Internship Project

Anya Wahi FD 7
 Brand Overview

The brand debuted in 2008 at India Fashion Week SS '09 and has since showcased collections in New York, London, Los Angeles, Dubai,
Honkong, Chicago, and Johannesburg among others.
The brand is diligently working hand in hand with Indian artisans, weavers and printers to create the most exquisite and exclusive products
from Banarasi weavers from Varanasi to the chanderi weavers from Chanderi and from Ajrakh printers from Bhuj to Kanjivaram weavers
from Kanchipuram.
Brand Overview
 Brand Identity & Aesthetics

The brand is know for blending earthy shades in a range of fabrics like chiffons & brocades enhanced with vegetable dyes, kalamkaris,
Ajraks and block prints that spell sheer elegance as well as for ornate embroideries that show skilled craftsmanship.
 Project Brief

Brand : Joy Mitra Designs

Industry Mentor : Joy Mitra
Area : Apparel Design
My Role : To design and develop a collection of garments as briefed by Mr. Joy Mitra
Name of the Project : Sandook - Stories Retold
Deliverables : A digital print based collection of Sarees, Kurtas & Men's Tailored Shirts that references hand block printing and makes use
of embroideries and trim details that are quintessential to the brand.
Project Duration : 6 weeks (July 1, 2021 - August 15, 2021)
 Sandook - Stories Retold

vintage | timeless | juxtaposition | feminine | earthy | elegant

Colours & Surfaces
 Saree 1

Saree Dimensions : 215" by 45"

Fabric Name : Viscose Georgette
Fabric Composition : !00% Viscose Rayon
Fabric Weight : 60 GSM
Trim Details : Metallic gold embroidery border with blue
threads that match the body of the saree, along with a
contrast red edging.
 Saree 2

Saree Dimensions : 215" by 45"

Fabric Name : Viscose Georgette
Fabric Composition : !00% Viscose Rayon
Fabric Weight : 60 GSM
Trim Details : Metallic gold embroidery border with
contrasting blue threads and a brown edging that
match the body of the saree
 Blouse 1

Fabric Name : Silk

Fabric Composition : 100% Silk
Dimensions
Bust : 38"
Length : 15"
Shoulder : 4.5"
Sleeve Length : 12.5"
Waist : 34"
Sleeve Width (at Armpit) : 14"
Cuffs : 12"
Back Tie Length : 35"
 Blouse 2

Fabric Name : Silk

Fabric Composition : !00% Silk
Dimensions
Bust : 38"
Length : 15"
Shoulder : 4.5"
Sleeve Length : 12.5"
Waist : 34"
Sleeve Width (at Armpit) : 14"
Cuffs : 12"
Back Cut out Radius : 5.5"
Handkerchief Hem Kurta

Fabric Name :
Fabric Composition :
Dimensions
Bust : 41"
Length : 55"
Shoulder : 5"
Sleeve Length : 15"
Sleeve Width (at Armpit) : !8"
Cuffs : 18"
Long Flared Kurta

Fabric Name :
Fabric Composition :
Dimensions
Bust : 41"
Length : 55"
Shoulder : 5"
Sleeve Length : 21"
Sleeve Width (at Armpit) : 15"
Cuffs : 9"
Short Kurta

Fabric Name :
Fabric Composition :
Dimensions
Bust : 41"
Length : 55"
Shoulder : 5"
Sleeve Length : 21"
Sleeve Width (at Armpit) : 15"
Cuffs : 9"
Tailored Shirt

Fabric Name : Cotton Linen

Fabric Composition : 65% Cotton
35% Linen
Collar : 15"
Shirt Length : 29 7/8"
Shoulder Width : 18 7/8"
Sleeve Length : 25 5/8"
Chest : 46 1/2"
Waist : 43 1/4"
Sleeve Width (at Armpit) : 11 3/8"
Cuffs : 8 5/8"
Hips : 45 5/8"
Tailored Shirt

Fabric Name : Cotton Linen

Fabric Composition : 65% Cotton
35% Linen
Collar : 15"
Shirt Length : 29 7/8"
Shoulder Width : 18 7/8"
Sleeve Length : 25 5/8"
Chest : 46 1/2"
Waist : 43 1/4"
Sleeve Width (at Armpit) : 11 3/8"
Cuffs : 8 5/8"
Hips : 45 5/8"
Tailored Shirt

Fabric Name : Cotton Linen

Fabric Composition : 65% Cotton
35% Linen
Collar : 15"
Shirt Length : 29 7/8"
Shoulder Width : 18 7/8"
Sleeve Length : 25 5/8"
Chest : 46 1/2"
Waist : 43 1/4"
Sleeve Width (at Armpit) : 11 3/8"
Cuffs : 8 5/8"
Hips : 45 5/8"
Tailored Shirt

Fabric Name : Cotton Linen

Fabric Composition : 65% Cotton
35% Linen
Collar : 15"
Shirt Length : 29 7/8"
Shoulder Width : 18 7/8"
Sleeve Length : 25 5/8"
Chest : 46 1/2"
Waist : 43 1/4"
Sleeve Width (at Armpit) : 11 3/8"
Cuffs : 8 5/8"
Hips : 45 5/8"
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Runway