INDEX

S.NO CONTENTS PAGE NO.

1. INTRODUCTION 2-5
2. VISIT OBJECTIVE 6
3. OBSERVATIONS 7-24
4. CONCLUSIONS 25
5. CERTIFICATE OF VISIT 26

1
 INTRODUCTION OF THE COMPANY VISITED

Dewan housing finance ltd. is one of the leading housing finance company
providing 30 years of lending experience that caters to all the loans of the
customers related to homes. They provide a host of different and effective home
loan schemes that benefit the consumers in a lot of ways.

They operate in more than 550 locations and the process of loan is safe and swift.
The different types of loans are as follows:

 Home Loans– This loan is offered in order to buy a new house.

 Home Improvement Loans– This type of loan is provided for repair and
renovations of the existing house.
 Home Construction Loans- This is the loan that is offered for the
construction of a new house.
 Home Extension Loans- This loan is offered for the expansion of the
existing house like for example adding a new room to the existing house.
 Home Loans for self-employed- It is a custom made loan provided to both
self-employed professionals as well as non-professionals like doctors,
engineers etc.
 Plot Loan/Land Loan- This type of loan is provided for buying non-
agricultural plot of land across India.
 Home Loan Balance Transfer- In this loan, the facility to move the Home
Loans from other banks or housing Finance companies are made possible.
 Plot and Construction Composite Loan- This loan is given for buying of land
for both construction of a new house or for investment purposes.

Benefits

The following are the various benefits offered by the different home loans:

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  Home loans are provided for both ready house and under-construction
houses.
 Loan tenure of 30 years are provided thus reducing the EMI rates
 The customers can get maximum benefits of tax under Home Loans
schemes.
 The interest rates are fluctuating.
 Process of documentation is very easy as the customer gets the full details
at the inquiry time.
 Easy repayment options are also available.

Entity of organization:
DHFL is a housing finance company.

INDORE BRANCH ADDRESS

503 – 505, 5th Floor 13/14, Airen Heights, PU – 3, Plot No, Ware House Rd, Vijay
Nagar, Scheme No 54, Indore, Madhya Pradesh 452010

PHONE
0731 666 8900

Tag line:
“CHANGING RULES, CHANGING LIVES.

Logo:

3
Email:
response@dhfl.com

Website:
www.dhfl.com

DIRCTORS OF THE COMPANY:

Mr. Kapil Wadhawan

Chairman & Managing Director

4
Mr. Dheeraj Wadhawan
Non- Executive director

Vision
To transform the lives of Indian households by enabling access to home
ownership.

To fulfill the aspirations of owning a home

To emergence as a comprehensive financial services provide

To bridge the huge demand and supply gap in the affordable housing category
particularly in emerging towns and cities.

Mission
To actively engage in philanthropic programs in an effort to promote the
enrichment of the society.

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6
 VISIT OBJECTIVE
1. To get an insight regarding the internal working of the company.

2. To get a practical prospective on the world of work i.e. Experience of how

company operations are executed.

3. To learn practically through interaction, working methods and employment

practices.

4. To bridge a gap between theoretical training and practical learning in a real-

life environment.

5. To become more aware of industry practices and regulations during

Industry visits.

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 OBSERVATIONS

Company brief
DHFL offers home loans to borrowers through its extensive branch network,
which includes products targeted at resident Indians as well as non-resident
Indians (or NRIs).

What sets them apart?

DHFL offers home loans with the aim of making owing a home a distinct reality,
and hence caters to individuals across the financial spectrum. With several
options to choose from and a responsive help and support team, this Company
has been constantly evolving.

BASIC LEGAL REQUIREMENTS

Corporate id license is required to set up an office, with having branch offices in
that city, to get registered with development authority’s to start or establish an
company in that particular city. All the major legal formalities are been
completed/ done by the HEAD QUARTERS of the DEWAN HOSING FINANCE LTD.,
while other formalities that are been done by the regional offices like taking
permission by the Municipal Corporation ltd ,office to be registered with IDA. 

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 ORGANIZATIONAL STRUCTURE

DHFL Home Loans Product information

DHFL offers a variety of home loans to borrowers, depending upon the
requirement. Let us take a look at the home loan products available:
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In addition DHFL also caters to non-resident Indians with a selection of housing
loan product offerings that allow them to avail of finance even when overseas.
Making these loans not just hassle-free in terms of documentation and related
paperwork, what sweetens the deal is that these loans can be customized as per
the borrower’s requirement. This includes flexible repayment options that the
customer can choose from, depending on what suits them the best.

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Products

 Home Loans
 New Home Loans
 Plot Loans
 Home Construction Loans
 Home Loan Balance Transfer
 Home Extension Loans
 Home Renovation Loans
 Plot & Construction Loans
 NRI Home Loans
 Pradhan Mantri Awas Yojana

 Non Home Loans

 Loan Against Property
 Loan Against Residential Property
 Loan Against Commercial Property
 Commercial Property Purchase Loan
 Lease Rental Discounting
 SME Loans
 Business Loan
 Plant & Machinery Loan
 Property Term Loan
 Medical Equipment Loan

 Deposits
 Fixed Deposit for Individuals
 Fixed Deposit for Trusts & Institutions
 Wealth2Health Fixed Deposits for Individuals
 Recurring Deposit
 Corporate Deposits

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 Loan application process
To ensure that they offer the best in class service and convenience to borrowers,
DHFL home loans extend the option of applying the loan either at a branch
(closest to you) or even online, following which a Company representative would
guide you through the process.
For existing loan account holders, there is online account access that allows you
to transact at your convenience.

Company financials
The revenue from Operations was Rs. 1,95,828 lacs, while the profit before tax
was Rs. 30,290 lacs and the net profit after tax was Rs. 20,140 lacs.
The housing loans sanctioned were up by 12 percent for the quarter ended June
30, 2018, and disbursements showed an increase of 26 percent, clearly indicating
a growth in business.

Additional information
DHFL has grown steadily over the years and is regarded as being among the top
housing finance companies in India, and continues to show a year-on-year
growth.

What Is The Procedure For Home Loan?

The steps to complete the home loan process are as follows:
Step 1: Fill The Loan Application Form & Attach The Documents
Step 2: Pay The Processing Fee
Step 3: Discussion With The Bank
Step 4: Valuation Of The Documents

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Step 5: The Sanction/Approval Process
Step 6: Processing The Offer Letter
Step 7: Processing The Property Papers Followed By A Legal Check
Step 8: Processing A Technical Check & The Site Estimation
Step 9: The Final Loan Deal, Signing The Agreement, & Disbursal

Detailed:

Step 1: Fill The Loan Application Form & Attach The Documents
The procedure to take Home Loan begins with an application form. This loan
application will require a few basic information about the applicant. Usually, this
includes:
 The personal details of the applicant (Name, Phone number, etc.)
 The residential address of the applicant
 The monthly or yearly income of the applicant
 The educational information of the applicant
 The employment details of the applicant
 The property details on which the loan is applied
 The estimated cost of the property
 The present means of financing the home property

Required Documents For Home Loan Procedure

Once the formal application is filled, the next step is to attach all the valid
documents required by the bank with it. Usually, this includes the:
 Applicant’s income proof
 Applicant’s identity (or ID) proof
 Applicant’s age proof
 Applicant’s address proof
 Applicant’s employment details
 Applicant’s educational proof (school/diploma/degree certificates)
 Applicant’s bank statements
 Property details on which the loan is applied (if finalized)

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Step 2: Pay The Processing Fee
Once the formal application and document submission process is done, the
applicant has to pay the processing fee to the bank. This is the amount collected
for maintaining the applicant’s loan account. It includes sending some confidential
paperwork (like IT certificates, post-dated cheque, etc.) every year.
The processing fee of a bank usually:
 Ranges from 0.25 % to 0.50 % of the requested loan amount.
Say, for example, the applicant has applied for a home loan of Rs. 15 lakh, then
the processing fee will be Rs. 3,750 (at 0.25%) and Rs. 7,500 (at 0.50%)
respectively.
A commission is then generated by the bank to the agent handling the applicant’s
home loan process, which to an extent is taken from the processing fee paid by
the applicant. Though most banks have a proper fee structure, it can be
negotiated. There is no crime in trying to bargain with the processing fee.

Step 3: Discussion With The Bank

Once the applicant has completed the application and documentation process, he
or she has to wait until the bank or the respective financial company checks the
papers. It usually takes about 1-2 days or even less if the submitted paperwork is
correct.
However, there might be times when the bank might want the applicant to pay a
visit to the bank for a face-to-face interaction before the loan is sanctioned. This is
done to collect more details about the applicant and to make sure if he/she will
be able to repay the loan with the interest amount.

Step 4: Valuation Of The Documents

As soon as the application form & documents are submitted, and the processing
fee is paid, the bank authority then evaluates them.
A bank examines the following details of an applicant:

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 Residential address (previous and current)
 Place where he/she is employed
 Credentials of the employer
 Workplace contact number
 Residence contact number

Step 5: The Sanction/Approval Process

A bank usually deep-checks the applicant’s following documents to approve a
home loan:
 The qualification, age, and experience details.
 The transactions made with the applicant’s bank.
 The monthly and yearly income.
 The current employer and the type of job he/she pursues.
 The nature of the business (applicable only for a self-employed).
 The ability to repay the loan amount with the set interest rate.

Step 6: Processing The Offer Letter

As soon as the loan is sanctioned or approved, the bank then sends a certified
offer letter, which mentions the following details:
 The loan amount that is being sanctioned.
 The interest rate on the total loan amount.
 Whether the interest rate is variable or fixed.
 The loan’s tenure details.
 The mode of loan repayments.
 Terms, policies, and conditions of the home loan.

The Acceptance Copy

Once the applicant agrees to the offer letter, he or she has to sign a duplicate
copy of the offer letter, which is for the bank’s records.

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Step 7: Processing The Property Papers Followed By A Legal Check
Once the offer letter is officially accepted by the applicant, the bank next
concentrates on the home property he/she intends to purchase. Even if it is not
finalized, the applicant can request for a time duration to select one.

Once the property is selected, the applicant has to:

 Submit all the original property documents to the bank. It remains with them
until the loan is repaid. Also, this serves as the security towards the home loan
the applicant has applied for.
The original property papers will normally include the following details:
 The name of the seller.
 The identification and address proofs of the seller.
 The name of the property.
 The address of the property.
 The chain of written documents if the seller isn’t the primary or actual owner.
 NOC (No Objection Certificate) from the primary legal owner (if any).
 NOC from the statutory development board representative & cooperative
housing society.
 If the land is already on a lease, the bank will require a NOC from the lessor as
well.

Legal Check
Once the property papers are submitted, the bank then validates them for
authentication. This process is termed as “legal check.” In fact, the sale papers
between the applicant and the seller are verified.
These original documents are sent to the bank’s lawyer for an in-depth check.
Only when the lawyer approves all the submitted documents as clear, then
everything related to home loan is good. If not, the applicant will be asked to
submit a few more documents for verification.

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Step 8: Processing A Technical Check & The Site Estimation.
The visit to the “site property” is basically conducted for verifying the details
given below:
 The stage in which the construction is.
 Quality of the construction.
 Work progression.
 The time required to build the house.
 The layout of the house and whether the governing authority has permitted it
or not.
 If the builder has valid requisite certificates for construction on the land.
 Property valuation and the environmental areas.
If the construction is already for resale or in a ready stage, then the
representative will check for:
 The building’s age.
 The internal or external property maintenance.
 The loan tenure and if the building falls within the applicant’s loan eligibility
criteria.
 The quality of the construction.
 The surrounding area.
 The valid requisite certificates to hand over the flat/house’s possession to the
buyer.
 The existing mortgage on the home property.
 The property valuation.
 The building’s approval plans, following the government laws, etc.

The Site’s Value Estimation

Once the expert completes the technical inspection of the site, it is then followed
by determining and checking the property’s overall value. This is basically done
because of the increasing malpractices. There have been multiple cases where the
applicants have shown property purchases from the associated entities at
extremely inflated rates just to acquire cheap loans.
Thus, the risk for a bank to lend the money to his/her applicant has become high.
However, a site’s estimation can help the bank to determine the total loan
amount so that the sanction is straightforward.

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Step 9: The Final Loan Deal, Signing The Agreement, & Disbursal

The Final Loan Deal

Once the technical and site’s estimation is done by the bank, and the lawyer
clears all the paperwork, the next step is the final registration of the deal. The
lawyer of the bank finalizes the loan documents, drafts them, and have them
stamped as well as signed.

Signing The Loan Agreement

After the paperwork is complete, the applicant has to sign the agreement of the
home loan. He/she has to submit the cheques (post-dated) for the initial 36
months or the duration both the parties have agreed upon.
After this, the original property papers have to be handed to the bank. 
This stage is known as the MOE (Memorandum of Execution) and has a stamp
duty based on the state the applicant applies at. This duty is paid by the applicant.

The Loan Disbursal

Once the applicant signs the papers and everything is legally clear, the loan
amount is given via cheque. However, prior to this, the applicant has to submit a
few essential documents to the bank, as these will serve as his/her personal
contribution to the home property.
If the applicant is trying to source some more funds from outside, then the pieces
of evidence have to be submitted as well. Only then, the bank releases the loan’s
part-disbursement. The cheque is always under either the seller or
development/society authority or builder.

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 Questions On Loan Disbursement

Here are a few important questions often asked by the applicants regarding the
loan disbursement.

1. What Is Full Disbursement?

A loan is disbursed based on the construction stage of the house property. In
the case of ready/resale, the loan disbursement is full, meaning that the bank
delivers full or complete payments to the recipient via cheque.

2. What Is Part Disbursement?

If the house is “under construction”, the loan payment is typically done in
parts, which is officially termed as a part disbursement. When the loan is
disbursed partly, the bank will not begin the EMIs right away. Since the EMI is
calculated against the total loan sum at the agreed interest rate for a given
duration, the repayment dues on part disbursement may not be applicable in
the beginning.
To resolve this, banks charge SI (Simple Interest) on the loan amount that is
partly disbursed. Say, for example, the applicant has sanctioned a loan amount
of Rs 15 lakh. For some reasons, the home is still under the stage of
construction, and this has made the bank to only disburse Rs. 8 lakh (for the
time being), then the charged interest will only be on the Rs. 8 lakh and not on
Rs. 15 lakh. This method continues until there is a final disbursement taking
place and is termed as “pre-EMI.”

Interest Rates on DHFL Fixed Deposits

All the various fixed deposit schemes offered by DHFL get affected by fluctuating
market conditions hence the rate of interest keeps on changing. The various types
of FD rates depending on the tenure are as follows:

 Medium-term Fixed Deposit Rates- The fixed deposit rate of interest for

medium term ranging from 1 years to 5 years ranges from 9.5% p.a. to
9.75% p.a.
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  Long-term Fixed Deposit Rates- For long terms like 6 years to 10 years, the
interest rates on fixed deposits remains constant and standard at 9.6% p.a.
across all fixed deposits.
 Fixed deposit rates for senior citizens- For short-term deposits, the senior
citizens earn an interest rate of 9.9% p.a. whereas for deposits made for 2
years and 3 years, the rate is 10.15% p.a. For fixed deposits between 4
years and 10 years, the rate of interest remains constant and fixed at 10%
p.a.

DHFL offers its customers a facility to have access to the various home loans
online at the comfort of their houses. For that they have also launched a plan
namely My DHFL with the help of which, the various records and home loan
statements can be viewed online. The various benefits of DHFL online banking are
as follows:

 View account statement and records.

 View full details of the rate of interest.
 View full details of ECS.
 Statement of Account can be downloaded.
 Repayment Schedule can be viewed.
 IT Certificates can be seen
 Username and Password can be changed.
 Details of the disbursement can be easily viewed.

DHFL Grievance Redressal System

DHFL has set up a grievance redressal system to provide comprehensive support

to the customers who have any complaint regarding their product. It is
categorized in three levels.

Level 1- You can contact the customer care centre of DHFL through any of the
above three channels- toll free number, email or letter. You should keep the loan
application number or deposit number handy at the time of call to avoid hassles.

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A relevant response will be provided to you within 7 working days. Alternatively,
you can also visit the branch where you hold your loan/deposit account and speak
to the Branch Manager or Service Manager.

Level 2- If the response does not meet your expectations, you can contact the
nodal officer of DHFL- Mr Sanjiv Gyani by writing an email to him. The email
address is nodalofficer@dhfl.com.

Level 3- If the nodal officer’s response does not satisfy your query/complaint, you
can write to DHFL CEO at ceo@dhfl.com.
If the complaint you registered could not be resolved by any of the above, you
can approach National Housing Bank (the apex body for housing finance sector)
for ultimate redressal. This can be done online by
visiting https://grids.nhbonline.org.in.

Brand Building
Engaged third-party creative and media marketing providers for conducting
specialised activities, which aided the Company’s marketing campaigns.

Re-launched the advertising campaign with a fresh message, ‘Say no to bahanas.

Own your dream home’ with the Company’s brand ambassador Shah Rukh Khan.

Initiated activities such as spot sanctions, transit media branding, sponsorship

events, mall activations, society activations, hoardings / billboards, business
meetings with channel partners and business associates and retail channel tie-
ups.

Marketing Initiatives
DHFL has a strong brand equity among its customer base and the public at large.
Our strategic branding and marketing initiatives have led to significant new and

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repeat business. Our marketing campaigns executed during the year received
immense customer response and DHFL’s brand score tripled during the period.

ENHANCED DIGITAL PRESENCE

We are leveraging the power of social media and have created a strong presence
across Facebook, Twitter, LinkedIn, and YouTube. Our call centre continued to
play an important role in business generation for home loans, SME loans,
mortgage loans, and deposit products on the liability side.

STRENGTHENING CUSTOMER CONNECT THROUGH DIRECT

MARKETING
To further enhance our consumer connect we have increased focus on direct
marketing activities like event sponsorship, mall activations, society activations,
hoardings and billboard advertisements. Collaboration with online sourcing
platforms and channel partners, builder tie-ups and retail channel tie-ups have
helped us increase our relevance at the point of purchase and has led to
increased sales.

EFFECTIVE MARKETING CAMPAIGN

DHFL brought on board Shah Rukh Khan, one of the world’s most famous film
actors, as the Company’s brand ambassador. After the success of the marketing
campaign ‘Ghar Jaisa Loan’, we launched another campaign this year. To
encourage people to buy their own home, we launched the campaign with a fresh
message ‘Say no to bahanas and yes to DHFL Home Loans’.

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 CREATING FINANCIAL AWARENESS
In line with our Vision of ‘transforming lives through financial inclusion’, we
launched a one of its kind consumer education initiative. Short infomercials were
showcased across all digital mediums to impart knowledge on home loans and
equip prospective home buyers with the capability to make well-informed
decisions.

Key Challenges
Some of the key challenges faced by HFCs are availability of long-term bulk
finance at competitive rates, low absorption of debt market and interest rate risk
associated with long term lending. Investment in technology and maintaining cost
effective delivery model in customer acquisition particularly in LMI segment are
other important challenges. From a demand for home loan point of view,
promoting supply of affordable homes construction through appropriate Public
Private Partnership is the need of the hour. The legal process for enforcement of
mortgaged securities, land records and registration of documents continue to
pose hurdles in rapid growth of mortgage finance industry

Threats Primary threat to housing finance companies arises from the economic
downturn and a slowdown in employment opportunities. Infrastructural bottle
necks slowing down progression of urbanisation in newer centres will be another.
The demand for home loan being rate sensitive, can negatively impact demand if
the rates are increased. It may also impact repayment commitment of existing
loans. HFCs could be faced with inability to pass on the increase in rate fully,
leading to squeezing of margins and threat to sustainability of growth and
profitability

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 Awards

 1991 – Udyog Gaurav Award

 1992 – Housing company of the Year
 1995 – Udyog Excellence Awards
 Global Greentech Award for Technology Excellence in HR
 Greentech HR Excellence Award 2012 for Best Strategy (Gold Award)
 Marketer of Year Realty Plus Excellence Awards of the Year 2012
 FM Stars of the Industry award for Excellence in Home Loan Banking 2015
 Golden Peacock Innovative Product and Service Award (GPIPSA)
 Realty Plus Newsmaker of the Year 2011
 Best Performing Primary Lending Institution under CLSS for MIG by MoHUA
 Leading Housing Finance Company of the Year by Times Network
 The Economic Times Iconic Brand Award 2018
 Most Trusted Housing Finance Brand in the National Awards for Best Housing
Finance Companies organised by CMO Asia and World Federation of
Marketing
 Best Performing Primary Lender under CLSS for MIG by My Liveable City and
NHB
 One of India’s ‘Dream Companies to work for’ in the housing finance sector,
World HRD Congress

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 Other Products and Services:

Life insurance services

Company entered into a joint venture with Prudential Financial Inc and acquired
50.00% equity stake in DHFL Pramerica Life Insurance Co Ltd, (erstwhile DLF
Pramerica Life Insurance Company Ltd.) a registered life insurance company in
India regulated by the IRDA Through this joint venture, your Company provides
insurance services leveraging on its pan-India distribution network. Life Insurance
services and Home Loans complement each other as they provide the
convenience of mortgage and life coverage to borrowers linked to the loan
outstanding for the entire term. It gives great relief to dependents in the
unfortunate event of death of the borrower and mitigates the risk for the
Company at the same time.

General Insurance services

Further, during the financial year 2015-16, your Company has entered into a
memorandum of understanding with Chola MS General Insurance where it serves
as a group administrator and manager for group health and/or personnel accident
insurance policy. To ensure adequate insurance coverage for the properties
financed during the tenure of the loan, your Company also advises its customers
in relation to insurance products suitable for them.

Asset Management Services

During the financial year 2014-15, your Company entered into definitive
agreements in respect of the joint venture with PGLH of Delaware, Inc., an
indirect wholly owned subsidiary of Prudential Financial, Inc. Post receipt of the
regulatory approvals during the financial year 2015-16, your Company acquired a
50% equity stake in each of DHFL Pramerica Asset Managers Private Limited
(DPAMPL, erstwhile Pramerica Asset Managers Private Limited), DHFL Pramerica
Trustees Private Limited (DPTPL, erstwhile Pramerica Trustees Private Limited),
respectively, being the Asset Management Company and Trustee Company of
DHFL Pramerica Mutual Fund (erstwhile Pramerica Mutual Fund). DPAMPL

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develops, manages, markets and operates an asset management business
headquartered in Mumbai with a presence in 19 cities across India.

Experience from the Industrial Visit

 Exposure to better business practices in progressive economies.

 Know business skills in a global context encouraging cultural interaction to

learn better coordination between various Departments.

 ‘See & know’ is better motto than ‘read & learn’.

 After completing the company visit, we have upgraded our knowledge at a

very great level.

 It was a good learning experience, we got new ideas and new thinking
which was very necessary for our Personal development.

 They are strictly following their respective companies policies. It is desirable

to review various aspects & sum up the visit.

 The visit helped how to translate theory into practical.

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 CONCLUSION

We are thankful to Prestige Institute of Management And Research for organising

such an informative event for us in crucial to develop our practical skills regarding
the working, documentations and other managerial functions of an industry.
Throughout this visit,
 We gained information and practical knowledge about the working of
DEWAN HOUSING FINANCE CORPORATION LTD. (DHFL), about its products
and services i.e. the home loans, non-home loans, deposits etc.
 As theoretical knowledge is not enough for making a good professional
career with our aim to go beyond academic industrial visit provided us a
practical prospective on the world of work.
 We also came to know that the company has a well- developed system to
work with proper rules and regulations.
 Industrial visit provided an excellent opportunity to interact with industries,
we also realised that working in real life is full of experiences and
difficulties.
 Our visit to DEWAN HOUSING FINANCE CORPORATION LTD. Was
successful and knowledgeable.
We extend our heartiest thanks to the industry for their cooperation and humble
gesture, and also want to thank CA. Niranjan Lahoti for coordinating the visit.
 

26
 CERTIFICATE OF VISIT

This is to certify that the students of PRESTIGE INSTITUTE OF

MANGEMENT AND RESEARCH, INDORE are undergone the
company visit, from DEWAN HOSUING FINANCE LTD. On
14/12/18 as per the company norms and regulations and
completed successfully

Date: 14/12/2018 MR. NITIN JAIN

BRANCH MANAGER

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