SURVEY QUESTIONNAIRE FOR MILLENIALS IN MANGATAREM, PANGASINAN

Name: ______________________________________________

Date: _______________________________________________

Part I - Socio-Demographic Profile of Millennials in Mangatarem, Pangasinan

1.1 Age

25-28 yrs. old

29-32 yrs. old

33-36 yrs. old

37-40 yrs. old

1.2 Gender

Male

Female

Non-Binary

Others (pls. specify): _________________

1.3 Religion

Christian

Hindu

INC
 Methodist

Roman Catholic

Muslim

Others (pls. specify):__________________

1.4 Highest Educational Background

Elementary Graduate

High School Graduate

College Graduate

Associate's Degree

1.5 Marital Status

Single

Married

Divorced

Separated

Widowed

1.6 Monthly Family Income

₱15,000-₱19,000

₱20,000-₱24,000

₱25,000-₱29,000

₱30,000-₱34,000
 ₱35,000+

1.7 Size of the Household

1-4 family member

5-8 family member

9-12 family member

13 above

Part II - Products Commonly Purchased Online by the Millennials

Direction: The following choices below are the products commonly purchased by millennials

through online. Please put a check inside the box of your choices.

Products Commonly Purchased Online by Millennials through Online

Convenience goods

Shopping goods

Specialty goods

Unsought goods

Part III - Online Site Commonly Used by Millennials in Mangatarem, Pangasinan in Purchasing

Products
Direction: The following choices below are the various websites commonly used for online

shopping. Please put a check inside the box of websites you have been using to shop through

online.

Online Site Commonly use

Carousell

Lazada

Shopee

ZALORA

MetroDeal

Poundit

Winery.ph

Beauty MNL

Other (please specify): _______________

Part IV - Level of Satisfaction among Millennials in Mangatarem, Pangasinan

Direction: Please put a check inside the box of the appropriate measure to indicate your level of

satisfaction towards online shopping.

4 - Extremely satisfied

3 - Very satisfied

2 - Satisfied

1 - Not satisfied
 Four- Point Likert Scale
LEVEL OF SATISFACTION TOWARDS ONLINE 4 3 2 1
SHOPPING
Products available online
Delivery of purchased products
Security website

Part V - Factors Affecting Customer Satisfaction towards Online Shopping among Millennials

in Mangatarem, Pangasinan

Direction: Please put a check inside the box of the appropriate measure to indicate which of the

factors affects your satisfaction in terms of purchasing products online.

4 - Very influenced

3 - Somewhat influenced

2 - Slightly influenced

1- Not at all influenced

FACTORS AFFECTING CUSTOMERS Four- Point Likert Scale

SATISFACTION TOWARDS ONLINE SHOPPING
4 3 2 1
PERCEIVED EASE OF USE
- Using online platforms in purchasing products has been
easy to use
- My interaction with the service provider has been
smooth and clear
- It is easy to follow the step-by-step process
DESIGN AND FEATURE
- The product itself is eye catching
- Packaging of the product is aesthetically beautiful
- Feature of the product is good
SERVICE/PRODUCT SECURITY
- Service or product offered are legal
- All my information are safe and well secured
- Websites are dependable and reliable
TIME SAVINGS
- No need to go to the actual store
- I can order various items in just a minute
- No need to pick up orders in physical store
COST SAVINGS
- Free shipping
- Many items are discounted
- Less transportation fare
SOCIAL INFLUENCE
- The products online are all currents trends.
- My family and friends are all satisfied with the products
they purchase online.
- My social media friends preferred online shopping due
to pandemic.