CON 968

GOVERNMENT OF MAHARASHTRA HIGHER ART EXAMINATION

Intermediate Examination in Applied Art
THURSDAY, 12TH APRIL 2018
[Part 1- 10-30 A.M. TO 1-30 P.M. AND 2-30 P.M. TO 5-30 P.M.]

FRIDAY, 13TH APRIL 2018

[Part 11- 10-30 A.M. TO 1-00 P.M. AND 2-00 P.M. TO 4-30 P.M.]

[TIME ALLOWED-ll HOURS]

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Part I : Rough colour visuals (First three hours).

Part 11: Finished design in colour (Remaining eight hours).

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CON 968 2
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CON 968 3
GRAPHIC DESIGN (ADVERTISING)
(MARKS-lOO)

Part I : Rough colour visuals (First three hours).

Part 11 : Finished design in colour (Remaining eight hours).
Prepare A Press Advertisement in four colours on a 1/4 imperial size
paper:-
Brooke Bond Red Label is one ofIndia's largest selling tea brands.
When made with a touch of your love, it gives your family that irresistible
great taste which brings them together. Every cup of Red Label Tea is
brewed with the best chosen tea leaves. Red label stands for Swad
Apnepan ka.
• The taste of Brooke Bond Red Label tea helps you spread warmth
and cheer in your family.
• Understanding your need for uncompromising consistent quality.
• Brooke Bond expertly selects tea from the best gardens.
• Processed in the unique Brooke Bond Tea Excellence Centerhigh
quality blend of tea rich in taste and rich in healthy flavonoids.
• Has a mix offive Ayurvedic ingredients namely Tulsi, Ashwagandha,
Mulethi, Ginger and Cardamom.
• Has strength, rich colour, and refreshing taste.
Product Brook bond red lable Tea
Headline Swad Apnepan Ka or Create your own.
Logo Brook bond red lable (Create your own logo)
Baseline The Taste of Togetherness.
Copy The taste of Brooke Bond Red Label tea helps you spread
warmth and cheer in your family. Brooke Bond expertly
selects tea from the best gardens. Has a mix of five
Ayurvedic ingredients namely Tulsi, Ashwagandha,
Mulethi, Ginger and Cardamom.
Size 5 Columns (22.5 erns. x 30 cms.)
Medium 4 Colour offset
Paper 1/4 Imperial
Illustration: Brook bond red lable Packaging.
If you desire illustration could be based on headline or you could
include other elements with pack, which go along with product. It also
create a good overall composition.
Note.-Part I : Prepare at least two visuals in colour in proportionately
smaller size. Get the selected visual signed by the
supervisor.
Part II : Prepare highly finished comprehensive design on the
selected visual done in part I.

[Turn Over
CON 968 4

General Instructions (1) Credit will be given to originality in approach,

good sense of layout, typography, rendering
of illustration and neatness.
(2) Write a copy matter in neat and legible
manner.
(3) References and type book will be allowed
only in part Il.
(4) Candidates should submit all the given
papers along with final paper (Tracing
paper, rough paper)