App Store

App Submission Checklist

Apple App Store

1 CHEAT SHEET
 App Store App Submission Checklist

Sign up for an App Store Connect account and register

for the Apple Developer Program

Pay the annual $99 fee for the Apple Developer Program
https://developer.apple.com/programs/

Test your app with real users using TestFlight

Upload your app build to your App Store Connect and

select it for your new app version

2
 App Store App Submission Checklist

Determine your app’s pricing

For both free and paid apps you need to input a start and
end date for the price

Select the territories it will be available in

Before making your app available in different countries
make sure you completely localize your app and app
store listing
Launch first in the countries that speak your native
language or the language that the app is in
3
 App Store App Submission Checklist

Plan your app product page

Design a clear and appealing app icon
Use screenshots to highlight the best features of your app
Place keywords in the App Name, Subtitle, and Keyword field
● Do not repeat keywords among these fields
● Place highest priority keywords in the App Name
● Apple does not index keywords in the Description
If you have in-app purchases or a subscription model you have to write
this down in the Description
Add a preview video when appropriate

4
 App Store App Submission Checklist

Publish your app as pre-order to create excitement for

when it launches

Submit for review

Your app’s status will change to “Waiting for Review” and
then “In Review”
Once your app is approved, it will be live in the App Store
within 24 hours

5
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 App Store App Submission Checklist

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