Project Background: Don Honorio Ventura State University San Juan, Mexico, Pampanga

DON HONORIO VENTURA STATE
UNIVERSITY
San Juan, Mexico, Pampanga
CHAPTER 1:
PROJECT
BACKGROUND
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HISTORY OF THE PROJECT
According to Roman legend, soap was named after Mount Sapo, an

ancient site of animal sacrifices. The word “sapo” first appears in a book
written in Latin titled “Natural History” by Pliny and Elder an academic from
Pompeii. The first concrete evidence we have of soap-like substance is
dated around 2800 B.C. An excavation of ancient Babylon revealed evidence
that Babylonians were the first one to master the art of making soap, as
well as the Mesopotamians, Egyptians and the ancient Greek and Romans.
Soap is a product for cleaning made from natural ingredients that may
include both plant and animal products, such as animal fats, olive or
coconut oil. Soap wasn’t made and used for bathing and personal hygiene
but was rather produced for cleaning cooking utensils or goods or was used
for medicine purposes for at least 5000 years.
The meaning of the term "soap" has changed over time. Soap that was
formerly solely used for washing kitchen utensils and medicine can now be
used for hygiene, cleaning clothes, cleaning the house, and a variety of
other things.
Soap is something that practically everyone uses, usually many times a

day, and it's one of the most important tools for preventing the spread of
bacterial and infections. However, not all soaps are suitable for skin. Some
might have encounter skin irritation. Our skin is sensitive in chemicals.
Some companies now make soaps that include chemicals that can disrupt
hormones, causes allergies, cause reproductive problems, and increase the
risk of some cancers this soap is known as the “Commercially Made Soap”.
Commercially made soap causes problems for many people since instead of
mending our skin, it damages it. Unlike natural soap, they start with natural
ingredients that help the skin to grow, live, and be healthy. Natural soaps
are prepared with components found in nature or obtained from living
organisms, primarily plants. Natural soaps have a variety of benefits that we
can take advantage of. Soaps that have natural ingredients are highly
favored by many consumers due to several factors such as caring for
sensitive skin, faster and better healing of damaged skin and lesser harm to
the environment brought about by harmful chemicals.
And, we, proponents, chose to create a natural soap that is healthy for
the skin, particularly for individuals with sensitive skin. It can be used either
as facial and body soap. We decided to come-up with a unique soap that
consumers can carry wherever they go, it is what we called “Soap on the
Go”.
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PROPOSED NAME OF THE BUSINESS
One of the most important things to prepare when starting a business is

a business name. The business is called "Savon Heros," which is a French
phrase that means "soap hero" implying that soap is our hero that we can
take with us wherever we go. It is made of natural materials and does not
include any chemicals.
PROJECT PROPONENTS/OWNERS
NAME NATIONALIT ADDRESS OWNERSHIP
Y
Acacio, Angelo S. Filipino San Isidro, San 20%
Fernando,
Pampanga
Catacutan, Joody S. Filipino Laput, Mexico, 20%
Pampanga
Negoy, Rochelle C. Filipino San Patricio, Mexico, 20%
Pampanga
Peralta, John Kevin Filipino Anao, Mexico, 20%
C. Pampanga
Yumul, Paula F. FIlipino Sta. Cruz, Mexico, 20%
Pampanga
Table 1: Project Proponents
In this table, it shows that all the partners are Filipino citizens and
residing in the Philippines. It also indicated in the table that the ownership
is divided equally.
PROPOSED PROJECT LOCATION
The project will be located at Sto. Rosario, Mexico, Pampanga. The

proponents decided to locate the business here for the following reasons:
1. Means of transportation is accessible.

2. The area is commercially viable.
3. A traffic free zone and safe location in terms of flood.
4. Less competitors in the area.
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COMPANY LOGO
Figure 1: Company Logo
EXPLANATION OF THE LOGO
Savon Heros is a French phrase which means “Soap Heroes”. We,

proponents named it “Heros” because soap is our hero in terms of cleaning
our body. The image of bag with mini soaps represents “On the Go” which
means consumers can bring it wherever they go. The leaf represents those
soaps are made-up of natural ingredients which can be found in plants.
Brown, yellow and orange represents the color of soaps which are Coffee
oats, Tomato and Lemon. We also added a little touch of fragrance in every
soap like Cinnamon, Rose and Lemon. White background because soap
represent cleanliness. A simple yet significant logo that can quickly capture
the attention of everyone.
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PRODUCT LOGO
Tomato Lemon Zest

Flavored Soap Flavored Soap
Figure 2: Product Logo

Coffee Oats
Savon Heros is a handmade soap that are small in
Flavored Soap
sizes. They are good for all skin types, especially
sensitive skin, and focuses on cleansing, exfoliating,
and moisturizing our skin using ingredients derived from fruits and
vegetables such as lemon, tomatoes, and coffee oats. Addition to that, we
also added some fragrance oil in it.
The first product is the coffee oats flavored soap, which portrays a hand
holding a brown soap, indicating that it is a handmade soap, and is
surrounded by coffee grains, which are the soap's primary ingredient. It also
includes the tagline "You BEAN so much to me."
The second product is the tomato flavored soap, which portrays a hand
holding an orange soap, indicating that it is a handmade soap, and is
surrounded by tomatoes, which are the soap's primary ingredient. It also
includes the tagline "To-Matoe-SoulMate."
The third product is the lemon zest flavored soap, which portrays a hand
holding a yellow soap, indicating that it is a handmade soap, and is
surrounded by lemon fruits, which are the soap's primary ingredient. It also
includes the tagline "You’re the Zest!"
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PURPOSE OF THE STUDY
You may not have realized it yet, but soap can help you battle infections
and disease, which is why it is so important. Soap is quite significant in
today's society. Soaps allow us to keep our body clean and free of dirt. We
decided to make a handmade natural soap that can be used either facial,
hand and body soap. We all know that some of us have sensitive skin that
they tend to have difficulties in choosing what hygiene to use for their body.
Savon Heros is a soap that cater everyone including those who have
sensitive skin. We come up on the idea of “On the Go” that contains natural
products like lemon, tomatoes and coffee oats that has no harmful effect in
our skin. They impove skin texture, revive dull skin, lighten dark spots, treat
acne and pores and many more to mention benefits.
We, proponents agreed in this product so that we can help those

consumers who are struggling on what to buy soaps that is suitable for
them. This feasibility study aims to prove that natural soaps are a better
alternative from the usual soaps we see on the supermarket shelves due to
the aforementioned reasons. Savon Heros is a product that would answer
the demand of Filipinos for quality natural soap at an affordable price.
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CHAPTER 2:
ORGANIZATIONAL
AND
MANAGEMENT
STUDY
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I. FORMS OF ORGANIZATION
The proponents agree to form a general partnership. Each partner

will contribute money/property, labor or expertise and expects to share
in the profits and losses of the business.
Pros:
 Easier to create
 Shared start-up expenditures
 Shared duties and responsibilities
 Shared business risk and expenses
 Mutual support and motivation
Cons:
 Unlimited liability
 Dissolve easily
 Jointly and individually liable for the business activities
 You do not solely control the business
 Different ideas can lead to disagreements
 Personal assets are at risk.
II. ORGANIZATIONAL STRUCTURE
The organizational structure of the business is composed of the

following:
Legal Manager
Accounting and
Finance Bookkeeper
Manager
O W NERS
Human
Resources
Manager
Cashier
Sales and
Marketing
Manager Sales Clerk
Production Staff
Production 1
Manager Production Staff
2
Chart 1. Horizontal Organizational Structure
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III. DUTIES AND RESPONSIBILITIES
We, the proponents are the owners of the business. We have

different duties and responsibilities we need to perform which are Joody
S. Catacutan as Legal Manager, Paula F. Yumul as Accounting and
Finance Manager, Rochelle C. Negoy as Human Resources Manager,
John Kevin C. Peralta as Sales and Marketing Manager and Angelo S.
Acacio as Production Manager.
Legal Manager
Job Description
 Monitor the business legal affairs and ensuring that they remain
in compliance with all the laws and regulations concerning their
field.
 Review all documents, contracts and changes to legal landscape
and examine how these changes affect the policies of the
organization.
Accounting and Finance Manager
Job Description
 Collecting, interpreting and reviewing financial information
 Predicting future financial trends
 Producing financial reports related to budget, account payables,
account receivables, expenses, etc.
 Developing long-term business plans based on these reports
 Reviewing, managing and monitoring budgets
 Developing strategies that work to minimize financial risk
 Audit preparation
 Reporting to management, stakeholders, and providing advice
how the company and future business decisions might be
impacted
 Analyzing market trends and competitor
Bookkeeper
Job Description
 Record day to day financial transactions and complete the

posting process
 Verify that transactions are recorded in the correct day book,
suppliers ledger, customer ledger and general ledger
 Bring the books to the trial balance stage
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 Perform partial checks of the posting process

 Complete tax forms
 Enter data, maintain records and create reports and financial
statements
 Process accounts receivable/payable and handle payroll in a
timely manner
Qualification
 Associate’s degree in accounting or business administration

 Basic accounting knowledge
 Understanding accounting best practices
 Data entry skills
 Proficiency in Microsoft Excel
 Produce work with high level of accuracy
 High attention to detail
Human Resources Manager

Job Description
 Coordinating all administrative activities related to organizational
personnel.
 Managing the staffing process, including recruiting, interviewing,
hiring and onboarding
 Ensure job description are up to date and compliant with all
local, state and federal regulations
 Develop training materials and performance management
programs to help ensure employees understand their job
responsibilities
 Create compensation strategy for all employees based on market
research and pay surveys; keeps the strategy up to date
 Investigate employees’ issues and conflicts and bring them to
resolution.
Sales and Marketing Manager

Job Description
 Accomplishing marketing and sales staff objectives by recruiting,
selecting, training and coaching employees
 Communicates job expectations by planning, monitoring and
reviewing job contributions
 Achieves marketing and sales operational objectives by
contributing marketing and sales information
 Prepares and completes marketing action plans
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 Meets marketing and sales financial objectives by forecasting

requirements and preparing annual budgets
 Accomplishes marketing and sales objectives by planning,
developing, implementing and evaluating advertisements
 Identifies marketing opportunities by understanding consumers
requirements
 Improves product marketability and profitability by researching,
identifying, and capitalizing on market opportunities
 Provides information by collecting, analyzing and summarizing
data and trends.
Cashier
Job Description
 Managing transactions with customers using cash registers
 Scanning goods and ensuring pricing is accurate
 Collecting payments whether in cash or credit
 Issue receipts, refunds, change or tickets
 Resolve customer complaints, guide them and provide relevant
information
 Greet customers when entering or leaving the store
 Maintain clean and tidy checkout areas
 Track transactions on balance sheets and report any
discrepancies
 Bag, box or gift-wrap packages
 Handle merchandise returns and exchange.
Qualifications
 Work experience as a Retail Cashier or in similar role in sales.
 Basic PC knowledge
 Good math skills
 Strong communication and time management.
 Customer satisfaction oriented
 At least high school degree
Sales Clerk
Job Description
 Welcomes customers as they enter the store.
 Maintains cleanliness in the store.
 Answers customer inquiries and calls for assistance from other
associates as necessary.
 Answers store phones and transfers calls to the appropriate
department or personnel.
 Recommends add-on products and promotional items.
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 Ensures that all customers have found what they are looking for.
 Helps customers locate items on the retail floor.
 Retrieves items from the stockroom.
 Addresses and resolves customer complaints or issues
 Assists sales associates in closing a sale.
 Cleans retail floor after store closing.
 Assists in shelving and restocking items.
Qualifications
 At least high school degree
 Has a pleasing personality
 Ability to approach and interact with customers
 Excellent verbal and written communication skills
 Possess an energetic, outgoing and friendly demeanor
 Extensive knowledge of the brand and product preferred
 Eagerness to learn
 Experience in retail is a plus.
Production Manager
Job Description
 Plan and draw-up a production schedule
 Decide on and order the resources that are needed and ensure
stock levels remain adequate
 Set the quality standards
 Select equipment and take responsibility for its maintenance
 Ensure that the production will be cost effective by estimating
costs and negotiating and agreeing budgets with other managers
 Monitor the production processes and adjust schedules as
needed
 Monitor productivity rates and product standards and
implementing quality control programs
 Organize the repair of any damaged equipment
 Ensure that health and safety guidelines are followed all the
times
 Ensure customer orders are completed on time
 Supervise and motivate a team of workers
 Review workers performance and identify training needs.
Production Staff
Job Description
 Operate production equipment
 Store products and materials
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 Meet the deadlines of individual production tasks during shift

 Report on defective products or equipment
 Check stock levels and report deficiencies in products or raw
materials
 Keep the worksite clean to avoid hazards from chemicals and
fragile products
 Review and follow manufacturing manuals to build machinery
 Ensure shipping procedures are timely.
IV. CAPITALIZATION
The agreed total capitalization of the partnership is One Million Pesos
(₱1,000,000) are as follows:
NAME CONTRIBUTIO OWNERSHIP

N in PESO
Acacio, Angelo S. ₱200,000.00 20%
Catacutan, Joody S. ₱200,000.00 20%
Negoy, Rochelle C. ₱200,000.00 20%
Peralta, John Kevin C. ₱200,000.00 20%
Yumul, Paula F. ₱200,000.00 20%
Total ₱1,000,000.00 100%
Table 2. Partnership Contribution
V. MISSION AND VISION

Mission
Savon Heros is devoted to promote handmade soap that is both
affordable and unique, as well as natural soap that everyone will like.
We aim to create a soap that makes customers feel better after using it.
Vision
To be the top leading soap business offering the natural, unique and
affordable handmade soap in Pampanga in year 2025.
VI. RULES AND REGULATIONS
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The proponents decided that while in service with the company,

employees should strictly adhere to the Company Rules and Regulations.
The employee is required to:
 Follow and obey the orders and instructions of one's immediate
superior/manager.
 Cooperate with his or her co-workers to attain the company
organization's goals.
 Maintain professionalism when dealing with co-workers, clients
and superiors.
 Perform all necessary and required duties and obligations with
confidence, and complete them on time.
 Respect each and every one in the organization.
 It is strictly prohibited to use the company's property without
permission.
 It is prohibited to carry unnecessary items such as deadly
weapons, prohibited drugs, or pornographic materials.
 While working, smoking and drinking alcohol are absolutely
prohibited.
 Cleanliness should always be observed every time.
 Always wear proper uniform especially in the production room.
PROPER UNIFORM
Manager and employees should always wear the prescribe
uniform all the time.
MANAGERS UNIFORM
EMPLOYEES UNIFORM
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PRODUCTION STAFF UNIFORM
OFFENSES AND DISCIPLINARY ACTIONS
To ensure that every rule and regulations are followed, we,

proponents established disciplinary action in every offense they
made. The purpose of disciplinary action is to correct, not to punish,
work-related behavior. This applies to all employees regardless of
their position. Below are the offenses and disciplinary action must
take:
Offenses Counts DISCIPLINARY/ CORRECTIVE ACTION
Tardiness (Minor) 1st Employees Report
2nd Appraisal
3rd 3 Days Suspension
4th 5 Days Suspension with warning for termination
5th Termination
Absence without 1st Employees Report
Due Cause (Minor) 2nd Appraisal
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5th Termination
Negligence of 1st Employees Report
Duty (Minor) 2nd Appraisal
5th Termination
Immoral Conduct 1st 5 Days Suspension with warning of Termination
(Major) 2nd Termination
Theft (Major) 1st Termination
st
Unauthorized 1 Termination
Usage of
Company’s
Property (Major)
Table 3. Table of Offenses and Disciplinary Actions
VII. COMPENSATION AND OTHER BENEFITS
The following information are the organization’s compensation
and other benefits.
A. 13th Month Pay – Companies are required by Philippine law to

pay their employees 13th month compensation, which is equal to
one month's wage. Savon Heros will pay its employees a 13-
month salary in accordance with the law.
B. SSS – As mandated by the law, both employer and employee
are to contribute for the social security benefits of the employee
in accordance of the SSS contribution requirement.
C. PHIL HEALTH – As mandated by R.A. 7875, the Philippine
Health Insurance Corporation administers the Medicare Program.
Employees' medical insurance benefits require contributions from
both employer and employees.
D. HDMF – The monthly Pag-IBIG contribution made by each
employee, which is equal to 100 pesos for each employee, will
be shared by Savon Heros.
E. Starting Salary
 Manager/Proponents starting salary ₱520.00 per day
 Employees starting salary ₱420.00 per day
F. Bonuses – Savon Heros will give its employees bonuses every
Christmas.
G. Vacation and Sick Leave – regular employees will be given six
(6) vacation leave and six (6) sick leave every year and unused
leave can be monetized.
H. Holiday Pay
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 Regular Holidays
New Year’s Day – January 1
Araw ng Kagitingan – April 9
Maundy Thursday and Good Friday – Movable Date
Labor Day – May 1
Independence Day – June 12
National Heroes Day – June 30
Eidl Fitr and Eidl Adha – Movable Date
Bonifacio Day – November 30
Christmas Day - December 25
Rizal Day - December 30
 Special Non-Working Days
Chinese New Year – February 12
EDSA People Power Revolution – February 25
Ninoy Aquino Day – August 21
Black Saturday – Movable Day
All Saints’ Day – November 1
Feast of the Immaculate Concepcion of Mary - December
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 Special Working Days
All Souls’ Day - November 2
Christmas Eve - December 24
Last Day of the Year - December 31
VIII. FIXTURES AND FURNITURE, AND UTENSILS
Fixtures and Furniture

Unit Total
Name Images Quantity Unit
Price Cost
Blender 2 PC ₱3,619 ₱7,238
Induction
1 PC ₱1,540 ₱1,540
Cooker
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Computer 2 SET ₱10,995 ₱21,990
Cash Register
1 SET ₱23,000 ₱23,000
Machine
Air
2 PC ₱17,999 ₱35,998
Conditioner
Emergency
1 PC ₱1,249 ₱1,249
Light
Fire
2 PC ₱1,250 ₱2,500
Extinguisher
CCTV Camera 1 SET ₱5,998 ₱5,998
Fire Alarm 1 PC ₱799 ₱799
Sink 1 PC ₱7,000 ₱7,000
Refrigerator 1 PC ₱12,495 ₱12,495
Office Tables
5 SET ₱2,500 ₱12,500
and Chairs
Glass Wall
2 PC ₱10,000 ₱20,000
Cabinet
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Total ₱152,307
Table 4. Fixtures and Furniture
Descriptions of Fixtures and Furniture
 Blender – grind the main ingredients such as tomatoes,

oats and lemon peels.
 Induction Cooker – it is where we heat the double
boiler or the heat resistant cup.
 Computer – used in the Office for keeping files.
 Cash Register Machine – used to logs/record
transactions that occur in the store.
 Air Conditioner – used to cool down the store.
 Emergency Light – used as a lifeline when there’s a
blackout caused by power outage.
 Fire Extinguisher – used to put out a small fire that
may occur in the store.
 CCTV Camera – is a security monitor system
that enables you to always keep a watchful eye around or
in your business.
 Fire Alarm – used to protect the store and the staff in
dangers of fire.
 Sink - used for washing equipment/raw materials,
dishwashing, and other purposes.
 Refrigerator – it is used to harden finished products.
 Office Chairs and Tables – furniture that office staff
uses to have a comfortable space.
 Glass Wall Cabinet – used for displaying products.
Utensils
Unit
Utensils Images Quantity Unit Total Cost
Price
Knife 2 PC ₱200 ₱400
Strainer 2 PC ₱90 ₱180
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Chopping
2 PC ₱145 ₱290
Board
Heat
1 SET ₱1,301 ₱1,301
Resistant Cup
Double Boiler 1 SET ₱1,549 ₱1,549
Measuring
1 SET ₱88 ₱88
Spoon
Stirrer 1 PACK ₱30 ₱30
Cheese Cloth 1 PACK ₱64 ₱64
Molder 3 PC ₱120 ₱360
Gloves 1 PACK ₱118 ₱109
Apron 3 YARDS ₱75 ₱75
Hair Net 5 PC ₱15 ₱75
Face Mask 3 BOX ₱30 ₱90
Sponge 1 PACK ₱16 ₱16
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Alcohol 2 PC ₱110 ₱220
Dishwashing
1 PACK ₱207 ₱207
Liquid
Total ₱5,054
Table 5. Utensils
Descriptions of Utensils
 Knife – used in cutting and peeling ingredients.

 Strainer - used to strain the extract juice of fruits and also sift fine
ingredients.
 Chopping Board - kitchen tool for the most basic and essential
process-cutting and chopping raw food items.
 Heat Resistant Cup – used to melt base soap.
 Double Boiler – used together with heat resistant cup in melting
the ingredients.
 Measuring Spoon – used to measure the exact ingredients
necessary for the products.
 Stirrer – is a tool used to mix all the liquid ingredients.
 Cheesecloth - primary function is to drain extract fruits to make it
smoother along with strainer.
 Moulder – used to form shapes
 Gloves – helps your hand clean and the ingredients.
 Apron – used to protect your clothing from any spills and it is part
of the production uniform.
 Hairnet - to keep hair from contacting exposed products, clean and
sanitized equipment, and utensils.
 Face Mask – to make that products are clean and safe to use.
 Sponge – used for cleaning of equipment and utensils before and
after using it.
 Alcohol – used for hand sanitization before holding production
materials to remove germs.
 Dishwashing Liquid – used for cleaning utensils and equipment.
IX. ADMINSTRATIVE FLOW OF OPERATIONS AND STANDARD

OPERATING PROCEDURE
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Receiving and
Dispatching Unit Storage Area
(RDU)
Assemble the Assemble and

Equipment and Label boxes
Raw Materials according to
flavor/scent of
soaps
Sanitize all the
Equipment
Measure
Ingredients
Cut, peel, blend, Put it in

Mix all the Packaging
and melt the molder and Area
Ingredients
measured set aside
ingredients
Finished
Products
with labeled
boxes
Storage/
Chart 2. Flow Chart Distribution
Standard Operation Procedures
 Receiving and Dispatching Unit – this is where

ingredients and raw materials were received from trusted
suppliers, as well as where inspections took place.
 Storage Area – this is where the ingredients and raw
materials are kept to make sure that they are well-preserved.
 Assemble and label boxes according to flavor/scent of
soap – assemble and label the boxes according to
flavor/scent of soap to avoid mismatching the products.
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 Assemble the Equipment and Raw Materials – To avoid

manufacturing delays, ensure that all necessary equipment
and raw materials are always ready and complete before
beginning production.
 Sanitize all the Equipment – before using the equipment,
sanitize it to ensure that it is clean and for the cleanliness of
the products.
 Measure Ingredients – in this area, all the ingredients are
measured based on their flavor/scent.
 Cut, peel, blend, and melt the measured ingredients -
Cut the clear base soap and tomatoes. Peel the ingredients
such as lemon and only take the outer skin. blend the outer
skin of lemon and tomatoes, and add glycerin oil separately.
Melt the clear base soap after cutting it.
 Mix all the Ingredients – mix all the ingredients separately
after you cut, peel, grind and melt them. Add the fragrance
oil to emphasize the scent in each flavor.
 Put it in Molder and Refrigerate - after mixing all the
necessary ingredients, put it in the shaped molder and
refrigerate for about an hour to harden.
 Packaging Area – this is the area where finished products
are prepared to be put in their labeled boxes.
 Finished Products with Labeled Boxes – completed
products.
 Storage and Distribution – place the finished product in a
room temperature area/refrigerator before selling it to
consumers.
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CHAPTER 3:
MARKEING
STUDY
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MARKETING STUDY
In this chapter, the proponents will be able to determine if the proposed

study will be competitive in the market. The primary goal of marketing
study is to identify target consumers, understand their demands,
comprehend market trends, and assess the factors that have a significant
impact on buying decisions.
Target Market Segmentation
Market segmentation, also known as audience segmentation, is an

increasingly important part of a strong marketing strategy. Savon Heros
target market will be based on geographic and demographic segmentations.
The purpose of this segmentations is to identify different groups within their
target audience in order to meet the needs and demands of the consumers.
 Geographic Segmentation – Geographic segmentation involves

segmenting the market based on location. We, the proponents opted
to focus our proposed study on the three (3) barangays of Mexico,
Pampanga which are San Antonio, Sto. Rosario and San Patricio.
 Demographic Segmentation – Demographic segmentation is
based on demands, interests and preferences of consumers.
Consumers that have used and are willing to utilize handmade
natural soaps will be Savon Heros' target market.
Summary of Survey Sheet Distribution

General Area Mexico, Pampanga
Area 1 San Antonio (35)
Area 2 Sto. Rosario (68)
Area 3 San Patricio (47)
Table 6. Summary of Survey Sheet Distribution
Table 6 shows the general area where the survey was conducted and its
affiliated percentage of respondents and their specific location. We chose
three (3) barangay of Mexico, Pampanga. The first column was intended for
the General Areas, which are, area 1, area 2, and area 3, the second
column is for the barangays of Mexico and the their number of respondent
which are San Antonio has 23.3% (35 respondents), Sto. Rosario has
45.3% (68 respondents), and San Patricio which has 31.3% (47
respondents) with a total of 150 respondents.
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Chart per Survey Question Analysis
In order to collect the requisite information on the market size, the

survey form measure the potential market of Savon Heros.
The survey findings and the associated analysis will be discussed below.
The subsequent information that we proponents will present will be based
on these charts.
Survey Results Measuring Attitude of the Potential Markets of

Savon Heros
Figure 3. Age of the Respondents
This figure shows that the majority of our respondents ages are 23 years
old with the total number of 17 and total percent of 11.3%. The lowest age
is 39 years old, which is 0.7% of the total total respondents.
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Figure 4. Sex of the Respondents
This figure shows that 60% of our respondents (90) were female,
whereas 40% (60) were male.
Question no. 1
Figure 5. Survey question number 1
Based on the survey, 100% of the respondents are using soap.
Question no. 2
Based on the survey, 82% of respondents (123) use bar soap, while the
remaining 18% (27) use liquid soap.
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Question no. 3
Based on the survey, 98.7% of respondents (148) have used

organic/natural soap while only 1.3% (2) haven’t used it yet.
Question no. 4
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Based on the survey, 50% of respondents (75) have tried papaya

flavored soap, 27.3% (41) have tried calamansi flavored soap, 21.3% (32)
have tried aloe vera flavored soap and the remaining 1.3% (2) have tried
other flavored soap.
Question no. 5
Based on the survey, 93.3% of respondents (140) are willing to try new
flavour organic/natural soap such as lemon, coffee oats and tomato,
whereas 6.7% (10) are not.
Question no. 6
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Based on the survey, 68% of respondents (102) consider soap fragrance

to be very important, 30% (45) consider it to be somewhat important and
2% (3) consider it to be neither important nor unimportant. 51.3% of
respondents (77) consider soap color to be very important, 39.3% (59)
consider it to be somewhat important and 9.3 (14) consider it to be neither
important nor unimportant. 66% of respondents (99) consider soap price to
be very important, 31.3% (47) consider it to be somewhat important and
2.7% (4) consider it to be neither important nor unimportant. 72% of
respondents (108) consider brand of soap to be very important, 26% (39)
consider it to be somewhat important and 2% (3) consider it to be neither
important nor unimportant. 54.7% of respondents (82) consider soap
packaging to be very important, 32.7% (49) consider it to be somewhat
important and 12.7% (19) consider it to be neither important nor
unimportant. 57.3% of respondents (86) consider size of soap to be very
important, 32% (48) consider it to be somewhat important and 10.7% (16)
consider it to be neither important nor unimportant. 92.7% of respondents
(139) consider soap benefits to be very important, 4.7% (7) consider it to
be somewhat important and 2.7% (4) consider it to be neither important
nor unimportant. Overall, respondents place a high value on soap benefits,
whereas fragrance and brand are neither important nor unimportant.
Question no. 7
Based on the survey, its shows that 38.7% of respondents (58) buy soap
at the shopping. 30.7% (46) buys in the grocery store. 29.3% (44) buys
from an online store and the remaining 1.3% (2) buys from dermatologists.
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Question no. 8
Based on the survey, 50% of respondents (75) spend 51-70php for

soap, 22.7% (34) spend 31-50php, 18% (27) spend 71-90php, 5.3% (8)
spend 10-30php and the remaining 4% (6) spend more than 90php for
soap.
Question no. 9
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Based on the survey, it indicates that 32.7% of respondents (49) buy

soap 2-3 times a week, 32% (48) buy it once a week, 25.3% (38) buy it
once a month and 10% (15) buy it daily.
Question no. 10
Based on the survey, 32% of respondents (48) learn about new soap
brands through social media. 30% (45) through television, 26% (39)
through friends and 12% (18) through online such as blog and articles.
Demand Analysis
Demand analysis is a method of determining the consumers demand for

a product or service in a target market. It is important to understand the
demand for our products in order to respond to our customers' needs and
wants. It will be our basis if our chosen study was feasible. After extensively
analyzing the demand, we can now forecast the entire number of quantities
we will produce daily, weekly, monthly, and annually. The data representing
the historical demand for natural handmade soap will be calculated using
the population from 2018 to 2022. The datas will be divided by the average
household size in barangay Santo Rosario, San Antonio and San Patricio to
determine the total number of households.
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Historical Number of Population (Santo Rosario)

Prior Year’s Population Growth Historical Number of
Year
Population Rate (.36%) Population Year
2016 3,692 Actual Population as 3,692
of December 2016
2017 3,692 13 3,705
2018 3,705 13 3,718
2019 3,718 13 3,731
2020 3,731 13 3,744
2021 3,744 13 3,757
2022 3,757 14 3,771
Table 7. Historical Number of Population (Santo Rosario)
Projected Growth of Population (Santo Rosario)
Year
2023 3,771 14 3,785
2024 3,785 14 3,799
2025 3,799 14 3,813
2026 3,813 14 3,827
2027 3,827 14 3,841
Table 8. Projected Growth of Population (Santo Rosario)
Sto. Rosario has an annual growth rate of .36%. The previous

population was multiplied by the annual growth rate to get the population
for the next year.
Historical Number of Population (San Antonio)

Year
of December 2016
2017 5,653 41 5,744
2018 5,744 42 5,786
2019 5,786 42 5,832
2020 5,832 43 5,879
2021 5,879 43 5,926
2022 5,926 43 5,993
Table 9. Historical Number of Population (San Antonio)
Projected Growth of Population (San Antonio)
Year
2023 5,993 44 6,041
2024 6,041 44 6,089
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2025 6,089 44 6,137

2026 6,137 45 6,182
2027 6,182 45 6,227
Table 9. Projected Growth of Population (San Antonio)
San Antonio has an annual growth rate of .73%. The previous

population was multiplied by the annual growth rate to get the population
for the next year.
Historical Number of Population (San Patricio)

Year
of December 2016
2017 4,255 26 4,281
2018 4,281 26 4,307
2019 4,307 26 4,333
2020 4,333 26 4,359
2021 4,359 26 4,385
2022 4,385 26 4,411
Table 10. Historical Number of Population (San Patricio)
Projected Growth of Population (San Patricio)
Year
2023 4,411 26 4,437
2024 4,437 27 4,464
2025 4,464 27 4,491
2026 4,491 27 4,518
2027 4,518 27 4,545
Table 10. Projected Growth of Population (San Patricio)
San Patricio has an annual growth rate of .60%. The previous population
was multiplied by the annual growth rate to get the population for the next
year.
Market Acceptability
People who tried using organic/natural soap 98.7%
Willing to try new flavored soap (Coffee 93.3%
oats, Lemon and Tomato)
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Market Acceptability Percentage 96%

Table 11. Market Acceptability Percentage
Based on the survey results conducted by the proponents, the market

acceptability of natural handmade soap is 96%. The 98.7% of respondents
are people who tried using organic/natural soap. 93.3% of respondents are
the one who are willing to try new flavored soap such as coffee oats, lemon
and tomato. These percentage gathered are added and divided by 2 to get
the percentage of person who are willing to buy natural handmade soap.
The demand percentage is used to compute for the target demand
population of natural handmade soap.
Frequency of Consumers Purchases

No. of No. of No. of
Time Period
Respondents Frequency Products
Daily 15 365 5, 475
Once a week 48 52 2, 496
2-3 times a week 49 120 5, 880
Once a month 38 12 456
Total 150 14, 307
Total Frequency 95.4
of Orders
Table 12. Frequency of Consumers Purchases
Table 12 shows the frequency of consumer’s purchases which resulted to

95.4.
Demand Analysis
In order to get the historical demand every year starting from 2018 up
to 2022, get the total population and divided by the average household of
4.8 to get the total household. A household is a family or social unit living
together. The survey conducted was carried out on a sampling basis, so
there might be a risk that the gathered information may not be accurate in
all cases. That’s why safety margin of error will be computed using Slovin’s
Formula and the percentage of error is excluded concerning the total
number of households so that a more accurate basis for the estimated
number of households. The safety margin of error is 7% for 150
respondents. The reliable basis of household now will be the basis in getting
the number of households that will be serves as the target market of the
business.
SLOVIN’S FORMULA
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n= N
1 + (Ne) 2
Where:
n = Number of respondents (surveyed household)
N = Total Population
e = Safety margin of error
150 = _____14, 263________
1 + (14, 263) (.07)2
= _____14, 263________
70.8887
= 201
RELIABLE BASIS OF HOUSEHOLD 2018
Total Average Reliable
Total Safety
Year Population of Household Number of
Household Percentage
3 Barangay Size Household
2018 13, 730 4.8 2, 860 96% 2, 746
2019 13, 811 4.8 2, 877 96% 2, 762
2020 13, 896 4.8 2, 895 96% 2, 779
2021 13, 982 4.8 2, 913 96% 2, 796
2022 14, 068 4.8 2, 931 96% 2, 814
Table 13. Reliable Basis of Household 2018
Historical Demand for 2018
Target Population of Target Market Purchase Historical
Year
3 Barangay Percentage Frequency Demand
2018 2, 746 96% 95.4 251, 490
2019 2, 762 96% 95.4 252, 955
2020 2, 779 96% 95.4 254, 512
2021 2, 796 96% 95.4 256, 069
2022 2, 814 96% 95.4 257, 717
Table 14. Historical Demand for 2018
Projected Demand
In computing the projected demand, the proponents decided to use the

Arithmetic Straight Line Method.
Arithmetic Straight Line Method

Demand for the last year (2022) 257, 717
Less: Demand for the first year
251, 490
(2018)
Total Demand 6, 227
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Divided by: 5 years-1 4

Increase per Year 1, 557
Table 15. Increase per Year
Previous Year
Year Annual Increase Projected Demand
Demand
2023 71, 048 430 71, 478
2024 71, 478 430 71, 908
2025 71, 908 430 72, 338
2026 72, 338 430 72, 768
2027 72, 768 430 73, 198
Table 16. Projected Demand
Table 16 shows the projected demand from year 2023-2027. By adding

the previous year demand to annual increase, you’ll get the projected
demand every year.
Supply Analysis
Supply Analysis
Savon Heros wants to bring a new type of soap to the market that is
both healthy and affordable. Before processing the product, we’ll use
ingredients such as extract fruits for flavors, fragrance oil for scent, and the
primary ingredient, melt and pour clear base soap. Therefore, suppliers
were found with reasonable prices and high quality of products. We, the
proponents agreed to choose San Fernando, Pampanga Wet Market and its
nearby Supermarket to supply the necessary ingredients and supplies
needed for the production. On the other hand, Mexico Public Market will be
the alternative supplier of the ingredients.
Market Size and Share
The market size and share of our study was determined by the following
group of information. It was also based in our question number 5 and 7
which it shows the percentage of the respondents as our applied number of
consumers and where are they usually buy a soap.
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1. Demand for soap in the target market locations.
This was based on question #1 in which 100% of respondents used

soap. It implies that soap is a necessary item for consumers. We, the
proponents, chose to create natural soap with flavors that aren't widely
available. And this natural soap is On-the-Go, allowing you to take it with
you wherever you go.
2. Respondent’s type of soap they use.
Based on the survey results in question #2, majority of the respondents

(82%/123) are using bar soap. Savon Heros is a bar soap that can be used
on the face or the body, depending on the preferences of the user. It will
work to our benefit because most people in our target areas use bar soap.
3. Demand for organic/natural soap.
Based on the survey results, it shows that majority of the respondents

(98.7% or 148) have tried using organic/natural soap. This result helps us
to decide whether we’ll use chemical or natural ingredients in our chosen
product which is soap.
4. Willingness of the respondents to try new organic/natural

soap like coffee oats, lemon and tomato.
Based on the survey, it shows that 93.3% percent of respondents (140)

said they would be willing to try the said products. This represent the
possibility of demand for natural handmade soap like coffee oats, lemon and
tomato as well as potential customers.
5. Respondent’s willingness and preferred budget to spend for

organic/natural soap.
We proponents decided to price our product around 51-70 pesos. Based

on our survey, majority of the respondents are willing to spend 51-70 php
for organic/natural soap. And, in order to avoid losing demand due to price,
it will be one of the strategies to prevent it.
6. Respondent’s preference when buying soap.
Based on the survey, majority of the respondents consider soap benefits

when purchasing a product. Therefore, the main ingredients in our product
have benefits in our body that consumers can take advantage of and will
enjoy using.
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Supply Analysis
The shop wants to introduce and innovate new variety and healthy
flavors of natural handmade soap in the market. Instead of using chemicals,
we used natural ingredients to make soaps that can help our skin. We, the
proponents agreed to choose San Fernando Public Market and its nearby
Supermarket in City of San Fernando, Pampanga to supply the ingredients
and the things that needed in the production. In the event that the San
Fernando Public Market is unavailable, the Mexico Public Market in Mexico,
Pampanga will serve as an alternative source of ingredients.
Market Size and Share
The following set of data was used to establish the market size and
share of our study. It was also based on our questions 5 and 7, which show
the percentage of respondents as our applied number of consumers willing
to try our proposed non-food product and where they typically purchase
soaps.
Market Size
Tables 1 to 13 contained information about our possible target

consumers, which was based on survey question 5. We, the proponents,
opted to think of them as a possible consumer base with certain soap
preferences.
Forecasted Forecasted Forecasted Forecasted
Total population for population for population for population for
Barangay and its
population 2024 based on 2025 based on 2026 based on 2027 based on
average annual
2023 the average the average the average the average
growth rate
(based year) annual growth annual growth annual growth annual growth
rate rate rate rate
Santo Rosario 4, 149 4, 164 4, 179 4, 194 4, 209
(.36%)
San Antonio (.73%) 6,353 6, 399 6, 446 6, 493 6, 540
San Patricio (.60%) 4,782 4, 811 4, 840 4, 869 4, 898
Total 15, 284 15, 374 15, 465 15, 556 15, 647
Table 7. Forecasted Annual Population from 2023-2027
Table 7 shows the forecasted total annual population of Santo Rosario,

Sam Antonio and San Patricio for the year 2023-2027. These three
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barangays had annual growth rates of .36%, .73% and 60%, respectively.
The based year of population was the year 2023. Multiply the preceding
year population by the annual growth rate, then add it to the prior year
population to get the forecasted population for each year.
Average Total number of
Barangay Total population
household size households
Santo Rosario 4, 149 5.5 749
San Antonio 6, 353 4.5 1, 425
San Patricio 4, 782 5.6 861
Total 15, 284 5 3, 035
Table 8. The Total Number of Populations, Average Household Size
and Total Number of Households in Target Market Areas for 2023
Table 8 shows the total number of population, total number of

households and its average household size in target market areas for the
year 2023. By dividing the total population of the year 2023 to total number
of household you’ll get the average household size which are 5.5, 4.5, and
5.6 for each barangay. To verify if it’s correct, multiply the average
household size by the total number of households to obtain the total
population of each barangay. For the year 2023, the total number of
households was 3, 035.
Survey results
Average Total Number Total Potential
Total measuring
Barangay Household of Household
Population attitude based
Size Households Market Size
on Question #5
Santo Rosario 4, 149 5.5 749 93.3% 699
San Antonio 6, 353 4.5 1, 425 93.3% 1, 330
San Patricio 4, 782 5.6 861 93.3% 803
Total 15, 284 5 3, 035 93.3% 2, 832
Table 9. Total Number of Potential Household Market Size for 2023
Table 9 shows the total number of potential household market size for
the year 2023. By multiplying the total number of households to the survey
results measuring attitude based on question #5 which was 93.3% you’ll
get the potential household market size in each barangay. The total
potential household market size was 2, 832.
Forecasted Forecasted Total
Forecasted Total
Barangay Average Number of
Population
Household Size Households
San Antonio 6, 399 4.5 1, 422
Total 15, 374 5.1 3, 038
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Table 10. The Forecasted Total Populations, Average Household

Size and Total Number of Households in Target Market Areas for
2024
Table 10 shows the forecasted total populations, forecasted average

household size and forecasted total number of households in target market
areas for the year 2024. By multiplying the forecasted total population of
the year 2024 to the forecasted average of household size you’ll get the
forecasted total number of households of each barangay. For the year 2024,
the forecasted total number of households was 3, 038.
Survey results
Total measuring
on Question #5
Santo Rosario 4, 164 5.5 757 93.3% 706
San Antonio 6, 399 4.5 1, 422 93.3% 1,327
San Patricio 4, 811 5.6 859 93.3% 801
Total 15, 374 5.1 3, 038 93.3% 2, 834
Table 11. Total Number of Potential Household Market Size for
2024
Forecasted Total
Population
San Antonio 6, 446 4.5 1, 432
Total 15, 465 5.1 3, 056
2025
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Survey results
Total measuring
on Question #5
Santo Rosario 4, 179 5.5 760 93.3% 709
San Antonio 6, 446 4.5 1, 432 93.3% 1,336
San Patricio 4, 840 5.6 864 93.3% 806
Total 15, 465 5.1 3, 056 93.3% 2, 851
2025
Forecasted Total
Population
San Antonio 6, 493 4.5 1, 443
Total 15, 556 5.1 3, 075
2026

Survey results
Total measuring
on Question #5
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Santo Rosario 4, 194 5.5 763 93.3% 712

San Antonio 6, 493 4.5 1, 443 93.3% 1,346
San Patricio 4, 869 5.6 869 93.3% 811
Total 15, 556 5.1 3, 075 93.3% 2, 869
2026

Forecasted Total
Population
San Antonio 6, 540 4.5 1, 453
Total 15, 647 5.1 3, 093
2027

Survey results
Total measuring
on Question #5
Santo Rosario 4, 209 5.5 765 93.3% 714
San Antonio 6, 540 4.5 1, 453 93.3% 1,356
San Patricio 4, 898 5.6 875 93.3% 816
Total 15, 647 5.1 3, 093 93.3% 2, 886
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2027
44

Project Background: Don Honorio Ventura State University San Juan, Mexico, Pampanga

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DON HONORIO VENTURA STATE

HISTORY OF THE PROJECT

According to Roman legend, soap was named after Mount Sapo, an

Soap is something that practically everyone uses, usually many times a

PROPOSED NAME OF THE BUSINESS

One of the most important things to prepare when starting a business is

PROPOSED PROJECT LOCATION

The project will be located at Sto. Rosario, Mexico, Pampanga. The

1. Means of transportation is accessible.

Figure 1: Company Logo

EXPLANATION OF THE LOGO

Savon Heros is a French phrase which means “Soap Heroes”. We,

Tomato Lemon Zest

Figure 2: Product Logo

PURPOSE OF THE STUDY

We, proponents agreed in this product so that we can help those

The proponents agree to form a general partnership. Each partner

II. ORGANIZATIONAL STRUCTURE

The organizational structure of the business is composed of the

Chart 1. Horizontal Organizational Structure

III. DUTIES AND RESPONSIBILITIES

We, the proponents are the owners of the business. We have

 Record day to day financial transactions and complete the

 Perform partial checks of the posting process

 Associate’s degree in accounting or business administration

Human Resources Manager

Sales and Marketing Manager

 Meets marketing and sales financial objectives by forecasting

 Meet the deadlines of individual production tasks during shift

NAME CONTRIBUTIO OWNERSHIP

Table 2. Partnership Contribution

V. MISSION AND VISION

VI. RULES AND REGULATIONS

The proponents decided that while in service with the company,

PRODUCTION STAFF UNIFORM

OFFENSES AND DISCIPLINARY ACTIONS

To ensure that every rule and regulations are followed, we,

A. 13th Month Pay – Companies are required by Philippine law to

VIII. FIXTURES AND FURNITURE, AND UTENSILS

Fixtures and Furniture

Blender 2 PC ₱3,619 ₱7,238

Computer 2 SET ₱10,995 ₱21,990

CCTV Camera 1 SET ₱5,998 ₱5,998

Fire Alarm 1 PC ₱799 ₱799

Sink 1 PC ₱7,000 ₱7,000

Refrigerator 1 PC ₱12,495 ₱12,495

Descriptions of Fixtures and Furniture

 Blender – grind the main ingredients such as tomatoes,

Knife 2 PC ₱200 ₱400

Strainer 2 PC ₱90 ₱180

Double Boiler 1 SET ₱1,549 ₱1,549

Stirrer 1 PACK ₱30 ₱30

Cheese Cloth 1 PACK ₱64 ₱64

Molder 3 PC ₱120 ₱360

Gloves 1 PACK ₱118 ₱109

Apron 3 YARDS ₱75 ₱75

Hair Net 5 PC ₱15 ₱75

Face Mask 3 BOX ₱30 ₱90

Sponge 1 PACK ₱16 ₱16

Alcohol 2 PC ₱110 ₱220

 Knife – used in cutting and peeling ingredients.

IX. ADMINSTRATIVE FLOW OF OPERATIONS AND STANDARD