Dayanand Academy of Management Studies, Kanpur

Department of Bachelor of Business Management

Guidelines for the students of BBA Second year undergoing Market Survey

1. Market survey report should be any manufacturing, service or financial firm.

A student has to intimate the topic of the project name to the internal guide.
2. The report should be based on primary data.
3. One comprehensive chapter must be included about the summer training
organization, its structure, products/services, problem faced/facing & future
plans.
4. The size of report will be 60 pages in students’ hand writing in no case typed
report will be accepted. Project must be made in A4 size paper written on right
side of the paper only
5. No two projects can be same.

6. Students are advice to be in touch with their internal guide & HOD for
guidance.
7. Before submitting the project report a student must consult their respective
internal guide for any further correction and suggestions.
8. Students should visit the college notice board for any update regarding project.
9. Last date for submitting project topic to the internal guide is
Feb 15 ,2022 after which Project topic cannot be changed or altered.
10. IMPORTANT DATES :
• TOPIC SUBMISSION TO FACULTY GUIDE : Feb 15, 2022.
• TOPIC APPROVAL : Feb 25, 2022.
• ROUGH DRAFT OF PROJECT : March 15, 2022.
• FINAL REPORT : March 31, 2022.
• FINE OF RS. 500/- : April 1, 2022.

Dr. Sadhvi Mehrotra Mr. Anshuman Dixit

( Head Academics) (HOD BBA)
 Format: Cover page of Project Report.

PROJECT REPORT
ON
( NAME OF THE TOPIC)

Submitted in partial fulfillment of the requirement

For the award of the degree of

BACHELOR OF BUSINESS ADMINISTRATION.

DEPARTMENT OF BUSINESS ADMINISTRATION
SESSION (2021-2022)

Under the guidance of Submitted by:

(Name of Internal guide) Name of Student
Designation
Roll No.
(Arial FS-16 + bold)
Batch: BBA 20…

DAYANAND ACADEMY OF MANAGEMENT STUDIES,

KANPUR
AFFILIATED TO
C.S.J.M. UNIVERSITY, KANPUR
 Format: Sheet number 2
Acknowledgement( Hand written)

I would like to express my sincere gratitude and regards to my Internal guide Mr/Mrs. ----
for his/her constant inspiration, supervision and invaluable guidance during the training.

With regards
Signature of Student
 Format: Sheet number 3
Preface( Hand Written)

A professional course in (Bachelor of business administration )is incomplete unless the

theoretical knowledge acquired in the class room is backed up by practical exposure ,as
theories alone do not give perfection to any discipline .The gap between theory and practiced
is bridged by the market survey report ,which has been an integral part of the syllabus.
This present Project report is an image of what I have done and observed during my market
survey in _______________ .

This report is the result of the work done during the research period...
I have tried my level best to be as a systematic as possible and to avoid any sort of biases.
 Format: Sheet no.4
STUDENT DECLARATION( Hand Written)
I, ________student of B.B.A at Dayanand Academy of Management Studies, Kanpur of
hereby declare that the Project work entitled (topic of the
project)_______________________.. Is compiled and submitted under the guidance of
___________________________This is my original work.
Whatever information furnished in this project report is true to the best of my knowledge.
Name:
BBA 2nd Year
RollNo: -
 Format:Sheet no.5
COLLEGE CERTIFICATE
. ( to be left blank)
 INDEX / TABLE OF CONTENT
( COMMON STRUCTURE FOR REPORT-TABULAR FORMAT)

INDEX PAGE NUMBER.

CHAPTER 1 INTRODUCTION
• Includes an introductory paragraph about the topic.
• Industry Profile (15 pages maximum)
• Company profile & SWOT analysis( 15 pages maximum)

CHAPTER 2 Review of Literature (5 -10 pages)

(minimum referred papers should be 5)
• Theoretical background and definitions of the terms used in study

CHAPTER 3 Research Methodology (4 - 5 pages)

• Research Problem ( 1 page)
• Objective of the study ( 1 page)
• Research Design ( 1 page)
• Sampling (Sample Unit, population, Sample area, sample size &
sampling technique )
• Data Collection (Data Type, Sources of data, Description of the
questionnaire)

CHAPTER 4 DATA ANALYSIS & INTERPRETATION ( 15- 20 pages)

• Description of Data
• Detail of the statistical techniques used
• Analysis of data
• FINDINGS ( 1-2 pages)

CHAPTER 5 CONCLUSION & SUGGESTIONS ( 2-3 pages)

• Conclusion ( 1 page)
• Advantage of the study ( 1 page)
• Limitations of the study( 1 page)
• Suggestions ( 1 page)

CHAPTER 6 REFERENCES ( BIBLIOGRAPHY)

ANNEXURE- (QUESTIONNNARE & other supporting data)
(including print out of all the pages referred under Chapter 2 )
S.
Name Father's Name Faculty Guide
No.
1 ABHISHEK PAL SURYA PRAKASH
2 ADARSH PANDEY VIJAY PRATAP PANDEY
3 ADARSH SHARMA NARESH SHARMA
4 ADITI GUPTA ANIL KUMAR GUPTA
5 ADITYA DWIVEDI Dharmendra DWIVEDI
6 ADITYA SHUKLA SHAMBHU NATH SHUKLA
7 AISHWARY PRATAP SINGH CHANDRA SHEKHAR SINGH
8 AISHWARYA GUPTA VED PRAKASH GUPTA
9 AJAY KRISHNA SHARMA GANGA KISHOR SHARMA
10 AKASH KUSHWAHA CHANDRA SHEKHAR KUSHWAHA
11 AKSHIT SRIVASTAVA DHARMENDRA KUMAR SRIVASTAVA
12 AMIT PANDEY JAY PRAKASH PANDEY
13 AMOGH RANJAN RAM PRAKASH
14 ANANAY TIWARI
15 ANJALI PARAS JANMAJAI PARAS
16 ANMOL AWASTHI VINAY AWASTHI
17 ANMOL JAISWAL SANTOSH JAISWAL Sakshi Shukla
18 ANOSH MASSEY RAJESH MASSEY
19 ANSHIKA TRIPATHI PRAMOD KUMAR TRIPATHI
20 ANSHIKA VERMA RAMESH CHANDRA
21 ANSHUL MISHRA ANAND KUMAR MISHRA
22 ANSHUL YADAV RAMBABU YADAV
23 ANUBHAV BAJPAI ANIL KUMAR BAJPAI
24 ANUJ TIWARI GOPAL SHANKAR TIWARI
25 ARCHIT YADAV S.V. YADAV
26 ARIJIT DUTTA RAJIB DUTTA
27 ARPIT YADAV SATISH SINGH
28 ARPITA PANDEY JAI PRAKASH PANDEY
29 ASHI ARORA JITENDRA ARORA
30 ASHISH KUMAR ARUN SRIVASTAVA
31 ASIF AHEMAD MAQSOOD AHEMAD
32 AYUSH PATHAK RAM KANT PATHAK
33 AYUSHI NIGAM SARVESH KUMAR NIGAM
34 AYUSHI TIWARI DINESH TIWARI Dr. Evanglin Singh
35 CHAHAT GUPTA PRAMOD KUMAR GUPTA
36 DARSHIKA DWIVEDI KAMAL KANT DWIVEDI
37 DEVANSH GUPTA AMIT GUPTA
38 DEVANSH SRIVASTAVA ISHWAR CHAND SRIVASTAVA
39 DEVANSH TRIWEDI SUNIL TRIWEDI
40 DEVENDRA SINGH VIRENDRA SINGH
41 DIVYANSHU SHARMA PREM CHANDRA SHARMA
42 DURGESH MAURYA RAJESH KUMAR
43 ESHU SAHU ANUP SAHU
44 GAURAV PALIWAL HARISH PALIWAL
45 GOVIND GUPTA KEDAR
46 HARSH SINGH RAJESH SINGH
47 HIMANSHI OMAR LAXMI NARAYAN OMAR
48 JAGDEEP KUMAR RAMNOHER
49 JANVI ASWANI DHARMENDRA ASWANI
50 KHUSHI GUPTA MADHUKAR GUPTA
51 KUNAL PATHAK DINKER MOHAN PATHAK Astha Shukla
52 MANSI SACHAN DHARMENDRA SACHAN
53 MANVI RASTOGI TARUN KUMAR RASTOGI
54 MANVI SHUKLA NEERAJ SHUKLA
55 MOHD SHAHZAD ALAM NOOR ALAM
56 NEETIKA MANUJA ARVIND MANUJA
57 NEETU SHAH RAVI KUMAR SHAH
58 NENSI GANGWAR ASHISH KUMAR
59 NIHARIKA YADAV SHIV BAHADUR YADAV
60 PAVNESH PAL ARVIND PAL
61 PINKI KASERA VIRENDRA KASERA
62 PIYUSH DUBEY SHIV KANT DUBEY
63 PRAGATI TRIPATHI PRAMENDRA NATH TRIPATHI
64 PRAKHAR SINGH RAM BAHADUR VERMA
65 PRANJAL GUPTA SANTOSH GUPTA
66 PRIYANSHI DWIVEDI SUNIL KUMAR DWIVEDI
67 PRIYANSHU GUPTA RASIK GUPTA
68 RAGINI PANDEY SHIV POOJAN PANDEY Jagmohan Bhatia
69 RAHUL BAIS OVENDRA SINGH BAIS
70 RAHUL MISHRA SUNIL MISHRA
71 RAHUL PATHAK AKHILESH KUMAR PATHAK
RAHUL SINGH
72 RAVINDRA SINGH BHAUDAURIA
BHAUDAURIA
73 RATNESH SARRAF RAJESH KUMAR VERMA
74 RISHI SAHU SARVESH SAHU
75 ROHAN MISHRA DINESH CHANDRA MISHRA
76 SAGAR SINHA NAVEEN KUMAR SINHA
77 SAKSHAM GUPTA SHRI KUMAR GUPTA
78 SANSKAR GUPTA UMESH KUMAR GUPTA
79 SEJAL PURWAR ARVIND KUMAR PURWAR
80 SHARAD SHUKLA DINESH SHUKLA
81 SHIKHAR MISHRA PRADEEP NARAIN MISHRA
82 SHIPRAA KUSHWAHA SURESH KUSHWAHA
83 SHIVANSH SHARMA RAJ KISHOR SHARMA
84 SHREYA DIXIT DHARMENDRA KUMAR DIXIT
85 SHREYANSH D MISHRA DEVENDRA MISHRA Shivendra Shukla
86 SHYAM GUPTA AJAY KUMAR GUPTA
87 SHYAM SHUKLA PRAMOD SHUKLA
88 SIDDHARTH VISHWKARMA PURUSHOTTAM
89 SMRITI SETH SANJEEV SETH
90 SUMIT SACHAN JITENDRA SACHAN
91 SWEETY SINGH DEEPAK SINGH
92 TANYA BAKSHI SANJAY BAKSHI
93 TANYA RAWAT CHANDRA PRAKASH RAWAT
94 TANYA SINGH ANIL KUMAR
95 TUSHAL CHOPRA SANJAY CHOPRA
96 UTKARSH MISHRA JITENDRA MISHRA
97 UTKARSH SACHAN ADARSH KUMAR SACHAN
 98 VAIBHAV GUPTA NALIN KUMAR GUPTA
99 VANSHIKA SRIVASTAVA GIRISH NARAIN SRIVASTAVA
100 VISHVJEET SINGH NAGENDRA SINGH
101 PARAS TRIPATHI Lokesh Joshi