PT.

SEDANA PANEN SEJAHTERA

Graha Tirtadi 1st floor suite 101A
Jl Raden Saleh No.20 Jakarta 10330
p (021) 3917060 | f (021) 39837478
Sorghum Industries for Changing World Map of Sugar,
Serving Healthy Foods and Bio Energy Resources
 Company Summary

PT. Sedana Panen Sejahtera (Sedana Agro) is an

agribusiness organization based on sorghum plantation
who envision “Naturally Better” for earth and good
living.

Sorghum is one of solution for sustainability food, feed,

and fuel.
Founder

Mr. Kristinan Benny Hapsoro

Mr. Novan Satrianto

Mr. Rahardi Gautama

 Sedana Agro Journey
Made a partnership
with sugar research Doing market research
institute for making and educate peoples
sweetener crystal & about sorghum and it
liquid based on sweet benefit
sorghum

2012 - 2013 2015 2017

2014 2016

Adaptive and selection Start planting on Launching Sorghum

test with 25 varieties Jombang Regency and Foods as a mother brand
of sorghum in West producing sorghum and using “Naturally
Nusa Tenggara and natural sweetener Better” as the tag line
Madura Island East Scalling up farm area and
Java for finding the finding another
best sugar content and innovative products
biomass based on sorghum
 Executive Summary

Sorghum is a genus of flowering Key advantages are:

plants in the grass family Poaceae.
Seventeen of the twenty-five
species are native to Australia,[2]
with the range of some extending
to Africa, Asia, Mesoamerica, and
certain islands in the Indian and
Pacific
Short cultivation period (100 days,
3 times a year)
a great tolerance to a wide range
of climatic and soil conditions.
Less water and fertilizer
requirement, resulting in lower
cultivation cost than sugarcane.

It’s a multipurpose crop where the

juice from its stalk can be
processed into sugar, nectar,
seasoning sauce, liquor,
bioethanol, and vinegar
Simulatenously its bagasse can be
processed to make animal feed
and biomass pellet for energy. Also
its grain can used to subtitute the
needs of wheat, rice, soy, and corn
for food and feed
 Executive Summary

With those key advantages, sorghum is a

more profitable crop for the farmers to grow,
thus building a solid social capital.

With solid social capital, investor will have

guarantee of continuous raw material supply
for sugar industries.
Why Sedana Agro Enter In Sorghum Business?

It’s estimated that people with Autism in Indonesia are 2.4

million with the addition of 500 new people / year
Source : Incidence dan Prevalence ASD (Autism Spectrum
Disorder)

Autoimune sufferers continue to grow due

Genetic disorders that change due to food and environmental factors

Celiac Disease Osteoporosis Malnutrition Allergic

Hyperactive Cancer
 What They Can’t Eat
Gluten Refined Sugar

GMO Foods

Sorghum Sweet Sauce
(Kecap Sorghum)
Soy sauce (kecap)
is a traditional seasoning usually
made by soy. We change
Soy with sorghum with more “Gluten Free”
Benefits nutrition and taste
Sorghum is the Solution
The Products
Vinegar & Sorghum “Wonder” Grain
Balsamic Vinegar is one of the top five cereal
Enrich the taste of crops in the world.
cuisine. Gluten Free, Low Calories,
Sorghum Sugar High Fiber, Potassium, Iron,
The Low Glycemic Index Magnesium, Antioxidant,
Sugar with minerals. Sorghum Nectar Riboflavin, etc,.
Liquid sweetener
Containing minerals &
Vitamins.
Sorghum
Flour.
 Sorghum

Rice Sorghum
Sorghum For Feed
 Nutritional Benefit and Content in Sorghum

High Phenolic content &

High anti-oxidant
Helps in managing diabetes

3-Deoxyanthoxyanins (3-DXA) Gluten - Free

Prevent growth tumor & Prevent celiac disease
cancer

High Phytochemicals High anti - oxidant

Aids in improving Increase endurance,
hearth health Counteracting free radicals

Vitamin & Mineral Vitamin & Mineral

Protect against Improving development
osteoporosis and arthritis & cell blood circulation

Vitamin & Mineral

Niacin | Riboflavin | Thiamin | Magnesium | Iron
Copper | Calsium | Phosphorous | Potassium | etc
 Integrated Farming System

Land utilization Create green jobs Make better earth

for local farmers with produce Oxygen
and reduce Unit Processing
Carbon dioxide

Leaf & Bagasse for feed Factory output

Cattle Manure

Sedana Cattle Farm

Utilization Of Sorghum Waste For Cattle Feed

Operated by
PT. Sedana Peternak Sentosa
Sedana cattle area is 10 hectares with 8.000 cow maximum capacities in Jombang Residence East Java
Supply &
Demand
Beef in
Indonesia
Sedana Cattle’s Beef Quality
Rumah Potong Hewan Penggirian, Surabaya
Idul Adha Qurban 2019