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What is
Netflix?

Netflix is one of the world's leading entertainment services with


214 million paid memberships in over 190 countries enjoying Partners with Provides online Value
TV series, documentaries, feature films and mobile games Smart TV streaming on proportions
across a wide variety of genres and languages. Members can companies TV Apps and include:24/7
watch as much as they want, anytime, anywhere, on any and gaming gaming On Demand
internet-connected screen. Members can play, pause and industry/ consoles. Entertainment
resume watching, all without commercials or commitments.

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FINANCIAL ANALYSIS OF NETFLIX

Netflix Inc is a highly profitable company. It’s revenue


increased 20% to $21.99B. Net income increased from $2.22B
to $4.51B. Revenues reflect Europe, Middle East, and Africa
(EMEA) segment increase of 27% to $7.18B,Revenue per
Customer - Average DVD US increase of 9% to$14.49. Net
income benefited from Foreign Exchange Gain(Loss) increase
from $397M (expense) to $301M (income).

This shows Netflix has enough funds to easily acquire any


gaming startup

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Possible Games in Hand

99GAMES JetSynthesys Moonfrog


• FOUNDER:- Rajan Navani • Founder: Tanay Tayal
• FOUNDER:- Rohith Bhat
• ESTABLISHED:- 2014
• ESTABLISHED: 1996 • Established:
• . 2013
• Launched games like Sachin Saga
• Launched games: ‘Dhoom:3 Cricket Champions, Being Salman, and • Launched games like Teen Patti Gold,
The Game, Star chef Bajrangi Bhaijan. They continue to expand based on the Bollywood actress Alia Bhat
and explore newer avenues of gaming like which was India’s first narrative adventure
• INVESTORS: Kalaari VR games. They have already launched the game. They also launched India’s first war
Capital and Dream Incubator VR version of Sachin Saga Cricket strategy game after the popular movie
Champions. Bahubali.

• INVESTORS: Kris Gopalakrishnan and • INVESTORS : Sequoia capital India and


Sachin Tendunlkar Tiger global management
We researched and tried a lot but couldn't find the market capitalization/Valuation of these startups and therefore haven't explored the financial perspective

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Company to “Synthesis” Synergies

JetSynthesys
Valuation $142M as on Apr 27,2020
JetSynthesys Gaming was borne out of a deep love of game
conceptualization, development, and publishing.. Over the years,they have
built a team with strong core skills in Mobile Gaming, Console Gaming, AR &
VR to Publishing & Services.
In India, the company has innovated and pioneered celebrity gaming
successfully with a catalog of over 300 exciting games across multiple
platforms. So acquisition of Jet Synthesys Gaming will be very useful for the
Netflix compamy since it has a strong user base and network which will help
the company in expansion of the business .Considering their expertise in
Theme-based Games it would be a right buy for Netflix, also on-boarding
investors like Sachin Tendulkar would generate free-hype for the new
undertaking. Netflix can also use the tech developed by Jet for their streaming
services as well.

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5
Games to Focus for the WIN!

Games should be free OR Bundled with Netflix Subscription


This would ensure easy onboarding and mass reach

Focus should be limited to Mobile games


Computer games are costly to produce and lose out on a good chunk of market

Rewards and In-game milestone to keep users engaged


Games should offer collectable rewards and incentives to boost engagement

Focusing on real-time multiplayer games to provide a shared experience


Games like Fortnite,Smashkart,Ludo king allow people to play with their friends
Hence, utilizing Word-of-mouth marketing as well as longer engagement times

Based on data, Netflix should focus on game Targeted Gaming experience and plot
genres on the right to the red line Separate games should be designed around different target audience
for Max. engagement
like Card games for adults while Action Multiplayer for teens.
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Netflix Adaptations but Even Better!

Squid Game Sherlock Money Heist Sacred Games


Online Multiplayer Endless Runner/Mystery Multiplayer Adventure Action/Adventure

• This Most-Watched series • Everybody loves this all time • The Talk of the town Money Heist • Highest grossing Hindi Series
revolves around a survival classic. We all wished to be as revolves around a Bank Heist. So Sacred Games is the story of a
game and Who doesn’t like a cool as detective Sherlock . calls your friends to rob a bank! Bombay Gangster, Gaitonde
game this thrilling.
• Our Endless runner will put • Our game would revolve around • Imagine GTA, the all time classic
• Our Multiplayer game will users in Sherlock’s running boots the same plot with users but based on Sacred Games!
allow users to experience the chasing clues throughout the replacing characters. They can What a Gochi!
thrill and fun of the game on streets of London. plan together to do the task and
their mobile phones . rob the bank while dodging • Users can experience Indian
• We can differentiate our runner policia. roads and complete missions
• The game will include tasks from likes of temple run etc by based on the storyline to feel like
from series with real time involving mysteries/puzzles from • Game can have in-game voice to ”Apun ich Bhagwan hai”.
players competing for life. the show . plan and execute tasks.
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Thank
You

Your feedback would be appreciated!

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