Professional Documents
Culture Documents
MBA Projects List
MBA Projects List
MARKETING TOPICS
1. A study on effectiveness of advertisement carried out ------ Big Bazaar
2. A study on the effective promotional strategy which influences customer to purchase a product -----
Big bazaar
3. Advertising & promotional strategy ------- Idea
4. Advertising activities ----------Airtel
5. Advertising & sales promotion activities adopted ------- kesoram
6. Advertising and sales promotions--------Airtel
7. Advertising efficiency - -------ICICI pro
8. Advertising impact on customer ---------Airtel
9. Awareness level of personal banking products of sbi bank - ------SBI LIF
10. Brand awareness --------- hero corp
11. Brand awareness- --------Big Bazaar
12. Brand awareness -----------Heritage
13. Brand awareness-----------Airtel
14. Brand awareness -------Varun motor
15. Brand image --------Airtel
16. Brand image------------Hyundai
17. Brand loyalty- ----------Big Bazaar
18. Brand management -------- hero corp
19. Brand preferences on soft drinks -------- coca cola
20. Buyers perception -------Honda
21. Buying motives --------- hero corp
22. Channels of distribution-------Ultratech cement
23. Comparative mango fruit juice--------coca cola
24. Competition between PepsiCo and coca cola brands -------- coco cola
25. Consumer awareness -----------Hdfc Bank
26. Consumer behavior----------Hyundai motor
27. Consumer behavior----------- Big Bazaar
28. Consumer buying behavior- --------kesoram
29. Consumer buying behavior-------- --- hero corp
30. Consumer perception - -----------big bazaar
MBA PROJECTS LIST
MR COPY PRINTING -9133763964
MEHDIPATNAM
31. Consumer perception ----------- kesoram
32. Consumer perception- ---------Big Bazaar
33. Consumer perception on decision making -- ----------hero
34. Consumer perception survey- --------Icici prudential life
35. Consumer satisfaction - -------LG
36. Customer switching from Airtel to other services -------Airtel
37. Customer loyalty ---------Big Bazaar,
38. Customer preference for apparels -----------Big bazaar
39. Customer preference towards small cars --------Hyundai
40. Customer relationship management ---------hero corp
41. Customer relationship management --------Big bazaar
42. Customer relationship management- -------ICICI Pro
43. Customer relationship management - -------Hdfc Bank
44. Customer satisfaction -------Airtel
45. Customer satisfaction --------- Big Bazaar
46. Customer satisfaction ---------- hero corp motors
47. Customer satisfaction on after sales services--------- hero corp
48. Customer satisfaction after sales & services ----------Varun motors
49. Customer satisfaction--------- hero corp
50. Customer satisfaction---------Idea
51. Customer satisfaction survey -----------Icici prudential life insurance
52. Customer satisfaction towards ------------Big bazaar
53. Customer service ----------Big Bazaar
54. Customers needs & preferences -----------Big Bazaar
55. Dealer perception--------Coco cola
56. Dealers and retailers satisfaction - ----------Coco cola
57. Dealers perception -----------Asian paints
58. Dealers perception -------- kesoram
59. Distribution channels---------- kesoram
60. Effectiveness of advertising and sales --------- Indiabulls
61. Horizontal expansion------- - coca cola
62. Impact of advertisement towards----------- big bazaar
63. Market analysis on lux soap---------Big Bazaar
64. Market potential------- - Honda
65. Market research on rural marketing-----------Heritage foods
66. Marketing mix ----------India info
67. Merchandising of coke products ---------------Coca cola
68. Opening savings accounts by meeting customers- -----------Hdfc Bank
69. Product life cycle -------------- kesoram
70. Promotional activities ---------- hero corp
MBA PROJECTS LIST
MR COPY PRINTING -9133763964
MEHDIPATNAM
71. Promotional strategies---------Coca cola
72. Purchase influencing factors ------------Hero Corp motors
73. Retail distribution------------ Heritage
74. Retail marketing strategies------------Heritage foods
75. Retailers awareness towards -------------zuari cements
76. Retailers perception towards dairy products --------------- -Heritage
77. Sales & distribution channel - ---------------kesoram cement
78. Sales & distribution channel ---------LG
79. Sales & promotions-------Coca-cola
80. Sales and service----------- - hero corp
81. Sales promotional activities -------------- Airtel
82. Sales promotional activities-----------Big Bazaar
HR TOPICS
1. 360 degrees of performance apprisel ----------- hero Moto corp ltd
2. A study on competency mapping ---------------Larsen&Turbo
3. A study on employee job satisfaction ------------ coca-cola
4. A study on the retention issues --------------Icici pro
5. Absenteeism -------------Tecumseh
6. Analyzing levels of employee satisfaction ---------- LG electronics
7. Career management system with reference ------------ kesoram
8. Change management----------Tecumseh
9. Changing trends in recruitment and selection process-----------India Infoline
10. Compensation and benefits ---------Biological- e ltd
11. Compensation management----------hero crop
12. Employee attrition ---------------Tecumseh
13. Employee engagement------------Big Bazaar
14. Employee job satisfaction------------- Big Bazaar
15. Employee knowledge management-------------Tecumseh
16. Employee motivation -----------Hdfc Bank
17. Employee recruitment ------------- Tata Aig
18. Employee response towards performance management system-----------Heritage
19. Employee retention---------- Big Bazaar
20. Employee welfare measures-----------Hdfc Bank
21. Hrm strategies ----------- Indiabulls
22. Hr-policies- ------------ kesoram
23. Human resource strategy---------Heritage
24. Impact of performance apprisel-------- Big Bazaar
MBA PROJECTS LIST
MR COPY PRINTING -9133763964
MEHDIPATNAM
25. Impact of training & development on organizational effectiveness--------- Networth
26. Job analysis ----------- Tecumseh
27. Job satisfaction among employees -----------Networth
28. Job satisfaction----------Heritage
29. Leadership effectiveness on performance of employees
30. Organization development-----------------kotak Mahindra
31. Payroll management----------------- Big Bazaar
32. Performance appraisal------------India Infoline
33. Performance appraisal---------Icici pro
34. Performance appraisal-----------Tecumseh
35. Quality of work life ------------- Hdfc Bank
36. Quality of work life- -------------Big Bazaar
37. Quality of work life------------ Icici Pro
38. Quality of work life------------Tecumseh
39. Recruitment ---------- Icici pro
40. Recruitment & selection - ----------Hyundai
41. Recruitment & selection-----------IndiaInfoline
42. Recruitment & selection-------------Networth
43. Recruitment and selection-----------Big Bazaar
44. Recruitment and selection--------- Icici pro
45. Recruitment and selection- ---------kesoram cement
46. Rewards & recognition ------------ Dr.Reddys
47. Stress management---------------Reliance communication
48. Training ----------- biological e. Limited
49. Training -----------Heritage foods
50. Training & development------------Aviva
51. Training and development------------- Big Bazaar
52. Training undertaken -----------Hdfc standard life
53. Training and development------------Kesoram
54. Welfare amenities-------Hetero Drugs
55. Welfare measures -------------- kesoram