collaborative study organized by members of New Labor, a non-profit worker

center based in New Brunswick, New Jersey, research was done on communities of day laborers

within northern and central New Jersey including Red Bank, Dover, Orange, Lakewood, and

New Brunswick. Data from this study revealed that the majority of day laborers in these areas

consist of men between the ages of 26 and 45 who recently immigrated from Latin America with

over 70% of participants coming from Mexico [4]. Mexican day laborers in New Brunswick add

to the city's diverse and foreign-born population. As of 2019, Hispanics were the largest ethnic

group in New Brunswick making up about 46.8% of the total population. In addition to a large

Hispanic presence, an overwhelming 110% of New Brunswick residents were born outside of the

US [3]. This growing number of foreign-born citizens is reflected in day laborers and their

reasons for immigrating. Many foreign-born day laborers leave their home country and

immigrate to the US to seek better job opportunities. Due to personal barriers, however, these

immigrants face very few job alternatives and rely on day labor as their primary source of

income [4]. Many report working long, grueling hours with average wages of over $10 an hour

[4]. In addition, day laborers in New Brunswick commonly work in manufacturing occupations

that involve large equipment and heavy machinery [3,4]. Though their high-risk jobs pose
challenges, they remain determined and strong-willed. To them, no matter how taxing or

physically exhausting their labor can be, work is a necessity [4].

Patterns of Social Interaction

Considering the work hours of day laboring men in New Brunswick, oftentimes they will

socialize with their fellow day laborers through their worksites. However, many of these men

still find ways to socialize and interact with their community outside of work. For example,

many will spend a lot of time relieving stress and socializing with others at bars in the area (M.

Vivar, personal communication, September 2021). Another way the target population will

choose to spend their free time socializing is through playing recreational/intramural team sports.

Soccer and basketball are very popular sports in general among men in the community (M.

Vivar, personal communication, September 2021). They often only have time to play only during

the weekends since they are very busy with work the rest of the week. Since many of the day

laborer men do not have families yet or their families do not live with them, they do not engage

in a large amount of family community events compared to other members of the community

(M. Vivar, personal communication, September 2021). It is also known that it is harder to gather

men for community activities and events than it is to gather the women (M. Vivar, personal

communication, September 2021). If there are community events for them to attend, they will

hear about it through Facebook events or by word of mouth through the community and

neighborhood (M. Vivar, personal communication, September 2021).

The Community’s Assets

Physical Resources

Multiple physical resources are available in the town of New Brunswick to assist the

healthy eating of men who are day laborers. There is the New Brunswick Community Farmer’s
Market, during the farmer’s market season, that increases accessibility to fresh produce. [8]

Here, laborers can purchase healthy food coming straight from local farms and make use of food

assistance benefits such as SNAP [8]. In addition, programs such as the Healthy Corner Store

Initiative have made corner stores available as resources for healthier food options. There are 51

food stores in the city, 45 of which are corner stores and 6 grocery stores. There are 16 food

pantries in the town, many provided through the 20 churches in the city as well as individual

facilities such as Elijah's Promise Soup Kitchen [9]. Community parks and gardens are also other

resources that can provide a healthy source of food to men who are day laborers [9]. Gardens for

instance, contain open spaces one can use to grow fruits and vegetables on their own [5]. In

addition, there are two major hospital networks that service the town and are an additional

resource to aid the healthy eating of men who are day laborers.

Pertinent Opinion Leaders

The pertinent opinion leaders are people who day laboring men can relate to and leaders

they believe will benefit them the most. A pertinent opinion leader of New Brunswick, NJ is

Robert Asaro-Angelo, who is a nonpartisan New Jersey state official of the department of New

Jersey Commissioner of Labor and Workforce Development [34]. Since he is nonpartisan, this

expands the reach of the influence since it is not affiliated toward the right or left, more working

men will be able to share beliefs rather than feel alienated by the association with a different

political party. Another pertinent opinion leader for day-laboring men is New Brunswick Council

President Suzanne M. Sicora Ludwig. She has served on the council for over 4 years and is a

New Brunswick native, where her family has roots [35]. This makes her a pertinent opinion

leader since she has ties to the community and has worked with the community closely. She is a
great source of what the community wants, and what the community needs, which is ideal in a

pertinent opinion leader.

Community Events

Throughout the year, there are many community events held around New Brunswick,

specifically cultural events that our audience of day laboring men may attend. For example, the

Lazos America Unida’s Facebook page lists community events they hold during the year, such as

celebrating holidays like Day of the Dead and Cinco de Mayo, as well as online meetings to

discuss community issues. The Lazos America Unida even hosts events in association with the

National Day Laborer Organizing Network, to bring together those in the day laboring

community and work on bettering the system. [26] This is one of the largest organizations for

events held in the Hispanic community, and what men of the community are most likely to

attend. There are other events held by organizations, such as the New Brunswick Cultural Center

and the Civic League of Greater New Brunswick such as performances, food drives, and

specifically in October many Hispanic Heritage Month festivities. [36, 37]

Outside Resources

Day laborers in New Brunswick have resources outside their immediate community that

could provide them with support on a larger scale. For instance, they could look to the New

Jersey Laborers Union (LiUNA New Jersey), which “is the 20,000 member affiliate of the

Laborers’ International Union of North America” [16]. The day laborers in New Brunswick can

look to a statewide organization such as LiUNA New Jersey for protection and opportunities.

However, since a number of the day laborers in New Brunswick may not have legal status to be

in the United States, this may not be of use for the entire population. Since our group is focusing

on the nutrition of day laborers in New Brunswick, some resources outside of the immediate
community would be the places to get food in surrounding areas or towns. For instance, if they

are able to travel outside New Brunswick, they can find some bigger grocery stores to fulfill their

needs. An example would be a standard American grocery Shoprite like the one in East

Brunswick. However since the majority of the day laborer men in New Brunswick are Hispanic,

a more culturally appropriate grocery store option outside of New Brunswick would be Tropical

Foodmarket on 959 Livingston Ave North Brunswick, NJ 08902 [17]. It contains a wide variety

of Latin American ingredients and foods. An inexpensive place to get a wider variety (compared

to local corner stores) of fresh fruits and vegetables outside of New Brunswick is Farmer’s

Market on 431 Plainfield Ave Edison, NJ 08817 [18]. Since New Brunswick is somewhat close

to New York City, there are resources available, such as the Catholic Charities of New York.

The “Catholic Charities helps day laborer men and women earn a living, contribute to society

and become part of their communities” [19]. Therefore, there are many resources outside of New

Brunswick either on the community or state level, that are able to provide support for the

nutrition and well-being of day laborer men of New Brunswick.

Organizations, Agencies, & Services

Various organizations, agencies, and services that could potentially assist day workers

exist in New Brunswick to provide them with aid and protection. For food assistance and

education, day laborers can get involved with organizations like the New Brunswick Food

Alliance (NBFA). The NBFA consists of an alliance of community members and leaders who do

work within the community to improve food security in New Brunswick [9]. They include

workgroups that are open to the public and meet regularly to discuss strategies in ensuring all

have access to nutritious and affordable food [9]. Joining one of these workgroups would be an

excellent way for laborers to educate themselves on community nutrition and provide input on
how food systems could change. Day workers may also be eligible to sign up for supplemental

nutrition assistance programs (SNAP). SNAP works as a food stamp program designed to assist

low-income individuals in purchasing nutritious food [10]. Through the program, individuals are

issued a debit card with which they can use at select grocery stores to buy food products or plants

and seeds to grow their own food [10].

In addition to food assistance, other organizations exist within the New Brunswick area

that may provide moral support and social services to the large population of day workers. Some

of these organizations include New Labor, Wind of the Spirit, Lazos America Unida, and New

Brunswick Tomorrow. New Labor is composed mostly of low wage immigrant workers who

work to educate their members through various training programs further empowering them to

use their voices to make change within the community [14]. Together, they organize campaigns

and take action in fighting for better work conditions and social justice in the workplace. In the

past, New Labor has helped laborers recover hundreds of thousands of dollars in unpaid wages,

clean up dangerous work conditions, and properly exercise their rights as workers [14]. Another

organization that could provide support to day laborers in New Brunswick is Wind of the Spirit.

Wind of the Spirit is a faith-based organization open to all immigrants and non-immigrants [15].

Like New Labor, they work to educate and empower their members towards being advocates for

human rights in all realms of society. A major focus of their mission is to promote cultural

diversity, equity and solidarity [15]. Similarly, Lazos America Unida is another non-profit

organization aimed at promoting diversity. Through workshops and community involvement,

they seek to represent and advocate on behalf of the Mexican-American community in New

Brunswick [13]. Considering the large number of day laborers coming from Mexico, Lazos

could serve as a great support system for these immigrants by helping them build relationships
within the community and recognize their power as minority groups. Finally, New Brunswick

Tomorrow is a social service aimed at helping New Brunswick residents improve their quality of

life. Their work has served people of all ages from infants to elderly and touched all aspects of

life including education, employment, food, housing, and safety [12]. This service may be a

helpful resource for day workers as the challenges of their work bring struggles in other areas of

their lives. Getting involved with organizations and services like the ones mentioned above can

give immense encouragement and support to immigrant day laborers as well as help them feel

welcomed and appreciated in society.

Diversity, Equity, Inclusion, and Cultural Sensitivity

Much of the data from this community assessment on the healthy eating of men who are

day laborers, was pulled from studying New Brunswick's large Hispanic population. With

Hispanics making up over 46.8% of the city's population, general information on this ethnic

group was not difficult to find [3]. To ensure, however, that day laborers are better represented in

this assessment, it would be beneficial to organize additional data collection in specific areas of

the New Brunswick community. Firstly, it may help to get more involved within the community

by directly visiting work sites, common social places where workers gather, and typical routes of

transport to observe the daily lifestyle habits of day laborers. Strategies in getting involved could

include visiting worksites to observe any dangers in work environments and talking with

employers about what they ask of or require of their day laborers. Visiting local food stores that

day laborers shop at may also be a useful strategy in obtaining information on the eating and

shopping habits of this population. Talking to store managers and collecting data on food

stocking decisions in places like the New Brunswick Farmer's Market, healthy corner stores, and

local supermarkets like Bravo, could provide knowledge on the consumer demand and
consumption of healthful foods. Another helpful strategy to get involved in the community of

day laborers would be to visit social organizations such as New Labor and Lazos America Unida

and gain insight into how these organizations are run. Since New Labor consists primarily of low

wage immigrant workers, it would be helpful to gather information on how day laborers have

benefitted from their services and support. Lazos on the other hand, having worked with the

Mexican-American community in New Brunswick, could provide knowledge on the cultural

practices and beliefs of Mexican laborers as well as share details on how members who are day

workers can use their services to find support and encouragement as minority groups in the

community.

If given access to more of New Brunswick's diverse community members it would be

incredibly helpful to include them in collecting additional data to better assess the community of

men who are day laborers. One approach to ensure better representation of day laborers would be

to conduct nutrition surveys administered directly to day laborers in varying locations throughout

the city. This method allows for the representation of various laborers while also remaining

sensitive to the different work environments that may influence nutritional choices. Another

more interpersonal method to involve community members in assessing the day laborer

population would be to conduct interviews with key informants and stakeholders of the

community. Key informants may include people who are knowledgeable about day laborers such

as leaders of the New Labor organization, or people who have worked directly with the Latin

community. Stakeholders may include people who assess the nutritional status of the population

such as members of the New Brunswick Food Alliance. It would also be beneficial to conduct

focus group interviews consisting of 5-12 day laborers who meet in sessions to share their

concerns, experiences, and beliefs. This is an excellent strategy to gain a more personal
perspective on the opinions and lifestyles of day laborers and can be used to develop community

plans or improve existing programs. Facilitators of these focus groups should also be fluent in

Spanish to establish a more comfortable environment for non-English speakers.

Despite not having the resources or ability to conduct such research, information shared

from community leaders, New Brunswick experts, and leaders of cultural organizations provided

information regarding the cultural lifestyle of men who are day laborers and enabled the

maintenance of cultural sensitivity throughout the assessment. Information on cultural

community events relevant to this population such as Lazos America Unida provided perspective

on the cultural activities that this population enjoys. Furthermore, the inclusion of pertinent

opinion leaders in the assessment provided insight from this community that enabled the

assessment to remain sensitive to the culture that would not be provided through online data.
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