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Media and Information Literacy: Introduction To
Media and Information Literacy: Introduction To
1
E
N MEDIA AND INFORMATION
L
LITERACY
MEANING OF DEFINITION: ACCORDING
QUESTION TO PONDER: TO LITTLEJOHN AND FOSS (2008):
One of those everyday activities that is
Is communication is effective when it is being done
intertwined with all of human life so
individually/within yourself or it is better when we
completely that we sometimes overlook its
going to share it with one another?
pervasiveness, importance, and complexity
Communication can be effective between 2 We considered that communication is intertwined
people whereas: or knotted already as part of our human life, but we
we convey information or thoughts or ideas for us tend to overlook its:
to build a bridge to a better relationship with Importance
them. Pervasiveness the rampant of
The sense of communication it is meant to be communication
shared with one another because of course for Complexities or we are not focusing about
us not to be limited by our own knowledge, we the its complicatedness because we just know
must explore other's idea so that we could the communicating is saying and receiving
enhance, enrich whatever we know. something from someone without filtering what
we are going to say. Because through that, when
we are not going to think or assess the thoughts,
At the same time, communication can be
we are tend to be misunderstood.
effective also to an individual by means of:
An individual has still an communicative skill on
himself when we have self-assessment which it is
an another form of intelligence whereas we
know what we are going to say before we MEANING OF DEFINITION: ACCORDING
communicate to other people.
TO BULAN AND DE LEON (2008):
INTRAPERSONAL COMMUNICATION /
INTELLIGENCE - particular intelligence whereas
Without speech or oral communication,
we are effective in communicating within societies could not attain levels of civilization;
ourselves. communities could not organize into living
and working groups, mark and ritualize
BOTTOMLINE: practices and traditions, debate and decide
Communication is still effective when it is different issues, and transform society for
shared with one another because we could good.
have a feedback, which can help us to become When there is no communication, we cannot
communicate with other people. And when the
better, could foster our personality, attitude,
world doesn't have communication, the society
perspective, opinion, etc.
cannot progress because we cannot what we feel.
Communication is not exclusive for humans, but we
are in the highest form of intelligence level of the
animal kingdom. Proper communication is
exclusive for us because we have systematize
DEFINING language.
COMMUNICATION
ETYMOLOGICAL STRUCTURE OF LANGUAGE ACQUISITION
COMMMUNICATION We could just be better if we are being exposed,
The root of the word "communication" in without any input, we don't have output.
Latin is communicare, which means to It is better when we know other people's idea.
share, or to make common, or to divide out This is an idea where a person is exposed in
(Weekley, 1967). different environment that may have chance
Communication is defined as the process of the development of our language. Some of
understanding and sharing meaning external influence are the following:
(Pearson & Nelson, 2000).
It may also be thought to originate from
another Latin word communis, which
roughly means "working together".
Family Emergence of Exposure to
Communication has a lot to do with a sense of Media different
Environment Education
sharing. companionships
LANGUAGE SATURATION
IS COMMUNICATION NATURE
This is the internal influences or intrinsic
OR NURTURE? motivation; own will, desire to develop a
language.
COMMUNICATIONS IS NATURE We maybe accurate now with a language
without one, a professional teaching you on how
Communications is nature because human to effectively communicate, you could not make
brains are pre-wired for language. yourself as an effective communicator.
Even as infants, they have a pre-wired idea of No matter how good you are, there is still
how language works. Noam Chomsky calls this someone that have influence the style of
innate ability as the language faculty (Schultz, communication and using language.
2019).
Noam Chomsky is a linguist which he believes that
MEDIA AND INFORMATION: THE
language is the natural process within humans.
Communication is a nature in the sense that human MEANS AND THE ENDS IN
has built-in system, that human brains are innate COMMUNICATION
within our genes, it is natural within our biological
components that we know how to communication.
LANGUAGE FACULTY is the "storage box" on our MEDIA AND INFORMATION
brain that we know how to communicate instantly.
They are so intertwined that information is one
COMMUNICATIONS IS NURTURED of the reasons why communication is done in the
first place; this information can be shared
Language can be learned through language s through media.
saturation and it can be further acquired We are communicating because we have
through language saturation. (Stephen something to share, you have an information
Krashen). and thus it must shared through media.
Language is being learned but at the same there are
others who are naturally, linguistically intelligent
called POLYGOT, where their system of the brain
can easily acquire language and they are the
people who knows about several language
Example: Dr. Jose Rizal
Stephen Krashen is a linguist that has a different
viewpoint that communication is nurtured against
Chomsky which is nature.
MEANING OF MEDIA: ACCORDING TO UNESCO
MEDIA AND INFORMATION LITERARY
CURRICULUM FOR TEACHERS:
Refers to the combination of physical
Media Communica- objects used to communicate or mass
Information
(the content) (the channel tion communication through physical objects such
where the (the process; as radio, tv, computers or films, etc.
information without these Physical objects - referring to physical
flows through) one, there is media.
no media and What is needed to be combined would be
communica-
received or delivered with the physical
tion)
media to deliver an information through
the presence of electricity and satellite
DEFINITIONS OF MEDIA or signals.
Media has been defined in several ways by
MEANING OF MEDIA: ACCORDING TO DAVID
different sources. Strictly speaking, media is the
BUCKINGHAM (2003), DIRECTOR OF THE
plural form of medium, although the former is LONDON UNIVERSITY CENTEER FOR THE
already acceptable as a singular noun. STUDY OF CHILDREN, YOUTH AND MEDIA
Media is a channel where the communication (CALLISON & TILLEY, 2006):
takes places, whereas this is the way the Something we use when we want to
information flows. communicate with people indirectly, rather
Media are the devices or the emergency of than in person or by face-to-face contact.
technology like physical components, printed Media can serve as an alternative
materials and the Internet. communication like in our current situation
today.
MEANING OF MEDIA: ACCORDING TO
We have different media like Television,
OXFORD LEARNER'S DICTIONARY: radio, newspaper, etc.
The main ways that large numbers of people
receive information and entertainment, that is
television, radio, newspapers, and the
Internet. CATEGORIES OF MEDIA
Give and receive. It is not mean that we say a) MODALITY
media, we are only giving information
through it. Rather, we also received
information from it.
It could be in a way of form of physical
objectives like Television, Radio or printed
materials and intangible concepts like the Text Audio Video
Internet.
Example in sentence:
Cerulean waters and golden sands.
IMPETUOUS
Adjective
Acting or done quickly and without thought or
care.
Impulsive, reckless.
Sample Sentence:
Her friend was headstrong and impetuous.