Darrell S. Corro. Mr. Zaldy C. Ibanez Jr.

BSIT:FBPSM 3B. IT 314:QUALITY CONTROL

ALASKA CORPORATION

BACKGROUND

Alaska Milk Corporation (AMC) is a manufacturer of milk products in the Philippines. Its
products are sold under the Alaska brand. The company also owns the Philippine Basketball
Association (PBA) team, the Alaska Aces.

Type: Subsidiary

Industry: Dairy products (milk)

Founded: 1972; 48 years ago

Founder: Wilfred Uytengsu, Sr.

Headquarters: Makati, Philippines

Key people:Wilfred Steven Uytengsu Jr. (chairman)

Marco G. Bertacca (managing director)
Jan Wegenaar (operations director)

Products: All-purpose cream

Coffee creamer
Condensed milk
Evaporated milk
Powdered milk
UHT milk

Parent: FrieslandCampina
Website
alaskamilk.com

HISTORY

In 1972, Holland Milk Products, Inc. (HOMPI) was established. It was a joint venture between
General Milling Corporation (GMC) and Holland Canned Milk International B.V. (now
FrieslandCampina). HOMPI initially manufactured canned liquid milk (evaporated milk and
condensed milk). It eventually expanded to manufacture powdered milk and UHT milk.

In 1994, HOMPI was spun off from GMC and incorporated as Alaska Milk Corporation (AMC)
under the control Wilfred T. Uytengsu, Sr. Shortly after its incorporation, AMC was listed in the
Philippine Stock Exchange (PSE) in 1995.

Wilfred Steven Uytengsu, Jr., eldest son of Wilfred Sr., assumed the position of president and
CEO in 2007. The elder Uytengsu died in April 2010 at the age of 82.[2]

In 2007, AMC acquired the canned milk business of Nestlé Philippines, Inc. The acquisition
included the Alpine, Liberty and Krem Top trademarks, as well as the trademark license for
Nestle's Carnation and Milkmaid brands.[3][4]

In 2012, FrieslandCampina acquired majority control of AMC from the Uytengsu family.[5] On
November 5, 2012, AMC was delisted from the PSE after FrieslandCampina completed its tender
offering for 98.1% ownership of AMC. Prior to this, FrieslandCampina held an 8.1% interest in
AMC.[1][6] Wilfred Steven Uytengsu Jr. remained as president and CEO until the end of 2018.[7]
Since 2019, Uytengsu serves as the Chairman of the company.

VISION

To be the leading providers of affordable nutrition by offering families and children a wide range
of delicious, high quality dairy, and dairy-based products. Alaska Milk Corporation’s valued
commitment is to bring nutrition to every Filipino across all stages and occasions of their lives.
Alaska Milk faces up to the challenge of pursuing the efforts to help raise milk consumption levels
in the country.

Today, the Philippines remains to have lower per capita dairy consumption levels when compared
to our Asian neighbors. By providing dairy products in the right formats and price points, Alaska
Milk helps provide good health to every child in every Filipino home and contributes in bringing
down malnutrition levels in the Philippines and in the world.

MISSION

PRODUCT DEVELOPMENT

We pledge to continue building on the strengths and competitive attributes of our brands and
develop their full product potential. We will continue to identify market opportunities while
developing new products, mindful of our task to be responsive to the ever-changing and growing
needs of our consumers.

CUSTOMER SERVICE

Customer relationship is an integral part of building our business. We aim to provide our partners
in the trade the best and most efficient service, making use of up-to-date technology for timely
product availability and accessibility. We strive to know and understand our customers fully to
bridge the gap between what they need and what we can give.

EVALUATION

QUALITY CONTROL

Ultimately, the consumers whom we serve and their level of satisfaction with our products become
our final judge and jury. Through high levels of quality control, we are committed to deliver high
quality milk and dairy- based products from production to consumption.

PEOPLE
We recognize that our people, the Alaska Milk team members, are one of our most important
assets, and we are committed to promote their safety and welfare. Their wealth of experience,
ideas, dedication and strong work ethic lay the foundation for Alaska’s continued success. It is
our goal as much as it is theirs, to pursue and reach their full potential through continued
education, training, and skills-enhancement programs. We challenge each individual by providing
the opportunity to contribute to our endeavors.

SUSTAINABLE GROWTH

Growth that creates value for our stakeholders is paramount. We will deploy our resources on
investment opportunities that are within our core competence and yield high returns relative to
risks and consistent with our growth objectives.
VALUES

To be the leading providers of affordable nutrition by offering families and children a wide range
of delicious, high quality dairy, and dairy-based products. Alaska Milk Corporation’s valued
commitment is to bring nutrition to every Filipino across all stages and occasions of their lives.
Alaska Milk faces up to the challenge of pursuing the efforts to help raise milk consumption levels
in the country.

Today, the Philippines remains to have lower per capita dairy consumption levels when compared
to our Asian neighbors. By providing dairy products in the right formats and price points, Alaska
Milk helps provide good health to every child in every Filipino home and contributes in bringing
down malnutrition levels in the Philippines and in the world.

RESPECT FOR PEOPLE

Our People is the most valuable asset of the organization. In AMC, respect for people is seen in
the diversity of people that we hire; in creating a safe environment for people at all levels to speak
up, to give feedback, or to pitch their ideas; and in the providing them equal opportunities to learn,
grow, and advance in their career.

INTEGRITY

Integrity is the foundation of trust. We expect of every AMC colleague to observe integrity at all
times and in all their dealings (even when no one is looking). We embrace and abide by the
Friesland Campina “Compass” that provides us the gold standards of doing business with the
highest level of integrity.

PASSION FOR EXCELLENCE

While our purpose is to provide superior and affordable nutrition thru the milk that we make, we
demand nothing short of excellence in the quality of our work, in every step of our processes.
Ultimately, the consumers whom we serve and their level of satisfaction with our products become
our final judge and jury. Through high levels of quality control and a continuous improvement
mindset, we are committed to deliver high quality milk and dairy- based products from production
to consumption.

TEAMWORK

We believe that the most difficult jobs and problems get done and solved, respectively, when
colleagues work together effectively. There is no secret to our teamwork in AMC – it is founded
on trusting relationships; individuals understand each other’s personal circumstances; open
communication, debate, and feedback exist; individual members put the team’s goals ahead of
their own; and the team is aligned, inspired, and motivated with our purpose and our plan.

COMMUNITY

More than a milk brand, Alaska is an integral part of the community. As such, we build our
corporate social responsibility and sustainability initiatives into our plans. Alaska supports the
community through its milk feeding program in schools and communities; Alaska supports sports
development initiatives; by empowering small business “mompreneurs”; and through our
employee-initiated milk feeding sponsorship program, the “Milk for Life.” We believe that
strong communities are built on the foundation of strong families and that Alaska, in more ways
than one, keeps families in winning form.

https://en.m.wikipedia.org/wiki/Alaska_Milk_Corporation

https://www.alaskamilk.com/people/values/

https://www.alaskamilk.com/purpose/