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So Let's Start by Knowing What Hyper Local Business Is
So Let's Start by Knowing What Hyper Local Business Is
Hyper local businesses are those where one wants to build a local ecosystem that
enables customers to buy anything from their neighborhood stores or online. The basic
principle on which the concept of hyperlocal works on is geography and time. It focuses
on a small targeted community or geographical area.
There are two types of businesses today one is offline i.e. traditional and other is online
Traditional hyper local markets include the nearby stores, Restaurants, Market, Malls,
Hotels, and other products and service providers.I think each one of us has bought
something from our local kirana shops. They are the biggest example of hyperlocal
small scale as well as large scale producers.Now if we talk about hyperlocal startup
marketplace-like platform such as Zomato or Swiggy with Swiggy Go, or any other