Essay About Creativity

Creativity is the act of turning new and imaginative ideas into reality. Creativity is characterised
by the ability to perceive the world in new ways, to find hidden patterns, to make connections
between seemingly unrelated phenomena, and to generate solutions. Creativity involves two
processes: thinking, then producing.

Creativity is a combinatorial force: it’s our ability to tap into our ‘inner’ pool of resources –
knowledge, insight, information, inspiration and all the fragments populating our minds – that
we’ve accumulated over the years just by being present and alive and awake to the world and to
combine them in extraordinary new ways.

Creativity is the process of bringing something new into being. Creativity requires passion and
commitment. It brings to our awareness what was previously hidden and points to new life. The
experience is one of heightened consciousness: ecstasy.

Is this possible in business? I believe so, but you have to be willing to take risks and progress
through discomfort to get to the finish line.

A product is creative when it is (a) novel and (b) appropriate. A novel product is original not
predictable. The bigger the concept, and the more the product stimulates further work and
ideas, the more the product is creative.

The purpose of creativity is to bring forth new things. New sights, sounds, tastes and smells.

We are all naturally creative and, like every other skill, some people have more natural talent than
others. However, everyone can increase his or her creativity, just as everyone can increase his or her
musical or athletic ability, with appropriate training and focused practice. ... And these skills can be
learned.