MEDICAL TOURISM LEARNING MODULE

Program: Bachelor of Science in Topic: Globalization OF Medical Tourism

Entrepreneurial Management And Benchmarking
Instructor
Course: Medical Tourism Aira Mae S. Olivares
:
# of
Code SPET3 Module#: 7 Week #: 13 7
Page:

I. Preliminaries
Introduction to the Medical tourism is the phrase used to describe all of the people who travel to
Module Objective foreign countries in order to receive medical treatments. Medical tourists usually
travel so they can access medical care at a lower cost than what they would have
to pay if they received the same treatments at home. Medical tourism represents a
worldwide, multibillion-dollar phenomenon that is expected to grow considerably in
the next decade. For the individual interested in health services, cost is the key
factor involved in the decision to receive medical care abroad. As healthcare costs
in the US and other parts of the world are excessively soaring, many employers
and insurance companies started to view medical tourism as a way to lower them.
Section Topics Learning Outcomes Assessment/ Modality
Evaluation

Section: At the end of the period, the students

Exercises/ Printed
1. Medical Tourism should be able to:
Activity, materials,
in the near future 1. demonstrate understanding of the health
Presentation of LMS, Video
and wellness industry and wellness geared
experiences. output and Presentation/
2. determine the theoretical underpinnings analysis based on PPT, and/or
of the health and wellness tourism industry. gathered data, Google
3. analyze current trends and developments Quiz. Meeting
affecting health and wellness tourism.
4. evaluate the economic and social benefits
of health and wellness tourism.
5. demonstrate an in-depth understanding of
the key dynamic forces and developments
which may lead to crisis issues in
international tourism and hospitality and
their subsequent impact on a business or a
destination.
6. discuss and critically appraise the
importance of crisis prevention and be able
to predict which types of crises and issues
may occur.
7. critically examine the responsibility the
tourism industry has towards sustainable
TANAUAN CITY COLLEGE SPET3/MODULE4 MEDICAL TOURISM
 measures and analysis its commitment from

II. Instructions

Keywords and concepts

Please see terms and definitions posted on Moodle under the folder “SPET3 Terms and
Definitions”

Section 1
Medical Tourism (also called medical travel, health tourism or global healthcare) is a
term initially coined by travel agencies and the mass media to describe the rapidly growing
practice of travelling across international borders to obtain health care.

Today we are experiencing both qualitative and quantitative shifts in patient mobility, as
people travel from richer to less-developed countries in order to access health services. -Such shift is
mostly driven by the relative low-cost of treatments in less developed nations, the availability of
inexpensive flights and increased marketing and online consumer information about the availability of
medical services.

Growth drivers There are many factors influencing the growth of medical tourism. Chief
among them are:

•Aging population
•Increase in degenerative diseases
•Lack of access to quality healthcare services
•Rising healthcare costs
•Long wait times
•Ease of travel

Today and the above reactions have almost disappeared; instead, they are being replaced by:
“Right, I heard about that on the news the other day” or “A co-worker of mine just came back from Mexico
where she had incredibly inexpensive dental treatment.

Medical tourism has gone mainstream

As you read this sentence, there are thousands of patients preparing for a medical trip, undergoing a
procedure or treatment outside their country or returning home from seeking medical care abroad.

What has changed?

•Easy access to information on the internet

•Greater media exposure
•Governments, employers, and insurance companies are increasingly sending patients
abroad for medical care.
‍
The adoption of new technologies, such as telehealth, that allow doctors to remotely monitor a
patient’s vital signs or engage in an online consultation with a far-away patient. The increase in private
companies, including foreign companies, which provide health services and health insurance schemes.

Medical tourism can be defined as the process of traveling outside the country of residence for the
purpose of receiving medical care. Growth in the popularity of medical tourism has captured the attention
of policy-makers, researchers and the media. Originally, the term referred to the travel of patients from
less-developed countries to developed nations in pursuit of the treatments not available in their
homeland.

Today we are experiencing both qualitative and quantitative shifts in patient mobility, as people travel
from richer to less-developed countries in order to access health services. Such shift is mostly driven by
TANAUAN CITY COLLEGE SPET3/MODULE4 MEDICAL TOURISM
 the relative low-cost of treatments in less developed nations, the availability of inexpensive flights and
increased marketing and online consumer information about the availability of medical services.

What really puts the word "tourism" in medical tourism concept is that people often stay in the foreign
country after the medical procedure. Travelers can thus take advantage of their visit by sightseeing,
taking day trips or participating in any other traditional tourism activities.

Cost

Medical tourism represents a worldwide, multibillion-dollar phenomenon that is expected to grow

considerably in the next decade. For the individual interested in health services, cost is the key factor
involved in the decision to receive medical care abroad.

As healthcare costs in the US and other parts of the world are excessively soaring, many
employers and insurance companies started to view medical tourism as a way to lower them. More and
more countries around the globe start to see the financial benefits from this emerging market, so they
offer premium medical services at notably lower prices.

The primary reason that clinics and hospitals in the developing countries are able to lower their
prices is directly related to the nation's economic status. The direct correlation with per capita gross
domestic product of the country is observed, which is a proxy for income levels. As a consequence,
surgery prices are from 30% to 70% lower in the countries that are promoting medical tourism when
compared to the US.

Quality

There are two major components of the service quality in the health care sector - technical or
mechanical quality and serviceable or functional quality. Technical equipment is at the core of the
patients' diagnostic algorithm, while the functional quality is measured by the service offered in the
healthcare centers (such as the services of staffs, nurses and, most importantly, the doctors towards the
patient and their assistants). The service quality in medical tourism industry is a vital part in attracting
customers.

One of the fundamental barriers in accepting medical tourism is the perception of inadequate
quality. A key to overcome it is using adequate marketing strategies and quality assessment via
accreditation from an internationally recognized institution. Such accreditation is pivotal for strengthening
confidence in the quality of healthcare.

This confidence can be even stronger if accreditation is followed by an affiliation with reputable
hospitals or health care systems in industrialized countries. Once healthcare providers are accredited
and become a part of international referral networks, they can be appropriately rated for risks.

Treatment types

Categories of different treatments and their availability also represent an important factor in
decision to engage in medical tourism. The most common types of procedures that patients pursue
during medical tourism trips are elective cosmetic surgery, dentistry, organ transplantation, cardiac
surgery and orthopedic surgery.

However, a wide variety of services can be obtained through medical tourism, ranging from
various essential treatments to different kinds of traditional and alternative treatments. Reproductive
tourism and reproductive outsourcing are growing in popularity, which is the practice of traveling abroad
to engage in surrogate pregnancy, in vitro fertilization and other assisted reproductive technology
methods.

In addition to cost, other major factor responsible for the increase of medical tourism is access.
The lack of it, either due to the unavailability of the technology or the prohibition in the home country, can
subsequently lead to medical tourism. The common examples are cytoplasmic transfer or stem cell
therapy.

TANAUAN CITY COLLEGE SPET3/MODULE4 MEDICAL TOURISM

 III. Viable and Vibrant Activities

Description of the Learning Activities

Exercise 7: Discussion Questions

 Watch the URL below and make a comprehensive analysis about the DIFFERENT
FAITH HEALERS IN THE PH.

https://drive.google.com/file/d/19b_fQl8ODllFO5_W_c1Om8-gUaE7Kdla/view?
usp=sharing

IV. Opportunity to reflect and articulate students’ acquired knowledge.

Purpose of the activities

1. To assess the knowledge about the topic.

2. To demonstrate the knowledge, obtain on the topic.
3. To understand what event and its elements is.

Criteria for Evaluation

Score 30 20 10

Content Content is comprehensive, Content is accurate Limited Content

accurate, and persuasive. and persuasive

Relevance to the
topic Coherent and clear Closely relevant with Limited Information
the same thought

Most sentences are Sentences sound awkward,

Sentence All sentences are well well constructed, but are distractingly repetitive,
Structure constructed and have they have a similar or are difficult to understand.
Word Choice varied structure and length structure and/or
length.

TANAUAN CITY COLLEGE SPET3/MODULE4 MEDICAL TOURISM

 Summary and Reflection

Please accomplish the Learning Journal for this module.

V. Textbooks and other References

1. Cruz, Z. L. (2005). Convention and event management. Mandaluyong City, Philippines: National
Book Store.
2. Senkhane, M. (2018). MICE definitions- What is MICE? Retrieved August 10, 2020, from
https://theplanner.guru/2018/04/17/mice-definitions-what-is-mice/
3. Crystal, S. (2015). Meetings and Conventions. East Lansing, Michigan: Educational Institute
AH&MA.
4. Johnson, V. (2015) “Videoconferencing” Successful Meetings. New York: Van Nostrand Reinhold.
5. https://www.sessionlab.com/blog/room-setup/#what-is-the-best-room-setup-for-your-conference-
event-or-meeting

TANAUAN CITY COLLEGE SPET3/MODULE4 MEDICAL TOURISM

 The TCC Learning Module Component Details

Each course module shall independently design from students’ available resource to ensure that
students will learn from the designed teaching and learning materials. Further, it is intentionally designed
containing components with acronym PIVOT which is the same acronym of the City Government and the
College Core Values (Professionalism, Integrity, Value for Excellence, Open for Innovation, Teamwork) to
instill amongst TCCians the spirit of these core values exceptionally in the midst of crisis.

P
reliminaries. An introduction to the module objectives, contents, its rationale or purpose, list of
assignments, activities, lecture notes, test/quizzes, and due dates. This is a place to provide a
rationale and highlight the module’s relevance by describing how it fits into the course, and may
provide a brief overview of new material. It is also a place to remind students what they have already
learned and how this new information will build on their previous knowledge.

 Introduction: A general statement about the nature of the module and its relation to the course as
a whole. The introduction should not only introduce the topic of the module, but should also forecast
the content and organization of the module itself.
 Module Learning Objectives: These objectives should be the specific outcomes that relate to each
individual module, not the objectives that relate to the entire course. Students should be explicitly
and clearly told what they are expected to learn in each module. It is very important to make sure
that the module outcomes align properly with the assessments in the same module.
 Learning outcomes are direct statements that describe the knowledge, skills, and attitudes that
students are expected to reliably demonstrate in successfully completing a course. They describe
learning that is significant and durable– learning that really matters in the long term. Learning
Outcomes should be observable, assessable in some way, and both rigorous and flexible (rigorous
in that they specify the complexity of learning expected and flexible in that the learning may be
demonstrated in a variety of ways).

I
nstructions. This part of the module discourses the subject matter. It contains lectures and instructions
supported by any reading or visual material like instructor prepared text, PowerPoint slides, Web sites,
articles, graphic organizers, or other media and material. This would also be the place to link discussion
boards, audio files, video conferencing, and chat room discussions that are serve as the means of
interaction between students and faculty for this module period and help students meet the objectives
associated with this period of time in the course.

 Key Words and Concepts: A list of keywords with definitions, perhaps listed for emphasis so that
the student will be on the alert for an explanation or definition later in the module.
 Content Lectures/Discussions: This can be a very broad area to cover and may include multiple
topics separated into sections. Therefore, you may want to link your discussion to your presentation
related to the module.

V
iable and vibrant Activities. This is where faculty would list assignments/activities related to this
specific course module. This section contains activities that provide ways for students to engage
with each other in discussion and with the information and concepts. This section actively engages
students with the course material and explicitly practice or review, apply, analyze or synthesize through

TANAUAN CITY COLLEGE SPET3/MODULE4 MEDICAL TOURISM

discussion, exercises, laboratories, problem solving, case studies, role plays, test, quiz, essay, journal or
portfolio entry, peer evaluation, or self-evaluation and other methods.

 Collaborative and interactive activities that will facilitate communication between and among
students, including group projects, discussion questions, or other types of communication and
collaboration.
 Assignments. While the assignments were listed in the preliminaries, here is a chance to describe
the assignments in detail and to provide students with the needed information and resources,
including the due dates. If there are more than one type of assignment the module may have a page
for each.

O
pportunity to reflect and articulate students’ acquired knowledge. This section provides clear and
explicit details on how students will evaluate/ assess their work/performance. This section
encourages students to fill up the college Standard Learning Journal (SLJ), it further, explained
how the faculty will give feedback to students regarding their learning and accomplishment of the module
objectives.

 Evaluations. All assessments should contain detailed explanations of their purpose, with full
descriptions of how students are to complete and submit them. Assessment and Evaluation tools
are specified under this section.
 Summary and Reflection. This section provides a way to engage the student in a dialogue about
what they have learned by completing the module. This dialogue might take place in an online or
classroom discussion, in a small-group activity, or through a writing assignment. It might also
contribute to a student’s grade for participation.
 Standard Learning Journal. A standardized form use to record the collection of notes,
observations, thoughts and other relevant materials built up over a period of time and maybe a
result of a period of study, learning and/or working experience. Its purpose is to enhance student’s
learning through the process of writing and thinking about your learning experiences. Student
learning journal is personal to them and will reflect their personality, preferences and experiences.
(With Attached copies of Learning Journal Guidelines and SLJ Form).

T
extbooks and other References. This part contains textbook and reference used in the module. It
also covers possibly additional resources supplemental or complementary materials relevant to the
module essential for students to extend their learning through enriching activities and evaluation. Be
certain to clearly and explicitly designate a note for optional materials or required materials. Specify a time
period within the duration of the module for student to browse the required materials.

Notes:

1. This Learning Module will be submitted to the office of Academic Affairs along with the course
syllabus before the actual opening of classes on August 17, 2020.
2. Faculty members are required to divide their lessons into eight (8) major modules.
3. Each module requires PowerPoint Presentation and Learning Module in Soft and Hard copies.
4. Each faculty member will be required to create account per subject from the required LMS
5. Only materials and activities specified in the module will be allowed to be uploaded in the LMS
(Learning Management System).

TANAUAN CITY COLLEGE SPET3/MODULE4 MEDICAL TOURISM