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Lesson 17 – 16.08.

2021
UNIT 4: THE MASS MEDIA

Words Meaning Picture Example

By the age of 14 he was


addicted to heroin.
addicted /əˈdɪktɪd/ (a) nghiện

sự xuất hiện, sự đến/ tới sự Life was transformed by the


advent /ˈædvent/ (n)
kiện quan trọng advent of the steam engine.

You can run an app on your PC


app (= application) that will find the files and burn
ứng dụng them to a CD.
/ˌæplɪˈkeɪʃn/ (n)

He has a very bad attitude


to/towards work.
attitude /ˈætɪtjuːd/ (n) thái độ, quan điểm

Can I connect my printer to


your computer?
connect /kəˈnekt/ (v) kết nối

In the past ten years,


cyberbullying has become
cyberbullying
khủng bố qua mạng Internet increasingly common among
/ˈsaɪbəbʊliɪŋ/ (n):
students.

They showed a documentary on


documentary animal communication.
phim tài liệu
/ˌdɒkjuˈmentri/ (n)

Unemployment will be a
dominant issue at the next
election.
dominant /ˈdɒmɪnənt/
thống trị, có ưu thế hơn
(a)

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She's been in several television
dramas.
drama /ˈdrɑːmə/ (n) kịch, tuồng

The city's transport system is


efficient /ɪˈfɪʃnt/ (a) có hiệu quả one of the most efficient in
Europe.

She's the most exciting British


singer to emerge on the pop
scene for a decade.
emerge /ɪˈmɜːdʒ/ (v) vượt trội, nổi bật, nổi lên

Arrests have increased fivefold.

fivefold /ˈfaɪvfəʊld/
gấp 5 lần
(adj, adv)

The unit uses GPS to determine


GPS (Global Positioning the delivery truck's position.
System) /ˈgləʊbəl/ hệ thống định vị toàn cầu
/pəˈzɪʃənɪŋ/ /ˈsɪstɪm/

Demonstrators handed out


leaflets to passers-by.
leaflet /ˈliːflət/ (n) tờ rơi, tờ in rời

He was popular with the


aristocracy but failed to win the
mass /mæs/ (n) số nhiều, số đông, đại chúng support of the masses.

The mass media has become


(số nhiều của medium) one of the main instruments of
media /ˈmiːdiə/ (n) political change.
phương tiện

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việc (cá nhân) thường xuyên She's written several articles on
gửi các tin nhắn/ hình ảnh/ how microblogging can help
microblogging
video lên mạng xã hội để cộng your business.
/ˈmaɪkrəʊblɒɡɪŋ/ (n)
đồng mạng biết được các hoạt
động của người đăng tin

Sales reps were given a pie


chart showing sales in their
various sectors.
pie chart /paɪ ʧɑːt/ biểu đồ tròn

Politicians seek to reach young


voters through social
social networking
mạng xã hội networking sites such as
/ˌsəʊʃl ˈnetwɜːkɪŋ/
Facebook or MySpace.

She subscribes to several


women's magazines.
subscribe /səbˈskraɪb/
đặt mua dài hạn
(v)

This tablet PC converts into a


smoothly working notebook
with a keyboard addition.
tablet PC /ˌtæblət ˌpiː
máy tính bảng
ˈsiː/

The mass media has become


one of the main instruments of
the mass media /ðə/ political change.
truyền thông đại chúng
/mæs ˈmiːdiə/

We're trying to tie our holiday


in with Jaimie's business trip.

tie in /taɪ/ (v) gắn với, xảy ra cùng lúc với

For more information about


vị trí web, điểm mạng, cổng other Cambridge publications
website /ˈwebsaɪt/ (n) and courses, visit our website at
thông tin điện tử
www.cambridge.org.

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A. IN-CLASS PRACTICE
I. Fill in each blank in the sentences with the correct word from the box.

subscribe addicted dominant web

media interact networking cyberbullying


1. Social ______________ networks are a major resource for both small and big businesses that are looking forward to
promoting their brands on the Internet.
2. “Delicious” is a social bookmarking _____________service for discovering, storing, and sharing web bookmarks.
3. When you enter any social networking site, you will be ______________to those communities.
4. High usage of the Internet increases the risk of being a victim of ______________ or other cybercrimes.
5. You can go to this website to _________ for free and download the episodes straight to your phone, tablet, or computer.
6. Teachers can use social ______________to help the students connect and collaborate on a deeper level.
7. For many teens, texting is the ___________ way that they communicate on a day-to-day basis with their friends.
8. Video games, social media, and mobile phones play an integral role in how teens meet and ______ with friends.

II. Mark the letter A, B, C or D to indicate the correct answer to each of the following questions.
9. The mass media are ____ of communication, such as books, newspapers, recordings, radio, movies, television,
mobile phones, and the Internet.
A. models. B. means C. parts D. types
10. TV companies ____ their programmes across the country or even across the world.
A. broadcast B. refresh C. connect D. publish
11. While a sports match has spectators and radio has listeners, television has ____.
A. audience B. witnesses C. viewers D. commentators
12. I hate ____ newspapers; they're just full of gossip, scandal and lies!
A. online B. daily C. tabloid D. rubbish
13. There's a great ____ show on BBC1 tonight. Contestants have to race through a supermarket as quickly as they
can, filling up their trolleys as they go.
A. talk B. game C. quiz D. live
B. HOMEWORK
I. Mark the letter A, B, C or D to indicate the correct answer to each of the following questions.
1. How many means of ____ do you use on a regular basis?
A. communication B. communicating C. communicator D. communicative
2. New digital media forms are more personal and social as they allow people to connect with each other and ____
their experiences.
A. personal B. persona C. personalize D. personify
3. Are you thinking of a career in ____?
A. journal B. journalism C. journalist D. journalistic
4. You don't actually get a lot of ____ from a news report on radio or TV.
A. informed B. informations C. informative D. information
5. I joined an ____ online course taught by an experienced tutor.
A. interactive B. active C. interaction D. interact
6. Students use the library's computers to get access ____ the Internet.
A. for B. to C. with D. by
7. Video and computer games have also developed into a ____ media form.
A. mess B. big C. mass D. global
8. It is not always easy to ____ the difference between fact and opinion.
A. make B. say C. do D. tell
9. In my ____, freedom of the press must be maintained.
A. mind B. sight C. view D. thought
10. Media mogul Ronald Morduck has ____ control of another tabloid.
A. made B. given C. found D. taken
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11. The issue ____ question is more complex than you think.
A. in B. from C. on D. at
12. Watch ____ for words like "so-called” in articles as they express the writer's bias.
A. about B. out C. around D. over
13. Most people ____ mass media as their main source of information.
A. rely on B. try on C. put on D. hold on
14. The pie chart shows the preferred forms of communication recorded in a survey ____ in Intel Secondary School in
August 2014.
A. carried out B. carried on C. carried away D. carried up
15. Her latest bestseller ____ last month.
A. came out B. went out C. pulled out D. broke out
16. I saw the interview while I was ____ through a magazine at the hairdresser's.
A. clicking B. picking C. flicking D. ticking
17. The tabloids completely ____ that story about Bruce Willis. It's not true at all.
A. stood out B. filed in C. made up D. turned over
18. In the early 21st century, with the ____ of mobile communication technology, the mobile phone has emerged as a
new and unique channel.
A. explosion B. explosive C. exploitation D. exploration
19. I'm amazed that the tabloids which are full of rubbish have such big ____.
A. headlines B. articles C. supplements D. circulations
20. A(n) ____ sends reports from a particular part of the world or on a particular subject.
A. editor B. correspondent C. columnist D. proprietor

II. Indicate the word(s) CLOSEST in meaning to the underlined word(s) in each of the following questions.
21. Media plays a significant role in keeping everyone updated about the various events around the world.
A. informed B. disinterested C. indifferent D. reluctant
22. Today, we can check out the latest news and current affairs with just a few clicks of the mouse or by simply
switching on the radio or television
A. matters B. meetings C. affections D. approval
23. The main purpose of the media is to disseminate information and knowledge.
A. restrict B. spread C. conceal D. make it off the record
24. Cyberbullying is commonplace online, causes emotional trauma, and sometimes even leads to suicide.
A. stimulation B. motivation C. disorder D. excitement
25. The Internet is a treasure trove of information, which offers knowledge on any given topic under the sun.
A. sparsely B. scarcely C. abundantly D. undoubtedly
26. The web updated news about the latest breakthroughs in the field of medicine, technology, and other domains of
science.
A. setbacks B. demerits C. hindrances D. headways
27. Finding the latest updates about celebrities and exploring lifestyle websites have become the day-to-day activities of
many Internet consumers.
A. abnormal B. extraordinary C. exceptional D. habitual
28. These days, online gaming has tasted dramatic and phenomenal success because of its ever-increasing demand
throughout the world.
A. usual B. ordinary C. remarkable D. run-of-the-mill
29. Social networking has also evolved as a great medium to connect with like-minded individuals and become a part of
interesting groups and communities.
A. having similar ideas and interests B. having indifferent behaviours
C. having habits in common D. having similar mental disorders
30. Children addicted to computers are being sent on camping holidays designed to help them kick the habit.
A. dependent on B. hooked on C. indifferent to D. exhausted by

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III. Indicate the word(s) OPPOSITE in meaning to the underlined word(s) in each of the following questions.
31. Excessive amounts of time at a computer can contribute to obesity, undeveloped social skills and a form of addictive
behaviour.
A. over the top B. a bit much C. unrestrained D. limited
32. The Internet has become an indispensable business tool, which has helped bring the world closer.
A. fundamental B. vital C. dispensable D. significant
33. Newspapers enjoyed the position of the most preferred medium to reach a wider audience until electronic
communication emerged on the media scene.
A. turned up B. came into view C. came out D. disappeared
34. For many teens, texting is the dominant way that they communicate on a day-to-day basis with their friends.
A. secondary B. principal C. leading D. outstanding
35. Duolingo helps you learn multiple languages simultaneously at no extra charge.
A. concurrently B. together C. at the same time D. singly
36. These days more and more children are experiencing stressful and miserable adolescence due to bullying.
A. sorrowful B. depressed C. contented D. tragic
37. Studies show that bullying can greatly impact a child's life and have long-lasting negative effects.
A. durable B. short-lived C. permanent D. lifelong
38. Until recently, many teachers and school officials turned a blind eye to bullying, believing that the students would
eventually sort it out by themselves.
A. became attentive to B. paid no attention to C. seemed ignorant of to D. took no interest in
39. Some people with large enough fan bases can earn a very wealthy living by uploading a few videos every week.
A. impoverished B. well off C. rolling in money D. well-to-do
40. Face-to-face socializing is not as preferred as virtual socializing among the youth.
A. facing B. eyeball to eyeball C. indirect D. direct

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