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  • MGT 211 Assignment Solution

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    This document analyzes 5 different products/brands and assigns them a stage in the product lifecycle (PLC). Coca-Cola with Coffee Mocha is in the maturity stage due to its high caffeine content. Nike is in the growth stage as it is the most popular shoe brand and had high revenue in 2021. The Suzuki Pother is in the decline stage because the company did not upgrade features and other companies launched better cars. J. and Nestle are both in the maturity stage as they are well-established brands but face increased competition.

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    Mgt 211 Assignment Solution

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    This document analyzes 5 different products/brands and assigns them a stage in the product lifecycle (PLC). Coca-Cola with Coffee Mocha is in the maturity stage due to its high caffeine content. Nike is in the growth stage as it is the most popular shoe brand and had high revenue in 2021. The Suzuki Pother is in the decline stage because the company did not upgrade features and other companies launched better cars. J. and Nestle are both in the maturity stage as they are well-established brands but face increased competition.

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    10 views1 page

    MGT 211 Assignment Solution

    Uploaded by

    uzma
    This document analyzes 5 different products/brands and assigns them a stage in the product lifecycle (PLC). Coca-Cola with Coffee Mocha is in the maturity stage due to its high caffeine content. Nike is in the growth stage as it is the most popular shoe brand and had high revenue in 2021. The Suzuki Pother is in the decline stage because the company did not upgrade features and other companies launched better cars. J. and Nestle are both in the maturity stage as they are well-established brands but face increased competition.

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    Mgt 211 Assignment Solution No.

    1 2022
    1.Coca-Cola with Coffee Mocha:
    PLC stage:
    This product falls in Maturity stage.(Not Sure)
    Reason:
    because each 12-ounce (345.882 ml) can contains 62 milligrammes of caffeine, roughly double
    the amount found in a standard can of Coke.
    2.Nike:
    PLC stage:
    This product falls in Growth stage.
    Reason:
    This is the most popular brand of shoes in the world. Nike revenue for 2021 was $44.538B.
    3.Suzuki Pother:
    PLC stage:
    This product falls in Decline stage.
    Reason:
    Because the company didn’t upgrade the features and other companies launched better cars
    than that, which attracted buyers.
    4.J.
    PLC stage:
    This product falls in Maturity stage.
    Reason:
    J. is one of most famous brand but they have more competitors they are working hard.
    5.Nestle’:
    PLC stage:
    This product falls in Maturity stage.
    Reason:
    Nestle devotes a significant portion of its business to studying the positive health effects
    of drinking water. And they also have more competitors.

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