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Report

On
“Survey made to collect various
information
from different Distributors”

Submitted by:-

ANKUSH CATCHICK

MANAGEMENT TRAINEE

RECKETT BENCKISER
INTRODUCTION
A survey was conducted in which various useful information was collected from various
distributors supplying the products mainly in Central Delhi. A particular Questionnaire was
made in order to ask a particular frame of questions so as to get the valuable information.

Distributors which were covered as are as follows along with the questions asked to them:-

1) RAMAN ENTERPRISE:-
Address:- Raman Enterprise,

20/25, West Patel Nagar,

New Delhi.

Contact no.- 011-25884358, 32595091

Established since:- 1972

Products selling:- kelloggs

Area covered:- Central Delhi, Modern retail and Wholesale Market (Sadar bazar)

Total sales:- 5crore per year

No. of Sales Representatives:- 6

No. of other Staff Members:- Accountant- 1, Computer Operator- 1, Helper-3

Delivery procedure:- Next day of the order placed

2) BHARAT DISTRIBUTOR:-
Address:- Bharat Distributor,

B-72, Mayapuri,

Industrial Area,

Phase 1,

New Delhi.

Contact no.- 011-49333111, 49333100


Established since:- 1995

Products selling:- Procter and Gamble

Area covered:- North, West and Central Delhi

Note:- Bharat Distributors has 5 branches:-

1. Main Branch – Mayapuri


2. Filmistaan
3. Piragardhi
4. Uttam nagar
5. Azadpur

( It is the only main distributor of PnG in delhi, however KMG Ramdas Pvt.Ltd.
(okhla) is another distributor which handle supply in South and East Delhi)

Total sales:- 250cr (total from 5 branches), 20cr per month (from Mayapuri alone)

No. of Sales Representatives:- 150

No. of other Staff Members:- 50

Delivery procedure:- Next day of the order placed

3) VISHVAS AGENCY:-
Address:- Vishvas Agency,

ER-41, Inderpuri,

New Delhi.

Contact no.- 011-25831401

Established since:- 2004

Products selling:- Godrej

Area covered:- Central Delhi

Note:- It has 3 firms:-


1. One firm dealing with Godrej products
2. Second one dealing with Parley-Frooti
3. Third one dealing with DS Group Mineral water

Total sales:- 22lac per month (Godrej)

No. of Sales Representatives:- 2 (Godrej), 1 (Frooti), 3 (DS group Mineral water)

No. of other Staff Members:- 3 (Godrej)

Delivery procedure:- Next day of the order placed

4) DHINGRA BROTHERS:-
Address:- Dhingra Brothers,

576-ShraddhaNand Market,

Delhi 6, New Delhi.

Contact no.- 011-23982183

Established since:- 1986

Products selling:- Nestle

Area covered:- Cental Delhi

Total sales:- 40 lac per month

No. of Sales Representatives:- 5

No. of other Staff Members:- 6

Delivery procedure:- Next day of the order placed

5) AMBIKA ASSOCIATES:-
Address:- Ambika Associates,

W2-163,

Todapur, New Delhi

Contact no.- 011-25844363

Established since:- 6 months

Products selling:- Dabur, Tropicana (from 3 months)

Area covered:- Karol Bagh, Patel Nagar, Cannaught Place

Total sales:- Dabur- 40 lac and Tropicana- 15 lac

No. of Sales Representatives:- 8

No. of other Staff Members:- 2

Delivery procedure:- Next day of the order placed

6) D.R.AGENCY:-
Address:- S.R.Agency,

Gali no.-2,

Choonamandi Market,

Paharganj, New Delhi.

Contact no.- 011-23584480

Established since:- 1948

Products selling:- Colgate

Area covered:- Central Delhi

Total sales:- 50 lac per month

No. of Sales Representatives:- 5

No. of other Staff Members:- 2


Delivery procedure:- Next day of the order placed

7) DURGA DISTRIBUTOR:-
Address:- Durga Distributor,

Choonamandi Market,

Paharganj, New Delhi.

Established since:- 1990

Products selling:- Amul, Dabur, Real

Area covered:- Central Delhi, Motinagar, ITO

Total sales:- 2 cr per month

No. of Sales Representatives:- 11

No. of other Staff Members:- 6

Delivery procedure:- Next day of the order placed

8) SHIVAM MARKETING:-
Address:- Shivam Marketing,

1887, Basement, Arya Samaj Building (Near Gurudwara),

Chunamandi, Paharganj,

New Delhi.

Contact no.- 011-23586005

Established since:- 1993

Products selling:- Haldiram, Amul, Real


Area covered:- Central Delhi

Total sales:- 2 cr per month

No. of Sales Representatives:- 5

No. of other Staff Members:- 12

Delivery procedure:- Next day of the order placed

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