INTERNSHIP LOGBOOK

B.Com / B.Com (Hons) / M.Com

MIT WPU SCHOOL OF COMMERCE

www.mitwpu.edu.in
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Dear Students,

Keeping an Internship Logbook

Why keep a diary?

o To keep a detailed history of your Internship Projects process as it unfolds;

o To track the development of your project skills and understanding;
o To provide a context for reflecting on your project and the problems it throws up;
o To enable you to have an overview of progress over a period of time;
o To provide a reference point for what happened when in the process.

Some overarching principles on the reflective process

The reflective cycle is a learning cycle. In this cycle, we start with an event or
experience. We note what happened, how we reacted to it, establish what we have
learned, and consider what we might take away from that learning and apply in the
project process. You can keep the following topics and questions at the back of your
mind to maintain this reflective focus in your diary:
 What happened: describe the event, experience, situation, or new knowledge;
 Feelings/reactions: what I felt about it, how I reacted;
 Evaluation: what’s good/useful, what’s bad/not so useful;
 Analysis: what can I do with this information? What might I keep, use or bear in
mind? How is it useful for the conclusion and solutions to the problems that are
identified?

 Conclusion: is there anything I might have done differently with this event /
experience / situation / new knowledge? Is there anything I’ve missed? Is there
more I need to do?
 Action step: are there any practical action steps that flow from this?

What to put in your diary - some examples:

 What you’ve done on a day-to-day basis, described in practical terms;

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 Factual accounts of things that you did, people you met and what they said, books
or papers that you read, meetings , visits you went to;
 Notes from discussions or useful conversations;
 Ideas that you might want to remember or follow up;
 Questions that you might want to explore, discuss or find out more about;
 Suggestions about reading, contacts, ways forward on problems;
 Reports of observations, experiments, events;
 Brainstorming notes or diagrams;
 Strategic plans for developing ideas or solving the problems;
 Personal views and opinions;
 Problem analysis;
 ‘To do’ lists or action plans.

How to keep your diary

 Keep your diary to hand – this is where the format you’ve chosen is important;
 Aim to make an entry every day you work on your project, or whenever
something useful that you want to remember comes up;
 Consider writing ‘daily’ as this helps with maintaining momentum , focused
approach and motivation;

All the best for your Internship!!!

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Internship Project Assessment

Internship Project is a full credit course with ELEVEN credits.

Digital Sign
Dr. Anjali Sane
HoS and Associate Dean
School of Commerce

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INTERNSHIP DAILY LOG ____________________

Student’s Name Sanjana Kulkarni Mobile No. +91 9730965278

Roll. No. 1152190025 Programme B.COM

Division A Email ID. 1152190025@mitwpu.edu.in

Meghdoot society, Happy

Company Name Adventure seekers. Address colony, Karve Nagar, Pune

Company Guide Details if Applicable:

Name/s Mr. Aseem Puranik Mobile No. 9822117076

Email Id.

Day Date Today’s Task Learnings /Remarks/Comments

Office Visit and a

formal meeting with
1. 10/02/22 Introduction the people around.

Code of Conducts of
2. 11/02/22 Orientation Program. the company.

System and Batches A Batch and a

allotment. system were
3. 12/02/22 assigned.

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INTERNSHIP LOGBOOK

Day Date Today’s Task Learnings /Remarks/Comments

Basics of Data Analysis.

4. 14/02/22 (Theory) Fundamentals and basics of data analysis.

Sample work for the better understanding

Sample project.
5. 15/02/22 of concepts.

Generated a market report based on

6. 16/02/22 Market Report. marketing trends.

Access and analyse the social

Brief analysis of website content and
media pages and company’s
social media pages.
7. 17/02/22 website.

Observation on current Camp stars and camp tunes are the two
marketing campaigns like camp leading marketing campaigns currently
8. 18/02/22 stars. running.

Introduction to Data Data science and its extraction through

9. 21/02/22 Visualisation. sources of data.

Gathering the Raw data from primary

10. 22/02/22 Raw data extraction. sources and make it presentable.
 Trend analysis and SWOT Analysing the current trends and SWOT.
11. 23/02/22 analysis. Suggestion on including AR and VR.

Introduction to Marketing Social media marketing opted as a

Techniques. marketing technique in my field of
12. 24/02/22 expertise.

New advertisement and Content on new advertisement and

13. 25/02/22 campaigns. campaign.

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Learnings
Day Date Today’s Task /Remarks/Comments

Introduction to Designing and Drafting a new advertisement under the

14. 26/02/22 content placing. guidance of team leader.

Allocating the resources to the site to

Resource allocation. optimize them with their useful
15. 28/02/22 capacity.

Optimizing the google Google advertisement has a Design

16. 02/03/22 advertisement. issue.

Managing the Guest list and site

17. 03/03/22 Event-: Star Gazing Night. arrangement.

18. 04/03/22 Introduction to WIX Website Creation on WIIX.

Company wants to change its previous

19. 05/03/22 New logo designing. logo.

20. 07/03/22 Logo Designing and confirmation. Made a new logo for the company.

Creating a google form on public Digital Public survey for website

21. 08/03/22 opinion and needs. redesigning.

New content according to the needs and

22. 09/03/22 Content Analysis/Extraction. usefulness is being sorted.

23. 10/03/22 Introduction to Google analytics. Basics of google analytics.

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Learnings
Day Date Today’s Task /Remarks/Comments

Introduction to Business
24. 11/03/22 development. Learning leads Generation.

Interactive calling to people who viewed

25. 12/03/22 Leads Generation. our website.

Designing a new hero image with motion

26. 14/03/22 Hero Image for website. effects.

27. 15/03/22 Uploading of new hero image. Uploaded a new hero image for website.

Designing through marketing and market

28. 16/03/22 How and whys of designing. prospective.

Designing some new Advertisement for social media

29. 17/03/22 advertisement and posters. platforms.

Promotion it through social application

30. 19/03/22 Promotion. and Website.

31. 21/03/22 Drafting new advertisement. Creative ad designing.

32. 22/03/22 Website makeover. Content and data makeover.

33. Task-: Renovation of the website. Three days was assigned to renovate the
23/03/22 content and updated prototype.

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Day Date Today’s Task Learnings /Remarks/Comments

34. 24/03/22 Task-: Day II Working on Image and content ideas.

Task-: Day III

35. 25/03/22 Appearance and advancement pick.

Made the website public for public

36. 26/03/22 Launching the new website. opinion.

37. 28/03/22 Strategies for promotion. Making new strategies for promotion.

Research line 14 is a project based on

Digital Studio Associated with the
38. 29/03/22 Project-: Research Line 14. company.

Advertisement and post Managing the new social posts and

39. 30/03/22 management. advertisements.

40. 31/03/22 Introduction to SEO. Basics of Search Engine Optimization.

41. 01/04/22 Functionality and needs. Needs of Search Engine optimization.

42. 04/04/22 Introduction to Figma. Basics and usefulness of Figma.

43. 05/04/22 Business Development. Leads Generation.

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Learnings
Day Date Today’s Task /Remarks/Comments

44. 06/04/22 Web Application for Company. Content on Web application.

Extracting source data from different

45. 07/04/22 Source Extraction. platforms.

46. 08/04/22 Designing Images and Prototype. Web page Prototype generation.

47. 09/04/22 Welcome page. Creating new welcome page.

48. 11/04/22 Dealings and services. Products and services page.

49. 12/04/22 Weekly Report. Report on campaigns.

Contact and about page of web

50. 13/04/22 About and contact page layout. application.

51. 16/04/22 Generating system-based layouts. System layouts and margining.

Content and input analysis according to

52. 18/04/22 Content analysis based on trends. trend ongoing.

Promoting new website on social media

53. 19/04/22 Promotion. handles.

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Day Date Today’s Task Learnings /Remarks/Comments

54. 20/04/22 Contact analysis report. Calling contact analysis report.

Task-: Creating back

55. 21/04/22 links. Creating back links.

56. 22/04/22 Business Development. Leads creation.

57. 23/04/22 Event-: Camp Tunes. Event data management and promotion.

Guest list and

58. 25/04/22 formalities. Creating guest list and other formalities.

Drafting promotional
59. 26/04/22 invitation. Promotional invitation for the event.

60. 27/04/22 Involving Brands Data. Brands list approaching for paid promotion.

Date of Starting Date of Completion

Internship: 10-feb-2022 Internship: 30-Apr-2022

Total Number of days Total Number of days

[Inclusive of Holidays] 80 Days. [Excluding Holidays] 63 Days.

Signature of Student

Signature of Company
Authority
IP LOGBOOK

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