ONLINE

BOOKSTORE
MARKET
SUBMITTED BY:ISHAAN GOYAL
 SURVEY
REPORT

Certificate
This is to certify that Ishaan goyal from 11c, of
India international School has successfully completed
her
 English project by putting sincere efforts in an
authentic way under my supervision and guidance.
Hence, it is approved for submission. The project is
upto my expectations and as per CBSE guidelines.
S. NO. TOPIC REMARKS

1. INTRODUCTION

2. RESEARCH OBJECTIVE

3. RESEARCH METHODOLOGY

4. PROFILE OF ORGANISATION

5. SAMPLE QUESTIONNAIRE

6. DATA ANALYSIS AND INTERPRETATION

7. CONCLUSION AND RECOMMENDATION

8. APPENDIX
9. BIBLIOGRAPHY
INTRODUCTION
Market research is the function that links consumers and the public to the
marketer through information which can be used to identify market
opportunities, monitor performance and understanding the market concept.
The main aim of market research is to know who are the customers of the
service. The idea of the service being researched here is- an app for people
who like to buy first editions and special anniversary editions of their
favorite books. It is area -specific and it connects buyers with bookstores
and independent sellers. It also has information regarding merchandise.
RESEARCH OBJECTIVE
1) To find the feasibility of the product
2) Gain critical customer feedback
3) Understand customer inclination towards purchasing
products
4) Enhance existing products and services
RESEARCH METHODOLOGY
The market research is being conducted using the research instrument
called ‘market survey’.
DATA COLLECTION METHODOLOGY-
1. PRIMARY- It is conducted by getting first-hand information through a
questionnaire which has 10 questions pertaining to the product.
2. SECONDARY- Already existing data is collected through books and
journals.
SAMPLE SIZE- The data is collected from 30 respondents which is the
sample size.
 FOR FINAL- Analysis and interpretation of the raw data was done by
converting it into bar graphs.

PROFILE OF ORGANISATION
1) Bookzangle
Formerly called World Book Market, Bookzangle describes itself as
“an international group of booksellers who believe that quality of
books and quality of service far outweigh quantity of listings.”
Established in 2004, they have high standards for their sellers, who
number a few dozen. Booksellers are based in the UK, USA, Canada,
 New Zealand, and Australia. They offer bookselling software and
many other services to their members.

PROFILE OF ORGANISATION
2) Bibliophile Bookbase
Bibliophile is based in Switzerland with a few hundred booksellers
located around the globe, but mostly in the UK, US, Ireland, South
Africa and Australia. The website has been online since 1999 and
is available in English, French, German and Italian.
MARKET SURVEY
1. Do you enjoy reading? *
a. Yes
b. No
2. What types of books do you read? *
a. Mystery
b. Thriller and horror
c. Romance
d. Young adult
e. Non-fiction
3) How often do you books? *
○ Fairly often
○ Often
○ Not often
4) Have you ever made a request for a non-available book? *
○ Yes
○ No
5) Do you like rare, one-of-a-kind, collector's edition books? *
○ Yes
○ No
6) Have you ever experienced trouble in finding such books in
your vicinity? *
○ Yes
○ No
7) Would you be willing to spend money on such books? *
○ Yes
○ No
○ Maybe
8) How do you prefer to buy books? *
○ Online
 ○ Bookstore
9) Do you buy related merchandise *
○ Yes
○ No
10) Would a platform to buy collector's edition books interest you? *
○ Yes
○ No○ Maybe
 Data analysis and interpretation
1. Do you enjoy reading? *
a. Yes
b. No
 2. What types of books do you read? *

a. Mystery
b. Thriller and horror
c. Romance
d. Young adult
e. Non-fiction
3. How often do you
books? *
○ Fairly often
 ○ Often
○ Not often
4. Have you ever made a request for a non-available book? *
○ Yes
○ No
5. Do you like rare, one-of-a-kind, collector's edition books? *
○ Yes
○ No
6. Have you ever experienced trouble in finding
such books in your vicinity? *
○ Yes
○ No
7. Would you be willing to spend money on such
books? * ○ Yes
○ No
○ Maybe
8. How do you prefer to buy books? *
○ Online
○ Bookstore
9. Do you buy related merchandise *
○ Yes○ No
10. Would a platform to buy collector's edition books interest you? *
○ Yes
○ No
○ Maybe
Conclusion
i. Out of 30 respondents, the majority of people
enjoy reading.
ii. Out of 30 respondents, the majority of people
enjoy thriller and horror books.
iii. Out of 30 respondents, the majority of people
read books fairly often.
iv. Out of 30 respondents, the majority of people
have requested books which are not available.
v. Out of 30 respondents, the majority of the people
like rare books.
vi. Out of 30 respondents, the majority of people
have had trouble finding rare books in their
area.
 vii. Out of 30 respondents, the majority of people are
willing to spend money on these books.
viii. Out of 30 respondents, the majority of people
prefer to buy books online.
ix. Out of 30 respondents, half of the people buy
related merchandise.
x. Out of 30 respondents, the majority of people are
interested in a platform to buy rare books and
related merchandise.
Recommendation
I would recommend this service to all kinds
of people including young adults, adults,
working class and the senior citizens.
However, the service has different uses for
different generations.
bibliography
1. Grade 11 Entrepreneurship textbook

2. https://www.emptymirrorbooks.com/