Professional Documents
Culture Documents
Leelavati Naturopathy
Leelavati Naturopathy
PREPARED BY
Dharmesh Savita
ACADEMIC YEAR
2019-20
GUIDED BY
Ms. Munira Sadikot Pathari
SUBMITTED TO
SAURASHTRA UNIVERSITY RAJKOT
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DECLARATION
I, Dharmesh savita, a student of B.B.A. SEM II of Shri G.H.G. Commerce and Shri
D.D.Nagda B.B.A. College, Jamnagar hereby declare that this project report has been
successfully carried out under guidance of Ms. Munira sadikot pathari. This project is based
on the industrial visit to LEELAVATI NATURECURE & YOGA RESEARCH CENTER
at Jamnagar. I am further declaring that this project report has not been previously submitted
to any college or university.
DATE: Signature
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ACKNOWLEDGEMENT
I take this opportunity to put on record my acknowledgement to everyone who has been of a
great help in preparation of this project report.
I would start my thank you note with Saurashtra University for incorporating the project study
in curriculum, Shri G.H.G. Commerce and Shri D.D.Nagda B.B.A. College, Jamnagar for
providing me platform, I/C PRINCIPAL SNEHAL KOTAK PALAN ma’am for inspiration,
Ms. MUNIRA SADIKOT PATHARI, my project guide for continuous support and
guidance.
It is a matter of great pleasure to thank Mr. Parth Dave, LEELAVATI NATURECURE &
YOGA RESEARCH CENTER.
I would also like to thank my teachers, parents and friends for helping me out in carrying this
project preparation.
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INDEX
SR.NO PARTICULARS PAGE
NO
1 Introduction 1
2 Year of establishment and history 7
3 Objectives of the company 8
4 Vision 9
5 Mission 10
6 Organization chart 11
7 Promoters and managing group details 12-15
8 Installed and utilized capacity 16-17
9 Future scope 18
10 Services rendered information 19-20
10.1 Types of services 21-22
10.2 Diseases treated 23
10.3 Types of treatments 24-27
11 Human resource department 28-33
No. of employees involved
Employee amenities and welfare
Recruitment process
Selection process
Training program
12 Marketing information 34-39
Main service and brand name
Pricing policies
Promotion activities
International marketing
13 Accounting and finance 40-42
Profit and loss statement
Balance sheet
14 conclusion 43
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EXECUTIVE SUMMARY
Our Trust has always moved forward to keep itself abreast with the prevailing trends. Based
on this concept the Oshwal Education Trust of Jamnagar has ventured into the time-tested field
of alternative health care i.e. Naturopathy! The Leelavati Nature Cure & Yoga Research
Center is brainchild of Shri Ramnikbhai Shah- Managing Trustee of OET and Shri Kantibhai
Haria –Chairman of OET. The fast paced life style of the twenty first century, the rising use
of processed food and fast food, the daily stressful demands of lengthy work hours and priority
Shift of self-care to the last place is making younger and younger people succumb to lifestyle
Diseases and life threatening conditions. It is time to heed the warnings and go back to Nature
for her soothing care, rest and recuperations. The Oshwal Education Trust has created a
platform for all the people of Jamnagar, Saurashtra, and Gujarat and hopefully for the people
of the world to resort back to Mother Nature for her healing touch.
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ORGANIZATION PROFILE
Year of establishment-2019.
Email id-info@leelavatinaturecure.com.
Website-www.leelavatinaturecure.com.
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YEAR OF ESTABLISHMENT & HISTORY
Jamnagar, then was a small progressive town and a business hub, but did not have any
proper educational institutions to cater to the varied requirements of the natives. Shri
Jaysukhlal Hathi voiced the feelings of many concerned parents of Jamnagar about the
dearth of educational facilities and the urgent need of the people to bridge the demand and
supply mismatch for an English Education Centre. Shri Lakhamsi Govindji haria was
quick to respond and declared the donation of Rs. Eleven Lacs. This amount has today
metamorphosed into a full-fledged Higher Secondary School catering to the needs of
nearly 2700 students from LKG to Higher Secondary.
Oshwal Education Trust did not stop there and continued to expansion plans. They
established B.Com, BBA, BCA, MBA, MCA, IMBA, PGDCA, B.Ed., colleges as also a
school having CBSE Syllabus. In addition spoken English classes, CS counseling center,
Boys & Girls Hostel, etc. are managed by the Trust. The pioneers behind this development
are trust Chairman Shri Kantilal L. Haria and Shri Ramniklal K. Shah, Managing Trustee
who are continuously exploring the availability of maximum resources to give good
education to the Students fraternity.
Naturopathy Care and Research Center is the latest project commenced by Oshwal
Education Trust having Naturopathy Hospital presently and Naturopathy College
subsequently. “The Hospital with ultra-modern facilities is under construction and likely
to commence during the year 2018.
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OBJECTIVES
The main objective of Leelavati Nature cure and Yoga Research Centre is to promote
Naturopathy & Yoga in treating various Diseases. Naturopathy treats the underlying cause of
the disease are seen as warning signals of improper functioning in one or more organs of the
body. This approach has proven successful in treating both chronic and acute diseases. It is in
fact, the advent of a new drug-less regimen in patient care which is educative, curative and
also preventive, with no side effects.
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VISION
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MISSION
Identify, cure, and prevent underlying causes of acute and chronic illnesses with
effective Naturopathy treatment and Yoga.
Provide our clients holistic Naturopathy treatment which focuses on the mind, body,
and spirit.
Coach and guide our clients to take ownership of their health by removing their
dependence on external sources.
Treat our patients so well that their body is healed, the mind is happy and the soul
uplifted.
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ORGANIZATION CHART
TRUSTEES
CHIEF
ADMINISTRATOR
DOCTORS ACCOUNTS
THERAPISTS SUB-STAFF
YOGA CLEARK
INSTRUCTORS
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PROMOTERS AND MANAGING GROUP DETAILS
During 1981, Jamnagar then was a small progressive town and a business hub, but did not
have any proper educational institutions to cater to the varied requirements of the natives. At
the same time then Governor of Punjab Shri Jaysukhlal Hathi who originally belonged to
Gujarat voiced the feelings of many concerned parents of Jamnagar about the dearth of
educational facilities and the urgent need of the people to bridge the demand and supply
mismatch for an English Medium School. Shri Lakhamshi Govindji Haria was quick to
respond and declared a donation of Rs. 11, 11,111/- Original from Kajurda now settled in
Mumbai. Thus, the English Medium School started on 4th December 1981 in two garages of
Bharatiya Vidya Bhavan.
Looking to the growth of the school, it was felt that a separate building is required for school.
Shri Kantilal Lakhamshi Haria who was Director of Gujarat Industrial Development
Corporation represented and worked hard for getting a piece of land from GIDC for
construction of school building. Due to his unstinted efforts, GIDC gave a plot of land 4000
sq. miters in the heart of city free of cost and also donated Rs. 1.20 lacs towards construction
cost of the building. The land was acquired on 28/2/1985.
The need was felt to have separate Trust for expanding educational activities, and to meet with
the cost of building. Keeping this in mind a trust named Oshwal Education Trust was
established on 14th January, 1986 by Shri Kantilal Lakhamshi Haria with the following Board
of Trustees :-
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ADVISORY BOARD
SR.NO NAME
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LIST OF MANAGEMENT COMMITTEE
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INSTALLED AND UTILIZED CAPACITY
Leelavati Nature cure & Yoga Research Centre is located in the lap of lush green
atmosphere with beautiful landscapes and spiritual ambiance. According to naturopathy,
nature sustains man and cures diseases by tapping the innate ability of the body to heal itself
in the natural atmosphere. Naturopathy cures not just the disease but the root cause of the
disease. Here we provide quality treatment for several chronic diseases through use of
Naturopathy, Physiotherapy, Manipulative therapies and Yoga. We provide holistic therapies
aimed to cure ailments utilizing 5 elements of nature – Earth, Water, Sun, Air and Ether
(space).
Ambiance: The key feature of this naturopathy hospital is its pristine atmosphere and
the highly proficient doctors, skilled, courteous and disciplined staff ensure personal
care is given to every patient. The hospital is equipped with all modern amenities and
well maintained infrastructure. It has both modern and traditional method of treatment
and offers multiple therapies under one roof. The place vibrates with positive energy.
Yoga and Pyramid Meditation Hall: According to WHO health is not just the physical
body but mental health too. The yoga and Pyramid Meditation Hall in the naturopathy
hospital campus helps the patients evolve a beautiful synchronization between the mind,
body and soul.
Diet: Diet is delicately taken care of because in naturopathy, food is considered The
Medicine. Healthy and fresh food is prepared in-house, maintaining perfect hygienic
using local produce. The cooking methods are simple to retain freshness and nutrition.
It is customized for the patients as per the doctor’s prescription. It naturally aids the
healing process.
Walking Tracks: The most remarkable feature are the walking tracks amidst lush
garden. Patients can enjoy the sunrise and the sunset while walking through the well
maintained, landscaped gardens in the campus.
Library: A library to positively engage and enrich our mind is available. It houses
books on philosophy, health and spiritualism.
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FUTURE SCOPE
It always believes that the organization must not satisfy with their current level of operation.
At every point of time they must plan for future expansion of the operation. In recent times
people come across many diseases in their daily life.
As to get a speedy recovery from the disease they often consume medicines which have very
bad side effects. But people now days are getting aware regarding the side effects and so they
are moving to naturopathy, which indeed have no side effects. Naturopathy is a kind of
treatment in which all the processes are natural and no chemicals are used in such treatment.
In past few years, some of the Bollywood celebrities and some Indian sports man are spreading
awareness and using the naturopathy instead of chemical based medicines. So in near future
most of the people will restrict chemical based medicine and will start using naturopathy
instead. So the future scope of “Leelavati Nature Cure and Research Centre” is very high.
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SERVICE AND
RENDERED
INFORMATION
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Basically, nature cure understands that all the disturbances occurred in the body, physical or
mental are caused due to the storage of morbidity in the body. All the living organisms in the
world have the ability to heal itself. Accumulation of excess toxins makes the process slow
and the systems get tired for more work out. We fall ill when we go against the rules of nature.
Main aim of nature cure treatment is to improve the vitality of the body which helps in the
elimination of accumulated toxins from the body.
Nature cure treatments and diet management helps to improve the vital force of the body and
eliminate the toxins to bring it to rejuvenation. It is the method of treatment, which aims at
removing the basic cause of disease by using the five elements freely available in nature. The
restoration and healing is brought by the inherent curative powers of the body. The complete
healing comes from within.
Nature cure invigorates and stimulate the body’s homeostatic mechanism. Proper utilization
of panchmahabhutas, regulated diet, exercise, scientific relaxation, constructive and positive
thinking, prayer, meditation plays important role to enjoy perfect health.
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TYPES OF SERVICES
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TYPES OF SERVICES
THERAPIES
Circular Jet Therapy
Mineral Salt Bath Reflexology
Immersion Bath Nuga Bed Therapy
Hand-foot Bath Ems
Hip Bath Gymnasium
Citz Bath Magneto Therapy
Enema Chromo Therapy
Gastro-hepatic Pack Wet Pack
Hot & Cold Fomentation Panchkarma
Hot & Cold Compresses Shirodhara
Swedish Message Abhyangam Therapy
Mud Bath Potli Massage
Mud Pack Kati Basti
Hydro Colon Irrigation Janu Basti
Personal Yoga Session Nasyam
Hot Stone Therapy Ayurvedic Massage
Steam Bath Takradhara
Sauna Bath Udhwarthanam
Accupressure Patraswedam
Sujok Therapy
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DISEASES TREATED
Indigestion
Constipation
Mal absorption
Irritable Bowel Syndrome
Hyperacidity
Gastritis
Reflux Esophagitis
Flatulence
Duodena Ulcer
Peptic Ulcer
Fatty Liver
Diabetes Mellitus
Gout
Obesity
Menstrual Disorder
Migraine, Chronic Headache
Vertigo
Anxiety & Depression
Insomnia
Hypertension
Hypotension
Hyperlipidemia
Hypothyroidism
Skin Allergy
Acne & Pimple
Back Pain
Neck Pain
Osteoarthritis
Rheumatoid Arthritis
Allergic Bronchitis
Bronchial Asthma
Calcaneal Spur & Fibromyalgia
Sinusitis
Dyspepsia
Pancreatitis
Hepatomegaly
Sciatica
Psoriasis
Hemorrhoids & More
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DIABETES
Suggestive treatments:-
Diet: low fat diet, small frequent meal, fiber rich foods, complex carbohydrate, low GI
diet.
Hip bath
Massage
GH pack
Mud bath
Acupuncture
Exercise
Yoga and relaxation
ARTHRITIS
'Arth' means joint and ‘itis’ means swelling or inflammation. Paining and aching joints are
seen. Many type of arthritis exist i.e. osteoarthritis, rheumatoid arthritis, Gout, or other
underling diseases caused (ulcerative colitis, psoriatic arthritis, SLE arthritis etc...).
Suggestive treatments:-
Obesity the term describes the health condition of person whose weight is above ideal
healthy range. In obesity, risk of many dieses like heart diseases, diabetes, arthritis,
infertility etc...
Suggestive treatments:-
SKIN DISEASES
Commonly type of skin diseases seen are eczema, dermatitis, urticaria, psoriasis, ring
worm etc…Psoriasis is one of the major ski problem which consider almost incurable. In
this condition person suffered from red, itchy, scaly patches on skin and scalp.
Suggestive treatments:-
Enema
Mud bath
Full immersion bath
Massage
Chromo therapy
Yoga and relaxation
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BACKACHE AND SCIATICA
Many of people suffered from backache at some time of their life. Many common causes
of backache i.e. 1. Muscular strain or sprain 2.Degenarative changes 3. Injury in spine 4.
Deformity of spine.5. Inflammation of spinal joints. Pain radiate toward the leg due to
nerve compression of lower vertebrae, known as sciatica.
Suggestive treatments:-
Massage
Steam bath
Hot fomentation
Sauna bath
Acupuncture
Physiotherapy
Yoga and relaxation
In this condition ,boned of neck undergo changes of wear and tear result nerve compress
due to space reduction between spinal bone, sever pain in neck , hand, shoulder occurs.
Suggestive treatments:-
Massage
Hot massage
Steam bath
Arm bath
Chromo therapy
Acupuncture
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GIT DISORDERS/ABDOMINAL DISORDERS
Apart from digestion, absorption and assimilation, the digestive system has to do another
important function i.e. expel waste products after competition of digestive process. there
are many disorders occurs due to disturbances in digestion process, commonly seen are
hyper acidity, gas formation, ulcers, ulcerative colitis, diarrhea, dysentery etc…
Suggestive treatments:-
Massage
Mud bath
Mud pack
Lappet
Hot and cold fomentation
Hip bath
Enema
Yoga and relaxation
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HUMAN RESOURCE
DEPARTMENT
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HUMAN RESOURCE TEAM
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EMPLOYEE AMENITIES AND WELFARE
Employees benefits are non-financial compensation provided to an employee as part of
the employment contract.
From an employee’s point of view, a good package of benefits increase the value they
receive from their working life and contribute to their own health and that of their
family. From an employer’s point of view, benefits help staff remain happy and
committed, reducing the chance of them leaving to work elsewhere.
Transportation facilities.
Meal facilities.
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RECRUITMENT PROCESS
Recruitment process is a process of identifying the jobs vacancy, analyzing the job
requirements, reviewing applications, screening, shortlisting and selecting the right candidate.
In “LEELAVATI NATURE CURE RESEARCH CENTRE”, the recruitment is done
through newspaper advertisement then interested candidates can register their name and then
they do interview through telephonic talk and if they find the man suitable they call him/her
for personal interview this way the recruitment is done.
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SELECTION PROCESS
In “Leelavati Nature Cure Research Centre”, the selection process is done though
live therapy which means the selected candidate has to do the therapy before the
doctors and then after the doctors will decide to select him/her or not.
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TRAINING PROGRAM
After selecting the most suitable person in the organization through the application of scientific
techniques the next important function of personnel manager is to arrange their training &
development programs
Training is a systematic program to increase the knowledge, skills, abilities & aptitude of
workers to perform specific jobs, there are various method of training:-
TRAINING
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MARKETING
INFORMATION
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MAIN SERVICE AND BRAND NAME
8 Enema FREE
9 G. H. Pack FREE
13 Detox Therapy
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20 Steam bath 150 / 100
23 Acupuncture 200
24 Sujok 150
25 Reflexology FREE
26 EMS 150
27 Gymnasium 100
29 Chromo Therapy 50
32 Abhyangam 150
37 Nasyam 150
39 Takradhara 600
41 Patraswedam 300
42 Neurotherapy 200
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43 Local Potli 350
45 Whirlpool
48 Poultis 50 + As Per
herbs
Herbs
51 Partial massage 50
54 Local Steam 50
61 Douche 100
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PRICING POLICIES
Room tariff:-
ROOM TYPE RATE (IN RUPEES)
Dormitory Double X
Cost plus pricing is a pricing method that attempts to ensure that costs are covered while
providing a minimum acceptable rate of profit for the entrepreneur. It is calculated by
adding a fixed mark-up to average (or unit) costs of production.
Competitive pricing is the process of selecting strategic price points to best take
advantage of a product or service based market relative to competition.
The company follows both type of policies and it is the one, which provides the services
cheaply.
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PROMOTION ACTIVITIES
PROMOTIONAL ACTIVITIES
SALES PERSONAL
ADVERTISEMENT PUBLICITY
PROMOTION SELLING
Leelavati nature cure center mainly uses two types of promotional activities this are:-
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/
ACCOUNTING AND
FINANCE
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PROFIT AND LOSS STATEMENT
A profit and loss statement (P&L), or income statement or statement of operations, is
a financial report that provides a summary of a company’s revenues, expenses, and
profits/losses over a given period. The P&L statement shows a company’s ability to generate
sales, manage expenses, and create profits. It is prepared based on accounting principles that
include revenue recognition, matching, and accruals, which makes it different from the cash
flow statement.
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BALANCE SHEET
A balance sheet is a financial statement that reports a company's assets, liabilities and
shareholders' equity at a specific point in time, and provides a basis for computing rates of
return and evaluating its capital structure. It is a financial statement that provides a snapshot
of what a company owns and owes, as well as the amount invested by shareholders.
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Conclusion
As we have seen that the Leelavati Nature Cure and Research Centre has the objective
to treat the diseases with the naturopathy skills without using any chemicals.
The main motive of this Centre is to provide services with cheapest price to society.
Leelavati Nature Cure and Research Centre provides cheapest price in whole Gujarat.
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Appendix
List of Tables
SR NO PARTICULARS PAGE
NO
1) Advisory board 13
2) List of management committee 14
3) Therapies 22
4) Diseases treated 23
5) Human resource team 29
6) Main service and brand name 35-37
7) 38
List of Charts
SR NO PARTICULARS PAGE
NO
1) Organization chart 11
2) Training chart 33
3) Promotional activities chart 39
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BIBLIOGRAPHY
https://www.leelavatinaturecure.com.
https://en.wikipedia.org/wiki/Cost-plus_pricing.
https://blog.varstreetinc.com/competitive-pricing.
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