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Business Communication

Contents
Introduction......................................................................................................................................2

Task-01
Essential components of effective communication.........................................................................3

What can companies consider for confirming promotional communications?...............................4

Task-02
What went well in my presentation?...............................................................................................6

What improvements I need to be made and why?...........................................................................6

Action that I will take to make suggested improvements................................................................6

Conclusion......................................................................................................................................6
Introduction
Communication is required when someone need to convey crucial information or data with
another person. To achieve certain goals, it is necessary to have a single point of view.
Communication usually begins when a person wants to send information to a friend, family
member, coworker, or relative. He communicates to achieve personal or professional goals.
Anyone may readily communicate for any reason. The recipients may readily apply the input
they get. Communication is an important component in achieving a person's goal. Different
communication mediums are linked. Corporate communication is the transmission of
information between workers, clients, or customers to achieve business objectives.
Communication is crucial in today's fast-paced, competitive corporate environment.

Task-01
Essential components of effective communication
The importance of content, context and tone
Imagine a customer misunderstands a message, and it is misread by others, causing harm to the
firm. To avoid misunderstandings, read and reread written messages many times before sending
them. Review your message before submitting it to ensure it is clear and concise. Be sure to stick
to the facts and steer clear of personal ideas or assumptions, and monitor your use of language.
Always keep in mind that written communications are permanent and hence subject to re-
interpretation at a later point in time. In order to communicate effectively, a message should be
written in such a manner that it can be understood by both the intended recipient and others.
Know your audience
It's critical to keep the intended audience in mind while creating messages for both internal and
external audiences. Is this message being sent to the right people? Is the message you're putting
out targeting a certain subset of your audience, and the volume of information you're
distributing, appropriate? Is the message reaching the correct person? If you're sending an email,
be sure it's going to the right person. Responsible communication isn't only about what you say,
but also how you say it. Before you press send, double check who you're replying to.
Everyone's duty is to communicate responsibly
The responsibility for ensuring that business communications are conveyed in a responsible way
is on the shoulders of everyone in the organization. Everyone is welcome, regardless of their
political affiliation. In-house lawyers, senior executives, and CEOs all have a role to play in this
situation, and they should set a good example by exercising utmost caution and doing due
diligence on their own accounts as well. When errors are made, even if they are not intended to
be rude, the ramifications may be severe.
Consequences of ineffective communication
Firms in the health sciences industry may suffer long-term implications as a result of ineffective
communication. In the event of such communications, it is possible that a company's reputation
would be harmed, its operations will be interrupted, and other potential liabilities may be
exposed. A communication might have fatal consequences if it is not received by the intended
recipient or is received by an unanticipated recipient in an incorrect manner.
What about repurposing another person's content?
External article or update best practices are often requested. Why not just send the new COVID-
19 article? The article does not mention the sender's business or products. While these points are
valid, there are several considerations to bear in mind while sharing online content with our
internal staff. Who wrote this piece? Is it permissible to publish it? Even if they are just relaying
information from another source, firms must maintain effective communication processes.
The way their employees deal with customers and other external parties should be monitored.
Despite the increased use of textual communication in the workplace, employees must
nonetheless adhere to business regulations, rules, and laws.

What can companies consider for confirming promotional


communications?
Think about the product's efficacy and safety first. If a message contains product names or
claims, it may be considered promotional and subject to assessment by the relevant business
review committee. Truthful, honest, and non-misleading promotional messages are the norm.
Companies that must communicate and trade items electronically are creating imaginative ways
for their sales staff to have some liberty while still complying with the organization's standards,
rules, and procedures. Creating a list of legal, regulatory, and compliance best practices for
customer interactions is a great way to execute this approach.
Complying at all times throughout the communication process might be a challenging challenge
to overcome. Compliant communications may be sent by a member of the sales team, for
instance. However, the receiver of the message replies and inquiries about further information or
a product. Many firms have also implemented virtual training approaches that involve role-
playing exercises and courses on successful customer communication. Employees will be able to
express their concerns in this way. A publicly accessible guideline document that workers may
use as a quick reference might improve this often used training.
Social media
Social media also a very popular communicating media nowadays. In spite of this article's best
practices being applicable to social media, it's becoming more difficult and risky for businesses.
People may communicate, respond, publish, or remark on any issue on social media platforms
like Facebook, Instagram, and Twitter. If the social media profile is owned, managed, or
established by a corporation or someone acting on behalf of a firm, the company is typically
accountable for the material that appears on the page. Most businesses have social media policies
or guidelines in place to help employees use social media responsibly. When conversing with a
friend, coworker, or even a prospective client, employees should keep in mind their position.
Communication through social media has the potential to be seen by those who weren't meant to
see it.
The bottom line
Promotional guidelines and regulations must be followed in all communications, regardless of
how they are delivered. It should be in compliance with all relevant laws and regulations, as well
as internal policies and procedures. Organization have to consider the following question:
Is there a history of communication with this individual?
Do you think this individual would expect to hear from you in the near future?
If so, does this person want to receive promotional materials from the business?
How did this person's contact information get up in my hands?
Reminding your staff that they should always get authorization from the proper department
before contacting a specific person is an important element of a manager's role.

Task-02
What went well in my presentation?
It was my first presentation in college. I was apprehensive but it went well. In my introduction, I
stated my perspective and the topic of my paper. In the first half of this talk, I define components
of effective communication. Then I defined successful corporate communication and its value in
the workplace. Then I talk about new communicating media that help us in this situation.
Company's impact was also mentioned. I chose the worldwide pandemic spread variables. I
emphasized business communicating during this pandemic situation. I assessed how business
communication is working nowadays. My presentation covered all necessary elements. My talk
focused on a vital issue. In my life, it was a great presentation.

What improvements I need to be made and why?


During the presentation, I discovered several problems. Time management is a key problem. So I
had time management issues with my presentation. I couldn't finish my presentation on time
owing to poor time management. My presentation overlooked some crucial themes and
information. My presentation had terrible communication abilities. So I didn't adequately engage
with my audience when giving my section. I need to improve my communication abilities so I
can effectively convey to my audience. I can answer any question from the crowd. I split my
workday to optimize my time management.

Action that I will take to make suggested improvements


I create a strategy to improve my communication abilities. This method will help me
communicate better. I improve my presentation also. My presentation will contain vital
information. I intend to practice my social skills through interacting with others.

Conclusion
A new normal way of living and communicating has emerged as a result of the epidemic. Our
comfort level with this new normal will determine whether we return to our old ways after the
epidemic. However, encouraging workers to ask questions, keeping lines of communication
open, and following best communication practices may help the company communicate
efficiently and ethically not just during a pandemic, but also during “normal times.”

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