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Opla CRM Pitch Deck
Opla CRM Pitch Deck
PITCH DECK
Stephen Nguyen Vincent Nguyen
FOUNDING
CEO Head of Software
Development
TEAM
+16 years CRM experience.
Ex Salesforce, Ex Oracle 16 years experience in
Principal solution consultant software development,
manage team of 400 people
RIGHT PEOPLE
DO RIGHT JOB
Ethan Su Tu Anh Nguyen
Head of Blockchain Data Science & AI
Advisor
CISSP, CompTIA+, MSc,
16 years in IT, 7 years as Master in Knowledge
Head of infra and security at Management and Data
Linkbynet, part of Accenture Mining of UNSW Australia
Ph.D. in Computing of the
The first sustainable CRM
on the Blockchain Open University, UK.
2020 Q1/2021 Q2/2021 Q3/2021
• Set the founding team • Start building the application on • Enhance the Mobile and Web • Stephen left Salesforce and dedicated
• Start building the application on the the Web version • release Alpha version full-time to Opla CRM
MAP
OLPLA-CRM • Product: release version 22C - focuses on • Product: release version 22B - focuses on B2B • Public sale and DEX listing. • Product: release version 21C,21D,a and 21E
devloping integration adaptors Marketing • CEX listing. • Getting the 1st contract with top 1 company
• Having 8 net new customers. • Having 1st selling partner in the United States • Launch token staking/farming. in Entertainment industry in Vietnam
• Go live OplaCRM blockchain integration. • OplaCRM Blockchain integration -Phase 2 • Product: release version 22A - focuses on long • Having 1st selling partner in Singapore
• Start to integrate new partners for OplaDAO. • OplaNFT launch. sales cycle B2C. • Private token sale
• OplaCRM Blockchain integration - Phase 1
• Taget Customer retention rate is 70% • Target Customer retention rate is 75% • Taget Customer retention rate is 80%
• Prodcut: release version 22D - focuses on • Having 1st selling partner in Europe • Complete Opla ecosystem, moving to
gamification on token • OplaDao v2 - more partners, more incentive. continuous improvement phase.
Phase 01 Phase 03
Phase 02
Opla CDP
SHOULD
growth %20 per year steadily
TO CRM?
Opportunity for APAC
Fastest to 5B
$ 10B
$
A CRM SOLUTION
10 11 12 13 14 15 16 17 18 19 20 21 22 23
Covid Pandemic
Years Since Company Founded After pandemic, sales growth
will be the 1st priority, every
company need a CRM.
CHALLENGE AND
SOLUTION
Tradional Gamification
CRM CRM
• 75% CRM projects failed • More CRM projects will
• No incentive to use be SUCCEED
PRODUCT
This score is measured based on activities
which sales person communicate with this
Contact.
PRODUCT
This score is measured based on activities
of all sales people and status of business
(won, lost, open opportunities) between
INTRODUCTION
your company and this Account.
will be record
Qualification Not to buy
WITH RANKING
Discovery Buy competitor
Presentation
Negotiation
Close won/lost
INTRODUCTION
Sales team Rank:
QUICK VIDEO
DEMO
600
$15K Saas
TRACTIONS AFTER 4 500 Revenue
MONTHS 400
300 +8
New Customers Logo
200
100
+100
0 Users
Q4 FY21 Q1 FY22 Q2 FY22 Q3 FY22
TRACTIONS
700
600
$800K Saas
TRACTION AFTER 500 Revenue
YEAR 1 400
300 +100
New Customers Logo
200
100
+2000
0 End users
Q4 FY21 Q1 FY22 Q2 FY22 Q3 FY22
$Opla
Token Deflationary
Ready to
sustainable future
business partners in the Team’s
token
ecosystem
locked for
18 months
OplaDAO
Contribution Execution
Incentive for
OplaCRM 250M $OPLA Token token holders
&25% total fund raised to (BTC + ETH + USDC)
THE OPLA
Execution
OplaCDP Buyback
ECOSYSTEM
OplaLoyalty Treasury
growth
Ecosystem upgrade.
Opla holders
New partners integration
Investment
SALES
COMPENSATION
Sales Customer
COMPENSATION Revenue
Competition
happiness
DILEMMA
Customer
Activities
lifetime value
Opla CRM
bootstrap
1B Opla CRM Opla CRM’s $OplaTOKEN
Gamification customers on CEX/DEX
THE SUSTAINABLE $OplaTOKEN
mechanism
DEMAND
Incentive and
Compensation
Employee Rewards
Employee Retention
Challenges or
Competition
$OplaTOKEN
100% year 1
250
$Opla Token Customers
CREATING HIGH on and @OplaDAO 85% year 2
DEMAND CEX/DEX $2.1M
USD Revenue
50% year 3
Web CRM
WHAT IS A CDP?
Cloud Messaging
CDP
PHASE 3 Coalition
Loyalty
Program
WHAT IS A COALITY
LOYALTY?
Issue
‘Leaving’
Redeem Brand
Program
Owner
Market size:
2020 $7.6B >>> 2028 $17.6B
PHASE 3 Develop
Sustainable
Demand
DEVELOPERS Opla Loyalty $Opla Token
OPLA LOYALTY Community …and Earn Web 3.0 on CEX/DEX
Tokens
WEB 3.0
Use $OplaToken in
ecosystem
• Free to Join and Use
• No worry about Data
ownership and privacy
Pre-seed 30,000,000 0.017 3.00% $16,666,667 $500,000 $31,500 3.00% 3% at TGE, 9 months cliff, 3% monthly unlock
Seed 50,000,000 0.020 5.00% $20,000,000 $1,000,000 $87,500 5.00% 5% at TGE, 6 months cliff, 5% monthly unlock
Private 1 70,000,000 0.028 7.00% $27,857,143 $1,950,000 $196,000 8.00% 8% at TGE, 5 months cliff, 7% monthly unlock
Private 2 70,000,000 0.030 7.00% $30,000,000 $2,100,000 $196,000 8.00% 8% at TGE, 5 months cliff, 7% monthly unlock
TOKENOMIC Public 20,000,000 0.035 2.00% $35,000,000 $700,000 $175,000 25.00% 25% at TGE, 20% for 4 months
Distribution
Team 150,000,000 15.00% $0 0.00% 18 months cliff, linear vesting in 24 months
Community Airdrop 10,000,000 1.00% $0 0.00% 1 month cliff, 25% monthly for 4 months
Ecosystem development 100,000,000 10.00% $0 0.00% 1 month cliff, 3% monthly linear unlock
OplaCRM gamification 70,000,000 7.00% $0 0.00% 1 month cliff, 3% monthly linear unlock
Partnership
80,000,000 8.00% $0 0.00% 12 months cliff, 3% monthly linear unlock
development reserve
OplaDAO treasury 250,000,000 25.00% $0 0.00% 12 months cliff, 3% monthly linear unlock
Token
Distribution
01% 15% 02% 01% 10% 07% 08%
HOW DO
WE SPEND
MONEY?
55% 10%
PRODUCT DEVELOPMENT MARKETING
OplaCRM product development Marketing campaign, Brand awareness,
in 3 years Run Community in 3 years