Practicum topic Basmati rice

Rajendra Kumar Gadiraju

10031EIB25

Over view of the product

Basmati Rice
“Basmati” is long grain aromatic rice grown for many centuries in the specific
geographical area, at the Himalayan foot hills of Indian sub-continent, blessed
with characteristics extra- long slender grains that elongate at least twice of their
original size with a characteristics soft and fluffy texture upon cooking, delicious
taste, superior aroma and distinct flavour, Basmati rice is unique among other
aromatic long grain rice varieties.

Agro- climatic conditions of the specific geographical area as well as method of

harvesting, processing and aging attribute these characteristic features to
 
Basmati rice. Owning to its unique characteristics the “scented Pearl” lends a
touch of class that can transform even the most ordinary meal into a gourmet’s
delight.

Varieties:

There are many varieties of Basmati rice grown in India. Under Section 5, Seed
Act, 1966 of India has notified eleven varieties of Basmati Rice. Details are given
below.

The main varieties of Basmati rice as notified under the seeds Act, 1966 are
Basmati 386 , Basmati 217 , Ranbir Basmati , Karnal Local/ Taraori Basmati,
Basmati 370, Type-3 (Dehradooni Basmati), Pusa Basmati-1, Pusa Basmati 1121,
Punjab Basmati-1, Haryana Basmati- 1, Kasturi and Mahi Sugandha.

Areas of Cultivation:  

The areas of Basmati Rice production in India are in the states of J & K, Himanchal
Pradesh, Punjab, Haryana, Delhi, uttarakhand and western Uttar Pradesh.

Exports  

Export of Basmati rice from India has increased from Rs. 1877 Crores in 1998-99 to
Rs. 9477 Crores in 2008-09 and in quantity terms from 597756 MT to 1556411 MT.

Major Export Destinations: Saudi Arabia, UAE, Iran, Kuwait, UK.

Areas of Basmati cultivation

Importance of basmati exports to India

In fact, Basmati rice has been one of the fastest growing export items from India in
recent years. In the year to March 2010, India exported more than two and half a
million tonnes of Basmati to the Gulf, Saudi Arabia, Europe and the United States, a
small part of its total rice exports, but high in value. More substantively, Indian
farmers export $250 million in Basmati every year and U.S. is a target market.

Initially, Basmati used to be consumed in the areas in which it was grown. However,
with the migration of the ethnic population to various parts of the world, Basmati
became reasonably popular with Indians abroad. Later on, it started becoming
popular with the locals of these countries and thus the exports of Basmati Rice
started increasing gradually. In 1980s, the Government of India opened the export of
Basmati Rice and this led to the rapid development of a large market for this rice in
the International arena. Over a period of time, the traders who were exporting rice
began to invest in automation, yield improvement, packaging and marketing and an
ancient product led to the development of a new sunrise industry. Today, exporters
are churning out thousands of tonnes of high quality Basmati Rice from their
factories. Most of them have attained the status of Export House, Trading House,
Star Trading House and Super Star Trading House.

With the concept of joint family dwindling rapidly, families have no time to spare for
cooking. This has led to the rise of the ready to eat cooked food industry. The Indian
rice industry has also launched new products like Heat & Eat, Rice 'n Spice etc.
These products are now becoming popular both in India and abroad.

As Indian Rice brands and value added products build bridgeheads for themselves in
the International arena, the industry is gearing up to increase exports on a
sustainable basis and become a significant world-class player in the Rice markets of
the world.

Standards for Indian Basmati Rice as per Notification No. 67 (E) dated 23rd January
2003 issued by Ministry of Commerce & Industry, Government of India.

Grade Minimum Min Maximum Max. Max. Max. Max. Max. Max. Max. Max. Mini- Max.
Average  L/B Moisture Damaged Chalky Broken Foreign other other under Paddy mum Green
Precook Ratio content Discoloured Grain / & Frag- Matter Grain Rice Milled & Grain Elong- Grain
Length in %age Grain % Black ments % % varie- red % ation %
mm Kernels % ties stripped Ratio
% % grain %
1 2 3 4 5 6 7 8 9 10 11 12 13 14

MILLED
Special 7.1 3.5 14 0.5 3 2 0.10 0.10 5 2.0 0.1 1.7 -
A 7.0 3.5 14 0.7 5 3 0.25 0.10 8 2.5 0.2 1.7 -
B 6.8 3.5 14 1.0 7 5 0.40 0.20 15 3.5 0.3 1.7 -

MILLED PARBOILED
Special 7.1 3.5 14 0.5 0.1 2 0.10 0.10 5 2.0 0.1 1.5 -
A 7.0 3.5 14 0.7 0.5 3 0.25 0.10 8 2.5 0.2 1.5 -
B 6.8 3.5 14 1.0 1.0 5 0.40 0.20 15 3.5 0.3 1.5 -

BROWN
Special 7.4 3.5 14 0.5 3 2 0.20 0.10 5 2.0 0.2 1.7 2.0
A 7.2 3.5 14 0.7 5 3 0.50 0.10 8 2.5 0.5 1.7 4.0
B 7.0 3.5 14 1.0 7 5 1.00 0.20 15 3.5 0.8 1.7 6.0

BROWN PARBOILED
Special 7.4 3.5 14 0.5 0.5 2 0.20 0.10 5 2.0 0.1 1.5 2.0
A 7.2 3.5 14 0.7 1.0 3 0.50 0.10 8 2.5 0.2 1.5 4.0
B 7.0 3.5 14 1.0 2.0 5 1.00 0.20 15 3.5 0.3 1.5 6.0
 Topic of research :

Recent trends the basmati rice exports from India and domestic consumption.

Research methodology:

Visiting local shops and collecting details about sales of basmati rice within
Hyderabad city.