DIGITAL

INNOVATION
STRATEGY &
MANAGEMENT
PROGRAM DETAILS Organizations leading digital transformation can
achieve sustainable growth, enhanced margins, and
DATES thrive through disruption. Others will be left behind.
November 8–11, 2021*
April 18-21, 2022
October 24-27, 2022 PROGRAM OVERVIEW
Organizations across all industries face fundamental digital transformation.
*Register by October 25
This program provides the tools to frame opportunities and challenges, gain
DELIVERY FORMAT actionable frameworks for defining and driving digital strategy, and envision
Live-online next-generation innovation strategies for sustainable growth. Participants will
explore how digital capabilities and business models impact industries and
SCHEDULE customers, how to turn strategy into action, and how to win in the digital age.
Live-online sessions are held
By attending, you’ll explore examples from across industries, including
Monday through Thursday, from
industrial, automotive, energy, financial services, consumer goods, and health
9–11 a.m. CT (3 p.m. GMT).
care. Attendees will examine critical differences between pursuing radical
View the DISM schedule here. efficiency gains for an existing enterprise, as well as seeking new paths to
growth. You’ll leave this program with tools to navigate organizational and
INVESTMENT
funding challenges, build your company’s innovation portfolio, and stay true
$2,500 USD
to your organization’s vision and purpose.
FACULTY
Robert Wolcott WHO SHOULD ATTEND?
Adjunct Professor of Entrepreneurship, This program will be useful for mid- to senior-level executives who seek to
Chicago Booth take their organization to a new level by launching bold, new innovation
strategies enabled by digital transformation. This program will benefit a wide
Review Professor Wolcott’s “The Four Models of Corporate
Entrepreneurship”—selected in 2020 by the editors of
range of industries and sectors, especially those facing significant threats from
the MIT Sloan Management Review as one of the top disruption. Senior leaders, business owners, managing directors, regional
dozen articles on strategy in the publication’s history.
What’s more, in 2017, Wolcott’s MIT Sloan article “The 12 directors, and those in the fields of business development, innovation, digital,
Different Ways for Companies to Innovate” (The
Innovation Radar) was selected as one of the top 12
R&D, and operations will find this program rewarding.
articles on innovation.

*Participants are encouraged to register by

this date to reserve their seat and allow ample
time for pre-course materials and networking.

LEARN MORE AT: ChicagoBooth.edu/DISM E exec.ed@chicagobooth.edu P +1.312.464.8732

DIGITAL INNOVATION STRATEGY & MANAGEMENT (DISM)
PROGRAM BENEFITS
By attending this program, you will...
• Discover how digital technologies can transform business
models, value chains, and entire industries—and what to
do about it.
• Acquire a systemic framework to evaluate an organization’s
current innovation profile and prioritize where innovation
will most help your organization win in the future.
• Envision how your company can build a portfolio of
opportunities, from radical efficiency enhancements to
new growth—while achieving tangible business value.
• Discover approaches to enhancing your organization’s
culture of innovation—as well as how to progress within
the cultural realities you currently face.
• Apply proven organizational models for generating and
scaling innovation companywide and beyond.
LIVE-ONLINE FORMAT
Our live-online programs are delivered in a synchronous
format where you’ll engage with faculty, industry leaders,
and a global set of peers in an interactive, high-impact virtual
environment. Often, these programs blend live sessions with
activities and readings to deepen one’s understanding of the
materials. The benefit to this format is that you’ll receive
Booth’s rigorous content in short, digestible sessions held
multiple times a week and spanning over a few weeks.
JOIN OUR COMMUNITY
Upon completion of the program, you will receive a
Certificate of Completion from Chicago Booth Executive
Education. You will also receive a digital badge that serves
as a certified online credential of your accomplishment and
can be shared among social networks such as LinkedIn.
Participants are also invited to join our private Executive
Education LinkedIn group.
PROGRAM OUTLINE
Innovation Strategy and Foresight
• Examine how corporations perform in the present and
thrive into the future—or fail to
• Explore how digital technologies transform every industry
ecosystem, from raw materials to end consumers—and
what it could mean for your company and career
• Discover the Innovation Radar, a strategic framework
that can help you think systemically regarding innovation,
uncover and prioritize opportunities, and win the long-
term innovation game
Making Innovation Happen: Structure, Process, Culture,
and Leadership
• Examine the frameworks of quantifiable and successful
innovation models
• Review Professor Wolcott’s “Four Models of Corporate
Entrepreneurship”—selected in 2020 by the editors of the
MIT Sloan Management Review as one of the top dozen
articles on strategy in the history of the publication
• Explore the essential roles of senior leadership for
enabling innovation
• Understand how leaders at all levels can advance an
organization’s innovation agenda
FOR MORE INFORMATION, CONTACT:
Executive Education
The University of Chicago Booth School of Business
450 N. Cityfront Plaza Drive, Suite 514
Chicago, IL 60611-4316
P +1.312.464.8732
E exec.ed@chicagobooth.edu
ChicagoBooth.edu/DISM