Professional Documents
Culture Documents
Post Acceptbrandlpohlerhrm
Post Acceptbrandlpohlerhrm
Julia Brandl
Department of Management
Interdisciplinary Group of Management and Organisational Behaviour
Vienna University of Economics and Business
Althanstrasse 51, 1090 Vienna, Austria
t: 43-1-31336-5027
f: 43-1-31336-905027
julia.brandl@wu.ac.at
Dionne Pohler
Assistant Professor, Human Resources & Organizational Behaviour
Edwards School of Business, University of Saskatchewan
25 Campus Drive, Saskatoon, Saskatchewan, S7N 5A7 CANADA
t: 1-306-966-1748
f: 1-306-966-2516
pohler@edwards.usask.ca
1
ABSTRACT
Using a qualitative approach to study considerations of Austrian CEOs, this study fills
a key void within the broader literature on strategic human resource management by
analyzing CEOs’ perceptions about the current role of the HR department in their
organizations, and the conditions that constrain or enable the development of a more strategic
role. The results of this study suggest that even if CEOs have an overall positive evaluation of
the capabilities of their HR departments and are willing to delegate responsibility for higher-
level decision-making, in order to develop the role of the HR department, the CEO must also
feel he or she has the scope to do so. Our framework expands upon previously identified
factors that assist in shaping these three conditions and also identifies new ones. Directions
for future research are discussed, as well as practical implications for the opportunities and
constraints confronting HR managers when attempting to develop a more strategic role for
their departments.
2
KEY LEARNING POINTS
1. This paper identifies enablers and constraints for the role for the HR department from a
2. Our inductively developed framework identifies three general conditions that influence
CEO views regarding development of the HR department’s current role and ten
3. We explain what factors shape CEO concerns about the aptitude of HR, about their
willingness to share responsibility and about their influence on HR policy. In doing so,
we organize previously identified enablers and constraints for the role for the HR
department.
strategic role for HR. While improving perceptions of HR’s aptitude is necessary, it is not
sufficient unless HR manages to increase both scope for CEO action and delegation
willingness.
5. We explain how our framework can assist HR practitioners in diagnosing their current
role and in identifying steps for convincing their CEO to increase the participation of HR
in strategic decisions.
3
INTRODUCTION
For many years now human resource scholars have claimed that it is imperative for
human resource departments to play a more significant role in their organizations, through
Research in the area of strategic human resource management has suggested that HR
for the firm (Brockbank, 1999; Novicevic & Harvey, 2001; Welbourne & Cyr, 1999).
However, there is a large body of empirical work indicating that many HR departments are
far from being involved with strategy issues (Cabral-Cardoso, 2004; Farndale, 2005; Scullion
& Starkey, 2000) and have actually made a fairly limited contribution to their organizations
(Guest & King, 2004; Stewart, 1996). Past research recognizes that whether or not the HR
variety of conditions (Kelly & Gennard, 1996, Teo & Rodwell, 2007), including the
Our study builds upon this literature by analyzing CEO attitudes towards and beliefs
about the role of their HR departments. The relevance of CEOs’ attitudes for enabling or
constraining the HR department’s role is widely acknowledged (Guest & King, 2001; Purcell
& Ahlstrand, 1994; Ranft, Ferris & Perryman, 2007; Ropo, 1993; Sheehan, Cooper, Holland
& De Cieri, 2007; Truss; 2009; Truss, Gratton, Hope-Hailey & Zaleska, 2002). To date,
however, a systematic investigation of CEO beliefs about the role of their HR departments is
Against this background, our paper aims to analyze CEO perceptions about the
current role of their HR departments and the conditions they believe constrain or encourage
the development of a more strategic role for the HR department in their organizations. We
develop a future research agenda based on our results, proposing three conditions CEOs feel
4
affect HR departmental roles, and outline ten contextual factors that help shape these
conditions. In the next section, we summarize the theoretical frameworks that have been used
to study HR departmental roles, and situate our study within these frameworks. We then
outline our methodology and results, and conclude with a discussion surrounding implications
Both academic and empirical typologies differentiate between two main roles of HR
departments (Truss, 2009). The first role is more traditional and administrative, where the HR
department is seen primarily as the administrator of functions such as payroll and benefits
(Beer, 1997). Extensions of this administrative role also focus on the function of the HR
department in promoting employee welfare (Beer, 1997; Boxall & Purcell, 2003), which
arises out of the human relations movement (Mayo, 1945). The second role is more strategic,
department (Hope-Hailey, Gratton, McGovern, Stiles & Truss, 1997), the participation of the
senior HR manager in the strategy planning process (Golden & Ramanujam, 1985) and the
evolution and role set theory; and co-evolution (Truss, 2009). Contingency and institutional
theorists argue that contextual factors and isomorphic pressures both internal and external to
the organization primarily determine the role of the HR department, which develops similarly
across organizations facing similar enablers and constraints (DiMaggio & Powell, 1983;
Kessler, Purcell & Coyle Shaprio, 2000). Examples of external pressures include tightness of
labor markets, legislative statutes that support the implementation of HRM, and unionization
5
(Jacoby, 1985; Jennings, Cyr & Moore, 1995; Kochan & Cappelli, 1984), while examples of
internal factors include degree of centralization in the organization (Truss et al., 2002) and
characteristics of the HR department itself, such as aptitude of HR managers (Guest & King,
2004).
However, recent work using strategic choice and negotiated evolution frameworks
bring individual agency back into the determination of the role of the HR department through
actors with whom HR managers should negotiate a more strategic role for the department
(Truss et al., 2002). Arguments using social constructionist frameworks (Berger &
Luckmann, 1966) also fit into this agentic view in that HR department influence in an
organization is seen to be a product of symbolic actions and political maneuvering on the part
of HR actors (Galang & Ferris, 1997). Finally, frameworks built on co-evolution (Paauwe &
Boselie, 2005) look at the interchange between both individual choice and macro level
constraints in determining the role of the HR department (Colbert, 2004; Truss, 2009).
In recent years, the preferred focus in the literature on strategic human resource
management has become how to develop a more strategic role for the HR department (Ulrich,
1997), insofar as this role is seen to increase the performance of the organization (Welbourne
& Cyr, 1999). In this vein, there is a large body of empirical work aimed at specifically
analyzing the conditions that influence the strategic integration of the HR department. Some
of this literature focuses on macro level factors outside of the control of the organization such
as unionization and legislative statutes (Jennings, Cyr & Moore, 1995), labor market
munificence (Bennet, Ketchen & Blanton Schultz, 1998), and enabling social policy practices
that affect predominantly female-led HR departments (Brandl, Mayrhofer & Reichel, 2008).
Other studies focus on factors internal to the organization such as the type of business
6
strategy employed (Bowen, Galang & Pillai, 2002) and whether employees are viewed as
However, there are also numerous empirical studies which analyze the attitudes and
perceptions of organizational actors towards HR. For instance, Golden and Ramanujam
(1985) propose based on interviews with ten senior HR executives from firms around
Cleveland, Ohio in the U.S. that senior management expectations of the HR function is one
factor that influences the strategic integration of the HR department. Building on this
research, Buller (1988) develops a model for the strategic integration of HR departments from
interviews with HR mangers and senior planning executives at eight high-performance firms
in the U.S. He finds that strategic integration of the HR department results from, among other
Based on a longitudinal case study in a Finnish company, Ropo (1993) finds that
ongoing strategic integration was driven by efforts of the HR department to build formal
relationships and increase personal level communication with different organizational actors.
Truss et al. (2002) employ a longitudinal study of two British organizations from the public
and private sectors to investigate how the attitudes of senior managers, line managers,
strategic integration changed. Based on their findings, the authors develop a framework that
expectations of senior managers and line managers, and the perception of the HR
department’s current role. Most recently, in a case study of six public sector organizations in
the UK, Truss (2009) analyzes the factors that influence the development of particular roles
for HR. She finds, among other things, that CEO attitudes are important for enabling the
7
The CEO is the top decision-maker in an organization, and as such analyzing CEO
attitudes toward HR and beliefs about how HR could develop its current role are of
Although many of the aforementioned studies have underlined the critical role of the CEO
within others’ considerations, the particular concerns of CEOs themselves have not yet been
examined. Perceptions of the HR department vary among constituencies (Tsui, 1990; Tsui &
Milkovich, 1987) and research on managerial work suggests that executive decision-making
and attitudes are characterized by specific concerns (e.g., Hales, 1999; Watson, 1996),
lending to the necessity of studying the CEO beliefs about the role of the HR department
separately.
The primary purpose of our study is to examine CEO attitudes toward their HR
departments, and what factors determine whether or not the CEO believes the role of the HR
department can and should be developed. Our study seeks to elaborate upon the
considerations specific to CEOs, and to further explore previously identified conditions for
developing a more strategic role for the HR department within CEOs’ considerations.
METHODOLOGY
Methodological Background
Given the exploratory nature of our study, we employed a qualitative research design
(Eisenhardt, 1989) using semi-structured interviews with five Austrian CEOs. We utilized a
prior body of literature in this area to help inform the interviews with the CEOs. However,
unlike prior research in this area, we allowed for a systematic development of knowledge
from the interviewees about the conditions under which their attitudes towards the
phenomenon under investigation emerge. We aimed to identify core conditions that affect
8
perceptions of the HR department and its role already established in the literature, as well as
additions and modifications to these conditions from the perspective of the CEO, in his or her
specific context. In line with this goal, our study drew on insights provided by the CEOs from
Empirical data for the study were generated from semi-structured interviews with five
CEOs from organizations with a company site in Vienna, Austria, where all the interviews
took place. We defined a CEO in this study as the top decision-maker in an organization that
runs as an independent profit center. Based on this definition, a CEO could include the head
a conceptual framework that could be used beyond our specific cases by elaborating upon the
commonalities across CEOs, the sampling strategy aimed at maximizing differences in the
settings. This approach was taken to make any pattern of results more conservative, and give
us confidence that the interpretation of the results is grounded in the data, and not
interviewee was asked to name another CEO who would possibly have differing opinions
concerning the role of the HR department. This person was contacted for the subsequent
industry, ownership, sector, number of employees, and profits, as well as the structure of the
company (in both # of employees and profits) and HR involvement levels, as we intended.
-------------------------------
9
-------------------------------
Using this sampling strategy, three basic conditions for developing the role of the HR
department were identified after five interviews. Conditions were relevant to all interviewees
and were useful for organizing the various contextual factors that the different interviewees
had discussed as enablers and constraints. The sample size is small, but it was sufficient for
identifying what considerations CEOs share as well as for identifying and systematizing
consistent with previous qualitative work in this area (e.g., Golden & Ramanujam, 1985;
Buller, 1988; Sheehan, 2005; Truss, 2009), and the number of different conditions and factors
affecting the development of a more strategic role for HR that we have collected is not fewer
With each participant, a 60 to 90 minute interview was conducted by the first author
in German, the first language of all the CEOs (interview quotes in the results section are
and beliefs about what would be necessary in order for the HR department to develop its
current role in the organization. CEOs were asked for important HR challenges that the
company faces and what they perceived the HR department's role was in addressing these
For data analysis the coding procedure by Strauss and Corbin (1998) was employed.
During open coding phase, a microscopic examination of the transcripts was conducted where
several tentative categories, their properties and dimensions were identified. For example,
among these categories were HR department competency, labor legislation and organizational
dimensions (e.g., formal qualification, efforts, and achievements). Having collected several
10
categories but still lacking their integration, the analysis subsequently turned toward
department’s role in the organizations from the perspective of the CEO, and of the differences
between HR departmental roles across the organizations. To identify the characteristics of the
(axial coding), thereby determining what characteristics each category shared in regards to the
CEO’s attitudes toward development of the HR department’s role. The same grouping was
done with several different properties in order to stimulate alternative interpretations and test
them against the interview data. Using this process, we were able to differentiate between
factors that influence CEO scope for action, his/her willingness to delegate and his/her
assessment of the HR department. As the coding proceeded, it became apparent that these
conditions were relevant for all CEOs, as each interviewee repeatedly referred to them.
Finally, the interviews were checked to clarify whether a factor enhanced or diminished each
of these conditions (see Konecki, 1997). As is typical of inductive qualitative research, the
analysis was not a linear process but involved several steps back and forth between the
emerging categories and the empirical data where the categories were continuously elaborated
and refined.
RESULTS
The findings are organized as follows. We first outline the CEOs’ perspectives about
the current role of their HR departments. Then we delineate the three aforementioned
conditions found in our study that the CEOs believe primarily influence the development of
the HR department’s role. For each condition, we describe what contextual factors specific to
11
CEO Perspectives on the Role of the HR Department
The CEOs that were interviewed in this study all appeared to examine the role of their
the role of the HR department to be based on its degree of actual involvement in higher-level
decision-making. Under this perspective, the level of involvement decreases from direct
auxiliary work. This decrease in the involvement of the HR departments in each company is
business. This starts with inviting the HR director to our management meetings. I
proactive thinking, and support management with new ideas about how & what
can be done. That they not only execute processes on demand but create and
policy. They are responsible for recruiting activities and they run the whole staff
reduction program with new methods like the internal job center, leasing, etc.”
(CEO D)
“I want to have the feeling that they are able to carry out payroll administration
correctly.” (CEO A)
12
Based on the previous quotations, the opinions of the CEOs on the current role of their
HR departments appear to differ greatly. The statement of CEO C is the most similar to
strategic HR planning.
Two extreme roles for the HR department can be distinguished using this perspective.
In the case of a more strategic role, CEO C requests that the HR department participates in
environmental scanning). In this case the most senior HR manager has a vote that is
equivalent to other executive managers. On the other end of the continuum with CEO D and
CEO A, the HR department plays a more traditional and administrative role. Using the
problem-solving process (e.g., staff surveys, audits) and is restrained to implementation and
auxiliary tasks not including core decisions (e.g., preparing employment contracts but not
signing them).
department by repeatedly asking how each contextual factor mentioned by the CEOs affected
their decisions about the development of the HR department’s role in the organization. Our
analysis suggests that the CEOs’ explanations about their HR department’s current role can
be traced back to three conditions that were shared among all respondents. We have labeled
these conditions scope for CEO action, willingness to delegate responsibility, and aptitude of
the HR department. In what follows, we will utilize quotes from our interviews with the
CEOs to highlight these three conditions, as well as the contextual factors influencing each.
13
We propose based on our analysis of these three conditions that in order to develop
the role of the HR department, three prerequisites must be fulfilled: CEOs must feel that they
have a wide scope for action regarding HRM policy and activities themselves, they must be
willing to share this responsibility with others and they must choose the HR department to
take over this responsibility. If any one of these prerequisites is missing, it is difficult for the
Table 2 highlights our key findings surrounding the differences and similarities
among the CEOs as to the contextual factors that enable or constrain the conditions for the
development of the HR department’s role. Our analysis suggests that the factors influencing
the development of a more strategic role are not the same across all companies, as the factors
are a direct result of different CEO considerations in different contexts. Each of the
conditions and contextual factors influencing CEO considerations for developing the current
-------------------------------
------------------------------
Scope for CEO Action. The development of the HR department’s current role
depends on how much responsibility CEOs themselves perceive to have for human resource
management (HRM). Scope for action refers to what CEOs define as their range of
possibilities for decision-making in HRM. When the interviewees talked about the role of
their HR department, they all sketched out their own scope for action. High scope for action
corresponds with a CEO assuming to have autonomy for deciding about HRM problems and
“It would be a dreamer who assumes that I can do what I want. In fact our
14
The less scope CEOs have, the less responsibility they are then able to devolve to their
HR department, hence, the development of the HR department’s role is not seen as feasible.
However, having scope does not imply that CEOs automatically devolve responsibility to
their HR department. Rather, scope explains why the HR department’s current role can or
cannot be further developed. The study revealed three situation-specific factors that influence
scope for CEO action, or autonomy over HRM. These are explained in turn.
organization is controlled. It explains who has rights and obligations to participate in the
to which HR-relevant decisions are made. Our study revealed that two forms of corporate
governance, co-determination and headquarter-subsidiary relations, limit the CEOs’ scope for
action. Co-determination, legally stipulated participation rights held by works councils and
worker representatives, appear to reduce the CEOs’ scope for developing particular solutions
(although not directly so) with unionization in North America. The statements tell how three
departments, this did not work with the works council, hence, we get the whole
“Our options for cutting personnel costs and outsourcing rely on the climate with
called personnel committees. Here was decided who makes it, who goes where
and who gains what position, etc. And fifty percent of these committees were
15
The second form of corporate governance identified in this study results from
group seems to decrease the CEOs’ scope for action, since strategic decision-making
regarding HRM occurs at the level of the corporate organization. The comment on scope for
“Compensation questions and the like are decided in corporate office, and this
gives me the feeling that I have little scope for decision-making in this area of the
company.” (CEO A)
Workforce skills and values. Workforce skills and values refers to the CEOs’
perceptions of values, strengths and weaknesses of their organizations’ staff (Buller, 1988).
Certain respondents believed they had a higher scope for action because they were concerned
stimulate the CEOs’ motivation to rethink current HRM activities and seek for new
opportunities, among other things. The following comments show how satisfaction with
“…practically everyone who obtains a leadership task, somehow over night, has
to learn how to employ this task. What I mean is that the majority of people have
confront these things. And if one does not lend them a hand, training is fine, but
“Compared to others we are doing quite well, but I would doubt that we have
“We have long, or actually I have long thought about whether we should include
However, if one takes a closer look, our staff satisfaction level is, concerning the
16
annual, biannual feedbacks, far above average. Hence, there is no need to put
Labor legislation. According to certain CEOs, their scope for action is also affected by
labor law. For example, law protects employees from dismissals, and regulates the maximum
flexibility for wages or working time. Legislation creates restrictions for CEOs as to what HR
issues they can address and limits the possible solutions for these issues. The analysis shows
how two CEOs (from both the public and nonprofit sectors) experience constraints from law
“Public services law largely determines HR activities here. This has allowed no
space for individual initiatives in career planning and the like.” (CEO E)
“The real problem for why I cannot do anything strategic in HRM is the non-
Labor legislation also seems to affect CEOs regarding what solutions they choose given legal
constraints. One example from the study shows how labor law constrains flexibility in
“I need to redeploy the people somewhere after I have made their position
course.” (CEO D)
In summary, three major contextual factors affect a CEO’s own scope for action
constitutes the second core condition concerning the possibility for development of a more
strategic role for the HR department. Our study indicates that if CEOs have some autonomy
17
over HRM decision-making, the level of HR department involvement in this decision-making
still depends on how much the CEO is willing to share this responsibility with others. If
delegation willingness is high, CEOs readily let others actively participate in HR policy
development, and the chance for the HR department to develop its current role increases. If it
is low, however, the CEOs accomplish decision-making without even asking for advice or
suggestions from the HR department. We identified three contextual factors that influence
Strategy. The analysis indicates that the extent to which the CEO formulated a “clear
explicit or implicit overall strategy” (Buller, 1988: 37) affects his/her willingness to delegate
responsibility for HRM. Clarity of business strategy allows for a concrete outline of what HR
systems are needed to achieve this strategy, and to which areas of the organization they
should be applied (Golden & Ramanujam, 1985). Specification involves priority setting and
enables delegation, providing a frame that allows others who receive responsibility to make
decisions and formulate and implement HR policy and activities without constantly
reassuring the CEO of their necessity. In our study, two examples illustrate this point:
presently happens. There are core functions in the corporation, which the HR
plan [in which] there are different topics relevant for the HR department. This
18
begins simply with staff reduction in the overhead-area and the tools which
However, CEOs who engage in strategy development do not necessarily succeed with a
concept that contains explicit priorities. The next quote reveals how a strategy process that
lacked clear positioning made it difficult for the CEO to formulate clear guidelines for HRM:
“I think that we have dedicated too little time in the strategy process for
discussing the priorities, and to tell the HR director unmistakably, this and that
first and foremost and the other in the second place.” (CEO A)
Control mechanisms. This factor refers to mechanisms that guarantee delegated tasks
are accomplished in line with the objectives outlined by the CEO. Lack of control
perceive themselves to bear performance risks when they share responsibility with others,
systems and reporting structures (Buller, 1988) seem to help CEOs compensate for these
risks. One CEO commented on how he uses management systems to achieve compliance with
business goals:
“…so I said you get a fixed and a variable portion. The fixed portion is certainly
insufficient, that means if you don’t meet the requirements, you’re on the way to
negative and cannot meet your own financial targets. And the variable portion,
there you get some extra compensation, and that’s how one encourages this
“…when you enter such a house and you find a structure that is very different
from what you usually encounter, you need to take steps for objectively assessing
the quality of your top managers first. And we conducted a management appraisal
19
of the 110 top managers that we found. This appraisal was relatively expensive,
because every single one of the 110 managers was interviewed and evaluated
recognize that over 60 percent of the top managers were positive. And this
this had not been the case, we would have needed another strategy and a more
modest speed. And it was one of the most difficult tasks for the HR department to
(CEO E)
In two other cases, the CEOs raised concerns about loyalty of staff that do not directly report
to them. The comments indicate that CEOs suspect other board members of being able to
exploit the HR department. One CEO, who intended to realize a cultural change project,
explained:
“…and suddenly they are drafted by the system. It’s like in LeCarré’s book
Smiley’s People: if a spy works too long in a foreign country and adapts to the
customs of this country, I cannot make use of him anymore. In the same vein, I
say that if an HR man comes into a temple of public servants and behaves like a
CEO competency in HRM. CEO competency in HRM describes the expertise and
knowledge CEOs themselves perceive to have in the field of HRM. Respondents who regard
adequacy of HR systems:
“We did not conduct an external check of the HR work. But from what I know
from my own training, and I collected a lot of experience in what [HR] systems
20
organizations use, I believe that we are on the way to implement these systems,
as far as they are not too scientific. In short, I believe that I can assess myself
expenses, I dare to assess this myself. Thus, there is no external audit that enables
In another example, where the CEO explained that “I’m not an expert in [HRM]”, he
commented that he benefits from and recognizes the need for the involvement of others,
“And I have asked him for advice time and again, and I believe that those who
hold a supervisor position in this house would be crazy if they would not ask [the
“I believe that we need [to rely on the expertise of the line managers as] a second
level in [HRM] for a long time. We won’t be able to afford not to utilize the
expertise of the departments; I mean the business units, saying: ‘be happy that
only the CEOs’ perception of the competency of their HR departments, but also how
appropriate the CEOs find it that the HR department should be involved in higher-level
decision-making. CEOs appear to assess the relative aptitude of the HR department against
others (i.e., compare it to line managers, work councils and external service-providers), and
not by its absolute aptitude (e.g., expressed by minimum qualification). For example, one
21
CEO compared his decision-making about the developing the role of the HR department to
“It is like evaluating different candidates and finally deciding who will obtain the
position.” (CEO C)
In the case of low perceived aptitude of the HR department, the CEOs favor others’ expertise
over that of the HR department. On the contrary, when perception of HR aptitude is high, the
CEO is willing to delegate responsibility to the HR department and not to others. From the
study, four factors were identified that shape CEOs’ perceptions of the HR department’s
aptitude.
the CEOs evaluate the ability of the HR department to meet the requirements of the delegated
decision-making over HRM. High competency implies that CEOs believed that the HR staff
is able to perform these activities successfully. The CEOs appear to assess competency along
failure. Replying to the question about why he was skeptical about the competence of his HR
department, one CEO referred to a recent bad experience with the HR department in terms of
“[The presentation of a concept for future HR activities] was not very structured
and I would say, the connectivity was probably missing too; that is, indicating
what is really important and what matters in the first place. And it was a huge
And another CEO referred to a lack of competency in basic HRM activities on the part
of the HR department:
“If they are not even able to manage the payroll properly, then how could I
22
Besides accomplishments, proactive behavior (e.g., readiness to perform and service
orientation) shapes the CEOs’ view of HR department competency. This factor also seems to
describe how CEOs see the relation between themselves and the HR department, as indicated
somewhere, whether this was with a specific employee who was in trouble, or
whether someone wanted to employ team training because it did not develop in a
country sends a delegate, but there are four to five people. This said, it is
acknowledged that HR proactively engages in the business and does not just sit
Two CEOs commented about how important the acknowledgement of failures is for their
“It happened two years ago now when we had started the first [development of a
performance evaluation scheme] and the weights did not fit in two parameters,
where we said ok, we must adjust. In this situation the HR director - to his
disadvantage - came along saying ‘watch out we did wrong, this cannot be
“You must not over-challenge these people, you must accept when they come
saying ‘we never accomplished this and we failed here’. You say, ‘OK fine’, and
23
accept that they failed and try something different. The insistence of clinging to
programs for good or for evil when they don’t work impedes progress
tremendously, over many years. When nobody dares to speak out that we are not
successful, when nobody dares to say that it is the wrong method, in reality, this
overall reputation of the HR department within the organization (Galang & Ferris, 1997). We
find evidence in our study that CEOs consider how other organizational members at the
management level evaluate the HR department when making decisions regarding delegating
that they are concerned about whether managers would co-operate with the HR department if
“My concern is that the HR department won’t have an easy time being
duty of the board director who is responsible for personnel to build a bridge, to
Another CEO commented on how his colleagues reacted when he proposed a more strategic
discussing suggestions and the like binds resources, costs too much money and
Resources. Resources refer to the capacity that enables the HR department to take on
24
manpower and time appear to be top among CEO considerations for whether the HR
department is able to handle additional and more strategic activities successfully. One
example shows how growth by acquisition decreases the development of a more strategic role
implementing things that we have agreed upon. What suffers, and I say this
implement. We must have integrated the organization and then will follow the
strategy development and the cooperation with HRM on the strategic level. I
suffer myself because at present I only have time for implementing and not so
much for reflecting on how one can make this perfect, elaborate upon it, and so
forth.” (CEO C)
Resource shortages can also result during planned organizational transformation processes.
“I would run it past [the HR director] but presently I cannot transfer the huge
amount of agendas to her that would be necessary, because she already has her
hands full with the department and also with special projects that run there; I am
believe that she could manage this all at the same time.” (CEO E)
corporate business units or whether they centralize it. Interviewees appeared to see this
decision as a signal about how important these units are for their organizations in the long
run. In one case, the CEO justified his decision for shifting responsibility from the HR
department to business units with the necessity for concessions to line managers:
25
“It was necessary to devolve the centralist recruiting system to locations where
the work is accomplished, to give the locations the room for recruiting,
appraising and taking in, but also for reducing the number of people that one
being disaggregated to their regions and local sites. This was a paradigm change
that worked in many areas of the company, though not in all, and it would be too
early to say this that it works everywhere. But the truth is that it was needed for
signaling: ‘you matter, you who is closest to the customer, you are the utmost
importance for a service provider’. The decisive thing is what happens at the
front line, here is where the war is won or lost. And this already shows that this is
D)
Business segment autonomy is not only driven by diversification strategy but also by cultural
staff planning, to outline career perspectives and the like. To centralize such
In summary, four major contextual factors affect a CEO’s perception regarding the
DISCUSSION
Our paper has aimed to identify how CEOs view the current role of their HR
departments, as well as contextual factors they consider important when determining to what
26
extent this role can or should be developed. Figure 1 provides a summary of our conceptual
framework.
-------------------------------
-------------------------------
We found that CEOs explain the current role of the HR department as a function of the level
they are willing to delegate over this decision-making to the HR department. This is in line
with previous academic research that views a more strategic role for the HR department as
actual involvement (e.g., Buyens & DeVos, 2001; Golden & Ramanujam, 1985; Kelly &
Gennard, 1996). Our study suggests that in general, CEOs’ decisions surrounding the
development of the HR department’s current role ground on three considerations: How much
responsibility over decision-making do I have for HRM myself (scope for CEO action)? How
department the right unit for taking on this responsibility (aptitude of the HR department)?
The answer to each of these questions either explicitly or implicitly posed by CEOs is
However, the conditions are not independent from each other. That is, factors which
increase CEO scope for action and willingness to delegate are necessary but not sufficient
Furthermore, factors which influence the relative aptitude of the HR department do not assist
in developing its current role unless both scope for CEO action and delegation willingness are
also favorable. For example, HR competence does not foster the development of a more
strategic role if CEOs are generally unwilling to share their responsibility or if they do not
27
Taken together, these conditions suggest that often-stressed HR department factors
(e.g., business knowledge, HR expertise) in academic HR literature are not sufficient for
While they are unmistakably necessary for developing the HR department’s role, they appear
to play a rather limited part within CEO considerations. Many CEO considerations that matter
for developing the HR department’s current role have nothing to do with these factors.
than factors that affect CEO scope for action and willingness to delegate.
For factors affecting aptitude of the HR department, our findings suggest that CEOs
seek to involve the most capable candidate available. This suggests that CEOs see generic HR
activities as indispensable on the one hand, implying that even less capable HR departments
get involved if CEOs lack feasible alternative candidates. On the other hand, it supports
notions that HR departments need to demonstrate that they have a better expertise than others
to handle critical contingencies (Galang & Ferris, 1997; Russ, Galang & Ferris, 1998).
Many factors found in our study affirm those which were discussed in previous
research. We have elaborated upon some previously known factors (e.g., competence,
business segment autonomy) and have identified additional ones (e.g., CEO’s competency in
HRM issues, organizational control mechanisms). For other already known factors such as
labor legislation and strong unionized environments, our study suggests hindering and not
previous work (Jennings, Cyr & Moore, 1995). One explanation that accounts for this result
is the structure of co-determination in the Austrian industrial relations system. Within the co-
determination structure, works councils are important HR actors at the company level too.
Since they are encouraged to cooperate in HR issues, they can take on more strategic roles in
28
We have systematized CEOs’ considerations for developing their HR department’s
role by disentangling general conditions required for developing HR department roles from
the context-specific factors affecting these conditions. Our findings make a case for the
widely neglected, but important topic of finding commonalities of managerial work across
managerial positions” (p. 336), which is important to consider if HRM is to be taken seriously
as a profession (Kochan, 1997). Our study also elaborates on the importance of managerial
responsibility by showing how CEO perceptions of their own responsibility for HRM and
willingness to delegate this responsibility actually shape the considerations for their
decisions.
external organizational dynamics constitute external ties of CEOs (Geletkanycz & Hambrick,
1997), we have found that these dynamics also influence CEO considerations for delegating
departments. Research on managerial behavior shows managers are concerned with being
organizations when the CEOs’ scope for action is similar. It may also account for the negative
department (Bennett et al., 1998) or lack of relationship between strategic integration and
perceived performance of the HR department (Teo & Rodwell, 2007). If CEOs are hesitant
about delegation, and the HR department still pushes for the development of a more strategic
role, the performance rating of the HR department is potentially more likely to be negative.
29
Implications for HR Practitioners
While prescriptions in this area are likely premature, our study does provide some
insights for top HR managers who seek to advance the development of a more strategic role
for the HR department. Senior HR managers can use the proposed framework (Figure 1) as a
tool for diagnosing factors that determine their current situation and identifying important
managers need to demonstrate their competence, as previous research has already suggested.
Besides thorough business knowledge and HR expertise, a way to show competency could
also be to stress proactive behavior and to acknowledge failures openly rather than hiding
them (Smith, Bolton & Wagner 1999). They could indicate that they have resources available
for strategic HR activities over and above their administrative functions, and engage in
members (Galang & Ferris, 1997). Acceptance from other senior managers would signal to
the CEO that key organizational members are willing to co-operate with HR if it were given a
Given the competitive nature of aptitude for HR that emerged from the study, it is
questionable whether or not HR managers benefit from developing HRM competency of line
managers, as most research suggests. Instead, it appears that HR managers improve the
perception of their own aptitude by stressing line managers’ (and others’) lack of HR
competence, although it is questionable whether this would be beneficial for the organization
overall, and may decrease overall management acceptance of HR. However, the study
findings do suggest that HR practitioners need to broaden the scope of their influence tactics.
focusing solely on this aspect provides little assistance in the quest to develop a more
30
strategic role for the HR department if the CEO lacks scope for action and/or is reluctant to
share responsibility, two more powerful conditions that drive CEO decision-making. To
enhance the CEO’s willingness to delegate, the HR department could propose a strategy that
sets up control mechanisms to ensure that the CEO’s objectives are not being undermined
widening the CEO’s scope for action are more difficult. However, HR managers should
attempt to make CEOs aware of their HR-related options and/or needs. This could be done by
pointing to shortcomings in skills and values, engaging in interpretation of labor law and
Possibilities for exercising influence decrease with the nature of the impact of the
conditions on developing a more strategic role for the HR department. The HR department
may be able to improve perceptions of its aptitude, and – to a lesser extent – to enhance the
CEOs’ willingness to delegate responsibility. However, the condition with the most likely
impact, the CEO’s own scope for action, is relatively difficult to influence. Factors that
determine the options of CEOs are often outside of the control of the HR department.
roles in several respects. First, our study is among the first to explicitly shed light on the
decision-making process of the CEO, and on the influence of different factors for bringing the
role of the HR department to the CEO’s attention. While previous research has studied
our analysis in the previous literature while at the same time adopting a primarily inductive
approach to the study design. We are thus able to elaborate on many contextual factors
previously identified in other research, as well as discover other factors that have received
31
relatively little attention to date. By distinguishing between conditions required to develop a
more strategic role for the HR department and contextual factors influencing these conditions,
our framework proposes general and situational prerequisites influencing CEO decisions
regarding development of the HR department’s current role. In so doing, our study also
roles are universally applicable across all organizations, contingent, or based on strategic
choice of individuals. We find support for the co-evolution perspective in that it appears to be
Limitations
Notwithstanding the contributions of this study for both research and practice, there
are certain limitations that should be addressed. First, the study investigated accounts of
CEOs, and not their actual behavior towards the HR department. This limitation is somewhat
mitigated by the external information the authors collected about the nature of the HR
department in the organization, as the CEOs’ accounts of the HR department’s current role in
their companies was accurately reflected in the structure and nature of their HR departments.
Second, it is a possibility that the CEOs did not give credence to their honest opinions,
opting instead to give socially desirable accounts of the factors that enable and hinder the
development of the HR department’s current role (Scott & Lyman, 1968). However, the
CEOs all spoke on the condition of anonymity, which reduced the likelihood that they needed
to provide a socially acceptable answer. Furthermore, many new factors were identified in
this study that have not been previously identified in academic research or circulated in
practitioner’s journals.
Third, while the empirical research site of the study, Austria, is valuable for
expanding the scope of strategic HRM research beyond Anglo-Saxon countries, the context
needs to be considered when interpreting the findings. In the European context, CEOs lack
32
considerable latitude in regard to the development of a more strategic role for their HR
departments (Brewster, 2004). For instance, governance structures require CEOs to recognize
formal rights of various stakeholders including the state (Jacoby, Nason & Saguchi, 2005).
Culturally shaped principles for managerial decision-making in Austria like strong emphasis
on compliance with social rules (Brewster, 2004; Erten, Strunck, Gonzalez & Hilb, 2004), co-
determination, and a specific concept of management competency and control (Scheytt, Soin
& Metz, 2003) could limit the generalizability of our framework to other contexts.
Finally, the sample size raises the question of whether or not we achieved theoretical
saturation in our data. However, as previously mentioned, the sample size is consistent with
previous qualitative work in this area (e.g., Golden & Ramanujam, 1985; Buller, 1988;
Sheehan, 2005; Truss, 2009), and attempts were made to maximize differences in settings.
Even with this conservative approach, we identified patterns across the CEO interviews.
Furthermore, the relative scarcity of this type of data due to the difficulty in achieving CEO
interviews must be taken into consideration. However, future research should attempt to
replicate this study in other settings, and use larger data collection methods such as CEO
surveys.
Conclusion
strategic role for the HR department can reveal new insights for both academic research and
practice by focusing on a highly neglected area – the considerations of the top organizational
and outlining the conditions they deem to be important in order to develop the current role of
their HR departments, the framework presented here has made a first step toward this end. In
summary, the following three directions seem to be important for future research in this area.
As previously mentioned, the contextual factors affecting the three conditions we proposed
33
need to be expanded by studying CEO considerations in other contexts. Particularly fruitful
are comparisons of Europe and the U.S., as Brewster (2004) expects that European CEOs
have a narrower scope of action in regard to HRM decision-making than in the U.S. In this
respect, the findings from our study can be used as a starting point, and the framework
developed here can be used to help organize factors in other contexts. Second, non-reactive
research designs that study sensitive factors have been largely overlooked in research on
been a lot of theory development in this area, a similar methodology to what was employed in
our study using a combination of both inductive and deductive approaches may be
appropriate. Finally, because perception of the factors affecting conditions for development of
characteristics (e.g., CEO background), it would be useful to investigate how different CEOs
within similar settings discuss perceptions of the HR department. An occasion for doing this
34
REFERENCES
Beer, M. 1997. The transformation of the human resource function: Resolving the tension
between a traditional administrative and a new strategic role. Human Resource
Management, 36: 49–56.
Bennett, N., Ketchen, J., & Blanton Schultz, E. 1998. An examination of factors associated
with the integration of human resource management and strategic decision making. Human
Resource Management, 37: 3-16.
Boxall, P., & Purcell, J. 2003. Strategy and human resource management. Basingstoke:
Palgrave Macmillan.
Bowen, D.E., Galang, C. & Pillai, R. 2002. The role of human resource management: an
exploratory study of cross-country variance. Human Resource Management, 41: 103-122.
Brandl, J., Mayrhofer, W., & Reichel, A. 2008. The influence of social policy practices and
gender egalitarianism on strategic integration of female HR directors. International Journal
of Human Resource Management, 19: 2113-2131.
Brockbank, W. 1999. If HR were really strategically proactive: present and future directions
in HR’s contribution to competitive advantage. Human Resource Management, 38: 337-
352.
Buller, P. 1988. Successful partnerships: HR and strategic planning at eight top firms.
Organizational Dynamics, 17: 17-42.
Buyens, D. & De Vos, A. 2001. Perceptions of the value of the HR function. Human
Resource Management Journal, 11: 70–89.
Colbert, B. 2004. The complex resource-based view: Implications for theory and practice in
strategic human resource management. Academy of Management Review, 29: 341–358.
Di Maggio, P., & Powell, W. 1983. The iron cage revisited: Institutional isomorphism and
collective rationality in organizational fields. American Sociological Review, 48: 147–160.
Eisenhardt, K. 1989. Building theories from case study research. Academy of Management
Review, 14: 532–550.
Erten, C., Strunk, G., Gonzalez, J.-G., & Hilb, M. 2004. Austria and Switzerland: Small
countries with large differences. In Brewster, C., Mayrhofer, W., & Morley, M. (Eds.).
Human resource management in Europe: Evidence of convergence? Elsevier, pp. 95-122.
35
Farndale, E. 2005. HR department professionalism: A comparison between the UK and other
European countries. International Journal of Human Resource Management, 16: 660-
675.
Galang, M., & Ferris, G. 1997. Human resource department power and influence through
symbolic action. Human Relations, 50: 1403-1426.
Geletkanycz, M., & Hambrick, D. 1997. The external ties of top executives: Implications for
strategic choice and performance. Administrative Science Quarterly, 42: 654-681.
Golden, K., & Ramanujam, V. 1985. Between a dream and a nightmare: on the integration of
the human resource management and strategic business planning processes. Human
Resource Management, 24: 429-452.
Guest, D., & King, Z. 2001. Personnel’s paradox. People Management, 27: 24-27.
Guest, D., & King, Z. 2004. Power, innovation and problem-solving: The personnel
manager’s three steps to heaven. Journal of Management Studies, 41: 401–423.
Hales, C. 1999. Why do managers do what they do? Reconciling evidence and theory in
accounts of managerial work. British Journal of Management, 10: 335-350.
Hambrick, D. 1998. Navigating change. How CEOs, top teams, and boards steer
transformation. Boston: Harvard Business School Press.
Hope-Hailey, V., Gratton, L., McGovern, P., Stiles, P., & Truss, C. 1997. A chameleon
function? HRM in the 1990s. Human Resource Management Journal, 7: 5-18.
Jacoby, S., Nason, E., & Saguchi, K. 2005. The role of the senior HR Executive in Japan
and the United States: Employment relations, corporate governance, and values. Industrial
Relations, 44: 207-241.
Jennings, P., Cyr, D.,& Moore, L. 1995. Human resource management on the Pacific Rim:
An integration. In L.F. Moore & P.D. Jennings (Eds.) Human resource management on the
Pacific Rim. Berlin: Walter de Gryter, pp. 351-379.
Kelly, J. & Gennard, J. 1996. The role of personnel directors on the board of directors.
Personnel Review, 25: 7-24.
Kessler, I., Purcell, J., & Coyle Shapiro, J. 2000. New forms of employment relations in the
public services: The limits of strategic choice. Industrial Relations Journal, 31: 17–34.
Kochan, T. 1997. Rebalancing the role of human resources. Human Resource Management,
36: 121-127.
Kochan, T., & Cappelli, P. 1984. The transformation of the industrial relations and personnel
function. In P. Osterman (Ed.). Internal lahor markets. Cambridge, MA: MIT Press,
pp.133-162.
36
Konecki, K. 1997. Time in the recruiting search process by headhunting companies. In
A.L. Strauss & J. Corbin (Eds.) Grounded theory in practice. Thousand Oaks: Sage, pp.
131-145.
Novicevic, M., & Harvey, M. 2001. The changing role of the corporate HR function in global
organizations of the twenty-first century. International Journal of Human Resource
Management, 12: 1251-1268.
Paauwe, J., & Boselie, P. 2005. Best practices . . . in spite of performance: Just a matter of
imitation? International Journal of Human Resource Management, 16: 987–1003.
Purcell, J. 2001. The meaning of strategy in human resource management. In J. Storey (Ed.)
Human resource management: A critical text. London: Thomson Learning, pp. 59-77.
Purcell, J., & Ahlstrand, B.W. 1994. Human resource management in the multi-divisional
company. Oxford: Oxford University Press.
Ranft, A., Ferris, G., & Perryman, A. 2007. Dealing with celebrity and accountability in the
top job. Human Resource Management, 46: 671-682.
Ropo, A. 1993. Towards strategic human resource management: A pilot study in a Finnish
power industry company. Personnel Review, 22: 35-53.
Russ, G. Galang, M.m & Ferris, G. 1998. Power and influence of the human resources
function through boundary spanning and information management. Human Resource
Management Review, 8: 125-148.
Scheytt, T., Soin, K., & Metz, T. 2003. Exploring notions of control across cultures: a
narrative approach. European Accounting Review, 12: 515-547.
Scott, M., & Lyman, S. 1968. Accounts. American Sociological Review, 33: 46-62.
Scullion, H., & Starkey, K. 2000. In search of the changing role of the corporate human
resource function in the international firm. International Journal of Human Resource
Management, 11: 1061-1081.
Sheehan, C., Cooper, B., Holland, P., & De Cieri, H. 2007. The relationship between HRM
avenues of political influence and perceived organizational performance, Human Resource
Management, 46: 611-629.
Sheehan, C. 2005. A model for HRM strategic integration, Personnel Review, 34: 192-209.
Smith, A., Bolton, R., & Wagner, J. 1999. A model of customer satisfaction with service
encounters involving failure and recovery, Journal of Marketing Research, 36: 356-372.
37
Storey, J. 1992. Developments in the management of human resources. Oxford:
Blackwell.
Strauss, A., & Corbin, J. 1998. Basics of qualitative research: techniques and procedures
for developing grounded theory. Thousand Oaks: Sage.
Teo, S., & Rodwell, J. 2007. To be strategic in the new public sector, HR must remember its
operational activities. Human Resource Management, 46: 265-284.
Truss, C., Gratton, L., Hope-Hailey, P., & Zaleska, J. 2002. Paying the piper: Choice and
constraint in changing HR functional roles. Human Resource Management Journal, 12:
39-63.
Tsui, A., & Milkovich, G. 1987. Personnel department activities: Constituency perspectives
and preferences. Personnel Psychology, 40: 519-537.
Ulrich, D. 1997. Human resource champions. Boston: Harvard Business School Press.
Watson, T. 1996. How do managers think? Identity, morality and pragmatism in managerial
theory and practice. Management Learning, 27: 323-341.
Watson, T. 2004. HRM and critical social science analysis. Journal of Management
Studies, 41: 447-467.
Welbourne, T., & Cyr, L. 1999. The human resource executive effect in initial public offering
firms. Academy of Management Journal, 6: 616-629.
38
TABLE 1
Characteristics of the Organizations in the Study Sample
-training and
development
Private- -payroll
B Energy Austrian public 33,000 20,042 no yes decentralized 1.5 administration
-training and
C Electronics Dutch Private 900 678 yes yes centralized 1.3 development
-recruitment
-performance
evaluation
Private- -training and
D Logistics Austrian public 24,000 1,736 no yes decentralized 1.9 development
39
TABLE 2
Summary of Findings
CEO A B C D E
Conditions & contextual factors influencing HR departmental role
Scope for - Governance structure - Governance structure - Workforce skills and - Governance structure - Labor legislation
CEO action - Workforce skills and - Workforce skills and values - Labor legislation - Governance structure
values values - Workforce skills and
values
Willingness - Strategy - Strategy - Control mechanisms - Strategy - CEO HRM competency
to delegate - Control mechanisms - CEO competency in (management system) - Control mechanisms
responsibility (reporting structure) HRM (reporting structure)
- Control mechanisms
(management system)
Aptitude of - HR department - HR department - HR department - HR department - HR department
the HR competency (results, competency (results) competency (social competency competency (results)
department social relations) relations, insightfulness) (insightfulness) - Management
- Management - Resources - Business segment acceptance of the HR
acceptance of the HR - Management autonomy department
department acceptance of the HR - Resources
department - Business segment
autonomy
40
FIGURE 1
41
APPENDIX A
Who are the major players in managing human resources in your organization
and what are their roles?
What specific role does the HR department play in your organization for
managing human resources?
What makes it useful or necessary to provide this particular role to the HR
department?
Can you think of any circumstances that may alter the role of the HR
department?
What is necessary to happen for the HR department to develop its current
role?
What other organization should be contacted to get a different viewpoint on
the role of the HR department from the CEO?
Why do you think this viewpoint would differ from your own viewpoint?
42