Advertisements about safe sex: Should it be shown?

In promoting a product, we all know that any kind of advertisements have a big

impact to the society specially us Filipinos. Advertising is designed to promote a product

and to have a lasting psychological effect on viewers so they will remember the product

itself. In terms of advertising, should we consider advertising a product that will open our

eyes to reality? Well, let’s talk about safe sex. Imagine a teenager who doesn’t have

any knowledge about being safe during sex, and this dilemma will turn into scarcity that

will increase the number of teenagers who got pregnant and because she’s not ready to

raise the child, her mindset being a teenager without any knowledge about this topic will

now lead to do the immoral killing which is abortion. You see? We should need a

society that will help us to open our eyes to reality that pretending to be innocent will

lead to crisis. Letting those big companies advertise their product in different fields will

serve as the instrument to make a change specially here in Philippines. Advertising

these products will also serve as an awareness to us young adolescent that using

contraceptives, condoms and pills is not a bad thing at all in fact it will help us in

decreasing the number of teenage pregnancy, the increase of teenagers who had

abortions and most importantly the STD’s or AIDS. As teenagers are becoming more

curious to discover their sexual identities then this would be the perfect time to open up

to the society that allowing or providing teenagers some protection for safer sex will

establish the concept of safe sex that gives them mandate to be responsible of their

doings. As our technologies continues to develop new things let us use this to influence

the youth through media advertisements in order to have enough knowledge that being

safe during sex is important and a must.

MARIANNE FRANCES NAPOLES JUNTILLA

11- COLOSSIANS