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Workshop on Advanced Workshop on Qualitative Research Methodology

Approved by ATAL AICTE FDP 1638787803 (AICTE APPROVED PROGRAM online)

Topic: AICTE ATAL PROGRAM

Join Zoom Meeting

https://zoom.us/j/95542040236?pwd=RzNRRUtRdVI3OUIwZUlSN2FIY28yZz09

Meeting ID: 955 4204 0236

Passcode: 188712

FOR What’s up group

https://chat.whatsapp.com/ILJOrVs5Jx0HrFen191Mkx

Day-1 -21st February,2022

Time Speaker
9: 45 am – 10 AM Inauguration Dr Shriniwas S . Dhure,
Director ,Govt of Mah.
Sydenham Institute of
Management ,Mumbai
University

10 AM- 11.30 AM Why Qualitative Research Dr. R. K. Srivastava, Prof

Approach
 Uses of qualitative
research-exploratory
study,
 Differences qualitative
&HOD, Govt of Mah Sydenham
Institute of
Management ,Mumbai
University
 and quantitative approach

11.30 AM -1.00 PM Understanding of Types of Dr Sandeep Bhanot

Advanced qualitative Associate Professor,SIESCOMS,
research methods- Focus Mumbai University
Group Discussion and its
analysis using SPSS -Live
case ?

1.00PM-2.00PM Lunch
2.00PM-3.30 PM case method-live case for Dr Krishna Murari HOD and
Associate Professor
social media study Sikkim University

3.30-4.00 PM Summary and self-learning Participants/Faculty/Dr

Srivastava
Day-2-22nd February,2022
9: 45 am – 10 AM Expectation from today lecture Participants/Faculty/Dr
Srivastava
10 AM- 11.30 AM Types of Advanced Dr Smita Shukla, Professor and
Director, Alkesh Mody
qualitative research methods Institute of
-Understanding Projective Management ,University of
Mumbai Campus
Techniques
-How to create Word
association tests, sentence
completion tests
11.30 AM -1.00 PM Writing a research paper Dr. R. K. Srivastava, Prof
&HOD, Govt of Mah Sydenham
based on qualitative research Institute of
technique Management ,Mumbai
University
-Problems and issues of
writing a qualitative
research paper
-Tips on writing the
 qualitative research paper

1.00PM-2.00PM Lunch
2.00PM-3.30 PM Observation study and Dr Bernadette D’Silva
when and why
Prof and Director
Direct Observation
Allana Institute of
Contrived Observation
Management Studies
Mystery Shopper
University of Mumba
Behavior (Emotion)
Recording Devices.
Expert Surveys and when
and why ?

i
3.30-4.00 PM Summary and self-learning Participants/Faculty/Dr
Srivastava
Day-3 -23rd February,2022
9: 45 am – 10 AM Expectation from today lecture
10 AM- 11.30 AM Analysis of qualitative Dr Nirmala Joshi
data analysis through
Professor and Head
JASP-Understanding- Data
cleaning and data coding MET Institute of
Management Studies,
Mumbai University

11.30 AM -1.00 PM Analysis of qualitative Dr Nirmala Joshi

data analysis through
JASP-Understanding of
tools for analysis for
Qualitative research using
JASP
Professor and Head
MET Institute of
Management Studies,
Mumbai University
1.00PM-2.00PM Lunch
2.00PM-3.30 PM Analysis of qualitative
data analysis through
JASP- Logistic regression
analysis with categorial data
research using JASP-Live
case
3.30-4.00 PM Summary and self-learning
Day-4 -24th February,2022
9: 45 am – 10 AM Expectation from today lecture
10 AM- 11.30 AM Understanding of
application of Atalas -ti
and its application in
Ethnography analysis
11.30 AM -1.00 PM Transcription of
qualitative data using
Atlas-ti
 Content analysis
qualitative and
quantitative ?
Dr Nirmala Joshi
Professor and Head
MET Institute of
Management Studies,
Mumbai University
Participants/Faculty/Dr
Srivastava
Participants/Dr Srivastava
Dr Ajay Kumar Gupta
Professor
Vivekanand Education
Society's Institute of
Management Studies and
Research, Mumbai
University
Dr Ajay Kumar Gupta
Professor
Vivekanand Education
Society's Institute of
Management Studies and
Research, Mumbai
University
1.00PM-2.00PM Lunch
2.00PM-3.30 PM Transcription of Dr Ajay Kumar Gupta
qualitative data using
Professor
Atlas-ti
 Video graphic Vivekanand Education
analysis (Live) Society's Institute of
 Text analysis (Live) Management Studies and
Research, Mumbai

University

3.30-4.00 PM Summary and self-learning Participants/Faculty/Dr

Srivastava
Day-5-25th February,2022
9: 45 am – 10 AM Expectation from today lecture Participants/Dr Srivastava
10 AM- 11.30 AM Sentiment analysis and Dr. R. K. Srivastava, Prof
opinion mining (basic &HOD, Govt of Mah Sydenham
understanding ) Institute of
Management ,Mumbai
University

11.30 AM -1.00 PM Application of Sprinkler in CVS Sharma, Digital

Consultant, Mumbai
sensitive and content
analysis of social media
post

o Understand the need for  Social media

Listening?

To  Understand what kind of

conversations and which platforms we

can listen to?- Social media

Sentiment analysis (Face
book, Twitter , Instagram,
 Blogs)- Live case .

1.00PM-2.00PM Lunch
2.00PM-3.00 PM Application of Sprinkler in CVS Sharma, Digital
Consultant, Mumbai
sensitive and content
analysis of social media
post

VALIDECTORY Dr. R. K. Srivastava, Prof

&HOD, Govt of Mah
LECTURE AND Sydenham Institute of
Management ,Mumbai
SUMMARY OF FIVE
University
DAYS LEARNING

3.00-4.00 PM Test Participants/Dr Srivastava