1.

What is the Organization design style applied by Apple? (2 marks) - Based on the video

provided
Apple applied the functional organization structure that supports strategies to push for further
technological innovation.

2. Highlight what are the TWO (2) views of the Apple structure? Explain each of them properly (4
marks) - Based on the video provided

Product Based Divisions

The hierarchy in Apple’s organizational structure supports strong management control in the
organization. Theoretically, hierarchy empowers top leaders like the late Steve Job to control
everything in the organization. Through the hierarchy, business functions and product-based
groups are effectively controlled through the decisions of the CEO and other top executives. This
advantage of Apple Inc.’s corporate structure facilitates rapid and effective strategic management
implementation, and helps in establishing coherence throughout the entire organization. This
aspect of the corporate structure is used to manage specific products or product components that
the company delivers to its target customers.

Cost and Price Targets

The Apple management practices embraced in the company align with its corporate culture that
focuses on the production of high-end engineering products, minimal official procedures, and the
welfare of its diverse workforce. Hence, inter department decision making is smooth i.e. the
functional heads can make decision based on other functions smoothly.

3. Discuss FIVE (5) reasons why businesses need a really good and systematic organizational
design/structure?

It serves as a management planning tool.

Organizational structure is important for any growing company to provide guidance and clarity
on responsibilities and reporting relationships. It can serve as a road map for hiring employees
and future expansion.

Improve decision making and communication.

Organizational structure can be designed to promote the flow of information from employees to
managers responsible for making business decisions. Executive level management can use
organizational structure channels for sending information to managers or employees responsible
for completing business functions.

Help with employee engagement.

It allows employees to better understand how their work fits into the organization’s vision and
mission. It gives them more clarity, helps manage expectations, and enables teamwork.

It provides a visual directory.

Organizational structure is commonly communicated through the use of an organizational or org
chart. These diagrams can be used as a management tool—for planning purposes, or as a
personnel directory.
It can help future-proof your business.
Your structure affects your organization’s ability to carry out your strategy and objectives. As
you look to further your business, your structure will act as the backbone to guide you through.