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RAMYA NAIR

Phone no: 9920869374


Email: ramya.nair13390@gmail.com
Linkedin: https://www.linkedin.com/in/ramya-nair-16129968

OBJECTIVE

With my acquired experience and marketing skills, I strive to obtain a challenging and rewarding
position and be a part of a professionally managed company that provides interesting opportunities
and scope for learning with rapid growth.

WORK EXPERIENCE

Senior Conference Producer, W.Media October 2020 - Present

● Worked towards setting up a portfolio of comprehensive virtual programmes reflective of the


industry‘s dynamic trends and challenges for South Asia
● Created value propositions and programme agenda for virtual conferences and webinars in
the data center, cloud, cybersecurity and tech space
● Brought together the best minds in the industry as speakers for the virtual platform and built
long term stakeholder relationships
● Created pre-recorded content that can be shared with the attendees before, during and after
the event to increase and maintain virtual engagements
● Created content for online marketing collaterals like EDMs, websites, social media platforms
and ensure pre and post event engagement through these platforms.
● Managed production logistics including speaker and panel rehearsals and assumed hosting
responsibilities during the virtual conference.

Conference Producer, Datacenter Dynamics January 2018 - May 2020

● Demonstrated ability of in-depth research, created value propositions and curated content
rich agenda that was a key to overachieving targets by 18% for all the DCD India events in
2018 and 2019
● Improved speaker, sponsor and delegate participation approximately by 15% from 2018
to 2019
● Scaled up DCD India’s flagship conferences in terms of tracks, themes and content
● Established structure, themes, content, marketing channels required to launch commercially
viable conferences
● Acquired panel of leading international practitioners, advisers, Government regulators and
top industry speakers
● Developed clear, differentiated and high impact marketing messages for brochures,
personalised letters, emails, websites and social media campaigns
● Launched DCD>Best in India Awards in 2018
● Acquired and coordinated with jury members, drove high quality nominations and executed
DCD>Best in India Awards onsite
● Managed website and social media marketing campaign for DCD> Best in India Awards
● Worked effectively with cross functional teams which enabled in delivering high quality
conferences
● Effectively managed project timelines right from inception to onsite execution of the
events
● Engaged with PR to manage promotional activities pre event, onsite and post event

Senior Programme Manager, UBM India March 2014 – July 2017

● Contributed to 47.67% of the entire revenue target for 2016 as against 37.12% in 2015
and 23% in 2014
● Scaled up events like InnoPack and IPR to double its revenue and delegate attendance and
● sponsor participation and converted them into flagship properties
● Introduced, designed and executed various innovative networking concepts viz. Quizzes,
Moot Court, World Cafe, Speed Networking, Speed Geeking
● Overachieved targets on 80% the events
● Worked on 26 pharma and F&B conferences right from conceptualizing to onsite execution
and post event phase.
● Trained and mentored team members to achieve high quality and profitable projects.
● Explored new conference and business ideas through in-depth commercial validation and
generated additional revenue sources
● Lead structured briefing process to help design pricing, sales, marketing, operations
strategies.

EDUCATION

Masters in Management Studies with Specialization in Marketing, St. Francis Institute of


Management and Research, University of Mumbai

Bachelors in Management Studies with specialisation in Retail, Vivek College of Commerce,


University of Mumbai

Academic Achievements
Grade A student ranked first in the marketing batch and third in college during the final year of
MBA.
Winner of Summer Xcellence –’13- Intracollegiate Summer Project Presentation Competition in
Marketing and Operations specialization

SKILLS

Event management, market research, strategic planning, marketing communications, product


marketing, website management, project management, cross functional team management,
MS Office

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