Trust and Transformational Government: A Proposed Framework For Research

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Trust and transformational government: A proposed framework for research

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DOI: 10.1016/j.giq.2010.06.010

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Government Information Quarterly 28 (2011) 137–147

Contents lists available at ScienceDirect

Government Information Quarterly


j o u r n a l h o m e p a g e : w w w. e l s e v i e r. c o m / l o c a t e / g o v i n f

Trust and transformational government: A proposed framework for research


Frank Bannister a,⁎, Regina Connolly b
a
Trinity College, Dublin, Ireland
b
Dublin City University, Ireland

a r t i c l e i n f o a b s t r a c t

Available online 29 March 2011 This paper examines the concepts of trust and transformational government, both of which have been the
subject of increasing attention in recent times. It explores what trust and transformation mean, or could mean,
Keywords: for government, governance and public administration and whether transformational government is just a
Government feel-good phrase or a genuinely new departure. As part of this, the question of what precisely is being, or could
e-Government be, transformed is examined. The results of this examination suggest that the expectation that technology-
Trust
enabled change has the ability to increase citizen trust, thereby transforming government may be too high,
Transformation
Public administration
but that more research is needed. A framework for such research is proposed.
© 2011 Elsevier Inc. All rights reserved.

1. Introduction found. Consequently, when politicians, public servants, and scholars


talk of using e-Government transformation to create trust, it raises
The expressions ‘trust’, ‘transformational government’, ‘transforma- questions of semantics and achievability.
tive e-Government’, ‘reinventing government’, ‘innovative government’, The rest of this article is structured as follows. First, the question of
and ‘citizen centric government’ are often used in close proximity, by what is, or might be, meant by ‘transformation’ is examined. Secondly,
both politicians and academics. In 2006, the UK government embarked the concept of ‘trust’, including the impact of trust on interpersonal,
on a major initiative to deliver “transformational government” (HM organizational, and societal relationships and behaviors, and the
Government, 2007). The role of transformational government in creating degree to which ICT affects these relationships and behaviors, are
trust in government is increasingly discussed by other government discussed. Thirdly, the concept of trust in public administration and
bodies as well. For example, the theme of the 2007 UN 7th Global Forum governance is explored. Next, synthesizing these, the question of the
on Reinventing Government was “Building Trust in Government”,1 while potential impact of ICT-driven transformation on different types of
the International Council for Technology in Government Administration trust in government will be assessed in the light of research to date.
conference held in Ireland in October 2007 chose “The creation of trust Finally, a framework for further research will be proposed.
through transformational government” as its conference theme. It is also
the subject of a growing body of academic research (Weerakkody, 2. Transformation
Janssen, & Dwivedi, 2009).
e-Government literature, has emphasized, unsurprisingly, trust in The idea of using ICT to transform government is not new. Over the
e-Government specifically rather than government in general (e.g. years, there have been many proponents of the hypothesis that ICT
Tolbert & Mossberger, 2006; Dutton, Guerra, Zizzo, & Peltu, 2005; would transform the way government is organized, if not the whole
Carter & Bélanger, 2005; Welch, Hinnant, & Moon, 2005; Warkentin, process of governance. The dream is summarized succinctly by
Gefen, Pavlou, & Rose, 2002). Research here has mainly been Bellamy and Taylor (1998): “…at the heart…. lies the simple, but
concerned with understanding how trust in technology-enabled hugely potent claim that liberating the power of new technology will
government services can be developed. Away from the world of ICT, drive down the costs of public services and, at the same time, help to
researchers in the broader public administration literature (e.g. Van rebuild relationships with government and their citizens” (p. 64). The
de Walle & Bouckaert, 2003a; Bouckaert & van de Walle, 2003) argue history of this idea was examined by Kraemer and King in 2006.
that the restoration of citizen trust in traditional government is at the Surveying almost 30 years of U.S. literature, they came to the rather
core of public sector modernization. In the context of government, a blunt conclusion that, for all of the hyperbole about ICT-driven
number of different conceptualizations and definitions of trust can be government reform, little has actually changed. If anything, ICT has
tended to be used to reinforce existing power structures and
relationships.
⁎ Corresponding author. Fax: +353 1 6770711.
E-mail addresses: Frank.Bannister@tcd.ie (F. Bannister), Regina.Connolly@dcu.ie
Notwithstanding this discouraging assessment, the dream remains
(R. Connolly). a powerful one. To take but one example, Blackstone, Boganno,
1
http://www.unpan.org/globalforum7-workshops.asp. and Hakim (2005) claim that e-Government is “. a technological

0740-624X/$ – see front matter © 2011 Elsevier Inc. All rights reserved.
doi:10.1016/j.giq.2010.06.010
138 F. Bannister, R. Connolly / Government Information Quarterly 28 (2011) 137–147

innovation and move from an inefficient and mainly unaccountable There have been some studies of transformation. One such was
bureaucracy to a new entrepreneurial culture” (cited in Rocheleau, undertaken by Torres, Pina, and Royo (2005). According to Torres et
2007, p. 586). al., the key to transformation is “… political and managerial
In the past few years, this type of change has come to be referred to determination…” (p. 544) and in the absence of either of these,
as transformational government (t-Government). T-Government progress is likely to stall. Their research confirms the intuitive findings
would seem to be a mixture of e-Government, business process re- of Heintze and Bretschneider (2000) that ICT in the public arena
engineering and business scope re-definition. As with trust, there are merely improves efficiencies, but does not lead to meaningful
definitional problems, albeit of a lesser order, with the word organizational change or to increased democratic participation. A
‘transformation’. Transformation is a malleable concept and, as will more optimistic view emergence from a study of local government in
be argued, this causes difficulties when the term is used by both the U.S. by Ho (2002) who defines transformation in terms of the way
politicians and by researchers. such governments operate. This involved moving from a classic
bureaucracy with departmentalization, standardization, and a focus
2.1. Types of transformation on cost efficiency to a networked, (externally) collaborative and
customer service-oriented view. Ho argues that many U.S. local
When discussing transformational government, there would not administrations have made, or are in the process of making, this
appear to be any consensus on what transformation means. West transition. In contrast, Moon and Norris (2005) argue that the key
(2004) summarizes the problem of definition “…it is difficult to driver of e-Government change is management innovativeness and
determine how much innovation and over how long a period of time that e-Government outcomes will be more positive if they are
is required before something can be considered a ‘complete change in promoted “strategically and resourcefully” (p. 49). Moon and Norris
character, condition’, the classic definition of transformation” (p. 15). consider eight outcomes of e-Government, most of which relate to
Without actually using the word ‘transformation’, Dunleavy, Margetts, efficiency in terms of lower costs or increased revenue. None of these
Bastow, and Tinkler (2005) express a similar idea: eight outcomes refer to increased public trust.
In summary, the transformation literature (if one can call it such)
We set out the case that a range of connected and information is one that envisages some sort of technologically enabled order of
technology-centered changes will be critical for the current and next magnitude improvement (not just change) in government, but the
wave of changes… The overall movement incorporating the new concept of transformational government is problematic as there is no
shifts is towards Digital Era Governance (DEG)… DEG offers a consensus on what it means. There is limited discussion within the
perhaps unique opportunity to create self-sustaining change (p. 467). literature about the practicalities of actual transformation of real
people and real organizations. A variety of ideas are discussed
Scholl (2005), drawing on Smith (1982), addresses this problem including participatory democracy, greater transparency, networked
by considering two different levels of change using the words government, entrepreneurial government, decentralization, agility,
morphostatis and morphogenizes to indicate first and second orders the elimination of bureaucracy and so forth, but there is no single
of change. While such a binary categorization of change provides a vision, no deep discussion of the wider requirements, no implications
useful framework for discussion, in practice, transformation is a considered and no forward thinking on the desirability of this type of
continuum; in general there is no clear point as which something change. Finally, transformation may be change of process, change of
ceases to be a minor change and becomes a radical one. structure, change of lines of authority, change of locus, change of
One important meaning of transformation interprets it as the final power, and so on. In any given context, change in one or more of these
or highest stage of a stage model of e-Government development. areas may be relevant or irrelevant to trust. The fact that transforma-
There are several versions of this model. Coursey and Norris (2008) tion and transformational government are such fluid concepts is a
reference the following five versions, which are all broadly similar: problem here in so far as the claim that transformational government
Baum and Di Maio (2000); Layne and Lee (2001); Bonham, Seifert, will create trust and begs the questions of how much transformation
and Thorson (2001); Andersen and Henriksen (2006). Typically, such and of what type? Testing this proposition requires a clear
models are comprised of four to six developmental stages that include specification of the nature of the transformation envisaged and the
billboard or presence; download; interaction; transaction; and type of trust to be engendered. Before considering the first of these
culminate in either joined up government or transformation. For questions, the problem of defining trust is first addressed.
example Bonham et al. (2001) define the final transformational stage
as using technology to “transform how government functions are 3. The general concept of trust
conceived, organized and executed” (p. 6). Bonham et al. are vague on
the specifics of this other than to suggest this transformation will be Trust is a subject that has long been of interest in a variety of fields
akin to some sort of advanced form of customer relationship of human endeavor. While this has resulted in a rich vein of
management. This problem – what might be called ‘conceptual scholarship on trust, it has also led to a diversity of conceptualizations.
generality’ – is quite common in the literature. Transformation is This section presents an overview of the trust literature and discusses
expressed terms of desirable qualities rather than concrete changes in some of the definitional problems with, and debates about, the trust
processes and structures. A good example is Janssen and Shu (2008) construct.
who define transformational government as government that is
transparent, accountable, efficient, and agile. For a government that is 3.1. Some problems of definition and scope
currently opaque, secretive, inefficient and inflexible this would
indeed represent a transformation, but few, if any, real governments It has been contended that the most pervasive cultural character-
are starting from such a low base. This begs the question, are these istic influencing a nation's prosperity and ability to compete is the
qualities absolute or relative? For example, is increased agility level of trust or cooperative behavior as based upon shared norms
transformation or is transformation only completed when agility is (Fukuyama, 1995). In the context of public administration and e-
also achieved and in that case, how is agility to be defined? Agility has Government, trust is a complex concept that presents researchers
a whole host of potential meanings and interpretations across the with a number of challenges. As noted above, one challenge is that
spectrum of government. All of these qualities are good, but it is not there is a great deal of literature on trust, looking at the construct from
clear what makes them transformational government. Is a govern- angles as diverse as anthropology and computer science. Consequent-
ment that is more efficient more transformational? ly in any discussion of trust, it is important to be clear on which
F. Bannister, R. Connolly Government Information Quarterly 28 (2011) 137–147 139

definition is being used. Another challenge is that there are many body of trust research including Cheung and Lee (2000) and Connolly
types of trust relationships, ranging from trust between individuals and Bannister (2007a, 2007b).
through trust between organizations and even between machines. As No matter what definition of trust one is using, of critical interest
a consequence, the concept of trust can have many different shades of are the antecedents to trust, i.e. those factors that lead to trust beliefs
meaning. As with transformation, in any discussion of trust and e- and trusting behaviors. There has been extensive research into the
Government, is therefore essential to have a clear understanding of antecedents of trust (e.g. Lippert & Swiercz, 2005; Wang & Emurian,
what meaning of the word ‘trust’ is being employed. However the 2005; Briggs et al., 2004; Gefen et al., 2003; Shankar, Urban, & Sultan,
problem is slightly different. Transformation is primarily a problem of 2002). The intensity of this research is unsurprising given the great
definition and degree; it is not a complicated construct. Trust, on the significance of this to various parties, not least vendors. However,
other hand, is a complicated construct with many interpretations. there is no agreement in the literature as to the characteristics that
In the world of relationships, a simple definition of trust is that it is influence the generation of a trust response. Researchers who consider
the willingness of a party to expose itself to the possibility of being trust to be a dependent variable suggest that a perception of
exploited by another party. This is easy to relate to when considering, trustworthiness results from the perception of a number of character-
say, buying something on e-Bay. It is a less useful definition when istics (Lee & Turban, 2001; Covello, 1992; Barber, 1983). Many attempts
talking about government. When people say that they do not trust the have been made to identify these characteristics (e.g. Butler, 1991;
government, they are not necessarily expressing a concern about Peters, Covello, & McCallum, 1997; Mayer, Davis, & Schoorman, 1995).
personal risk; it is more likely that they are judging the competence of While there may not be complete agreement, common themes do
the government to do something right or to do the right thing. A emerge. In general, the research literature suggests that the following
citizen may, for example, say that he does not trust the government to are the key antecedents to trusting behavior.
manage the health services or control the budget deficit. That is a
rather different thing from the same citizen saying he does not trust 3.3. Situational factors affecting general trust
the government not to disclose his personal financial information or
health records to third parties or subject him to arbitrary arrest. While these are the factors on which there is the widest agreement,
Furthermore, different trust questions arise in different branches and three additional groups of factors are claimed to affect a trust response.
levels of government. Therefore, in the expression ‘trust in govern- The first of these go under the collective name of situational factors.
ment’ government might mean government in general or a specific These include social mores and structural protections. To take the latter
government agency such as a regulatory body, a ministry or a example, one is more likely to trust somebody if there is recourse to the
municipal authority, but it could also mean politicians or public law or to an arbitrator. Such so-called institutional factors encourage
servants or institutions. Consequently, if a citizen is asked: ‘Do you formation of trust beliefs and trusting behavior (Bigley & Pearce, 1998;
trust the government?’ there are numerous ways that he or she might Hagen & Choe, 1998; Sitkin & Pablo, 1992). The literature suggests that
choose to interpret the question. institutional factors can encourage risk taking and consequent trusting
What is of greatest interest to governments themselves, both behavior as the less familiarity and similarity that exists between the
politicians and public servants, are the factors and mechanisms that participants in an online exchange, the higher the need for institutional
lead citizens to trust their government and public administrations and structures (Luhmann, 1979). As Borys and Jemison (1989) note, trust
consequently to engage in trusting behavior. Are these mechanisms formation is initially based on contractual assurances, and subsequently
the same for developing trust between individuals as they are for evolves towards socially accepted norms and rules of conduct. It is
developing the trust that an individual has in the state? As will be therefore understandable why trust researchers such as Zucker (1986)
seen, different literatures have subtly different perspectives on this stress the need for institutional arrangements, social structures,
question and there is some disagreement. The antecedents of trust are processes, and norms, which have been termed the “guardians of
also affected by whether power or risk in a transaction is symmetric or trust” (Shapiro, 1987, p. 635). Pavlou and Gefen (2004) have shown that
asymmetric. In the former case, trust generally needs to be mutual. the perceived effectiveness of institutional mechanisms engenders
But for a citizen dealing with government, the situation is never trust, not only in a few reputable sellers, but also in the entire
symmetric, so the nature of the trust required by citizen and community of sellers, which contributes to an effective online
government will be different. marketplace. The positive aspects of governance mechanisms in
mitigating risk and consequently engendering a positive trust response
cannot be ignored. However, it must be noted that highly structured
3.2. Conceptualizing trust controls can in fact remove the need for trust and thus may inhibit
development of a successful trust relationship (Macaulay, 1963).
Over the past 50 years, there has been enormous academic interest Consequently, such governance mechanisms have the potential to
in trust. Amongst those who have studied this topic (with sample destroy what they set out to create. In fact, to a prospective trustor, the
references) are sociologists (Gambetta, 1988), psychologists presence of highly structured controls may even have negative
(Deutsch, 1962), organizational behavior scientists (Kramer, 1999), connotations, suggesting a complete absence of trust.
economists (Zucker, 1986), anthropologists (Ekeh, 1974), and A second general factor is propensity to trust. Here there is the
political scientists (Barber, 1983). It is viewed as the foundation for question of the extent to which willingness to trust is a personality
social order (Lewicki, McAllister, & Bies, 1998) and has been shown to trait. This concept is much debated and there is no consensus about it
influence both interpersonal and interorganizational relationships in the literature. While some researchers suggest that propensity to
(Zaheer, McEvily, & Perrone, 1998). Within the field of Information trust is developed in childhood as a result of positive early experiences
Systems (IS) interest in trust has naturally extended to virtual and (Bowlby, 1982; Rotter, 1967, 1980; Erikson, 1968), organizational
electronically intermediated environments (e.g. Cyr, Bonanni, Bowes, psychologists tend to regard this idea with caution, suggesting instead
& Ilsever, 2005; Pavlou & Gefen, 2004; Sillence, Briggs, & Fishwick, that situational factors play a dominant role in trust behavior (Wicks,
2004; Briggs, Simpson, & De Angeli, 2004; Gefen, Karahanna, & Straub, Berman, & Jones, 1999; Mishra, 1996; Burt & Knez, 1995). These
2003). The latter field includes several explorations of technology positions have different implications. If propensity to trust is dominated
acceptance from Davis' initial concept of the Technology Acceptance by personality factors formed in early childhood, then the ability of
Model (TAM) (Davis, 1989) through its various refinements, alter- governments to create trust by creating a trust-engendering environ-
natives and successors (Venkatesh, Morris, Davis, & Davis, 2003). ment is going to be limited. However if trust is situational, then there
Within the world of commercial on-line systems, there is a growing may be much that governments can do to create citizen trust.
140 F. Bannister, R. Connolly / Government Information Quarterly 28 (2011) 137–147

Finally there is perceived risk. As risk is a difficult concept to Like the general trust literature, the literature on trust in
quantify in social situations, perceived risk is often considered more government is eclectic in the sense that there are many papers
meaningful to measure. The need to trust is a direct consequence of considering many different aspects. A common theme in several
the perceived risk in a given situation (Verhagen & Tan, 2006; contributions is what creates (or destroys) such trust. Some
Grabner-Krauter & Kaluscha, 2003; Hardin, 2001; Snijders & Keren, academics and many non academic commentators consider that
1999; Mayer et al., 1995). Risk involves both uncertainty (Lewis & trust in government is in long term decline in the U.S. and in several
Weigert, 1985) and vulnerability (Barney & Hansen, 1994). The European countries (Scharpf, 1999; Nye, 1997; Bovens & Wille, 2008).
individual's awareness of risk will be influenced by multiple factors Job (2005) lists a whole series of commentators who claim that there
such as the perceived level of risk, the potential benefits and penalties is a decline in political trust. This decline is particularly well
as well as their correlating perceived importance (Coleman, 1990). In documented in the U.S., where in 1958, 75% of U.S. citizens trusted
a commercial context, the primary risk in a transaction is normally the government to ‘do what is right’, a figure which fell to 40% by the
that of financial loss. However, in a government context, perceived early twenty-first century, having hit a low of 21% in 1994 (The
risk may vary considerably and range from the government imposing Council for Excellence in Government (USA), 2005). It should be
additional taxes to state abuse of power, for example, by arbitrary noted that the graph of trust in the U.S. government rises and falls
arrest and detention. over this period. Therefore, the decline is by no means monotonic and
When it comes to trusting other people in a technology-mediated there is no reason why trust in government should not rise again
context, the lack of face-to-face interaction that normally allows given favorable conditions.
participants to gauge credibility is a further obstacle to trust- The belief that trust in government is in long term decline is
generation that must be overcome. Thus, researchers (e.g. Cassell & disputed by other scholars. Cook and Gronke (2005) have critiqued
Bickmore, 2000; Friedman, Kahn, & Howe, 2000; Schneiderman, the ways in which trust is measured in the U.S. and argue that trust in
2000) stress the importance of value-sensitive design, that is the need government measurements are unduly affected by recent events and
to ensure that signals of trustworthiness are embedded in the consequently tend to be unduly negative. Moreover, it is difficult to
technology interface, specifically procedures that mimic human assess levels of citizen trust as the results of surveys are frequently not
interaction and conversational behavior which they argue can lead reflected in citizen's behavior (O'Neill, 2002). Data from Eurobarom-
users to judge the online interface as more reliable, competent, and eter suggests that there has been a decline in trust in the European
knowledgeable, and consequently lead users to trust the technology Union itself, but evidence from individual countries, such as Malta,
more. This view is supported by the work of Nicolaou and McKnight indicates that this is not a universal trend (European Commission,
(2006) who show that information cues available to a user during an 2005). There are many available reports on trust in Europe. No
initial exchange session can help build trusting beliefs and mitigate consistent picture emerges from these. In fact, research by the Public
perceived exchange risk. These cues can include privacy protections Management Institute in the University of Leuven shows that while
and it is particularly important that the providers of websites, whether confidence in the civil service has declined in some countries, in other
in the public or private sector, understand what counts as important countries, it has increased (Van de Walle, Van Roosbroek, & Bouckaert,
from the perspective of the systems' users, if the user's perception of risk 2008). In Belgium, a country which has been hit by a number of major
is to be (Friedman et al., 2000). E-Commerce researchers such as crises in public confidence resulting from policing and political
Shankar et al. (2002) note that studies of online trust across scandals in recent decades, confidence in the government has risen
international contexts such as Cheskin Research (2000) have shown and fallen with each crisis, but there is no obvious long term decline in
significant differences between online consumers in different countries trust (Instituud Voor Den Overheid, 2003). The raises the question:
in terms of their confidence in the ability of their governments to control are Belgium and Malta out of line, or is trust determined, as Job (2005)
identity and other forms of risk associated with online shopping. and Cook and Gronke (2005) suggest, as much by short term factors
In summary, in the field of personal trust, there is continuing such as political scandals, as by long term structural factors including
debate and an absence of consensus on important points. We next e-Government or technology?
consider trust in government.
3.5. Factors affecting trust in government

3.4. Trust in government According to Zucker (1986) trust in government emerges from
three factors:
As has already been noted, citizen trust in government is a
1. Characteristics of the individual (i.e. his or her social–cultural
different concept from interpersonal trust and consequently its
background);
antecedents are likely to differ. In part, this reflects a difference
2. Professional standards and public statements of ethical standards
between the world-view and interests of political and administrative
(institutional trust); and
science and other fields, including information systems. While the
3. Experience (process trust).
idea of trust in government has some overlap with the more general
conceptualization of trust set out in the preceding section, there are These can be partially mapped back to general trust concepts.
fundamental differences in both definition and means of measure- Zucker's “characteristics of the individual” is similar to propensity to
ment. For example, a report, published in New Zealand, defined trust trust. Professional standards are an aspect of situational factors that
in government as “the level of confidence citizens have in their Nye (1997) classifies as social, economic, and political. Braithwaite (in
government (both politicians and public officials) to ‘do the right Braithwaite & Levi, 1998) contends that the conditions for trusting
thing’, to act appropriately and honestly on behalf of the public” government and its agents are expressions of shared social values.
(Barnes & Gill, 2000, p. 4). While this is not inconsistent with Bélanger Social trust is grounded in the citizen's personal circumstances
and Carter's (2008) definition of trust of government as “…one's including his or her economic position and social class and context.
perceptions regarding the integrity and ability of the agency providing Institutionally based trust is faith in the entity, faith that the entity is
the service” (p. 167), it is subtly different. Other researchers such as benevolent and has integrity.
Blind (2007) and Van de Walle and Bouckaert (2003b) put forward Process trust emerges from continual satisfactory experiences.
quite different conceptualizations of trust in government, the latter Thomas (1998) uses these ideas to suggest ways in which trust can be
describing it as the “… congruence between citizens' preference and created by government. Institutions can engender trust through
the perceived actual functioning of government” (p. 337). adoption of ethical and professional standards and through what
F. Bannister, R. Connolly Government Information Quarterly 28 (2011) 137–147 141

might loosely be called good behavior though in an electronic Using a definition of trust broadly along the lines of trust in the
environment. The concept of trust is complicated by the added government to ‘do things right’, they examined the impact of e-
dimension of trust in the medium as well as the government. Hudson Government on trust at federal, state, and local levels in the U.S. Trust
(2006) suggests that the picture is more complicated. Using Euro- was considered from two perspectives: process-based trust and
barometer data, Hudson shows that the antecedents of trust include institutional-based trust. Their results show that while citizens
many factors other than innate propensity to trust or government perceive improvements in responsiveness, transparency, efficiency
performance. For example, people's trust in government varies with and so on, as a result of e-Government initiatives, this does not
their economic circumstances, education and household income. Age is translate into trust except in local government. Tolbert and
also a factor, with trust in institutions declining in mid-life and rising as Mossberger conclude that they can: “… say with confidence that e-
people get older. Government leads to positive attitudes amongst current users, but
Franklin, van der Eijk, and Marsh (1995) argue that trust may be would that be true if the e-Government users were a more diverse
influenced as much by the transient popularity of the government in group?” (p. 366).
power as by broader concerns about institutions, and that the more A partial answer is provided by the work of Parent, Vandebeek, and
popular the government, the more people trust not only it, but the state. Gemino (2005) in Canada. Using quite a small survey (182 responses)
On the other hand, Hetherington (1998) suggests that the opposite and a convenience sample, they conclude that using the Internet to do
applies, i.e. that trust influences the degree of support for the business with the government had a positive impact on trust. The
government rather than the other way round. So, adding to the quality of the interaction was not highly significant. Their research
conceptual difficulties surrounding trust in government, there is no suggested that those who already have high levels of trust in the
consensus regarding causality. Kampen, Van De Walle, and Bouckaert government tend to have these reinforced by e-Government interac-
(2006) suggest that trust is lost more easily than it is gained; to use their tion. However, the impact on people who have low levels of trust (and
own colorful phrase, “trust comes on foot and goes away on horseback” political efficacy) is insignificant. As with other studies, the underlying
(p. 387). Christensen and Laegreid (2005) argue that trust in nature of the sample frames suggests that these findings be regarded as
government depends on several factors including trust in institutions tentative at best. Both studies by Welch et al. (2005) and Parent et al.
and democracy and well as service satisfaction and a number of (2005) have shown that those who tend to trust the government tend to
demographic variables such as age and education. Gershtenson and use government websites and vice versa. Welch et al. (2005)
Plane (2007) propose that trust should be considered under the acknowledge that they cannot address the causality of this relationship.
following four headings: trust in outcome, trust in process, trust in While, therefore, the findings are interesting, they say nothing concrete
central government, and trust in state or local government. about the likely effect of better e-Government on that section of the
In summary, trust in government, its antecedents, causality, how it citizenry who do not trust the government. If it is true that people who
should be measured, and the question of how governments can are naturally inclined to trust the state tend to use e-Government and
influence it, has been and continues to be the subject of much ongoing vice versa, then more and better e-Government is unlikely to achieve
theoretical debate and some empirical research. Whether or not trust much except further satisfy this subgroup.
in government is in long term decline as some believe, or merely
fluctuates as others have argued, the desire to increase trust in 4. A framework for trust and transformation research
government remains a continuing feature of the political landscape. It
is not therefore surprising that with the growth of e-Government, the What emerges from the above discussion is a complicated picture
question of whether technology can increase trust in government is of illustrated in Fig. 1.
interest. Trust in government can be divided into two broad categories:
• General trust in the competence of the government to manage the
3.6. Trust and e-Government
state, and
• Specific trust in the government not to abuse its power.
As noted in the introduction, there is also a literature that considers
trust and e-Government. Some of this literature is only concerned with The first category – general trust in the competence of the
trust in e-Government per se as opposed to the broader concept of trust government to manage the state – can in turn be further categorized
in government generally. An example of this school of thought is as:
Warkentin et al. (2002) who propose a complicated model of trust in
• Trust in the politicians, and
e-Government incorporating elements of standard trust models and
• Trust in the machinery of the state, i.e. the civil service, government
the TAM. No formal test of their model has been published at the time
of writing. Questions of trust may be asked about the competence of the state
Carter and Bélanger (2005) suggest a somewhat simpler adoption in general (to say run the health services) or its ability to deliver
model than that of Warkentin et al. (2002), but one which also based
on the technology acceptance model and Rogers (1995) diffusion of T
innovation theory. Their research suggests that increased trust in Politicians T T
government generally leads to increased use of e-Government Process e-Process
facilities. On the other hand, a recent study by Goldfinch, Gauld, and :
Agency :
Herbison (2009) in Australia suggests the opposite, i.e. that those who General Level State : :
Competence : Process
trust government less tend to make greater use of e-Government. This :
T
raises yet another problem of causality. Agency
Trust in
Of greatest interest to governments is not just that trust Government T
in government will lead to more e-Government take-up, but that
T
e-Government take-up will lead to greater trust in government. To
date, there has been limited research into this hypothesis. An Non Abuse
of Power
analysis of the impact of e-Government on trust was undertaken by
Tolbert and Mossberger (2006) based on data from a Pew survey.2 T = Trust Point

2
For information about Pew, see http://people-press.org/. Fig. 1. Trust points.
142 F. Bannister, R. Connolly / Government Information Quarterly 28 (2011) 137–147

specific services (such as company registration). Questions of trust can EE-Government


be asked about government in general or about a specific level of Satisfaction (i.e.
Government extent to which
government (federal, state, and local) or agency within a particular Web Site Use expectations about
level and about any process or service that agency undertakes and
e-government
e have
provides or even, in the extreme, the local office of that agency or street been met.
level bureaucrats in that office. It is quite conceivable, for example, for
Citizen Trust
a citizen to trust one hospital, but not another for a specific service. Into
in Government
this highly complex matrix of situations, the question of electronic
provision or support of that service is to be considered. At this point Overall Satisfaction
there is a large number of factors involved, including all of those listed with Government (i.e.
extent to which general
in Table 1 and Section 3.2 as well as trust in the technology itself and
expectations of government
the integrity and security of the communications system. In fact, at any are perceived to have
of what are termed trust points in diagram one, a number of different been met
technologies may be brought to bear, each of which may or may not
have an impact on that particular trust point. Fig. 2. Model of e-Government and trust. (Welch et al., 2005).
The question of the impact of technology on trust in government is Source: Oxford University Press.
therefore multidimensional to a high degree even before one brings
transformation into the discussion. If transformational government is The findings of Hart/Teeter's (2003) survey and report, which were
to mean anything, then it is necessary to specify with some precision prepared for the Council for Excellence in Government in the U.S., and
the context in which it is intended to be understood. From this the New Zealand Council for Excellence in Government (2003) also
perspective, the term transformational government may turn out to provide insight into citizen perceptions of e-Government and indirectly
be an unfortunate one. into the trust-related implications of those perceptions. They found that
the primary concern of citizens using e-Government is data privacy. This
extends even to such potential useful tools as smart cards for fast airport
4.1. Research to date security clearance. The second is that citizens see e-Government as a
way of making government more accountable to the people. Thirdly,
To date, the literature combining transformation and trust is, those who use e-Government see government's ability to solve
perhaps unsurprisingly, limited. One of the few articles that has problems to be greater. This finding indicates that the mere availability
tackled it directly, referred to above, is that of Welch et al. (2005) who of e-Government will increase citizen trust.
assess citizen trust in government using four fairly direct questions. However, on the other hand, using the same data, West (2001,
The authors confine their analysis to three main factors: transactions, p. 9) comments that: “… there is no significant correlation between
transparency and interactivity. Broadly speaking, transactions are use of e-Government and views about trust, confidence, and
measured by convenience, quality, privacy, efficiency, and security. government effectiveness”. West notes that, even though citizens
Transparency is a measure of how visible the organization and its regarded e-Government services as beneficial, they still have concerns
processes are to the user, i.e. how well does the citizen understand about giving data to the government on-line and in particular about
what is going on? Interactivity is simply the speed and quality of the security and possible misuse of that data. He concludes that
response. Welch et al.'s model is shown in Fig. 2. citizens' trust in government, as reflected in responses to question-
The results of Welch et al.'s (2005) analysis show that citizens who naires, alters with the use of ‘priming’ questions. This is a well-known
are most satisfied with e-Government also trust government more technique (see Kahnemen, Slovic, & Tversky, 1982; Plous, 1993) for
(which conflicts with the findings of Goldfinch et al. noted above), but biasing the results of questionnaires. West concludes that given the
also show that citizens that trust government more are more likely to incremental nature of e-Government changes, it is not surprising that
be satisfied with e-Government. That analysis provides a limited there has been little impact so far on trust.
amount of useful insight. Their third finding, that (U.S.) e-Government If transparency is the key to trust in government, then develop-
is good on transparency and poor on transactions mirrors that found ments in a number of U.S. states may provide a way to test this.
elsewhere (Welch et al., 2005; Grimmelikhuijsen, 2009). Several states including Indiana, Kansas, Minnesota, Texas, Oklahoma,
and Hawaii now have websites that show how taxpayers' money is
spent. A particularly good example is the Missouri Accountability Portal
entitled Map Your Taxes.3 In an article in the Financial Times, Norquist
Table 1 (2007) argued that this type of technology-enabled transparency will
Antecedents to trust identified in the literature. lead to more democratic accountability and, by implication, to trust.
Literature Trust antecedents However, the key point in the article is not the technology that makes
this happen; it is the evidence of the importance of political will.
Mishra (1996) Competence (encompassing ability and
Mayer et al. (1995) reliability). In summary, the relationship between trust and transformation is
Sitkin and Roth (1993) complicated. It is multidimensional one with a large number of
Covello (1992) different forms which range from the subtly to the fundamentally
Barber (1983) different. Transformation is a spectrum with a number of dimensions
Hovland, Janis, and Kelley (1953)
Lee and Turban (2001) Benevolence (including concern and care).
(process, governance, organization, etc.). Trust is a construct with a
Mayer et al. (1995) number of meanings (personal, on-line, institutional, government,
Covello (1992) etc.). Government is complex and multifaceted. Technology offers
Barber (1983) many tools. Fig. 3 is a simplified representation of the position, but it
Larzelere and Huston (1980)
suggests that only by reducing dimensionality can the question be
Strickland (1958)
Chen and Dhillon (2003) Integrity (including honesty) answered and that sweeping statements about transformation and
Butler (1991) trust are probably best regarded as yet ungrounded political rhetoric.
Butler and Cantrell (1984)
Lieberman (1981)
Gabarro (1978) 3
http://mapyourtaxes.mo.gov/MAP/. This is an interesting site, well worth a look.
F. Bannister, R. Connolly Government Information Quarterly 28 (2011) 137–147 143

Technology Business Scope Redefinition

Business Transformation
High
Tools
Business Network Redesign

Design of
Business Process Redesign
Revolutionary levels
Nature of Research Form of
Transformation Question Trust Evolutionary levels
Internal Integration

Localized Exploitation
Low

Aspect of Low High


Government Range of Potential Benefits

Fig. 4. Ventrakamen's model of business process evolution.


Fig. 3. First level dimensionality of the trust/transformation problem.

5. Operationalizing the framework transformation of government, the concept of identifiable stages over
a spectrum and over time could provide a basis for a reference model
Figs. 1 and 3 provide an overview of a possible framework for of transformation. A particular challenge in developing such a model
future research. In this section the implications for research implied is the second aspect referred to above and that is that any model will
by this framework are briefly examined. First the need for further need to take into account the multiple potential dimensions of
theoretical development is discussed. This is followed by consider- transformation. Four important dimensions are process, structure,
ation of the implications for empirical research and some possible power (including authority), and culture, but there are other aspects
lines of investigation. such as accountability and transparency which are part of the general
transformation agenda. One approach, suggested above, would be to
have a number of models. A wider discussion of this is beyond the
5.1. Theoretical development scope of this article.
A second area that could benefit from further theoretical
The field of e-Government has yet to develop a strong body of development is trust in government; specifically, trust in government
theory and the area of transformative government is no exception. could be improved by coming up with a more refined measuring
There are two areas where theoretical development is needed. The instrument. While there is a large body of literature on the basic trust
first and the most important area to develop is a common or reference construct and there is a growing body of research on online trust in
model of transformation in government; the second is to develop a both the e-business and e-Government literature, there has been, by
better conceptualization of trust in government. This first of these will comparison, limited development of the general trust-in-government
not be trivial, but it needs to be addressed if the problems discussed construct, though some useful groundwork has been done (see
elsewhere in this article are to be surmounted. The second is discussed Braithwaite & Levi, 1998).
briefly at the end of this section.
Two aspects of transformation need to be considered. The first is
5.2. Trust and transformation: Empirical research
the continuous spectrum that transformation encompasses both in
the academic literature and in the popular mind. Scholl's suggestion,
Fig. 3 implies that the nature of the relationship between trust and
referred to above, of a binary division is certainly helpful, but a finer
transformation is not a single problem, but a large, multidimensional
level of granularity would be more tractable. For this, there are models
problem. Leaving aside trust in politicians, both individually and as a
elsewhere in the information systems world from which one might
class, it implies that any study of the relationship between trust and
draw. The business process re-engineering (BPR) literature is one
transformation needs to be framed in terms of:
such source. BPR faces the same problem of a continuous spectrum of
change and a number of models have been proposed, including the
1. The type of trust and definition of trust being researched;
five level conceptual framework of business redefinition proposed by
2. Which level and arm of government being researched;
Ventrakaman (1994) and reproduced in Fig. 4.
3. What type(s) and/or stage(s) of transformation is (are) being
While this model does not map neatly onto transformation in
considered; and
government, it could possibly be adapted to do so. Given the dimen-
4. What type of technology application is being considered.
sionality of the problems, this might need to be in the form of a number
of such models, depending on which dimension of transformation
is being researched. An example of such a model for structural Restructuring of Governance
Structural Transformation

transformation is shown in Fig. 5. Note that this model is for illustrative High
purposes only. The challenge will be to develop and validate such Restructuring of Agencies
models.
Degree of

Rationalisation of Inter
A second starting point might be to use stage models of IT maturity
Agency Services
(not just the e-Government maturity models referred to above, both
of which were drawn from the wider information systems literature Rationalisation of Intra
Agency Services
such Gibson and Nolan (1974), Galliers and Sutherland (1991) and
Ward and Griffith (1996) many others). An interesting recent Data consolidation
contributor to this literature is de Brí (2009) who argues that a Low
given level or stage of change is dependent on successful completion Low High
of earlier stages and that one explanation for failure of change to Impact on Transparency of Service to Citizen
happen as expected is that these earlier stages are only partially
complete. While, again, these models are not an exact analogy to Fig. 5. A possible transformation model for organizational restructuring.
144 F. Bannister, R. Connolly / Government Information Quarterly 28 (2011) 137–147

Questions that are not so framed are unlikely to be answerable in 5.3.3. Does trust transfer, and if so under what circumstances and to
any meaningful way. Thus in this framework, the proposition that what extent?
e-Government can create greater trust in government is not a tractable Another problem, referred to briefly above, which has not been
research question. The proposition that an easy to use and user-friendly explored within the e-Government literature is trust transference. Does
e-filing system will increase trust in the Internal Revenue Service or that trust in one branch of government or area of public service transfer to
on-line publication of the reasoning behind policy decisions by the another? One conjecture here is that it does not. Commenting on this,
Ministry of Social Welfare leads to greater (or less) public trust in the Hardin (1998) observes that: “It is now a commonplace understanding
competence of the ministry to make such decisions are researchable. that interest does not generalize from individual to group or national
It should not be assumed that what is true for one part of this level” (p. 16).
problem will necessarily be true for another part. For example, it may Just because citizens trust the health system, does not mean that
well be that making information on hospital performance available they trust the police; just because a citizen trusts the e-filing system
online creates greater confidence in the hospital service, but it does does not mean that they trust the IRS or the Treasury Department.
not follow that that will transfer to other aspects of the health services Citizens may trust the central government, but not their state
never mind other government services nor that greater transparency government or municipal council, for example. If this is the case, is
will necessarily lead to greater trust in every circumstance. What is there any reason to believe that increased trust in services or e-
likely to emerge is a kaleidoscope of findings. When a solid body of Government is likely to convert to a broader trust-in-government in
research on this large problem space has been built up, then and only government or its institutions? A number of scholars have theorized
then will it be possible to see if there are any generalizable rules or about this and proposed models, but research results are inconclusive
patterns that apply across a wide spectrum of the public sector. and there is a paucity of good empirical evidence to date. Trust
Given a transformation reference model and using the framework, transference is not just a matter of technology to service to government;
the relationship between different forms of trust and different types it can also occur between one level of government and another or
or stages of transformation could be explored in detail, opening up a between one branch of government and another. If local e-Government
rich vein of interesting questions for researchers. services are good, does this affect general trust in local government
competence? And, if so, does this extend to central government or do
5.3. Other questions citizens clearly differentiate these in their minds? What role, if any does
technology play as a facilitator or moderator or such processes?
The framework also suggests a number of broader research
questions that could also be addressed. These include; 5.3.4. Do factors come into play at different stages in the transformation
process?
Finally a quite technical, but important, question is whether
5.3.1. What kinds or forms of transformation are desirable? different trust factors come into play at different points in the
There is a tendency, in both the academic writing and government transformation process? For example, studies of online trust differ-
pronouncements, to use “feel good” words, i.e. terms that are taken as entiate between trust in the other party and trust in the medium. It
self-evidently desirable. This includes words such as agile, transpar- could be that the latter is a much more material factor in the early
ent, responsive, participative, seamless, integrated, and so on. Too stages of transformation. It could also be that a specific concern, such
often when these words are used it is neither clear exactly what those as privacy or competence, is more important at certain points in the
who write them understand or mean by these terms nor why this evolution of (say) process transformation than it is at others. Finally,
particular characteristic is desirable or wanted by the citizens. Over the importance of the antecedents of affective trust could also vary
the past two decades, many e-Government services and initiatives with stage or type of transformation.
have been abandoned, not because they were technical failures This is by no means an exhaustive list of possible research
(although have been many such), but because nobody wanted them. questions. Building up a body of knowledge on this will require more
One of the more dramatic cases was the 2007 decision by UK than a single study. In an ideal world, a program of research would be
government to close down over 550 of its websites (BBC, 2007). developed that would systematically examine all of the many facets of
Millard (2010) raises questions about the whole concept of the portal, trust and transformation. In the absence of a formal plan, researchers
arguing that portals have not turned out to be particularly popular, have plenty of scope for many interesting investigations.
and cites as evidence data showing that portal usage in the European
Union at least would appear to have leveled off. Yet for many years the 6. Reflections and conclusion
concept of the government portal, the desirability of the one-stop-
shop, has been an axiom of the e-Government literature. A critical When it comes to e-Government, there are several possible
questioning of some of these concepts is overdue. It is not, for interpretations of the word ‘trust’. The meaning of trust that has been
example, self-evident that more transparency is always better or that most discussed in the public administration and political science
greater levels of participation lead to better citizen outcomes. Yet both literature is that of trusting the government to do things correctly and
ideas are implicit in much of what it written about e-Government and to behave properly. With the emergence of e-Government, this has
transformation. taken on the additional dimension of trust in government online
services, but aspects of governance including privacy and control of
5.3.2. What, if anything, is the causal relationship between trust, information have also become more important. While trust in
transformation, and take up of e-Government? government is perceived to be decreasing, this is does not appear to
There are two parallel, but different, questions here. It is posited by be a universal phenomenon. Technology in general and e-Government
some scholars and practitioners that transformation will create in particular are seen by many as a mechanism for reversing this trend,
greater trust in government (though it may be that this is true for much in the same way that ICT was seen as a driver of public sector
certain forms of transformation, but not for others). This, in turn, organizational reform in the 1970s and 1980s. As is clear from the
will lead to a great take up of e-Government services. Others have literature, the latter does not seem to have happened. Could effective
suggested the converse, that greater on-line trust will lead to greater use of technology in itself create trust?
take up of e-Government services which will, in turn, lead to greater In seeking to consider how one might answer this question, it has
trust-in-government. A clear answer to this question would be of both been necessary to step back and separate out ideas that are frequently
interest and value. confused. First, there is good evidence that efficiency, competence,
F. Bannister, R. Connolly Government Information Quarterly 28 (2011) 137–147 145

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