1.

Pre-Purchase Ecommerce Survey Questions

Not all of your customers will complete a purchase on your website, but it’s
still important to get their feedback and learn how you can improve.

 What was your first impression of our website?

 What is the purpose of your website visit?
 How did you learn about our company?
 Did you experience any difficulty navigating our website?
 How do you feel about the website design and layout?
 Who are you shopping for?
 How likely would you be to visit our website again?
 How can we improve your experience in the future?

2. Post-Purchase Ecommerce Survey Questions

If your website visitors convert into paying customers, seize this opportunity to
learn about what influenced them to convert and how you can boost your
sales in the future.

 How satisfied were you with the availability of the products on our
website?
 If your preferred product was out of stock, did you receive a notification
when it became available again?
 What other products, sizes, and color options would you like to see in
the future?
 How would you rate your overall shopping and checkout experience?
 Did you feel secure sharing your card information on our site?
 Did you have a hassle-free checkout?
 Did we offer your preferred payment method? If not, please let us know
your preference.
 What factor(s), if any, almost prevented you from completing your
checkout?
 How likely are you to make a purchase from our business again?
 How would you rate the speed of our website?
 How likely are you to recommend our brand to others?
 What is your primary reason for choosing our brand over our
competitors?

3. Product Quality and Reviews Survey Questions

Understand how the product quality compared to expectations and how
reviews influenced your customers’ purchase decision.

 How much did you trust the product reviews?

 How helpful are product reviews to you when deciding whether to make
a purchase?
 How much does an overall product rating affect your decision to buy?
 How satisfied are you with the quality of the products you received?
 Compared to our competitors, how would you rate the quality of our
products?
 Did you find the range of products we offer to be sufficient?
 Did the website include enough product details for you to feel well-
informed about your purchase?
 Do you feel the product descriptions on our website were accurate when
you received the actual product?
 Do you usually find alternatives of the same product offered on other
websites?

4. Customer Support Survey Questions

90% of Americans rely on customer service as a primary factor when they’re

deciding whether or not to do business with a company.

 Did the customer service representative solve your issue?

 How helpful and knowledgeable was the support staff?
 How would you rate your overall experience with your customer service
representative?
 Was your issue solved within a single session, or did we have to
escalate your case?
 Would you prefer to communicate with customer service via phone,
email, or live chat?
 How quickly did a customer service representative respond after you
contacted us?
 Did you find your wait time to be reasonable?

1. Pre-Purchase Ecommerce Survey Questions

Not all of your customers will complete a purchase on your website, but it’s
still important to get their feedback and learn how you can improve.

 What was your first impression of our website?

  What is the purpose of your website visit?
 How did you learn about our company?
 Did you experience any difficulty navigating our website?
 How do you feel about the website design and layout?
 Who are you shopping for?
 How likely would you be to visit our website again?
 How can we improve your experience in the future?

2. Post-Purchase Ecommerce Survey Questions

If your website visitors convert into paying customers, seize this opportunity to
learn about what influenced them to convert and how you can boost your
sales in the future.

 How satisfied were you with the availability of the products on our
website?
 If your preferred product was out of stock, did you receive a notification
when it became available again?
 What other products, sizes, and color options would you like to see in
the future?
 How would you rate your overall shopping and checkout experience?
 Did you feel secure sharing your card information on our site?
 Did you have a hassle-free checkout?
 Did we offer your preferred payment method? If not, please let us know
your preference.
 What factor(s), if any, almost prevented you from completing your
checkout?
 How likely are you to make a purchase from our business again?
 How would you rate the speed of our website?
 How likely are you to recommend our brand to others?
 What is your primary reason for choosing our brand over our
competitors?

3. Product Quality and Reviews Survey Questions

Understand how the product quality compared to expectations and how

reviews influenced your customers’ purchase decision.

 How much did you trust the product reviews?

 How helpful are product reviews to you when deciding whether to make
a purchase?
  How much does an overall product rating affect your decision to buy?
 How satisfied are you with the quality of the products you received?
 Compared to our competitors, how would you rate the quality of our
products?
 Did you find the range of products we offer to be sufficient?
 Did the website include enough product details for you to feel well-
informed about your purchase?
 Do you feel the product descriptions on our website were accurate when
you received the actual product?
 Do you usually find alternatives of the same product offered on other
websites?

4. Customer Support Survey Questions

90% of Americans rely on customer service as a primary factor when they’re

deciding whether or not to do business with a company.

 Did the customer service representative solve your issue?

 How helpful and knowledgeable was the support staff?
 How would you rate your overall experience with your customer service
representative?
 Was your issue solved within a single session, or did we have to
escalate your case?
 Would you prefer to communicate with customer service via phone,
email, or live chat?
 How quickly did a customer service representative respond after you
contacted us?
 Did you find your wait time to be reasonable?