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INTERPRETATION

Store Name Net Sales Gross Sales Sales per unit of space Net Margin Conversion rate Avg. Transation Value Inventory Turnover GM Return on floor GM Return on Sales per employee Sales to Sales
(in Rs.) (in Rs.) (in Rs.) (in Rs.) (in Rs.) Inventory Investment (in Rs.) person Cost Ratio
PETER ENGLAND 35,00,000 40,00,000 5,833.33 20% 70% 4,375 1.4 times 1,874.68 0.59 times 8,75,000 25%
KILLER 27,00,000 30,00,000 2,250 20.3 % 40% 4,500 1.22 times 1,166.40 0.31 times 5,40,000 20%
CRIMSOUNE CLUB 12,00,000 14,00,000 1,400 4% 30% 2,666.66 1.33 times 348 0.38 times 2,40,000 20%
SUHAGAN 45,000,000 50,000,000 15,000 18.88 % 80% 15,000 1.125 times 5,000 0.37 times 8,65,384 1.92 %
MANYAVAR 32,00,000 36,00,000 150 40.27% 25% 833.33 1.8 times 66.795 1.8 times 3,00,000 20%
SUNIDHI COLLECTION 5,60,000 6,00,000 1,714.28 26.34% 38.88% 2,666 1.57 times 828.48 0.76 times 15,555 33.33%
SHREE BOUTIQUE 22,00,000 25,00,000 7,333.33 6.8 % 20% 7,333.34 1.22 times 2,332.80 0.43 times 7,33,333.34 33.34%
SUHAGAN (UNIT 2) 45,000,000 50,000,000, 15,000 18.88% 80% 15,000 1.125 times 5,000 0.37 times 8,65,384 1.92%
PATIALA FASHION 3,60,000 4,20,000 2800 40.93% 38.89% 190.47 1.5 times 1099.92 0.66 times 10,000 33.33%
MR. SHOPEE 50,00,000 70,00,000 2,192.28 12% 56.25% 10,000 1.42 times 877.19 0.57 times 4,16,666.67 8.30%
BATA 7,50,000 14,00,000 300 40% 20% 900 0.80 times 105 0.3 times 2,80,000 28%

 In terms of sales per unit space, its is observed that Suhagan has highest Sale i.e. 15000 rupees per square feet as compared to
other stores.
 In terms of net margin, Patiala Fashion has highest gross margin which is 40.93%.
 Conversation rate is a crucial factor to assess a stores efficiency which means the percentage of number of purchases made by the
customer who visited the store. Here it is observed that Suhangan has the highest conversion rate with 80% with Peter England at
70%, second behind it.
 Looking at the average transaction cost, Suhangan again has the strongest numbers with 15000 rupees, but in contrary, Patiala
Fashion has the lowest average transaction cost than all the surveyed stores.
 Inventory turnover means number of times Inventory is sold per month. Here Manyavar has the highest Inventory turnover which is
1.8 times per month.
 In terms of GMROF (gross margin return on floor area) Suhagan has the highest GMROF which is rupees 5000 rupees per Square ft.
 Our last factor was Gross Margin Return on Inventory Investment which is a ratio between gross margin and average Inventory
where Manyavar performs the best with 1.8 times GMROI.
 Finally, at the end we have compared our data with Bata which is a similar kind of retail store but it deals with a different product
category which is shoes, and found that the apparel stores outperform it and most of them have better numbers than Bata.

(Some spaces are blank because the stores managers didn’t provide us with the data.)

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