EXAMPLE ESSAY FOR TEST 4 ADVANCED PRACTICE TESTS

WAYS OF INCREASING OARTICIPATION IN SPORTS

- FACILITIES
- FAMOUS PEOPLE
- ADVERTISING

Most people are aware of the importance of being healthy and there is no doubt that physical
exercise contributes to general well-being. However, a vast amount of people lead a sedentary
lifestyle. In this essay, I will explore two possible approaches to encourage people of all ages to
take up a sport, and go on to decide which would be the most persuasive.

One method could be celebrity endorsement. Using elite sportspeople in publicity campaigns
would motivate young people to take part in sport because they admire them and would like
to be like them. Although adults, especially elderly people, might not give such campaigns
much importance.

An alternative would be to create awareness of what local sports are available in communities
which could be done through T.V and social media campaigns together with flyers and posters.
The majority of towns and cities have a sports centre which provides a wide range of sporting
activities from swimming to squash. Therefore, there are options for all age groups and
abilities. Furthermore, instructors are on hand to give expert advice and ensure safety.
However, for people to take advantage of those services, they need to be aware that they
exist.

Although both approaches would have a positive impact on participation, I believe that
publicising what is on offer would reach far many more citizens and as a consequence, is more
likely to motivate people to take action and significantly increase the current participation
levels.