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4th October 2021 Idiographic and Nomothetic Research

Idiographic – viewing by individual cases, vivid descriptions which are particular and not generalised.
Gain qualitative data from it, an example being case studies, supports the humanistic approach.
Individuals are important and cannot be generalised. Psychodynamic can also come under
idiographic approach because of his use of case studies example Little Hans; yet he tries to create
this into a nomothetic term which is heavily incorrect.

Nomothetic – Generalised statement/assumption, basic explanation of the purpose of the


generalised topic. Approaches which use this are biographic, cognitive, behaviourist and social
learning theory. They still use case studies but only for information, they tend to use lab experiments
in order to get quantitative data. Its focus is on generalised results.

Nomothetic approach to a phone – Phones are used as basic communication devices, it can use
applications of which can be used for gaming, entertainment etc. They come in a variety of colours
and sizes which they come in a variety of prices and qualities. There are different brands of phones
which offer different experiences.

Key Term or Concept Definition or Example Research


Idiographic Research that focuses on the individual case as a means of Phineas Gauge, Margaret
understanding behaviour rather than aiming to formulate mead
general laws of behaviour
Nomothetic An attempt to study human behaviour through the Social Conformity /
development of general principles and universal laws obedience
Research Methods Case studies Genie’s case study
associated with Idiographic Unstructured Interviews
approach Self-Report
Research Methods Laboratory experiment Milgram’s shock study
associated with nomothetic Natural experiment
approach Field experiment
Psychological approaches Humanist Little Hans - Freud
associated with idiographic Psychodynamic
approach
Psychological approaches Behaviourist Biological attachment
associated with nomothetic Cognitive (Bowlby’s theory)
approach Biological

Wednesday 20th October – test on pysch – 24 marks, (36 mins)

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