The advice is provided from the company’s buy-and-hold

perspective. During this pandemic and in this year’s incoming months, expect

more disappointing profit surprises for JFC because it would be a costly
period of reforming itself. The chance of cannibalizing JFC's own in-store
sales would shift to distribution and take-off under COVID-19 precaution.
Living sales currently represent 7% of overall sales in the Philippines, 40% in
China and 11% in the US. At this time, the negative effects can be avoided
because the stock prices already rose by 27.4% from its low PHP 91.10 per
stock on 19 March last year.