Namandeep

As Bill Gates famously said, and I quote- “The Internet is becoming the
town square for the global village of tomorrow.”

With this thought, I would like to begin the event- DIGIBIZZ 2.0

A very good afternoon to one and all present, I feel honored to welcome you all
to the event of “DIGIBIZ 2.0 –Go Viral and Prosper” on behalf of Amity
Business School, Amity University, Uttar Pradesh.

Our generation is currently witnessing a world of unprecedented change and

development, and during these tough times, we wish you all to stay safe and
healthy.

Akash
Amity Business School realizes and recognizes that there is an inherent need for
awareness and innovation. In this context, Amity Business School has been
performing its role by offering students the platform to cultivate and strengthen
their managerial and leadership qualities.

Under the strategic leadership of our respected beloved Dean FMS Dr. Sanjeev
Bansal Sir, Amity Business School has scaled unrecorded heights. Sir has
always tried to provide us with a platform to catapult into the future, straddled
with necessary 21st-century skills.

Namandeep
ABOUT THE EVENT.

Going to the flashback of Last year, An event “DIGIBIZ 1.0” was conducted
by the IT Club, ABS which was a grand success and now on huge public
demand we are back with “DIGIBIZ 2.0- Go Viral and Prosper”.

Digibiz 2.0 is a Social-Media campaign organized by the IT CLUB. Social

Media platforms like Instagram, Facebook, Snapchat, etc., play an important
role as a business tool to expand the business over social media. And here we
are with our participants who are willing to share their ideas and ideologies and
make their product a brand value concern.
When it comes to social media promotion, it’s important to make a plan.
Social media tools let you interact with your audience in creative ways that
boost engagement and provide a better experience. Every action, update, post,
presentation, picture, or video that you upload to social media will have an
impact on your online marketing efforts.
NOW I WOULD LIKE TO HAND IT OVER TO ……, AS HE WOULD BE
INTRODUCING THE JURY.

Akash
WELCOMING JURY

As we proceed towards the event we welcome our esteemed jury member, Mr.
Arjun Bhalla Sir who would also help us to choose the best social media
campaign. Sir is an Operating and Analytics leader at Genpact. Sir has 15 years
of experience of consumer analytics across the field of financial services,
telecom and insurance.

To welcome our jury member and to show our gratitude, we would like to
felicitate our guest with a sapling.

A sapling is a symbol of growth, sustainable development, and long-term

relationships.

SPONSORS’ INTRODUCTION

I would also like to notably highlight that this event would not have been

possible without our Sponsors Market share plex. Market share plex is a

financial platform that aims to educate people on finance in a simplified manner

and help them to achieve their financial goals and how to save money at an

early age itself. Their Vision is to help traders and investors to grow money

systematically from the share market. They provide Market trends in the

equities, mutual funds, and commodities market, etc. You can subscribe to their

channel to learn more about investing skills

Namandeep
DETAILS OF THE COMPETITION:

Now let us brief you about the event

DIGIBIZ 2.0   consists of 2 rounds, namely, Insta-Vision and Diginet

A brief discussion about Round 1: Insta-Vision

1. The first round “Insta-Vision” was a qualifier round on product marketing
over Social -media and Digital Marketing. Participants were required to
join a team of 2-3 members The difficulty level of this round was
intermediate. The top 10 performers of this round are shortlisted towards
the final round of the competition.

2. A hypothetical product was provided to participants and they had to

define a brand personality for that product. They were required to create
an Instagram post (poster/video). The post was to highlight the brand
personality that the participant had opted for and should be motivating for
viewers to buy the product.  

3. Participants were required to bring maximum interaction to their posts.

(Likes, Comments & Shares)

4. The post was live for 30 hours, from 10:00 am on 18th October 2021 to
04:00 pm on 19th October 2021.

5. Participants were evaluated based on content, creativity, and awareness.

6. Participants with the maximum interaction were shortlisted

Akash
Round-2: Diginet

The final round “Diginet” will be a deep dive into the digital marketing
campaign of the shortlisted participants.

RULES FOR ROUND 2:

The shortlisted participants who would also be our future budding innovative
managers will have to follow the following rules-
No need to say the number that it rules no
1. Participants will be required to use the same hypothetical product
provided to them in the 1st round, to form a plan about how they can use
various social media handles to portray a single brand personality of the
given product. They can use any number of social media platforms they
want to consider.
2. Each team will get a maximum of 5 minutes to present their idea through
the presentation
3. We will ring a buzzer at the 4-minute mark (wait) and the final buzzer at
the completion of 5 minutes (wait).
4. It will be followed by suggestions & a question-answer round from the
panel of judges after each presentation. Evaluation would be done on the
basis of creativity, presentation skills, ability to answer the questions
asked by the jury, and the ability to maintain the same brand personality
using various social media handles.
5. Participants are requested to switch on their webcam while presenting.
6. All the participants are requested to keep their mics on mute until and
unless they are asked to present their ideas.

Namandeep
(Rewards)

The competition would test the participants to the best of their abilities in
multiple dimensions and the one proving themselves to be the best among
all, will be awarded and to add to the victory, there are exciting prizes:

1. The winners of the competition will be awarded the Udemy course

worth Rs. 3000
2. 1st runner up will be rewarded with a Udemy course worth Rs. 2000

3. 2nd runner-up will be rewarded with a Udemy course worth Rs. 1000

4. All of the participants will be provided with participation certificates.

Now, I hereby request the participants to kindly begin with their

presentation by keeping the guidelines in mind. Now I hand it over to
Akash, to begin with, the presentations.

PRESENTATIONS BEGIN
 1. Our first team is …………… So we request you to share your
screen and begin or would you like us to share the presentation
for you. I request you to switch on your camera.

(After the presentation is done)

Thank you team __(name of the team)___ for the amazing work.

Now we hand the discussion over to the panelists (Repeat)

Thank you, jury, for your insights. (Repeat)

Akash
END OF PRESENTATIONS.

Thank you everyone for such excellent presentations. Thank you all for
participating.

NOW IS THE TIME EVERYBODY WAS WAITING FOR THE RESULTS.

I would now like to request our esteemed jury, to choose the best presentation
and announce the winners.

The First Prize is achieved by team _______.

The 1st Runner up is team __________

The 2nd Runner up is team __________

Thank you sir for announcing results.

Now we would like to request you to share your experience and insights
that would motivate the next generation of managers to embrace social
media marketing innovations.

Namandeep

CONGRATULATIONS TO ALL THE WINNERS.

I take this occurrence to again thank Dean FMS Dr. Sanjeev Bansal Sir,
FURTHER, I want to extend my generous thanks to our esteemed JURY
Mr. Arjun Bhalla Sir.

I would also like to invite our respected jury, Mr. Arjun Bhalla sir to
share his experience of the event and motivate us with enlightening
words.

I request Arjun Bhalla sir to share his experience of the event-

(wait for his speech).

Thank you so much Sir for your encouraging words.

We are tremendously thankful to you Sir for giving us your valuable time
and boosting our morale and lifting our spirits.

This could not have been possible without you. We heartily thank
you all.

I would also like to place my cordially thanks to all the volunteers and
participators because of whom we have made this event possible.
We thank you for being with us; it has remained a pronounced pleasure.
That’s been all from our side.

And, a special thanks to our seniors who have guided us in every way
possible be it academics and personal life. This is the result of their help
and support that we were able to conduct a fabulous event.

This is Namandeep and Akash signing off. Have a great day ahead!

Thank you.

Now, everyone is requested to kindly leave the meeting.