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Income Guide: 2020 - 2021 Real Estate Agent
Income Guide: 2020 - 2021 Real Estate Agent
What’s inside?
We surveyed nearly 6,000 real estate professionals
across the United States to better understand the
strategies and tactics they use to succeed. Find out
what top real estate producers do to increase earning
potential.
Real Estate Profile
65% 78%
of real estate agents of real estate brokers
earned more in 2019 earned more in 2019
than in 2018 than in 2018
80%
70%
60%
50%
40%
30%
20%
10%
0%
Agents Brokers
82% 54% NO 4%
MAYBE
13%
YES
83%
Real Estate Agents All U.S. professions*
*SOURCE: The Conference Board, 2019
“Homeownership is more important than ever, so I am happy to be able to play a role in this industry.”
- Kimberly, real estate agent, Arizona
#NewAgentTip
Agents who are very satisfied with their career
“Work hard, but make time for
earn an average of $59,000 more per year than
yourself too!”
agents who are not satisfied.
— Allison, real estate agent, Georgia
$100,000
$87,237
$80,000
$60,000
$51,671
$40,000
$33,506
$28,149
$20,000
When it comes to your weekly schedule, real estate agents need to weigh
their work-life balance with income desires. Fortunately, in a real estate career,
you get to make that decision for yourself.
Under a
$19K agents who stick with it will see the payoff
year
40-50 hrs $68,817 to decide when you’ll work, those who reach
their full earning potential put in more hours.
51-59 hrs $85,833
It’s up to agents to find the work-life balance
60 hrs
or more $98,716 that is best for their situation.
$0 $50K $100K
Annual income
It pays to specialize
$100,000
$83,508
$75,000
$83,308
$77,027
$75,122
$74,428
$73,839
$69,439
$67,693
$67,675
$67,312
$67,205
$66,424
$59,009
$50,000
$52,395
$51,941
$25,000
$26,992
$0
N/A - Affordable Residential Property Condos Multi-family Second/ Investment Military Relocation Commercial Green or Short sales / Foreign Luxury Other
I don’t have housing properties management properties vacation properties properties eco-friendly foreclosures investment real estate
a specialty and/or rentals homes properties
Real estate agents who focus on one or more specializations or designations earn more than agents who
don’t associate themselves with a particular specialization. The most profitable specializations are luxury
real estate, foreign investments, short sales and foreclosures, and green or eco-friendly properties.
The Institute for Luxury Home Marketing is the premier independent authority in training
and designation for real estate agents working in the luxury residential market. Real estate
professionals who earn The Institutes’s Certified Luxury Home Marketing Specialist (CLHMS)
designation for luxury home marketing earn an average of $291,000 per year.
Failing $26,639
Network with other agents,
network with neighbors, network with
$0 $50K $100K
acquaintances. Networking is the best way
Avg. Income
to see your real estate business thrive.
- Bridget, real estate agent, California
A large part of a real estate agent’s job is marketing themselves. However, this doesn’t mean that all
your prospects will be in the same place. You have to meet them where they are. For some, this may
mean being on social media (particularly Facebook). For others, mailers are the best way to reach them.
Make sure you utilize a variety of marketing tactics to ensure that your reach is wide and effective at
obtaining new clients.
#NewAgentTip
“Develop a good and consistent marketing plan to get the
word out to everyone you know that you are a licensed real
estate agent.”
Less
of the amount of business acquired. While safety
business 31%
precautions such as social distancing have made
Same activities such as door-knocking, open houses, and
amount 30%
networking in person more difficult, lower mortgage
rates and technology advances allowed most real
Other 7%
estate professionals to conduct business as usual.
0% 10% 20% 30% 40%
Percentage*
*Percentages only include respondents who have been licensed for more than 1 year.
Methodology
Data in this report is from a survey conducted in December
2020 that generated 5,406 responses from licensed real estate
professionals in the United States. The study has a 2 percent
margin of error at a 99 percent confidence level.
Real Estate Express is the national leader in online pre-licensing education, providing the
ultimate learning experience that combines the interactivity of the classroom with the
flexibility of online learning.
With industry-leading pass rates, our user-friendly learning platform and enhanced service
offerings, our company prepares aspiring real estate professionals to get licensed and kick
start their career.
Contact us
Phone: 844.701.2946 | Email: customercare@realestateexpress.com | RealEstateExpress.com
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