Syed Samdani Ahmed

Mobile Numbers: 055-3575-416

Email Address: sayedsamdani@gmail.com

Objective:
● To take up responsibility in a dynamic and growing organization to achieve personal
development by being accountable and responsible to assigned work.
● To work in a challenging environment that will enable me to take my career to new height and
help me to gain experience in the ever-changing demands of today’s jobs industry.

Current Job:
Sales supervisor Key Accounts -Pure Food Co. L.L.C {IFFCO}

Aril’ 2018 till date: Working as a Sales Supervisor in key accounts (MODERN TRADE)
Reports to: Area Manager /Regional Manager / National Manager.

Handling PANDA, with a team under my supervision. Well versed with all the key accounts of MODERN
TRADE in central region in focusing and developing strong business growth for below FMCG brands
NOOR,TIFFANY,SUNNY,HAYAT,RAHMA & NABIL & Al-Baker Flour AL KHALEEJ etc.(oils,culinary,biscuits
wafers )

Experience: Having Totally 18 years of experience in Sales & Marketing F.M.C.G.

 Feb 2009 to Apr 2018 Worked as a Sales Executive Arrow Food (MODERN TRADE)
 Sep 2003 to Jan 2009 Worked as Sales Executive (S.S.S) in Americana Cake Division
 Oct 2001 to Aug 2003 Worked as Sales Representative in Al Safi Donone Co Ltd

Responsibilities:

 Service existing accounts, obtain promotion orders, planning and organizing daily work schedule to call
on existing potential sales outlets and other trade factors
 Maximize the market share of our brands at POS
 Ensure shelf space in line with planograms or fair share and check and act immediately on out of
stock.
 Build excellent operational relationship at customer level.
 Ensure qualitative in-store presence of our brands.
 Implement national key account agreements & report, check assortment and act on availability of our
brands.
 Introduce innovations within the set frame time and maximize visibility.
 Control FIFO and take necessary actions.
 Preparation of monthly, Weekly reports as required by the management.
 Sell in promotions and negotiate best available promo locations.
 Monitor pricing & ensure application of correct prices.
 Monitor progress of promotional activities and record findings.
 Monitor marketing campaigns to ensure appropriate execution.
  Submit orders by referring to price lists and product literature.
 Keep management informed by submitting activity and results reports, such as ly Sales Reports,
weekly work plans, and monthly and annual territory analyses.
 Monitor competition by gathering current marketplace information on pricing, products, new
products, delivery schedules, merchandising techniques, etc.
 Recommend changes in products, service, and policy by evaluating results and competitive
developments.
 Resolve customer complaints by investigating problems; developing solutions; preparing reports;
making recommendations to management.
 Maintain professional and technical knowledge and establishing personal networks
 Contribute to team effort by accomplishing related results as needed.

2. Company : Arrow Distribution Co. (Food Division)

Position held : Key Account Executive (Modern Trade)

Handling PANDA, central region in focusing and developing strong business growth for below FMCG brands
Bell Product: Kiri, Lavache Quirit, Regal-Picon, elle&vire, pringles, Kellogg’s, Leganese Honey,bonne maman,
Bonny Milk, Libby’s, Dr Oetker, Beverage , fayrouz , Mizo ,Fruto,Waw,Tono…..

Professional & Personal Skills:

 Developing the regional markets with the full co-operation.

 Strategic planning and collecting information about the company and the product in use.
 Analysis price of our product with other competitor’s product.
 Preparation of monthly & weekly reports as required by the management,
 Making plan to achieving targets set by the management for Implementation & delivery and initiatives
through distribution channels.
 Developing new customer base by providing easy & convenient customer solutions.
 Participation in conducting various customer events and Sales Promotions activity.
 Co-ordination with potential clients for advertisements.
 Orientation with the new clients regard to new upcoming.
 Meeting with the senior managements for the market distribution.
 Meeting with sales marketing as well as distributors to promote the outcome
 Dealing with corporate customer with reference for the sales.

3. Company : National Food AMRICANA Cake Division.

Position held : Sales Executive (S.S.S)

Professional & Personal Skills:

 Introducing different Products to the Customers meet their Requirements.

 Following up with the customers through the sales and giving further Information their need.
 Manage day-to-day relationships with Clients and developing a deep Understanding of Their
Requirements.
 Taking order from the different customers & keeping track of the assignment.
 Day to day survey on the new product introduced in the market.
 Developing marketing and sales promotion plans, including advertising plans.
 Lead generation for sales direct & indirect customer's inquiries.
 Preparing daily report along with weekly & monthly maintenance report of customer's after visits
according schedule.
4. Company : Al Safi Donone Co. Ltd.
Position held : Representative

Professional & Personal Skills:

 Visit Regular customers and supply goods according to their Requirements.

 Improve the market sales and also achieve Daily, Weekly, Monthly Sales target.
 Organizing presentation and closing sales.
 Appointing distribution and keeping a track on the channel sales.
 New product introducing selling in the market & daily verify the product expires.

Educational & Technical Qualifications:

● Bachelor of Commerce (B.Com) Andhra Pradesh (India).

Computer Skills:

➢ MS Office. Perfect
➢ Using of Internet & E-mails.

Languages:

➢ English, Arabic & Urdu , Telugu

Personal Profile:

Name : Syed Samdani Ahmed

Nationality : Indian
Religion : Islam
Marital Status : Married
Driving License : Holding valid Saudi driving license.