Teaching Method and

Communication Process
Motivational
Interviewing
https://www.youtube.com/watch?v=4Z1BIeje_ko
https://www.youtube.com/watch?v=dOZLf-RYvHk
 Human Health
Communication
Communication Communication
• Oral, written, or
• Information is • Health-related
computer-generated
shared between transactions between
information
individuals using a individuals who are
whereby decisions
common system of attempting to
and other
symbols and maintain health and
information are
language avoid illness
transmitted.
Basic assumptions in human communication
• Process, ongoing, dynamic, always changing
• Transactional
• Multi-dimentional (content & relationship)
Models of Communication
• 1 direction
• Person can be a
sender or receiver but
not both
• Cons: not dynamic,
clear-cut
• Feedback (can be
Verbal or Non-Verbal)
• Indicates
comprehension
• Field of experience
• Cons: Non-
simultaneous roles
• Sender and receiver must be on same level
• Rose of Leary
Health Belief Model

Perceived Perceived
Susceptibility Benefits

Perceved Perceived
Severity Barriers
Theory of Reasoned Action
Precaution Adoption Process Model
5 Variables for Effective Health Communication

Empathy Control Trust

Self-
Confirmation
disclosure
 WHO PRINCIPLES
FOR EFFECTIVE
COMMUNICATIONS

https://www.who.int/mediacentre
/communication-framework.pdf
Health Communication Strategies and Resources

Methods Language and Literacy Health Communication Journals

Advertising Easy to Read Materials

Interpretation
Entertainment Education
Health Literacy
Interventions
Media Advocacy
Media Literacy
Partnership Development
Public Relations
Social/Health Marketing
Social Media