PHILIPPINE POPULAR

CULTURE
Module 5
MODULE LEARNING OUTCOMES:

At the end of this module, the learners should be

able to:
 Identify the genres of Popular Culture:
• Entertainment
• Fashion
• Technology
• Language
 Discuss Philippine Modernity and Hegemony.
Like other countries,
Philippines has it’s
own contribution to
the development of
Popular culture.

Look at this picture

and try to remember
few important
events in our
country.
 GENRES OF PHILIPPINE POP
CULTURE

https://www.youtube.com/watch?v=812xnfJWR80

ENTERTAINMENT TECHNOLOGY

FASHION LANGUAGE
GENRES OF PHILIPPINE POP CULTURE - ENTERTAINMENT

TELEVISON

Reality television is a popular medium for the broadcast of different

culture. Filipinos are inclined to watching noontime shows and teleseryes.
The most popular shows that we know today are.
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Television)

When the Philippines was placed under martial rule, Marcos ordered the take
over of media firms. Government troops entered radio and television stations,
and they were placed under military control. All media outlets that were critical
of the Marcos’ administration were padlocked and sequestered.

Government-owned
network
 People's Television Network - PTV 4
 Intercontinental Broadcasting Corporation - IBC 13
 Radio Philippines Network - RPN 9
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Television)
Today, aside from cable TVs,
many online streaming sites are
made available for a more
convenient way of watching TV
shows and movies. “Netflix” for
example is the most common
used by Filipinos nowadays, due
to pandemic.

https://www.youtube.com/watch?v=CPqa4x9oky0
GENRES OF PHILIPPINE POP CULTURE -
ENTERTAINMENT
FILM

If popular culture is indeed “the culture of the people,” then such worldwide popularity
justifies the consideration of film as perhaps the iconic media form of popular culture. A century
after its invention, film continues to both reflect and shape the popular culture of individual
nations and the global village.
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Film)
Filipino movies have already reached
the international film industry through
the awardwinning Filipino directors.
To name a few−Eddie Romero
(National Artist for Film), Lino Brocka,
Mario J. De Los Reyes, Joel
Lamangan, Brillante Mendoza, Erik
Matti, Chito Roño, Laurice Guillen
and Cathy Garcia-Molina.

Let’s watch these movie trailers

https://www.youtube.com/watch?v=ijxy9PiVafM
https://www.youtube.com/watch?v=QbHpyjrGdpc
https://www.youtube.com/watch?v=X8TH38WFi2s
GENRES OF PHILIPPINE POP CULTURE -
ENTERTAINMENT
MUSIC

Filipino pop music, otherwise known as Original

Pilipino Music or OPM, refers broadly to the pop
music that first emerged in the Philippines in the
early '70s and has since come to dominate radio
airplay and karaoke playlists in the Filipino market
and beyond.
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Music)
HOW DID WE ARRIVE TO WHAT WE CALL OPM TODAY?

The indigenous traditions are practiced by

about 10% of the population. 8% of this
minority comprises some 50 language
groups of people who live in the mountains
of northern Luzon and the islands of
Mindanao, Sulu, Palawan, and Mindoro in
southern and western Philippines. The
remaining 2% of these groups are the
Muslims from Mindanao
and Sulu.

“Orde-e” composed by Lester Delgado

Cordillera Region (Madukayan Tribe)
https://www.youtube.com/watch?v=97GtkEnOFug
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Music)
THE SPANISH-EUROPEAN INFLUENCED TRADITIONS

With the coming of the Spaniards, the

Filipino music underwent a transformation
with the influx of western influences,
particularly the Spanish-European culture
prevalent during the 17th to the 19th
centuries.

Abdul Candao, Tenor

Music by Ernani Cuenco / Lyrics by Levi Celerio
https://www.youtube.com/watch?v=5w6y7w9NTSg
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Music)
THE SPANISH-EUROPEAN INFLUENCED TRADITIONS
The American regime lasted for 48 years from 1898 to 1946. During this time, Philippine music
underwent another process of transformation.
In the newly established public school system, music was included in the curriculum at the
elementary and later at the high school levels. Music conservatories and colleges were
established at the tertiary level. Graduates from these institutions included the first generation of
Filipino composers whose works were written in western idioms and forms. Their works and
those of the succeeding generations of Filipino composers represent the classical art music
tradition which continues to flourish today.
Today, referred to as Pinoy pop, it includes a wide range of forms:
folk songs, dance tunes, ballads, Broadway-type
songs, rock’ n’ roll, disco, jazz, and rap.

Let’s watch this

https://www.youtube.com/watch?v=Ayd8skzZU74
GENRES OF PHILIPPINE POP CULTURE -
ENTERTAINMENT
DANCE

It is always associated with music. It is

performed in many different culture as
a form of emotional expression, social
interaction or exercise, spiritual
performance setting and story telling.
THE TINIKLING

The Tinikling is considered by many to

be the Philippines' national dance. The
dance's movements imitate the
movement of the tikling bird as it walks
around through tall grass and between
tree branches. https://www.youtube.com/watch?v=8SqZRQWC6AQ
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Dance)
THE SAYAW SA BANGKO

The Sayaw sa Bangko is performed on

top of a narrow bench. Dancers need good
balance as they go through a series of
movements that include some impressive
acrobatics. This dance traces its roots back to
the areas of Pangapisan, Lingayen and
Pangasinan

https://www.youtube.com/watch?v=rA1jRbuL0dc
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Dance)
THE BINASUAN THE PANDANGGO SA ILAW
heads and hands as they graThe Binasuan
The Pandanggo sa Ilaw is similar to a
is an entertaining dance that is usually
Spanish Fandango, but the Pandanggo is
performed at festive social occasions like
performed while balancing three oil lamps -
weddings and birthdays. Dancers carefully
one on the head, and one in each hand.
balance three half-filled glasses of rice wine
on their cefully spin and roll on the ground.

https://www.youtube.com/watch?v=o5RN2P-0D3w https://www.youtube.com/watch?v=Wu8XqO0knYg
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Dance)
THE MAGLALATIK THE SINGKIL

The Maglalatik is a mock war dance The Singkil is a dance traditionally

that depicts a fight over coconut performed by single women to
meat, a highly-prized food. attract the attention of potential
suitors.

https://www.youtube.com/watch?v=V-MJZEJ9T5U https://www.youtube.com/watch?v=h_BX5-RvTZs
GENRES OF PHILIPPINE POP CULTURE - Entertainment
(Dance)
MODERN DANCE

Today, Filipino dance groups are emerging and making name in an

international stage.

https://www.youtube.com/watch?v=mWOY6oPTAb0
PHILIPPINE POPULAR
CULTURE
Module 5