- comparison with other products

- observation
- accessible
-price
- is it safe
-warranty
-durability

WHAT ARE THE MARKETING STRATEGIES THAT A CERTAIN BUSINESS PERSON OR VENDOR USES.

- certain companies market their products by advertising in movies. The benefits of this is that the
company can target a big audience at the same time.

- some fast food companies provide face to face advertising in certain stores.

Identify the different marketing communications techniques used by the company-brand, then u have
to list those techniques down with examples.

Brands : dominoes, amazon, Bata, Nike, LV

LO1. research the marketing aims and objectives

Research on marketing communication

Explore the purpose of marketing communication