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RunningMen.

my
Pitch Deck

Runningman Instant Delivery Sdn Bhd


RUNNINGMEN CATERING

More Than Just Celebration

We are best known as


“The Corporate Catering service that brings joyful experience
to corporate clients in Malaysia”.
WHO? @runningmencatering @runningmen.my www.runningmen.my
THE PAIN POINTS

1 UNFULFILLED 2 NO FLEXIBILITY 3 LIMITED DELIVERY


REQUESTS NETWORK
- CONSTANTLY - LIMITED FOOD MENU
- HYBRID WORKPLACE
CHANGING VENDOR - NO PERSONALIZATION
- MULTIPLE DELIVERY
- MISMATCHED VALUE & - LACK OF CORPORATE
LOCATIONS DEMAND
BUDGET BRANDING

@runningmencatering @runningmen.my www.runningmen.my


SOLUTIONS

1 2 3 4
WORK FROM RMC RMC RMC
HOME MEAL DAILY MEAL FOODIE BOX CATERING
BOX BOX SERVICES
APPRECIATION FROM DAILY MEAL MINI PARTY? NO SERVING A LARGER
THE EMPLOYERS TO DELIVERED TO YOU PROBLEM CROWD
EMPLOYEES

BREAKER @runningmencatering @runningmen.my www.runningmen.my


1 CREATIVITY & FLEXIBILITY

NO MORE
D ISTRESS
ISPLEASURE

ONLY THE UTMOST


P ROFESSIONALISM
ERSONALISATION
2 UNIQUE EXPERIENCES

MORE THAN
JUST FOOD
3
Dedicated Account Manager
with Comprehensive Reporting

24/7 SUPPORT
PROFESSIONAL ADVICE
BUDGET WELL SPENT
The real triple-A service.
OUR CLIENTS

Key Trusted by more than 100 brands!

Clients
- Over 3 years, spent more than 4 mil MYR with us to-date.
- Getting RM200k-500k monthly sales from key clients.

#
REVENUE MODEL

FOOD COST
48%

DEDUCT
DELIVERY COST
=
SALES 8%
100% GROSS PROFIT
36%

ADS FEE
8%
HEALTHY ROI FOR ADS - 7.6 - 10X

CAC BASKET ROI


SIZE

RM68.25 RM 523 7.6X


SOCIAL MEDIA

RM112.50 RM 1124 10X

GOOGLE ADS
Profitable with 3.8x Growth from 2019 - 2021
2019

Sales RM 1.83 mil

GP RM 640k

EBITDA -RM 150k

2021

Sales RM 6.93 mil

GP RM 2.3 mil

EBITDA RM 392,551
THE “NEVER GIVE UP” FOUNDERS

➢ 27, Malaysian
➢ 27, Malaysian
➢ 8 Years Experience in
➢ 8 Years of
Sales & Marketing
Management
➢ Maintaining 10x ROI
➢ Managing a team of
in Marketing Spend
30 young members
➢ Lead multi-million
➢ Expert in HR &
Joel sales team Andrew problem solving
CSMO CEO

➢ 27, Malaysian ➢ 27, Malaysian


➢ 8 Years of Business ➢ 8 Years of Finance &
Operation Accounting
Management Management
➢ Maintain operation ➢ Managing RM 15mil
efficiency > 90% of transaction
annually
Justin Robert
COO CFO
THE “YOUNG GUN” HEADS

➢ 26, Malaysian
➢ 27, Malaysian
➢ 4 Years Experience in
➢ 5 Years Experience in
Sales Industry
Business
➢ Managing multiple
Development
corporate clients
➢ Food Delivery
with more than
Expert
RM2mil sales
Zac Lucas ➢ Experience working
Head of Sales Head of BD with MNC &
Corporate Brands

➢ 25, Malaysian
➢ 5 Years Experience in
Marketing Field
➢ Digital Marketing Expert
➢ Generating more than
RM5mil through
marketing annually
Darryl
Head of Marketing
THE “YOUNG & ENERGETIC”

A team of 30
Average 24 Y.O.
SECURING OUR VERY OWN MARKET SHARE

WORK WITH CENTRAL KITCHENS


PERSONALIZED EXPERIENCE

CENTRAL KITCHEN CATERER PLATFORM


LARGE SCALE EVENTS WIDE RANGE OF FOOD
Projecting 2 - 3 times YoY Growth

RM22 mil RM70 mil RM150 mil


revenue revenue revenue

BECOMING BECOMING REGIONAL


#1 #1 EXPANSION
IN KLANG IN M’SIA TO 3
VALLEY COUNTRIES

2022 2023 2024


Proven Business Model

#1 CORPORATE CATERER
IN THE WORLD

ezcater - US
Valuation: 1.6 Bil
DoorDash - US
USD+ (Series D - Market Cap: 67b USD
Dec 2021) User: 20 mil+ (2021)
Backed by Acquired Caviar for
Softbank 410m USD
FUND UTILIZATIONS

DISCOVER New Clients


INCREASE Basket Size
NEW Products & Services
INCREASE Recurring & Referral
BEST(3.2x) EXPECTED (2x) WORST (1.4x)

22 MIL 16 MIL 11 MIL

FINANCIAL PROJECTIONS
SLIDE
THE END
ENDED Andrew +6018 380 2996 | andrew@runningman.my

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