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Profile of Steel Industry
Profile of Steel Industry
Profile of Steel Industry
Steel is an alloy of iron usually containing less than 1% carbon is a versatile material wit
h multitude of useful properties used most frequently in the automotive and construction
industries. Steel can be cast into bars strips, sheets, nails, spikes, wire, rods or pipes as
needed by the intended user. The consumption of steel is regarded as the index of indu
strialization and the economic maturity any country has attained.
The development of steel industry in India should be viewed in conjunction with the type
and system of government that had been ruling the country. The production of steel in si
gnificant quantity started after 1900. The growth of steel industry can be conveniently st
udied by dividing in the period into pre & post independence era (or before 1950 & after
1950).The total installed capacity for in-got Steel production in during pre independence
era was 1.5 millions tones /year, which has risen to about 8 million tones of ingot by the
seventies. This is the result of the bold steps taken by the government to develop this s
ector.
The Indian steel industry is growing very rigorously with the major producers like SAIL,
RINL, TISCO, JVL and many others. Our steel industry has amply demonstrated its abili
ty of adopt to the changing scenario and to survive in the global market that is becoming
increasingly competitive. This has been possible largely due to the adoption of innovativ
e operating practices and modern technologies.
Industrial Development in India has reached a high degree of self-reliance, and the ste
el industry occupies a primary place in the strategy for future development. The public s
ector steel industry has been restructured to meet challenges and a separate fund has b
een established for modernization and future development of the industry. The demand
and growth curves of steel in India are shown in the figure 2.1.a below.
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Fig: Demand and Growth curves of steel in India
The draft national steel policy of India envisages production of 60 Mt by 2012 and 110
Mt by2020, and annual growth rate of 6-7%. All this should there fore augur well for the I
ndian steel industry.
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Table.2.2.a- Crude steel production(million tonnes)
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25 Czech Republic 7.1 6.4
28 Malaysia 6.1
30 Thailand 5.5
37 Indonesia 4.0
— Others 29.2 24
The year 2004-05 was a remarkable one for the steel industry with the world crude steel
production crossing the one billion mark for the first time in the history of the steel indust
ry.
In 2007, as per International Iron and Steel Institute (IISI) report, world crude steel outpu
t reached 1,351,289 million metric tonnes (mmt) an increase of 7.5% over 2006] The grea
test steel producing country is currently China, which accounted for 36.6% of world steel
production in 2007. . The total production quantity represents the highest level of crude
steel output in history and it is the fifth consecutive year that world crude steel productio
n grew by more than 7%. China’s steel production in 2007 reached 489 Mt, a 15.7% incr
ease over 2006. It is however, observed that there is a reduction in growth from the 18.8
% achieved in 2006, 26.8% in 2005 and 26.1% in 2004. However, China remains the dri
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ving force behind the still strong world production figures. Without China, world crude st
eel production would have only grown at 3.3%. Other BRIC Countries (Brazil, Russia, In
dia & China) also maintained relatively high growth, with India and Brazil recording 7.3%
and 9.3% increase respectively. In 2007, India reached the 5th rank among the top steel
producing countries in the world by producing 53 Mt. As reported by the UK based Man
agement Engineering & Production Services (MEPS) International Ltd., the forecast for
crude steel production is 1420 Mt for the year 2008 which is 5.6% more than previous y
ear. Further growth is anticipated – rising to 1600 Mt by 2011.
In 2008, in the majority of steel producing countries, output fell as the global recession
began.
The list of countries by steel production in 2007 and 2008, based on data provided b
y the World Steel Association, accessed in May 2009 is given at Table.2.2.a.
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2. COMPANY PROFILE
2.1 Introduction
Visakhapatnam Steel Plant (VSP), the first coast based Steel Plant of India is located, 1
6 KM South West of city of Destiny i.e. Visakhapatnam. Bestowed with modern technolo
gies, VSP has an installed capacity of 3 million Tones per annum of Liquid Steel and 2.6
56 million Tones of saleable steel. At VSP there is emphasis on total automation, sea
mless integration and efficient up gradations, which result in wide range of long and stru
ctural products to meet stringent demands of discerning customers within India and abr
oad. VSP products meet exacting International Quality Standards such as JIS, DIN, and
BIS, BS etc.
VSP has become the first integrated Steel Plant in the country to be certified to all the th
ree international standards for quality (ISO-9001), for Environment Management (ISO-1
4001) & for Occupational Health & Safety (OHSAS-18001). The certificate covers qualit
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y systems of all Operational, Maintenance and Service units besides Purchase systems,
Training and Marketing functions spreading over 4 Regional Marketing Offices, 24 branc
h offices and stock yards located all over the country.
VSP by successfully installing & operating efficiently Rs. 460 crores worth of Pollution C
ontrol and Environment Control Equipments and converting the barren landscape by pla
nting more than 3 million plants has made the Steel Plant, Steel Township and surround
ing areas into a heaven of lush greenery. This has made Steel Township a greener, cle
aner and cooler place, which can boast of 3 to 4° C lesser temperature even in the peak
summer compared to Visakhapatnam City.
VSP exports Quality Pig Iron & Steel products' to Sri Lanka, Myanmar, Nepal, Middle Ea
st, USA, China and South East Asia. RINL-VSP was awarded "Star Trading House" stat
us during 1997-2000. Having established a dependable export market, VSP plans to ma
ke a continuous presence in the export market.
Having a total manpower of about 16,600 VSP has envisaged a labor productivity of 26
5 Tones per man-year of Liquid Steel.
Seeds were thus sown for the construction of a modern & sophisticated Steel Plant havi
ng annual capacity of 3.4 Million Tones of hot metal. An agreement was signed between
Governments of India and the erstwhile USSR on June 12th, 1979 for setting up of an In
tegrated Steel Plant to produce structural & long products on the basis of detailed Proje
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ct report prepared by M/s M.N. Dustur & Company. A Comprehensive revised DPR joint
ly prepared by Soviets & M/s Dustur & Company was submitted in Nov' 1980 to Govt. of
India. The construction of the Plant started on 1st February 1982. Government of India
on 18th Feb'82 formed a new Company called Rashtriya Ispat Nigam Ltd. (RINL) and tr
ansferred the responsibility of constructing, commissioning & operating the Plant at Visa
khapatnam from Steel Authority of India Ltd. to RINL.
Due to poor resource availability, the construction could not keep pace with the plans, w
hich led to appreciable revision of the plant cost. In view of the critical fund situation and
need to check further increase in the plant costs, a rationalized concept was approved
which was to cost Rs. 6849 crores based on 4th Quarter of 1988. The rationalized conc
ept was based on obtaining the maximum output from the equipments already installed,
planned / ordered for procurement and achieving higher levels of operational efficiency
and labor productivity. Thus, the plant capacity was limited to 3.0 Million Tones of Liquid
Steel per annum. In the process, one of the Steel Melt Shops and one of the mills were
curtailed. The availability of resources were continued to be lower than what was planne
d and this further delayed the completion of the construction of the plant. Finally all the u
nits were constructed and commissioned by July' 92 at a cost of Rs.8529 Crores. The t
hen prime Minister of India Late Sri P. V. Narasimha Rao dedicated the plant to nation o
MISSION
To attain 10million ton liquid steel capacity through technological up-gradation, operatio
nal efficiency and expansion: to produce steel at international standards of cost and qua
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lity: and to meet the aspirations of the stakeholders.
VISION
To be a continuously growing world-class company, we shall
• Harness the growth potential and sustain profitable growth
• Deliver high quality and cost competitive products and be the
first choice of customers
• Create an inspiring work environment to unleash the creative
energy of people
• Achieve excellence in enterprise management
• Be a respected corporate citizen, ensure clean and green
Environment and develop vibrant communities around
OBJECTIVES
• Towards growth-Expand the plant capacity to 7Mt by 2011-12 and 10Mt by 2019-
20.
• Towards profitability-Achieve net profits from 2002-03 onwards with special emph
asis on enhancement of production of value added steels and cost reduction.
• Towards employees-Make RINL the employer of choice. Upgrade the skills and
efficiency of employees through training and development and maintain high leve
ls of motivation and satisfaction.
• Towards customers-promote branding of products for quality and customer prefer
ence through effective customer relations management.
• Towards suppliers- Develop a reliable and strong supplier base and ensure effect
ive supply chain.
CORE VALUES
• Commitment
• Customer Satisfaction
• Continuous Improvement
• Concern for Environment
• Creativity & Innovation
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2.3 Various Policies are as follows:
Quality policy
Visakhapatnam Steel Plant is committed to meet the needs and expectations of their
customers and other interested parties. To accomplish this, they will
Environment policy
Visakhapatnam Steel Plant, while carrying out its operations reaffirms its commitmen
t to preserve the environment. To accomplish this, they will
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Energy policy
OSHAS POLICY
HR policy
Visakhapatnam Steel Plant, believe that its employees are the most important resource
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s. To realize the full potential of employees, the company is committed to:
• Provide work environment that makes the employees
Committed and motivated for maximizing productivity.
• Establish systems for maintaining transparency, fairness
and equality in dealing with employees.
• Empower employees for enhancing commitment,
responsibility and accountability.
• Encourage teamwork, creativity, innovativeness and high
achievement orientation.
• Provide growth and opportunities for developing skill and
Knowledge.
• Ensure functioning of effective communication channels
with employees.
Customer policy
IT policy
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T by in-house efforts / outsourcing and collaborative efforts with other organiz
ation / expert groups / institutions of higher learning, etc., thus ensuring the qu
ality of product and services at least cost.
• Follow scientific and structured methodology in the software development pro
cesses with total user-involvement, and thus delivering integrated and quality
products to the satisfaction of internal and external customers.
• Install, maintain and upgrade suitable cost-effective IT hardware, software an
d other IT infrastructure and ensure high levels of data and information securit
y
• Strive to spread IT-culture amongst employees based on organizational need,
role and responsibilities of the personnel and facilitate the objective of becomi
ng a World-Class business organization.
• Enrich the skill-set and knowledge based of all related personnel at regular int
ervals to make employees knowledge-employees.
• Periodically monitor the IT investments made and achievements accrued to re
view their cost effectiveness.
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Major units of Production in VSP
The major units of production are given in the table 2.4a
Annual
Sinter Plant 5,256 2 Sinter Machines of 312 Sq. Meters. grate area each
Steel Melt Sh 3 LD Converters each of 133 Cu. Meters. Volume and Six 4 strand blo
3,000
op om casters
WRM 850 4 Strand high speed continuous mill with no twist finishing blocks
BF Dolomite Madharam, AP
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Manganese Ore Chipurupalli, AP
Products By-Products
Channels,
Re-bars Coal Tar Wash Oil
Angles
Ammonium Sulp
Beams Steel Wire Rods Anthracene Oil
hate
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The process chart is shown in the figure. 3.3.a
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