Dream11

Weekly
status
report

Presented by
Sushma shree a
Srinivas k
Amruth sp
 TASK DAY 1
NEW UPDATES [1] Reminder for every upcoming match.
IN DREAM11 [2] New points system.
[3] WhatsApp Update.
FEATURES OF [1] DREAM11 champions program.
DREAM11 [2] User’s comparison.
[3] Find people in your contact list who are playing in DREAM11.
[4] Ranking features-total points and rank in particular League /series.
[5] Mega contest Winners.
[6] Series Leader board.
[7] Applying for job in DREAM11.
[8] How to play without fantasy knowledge.
[9] Validity for cash bonus.
[10] Winnings Expiry.
OFFERS [1] Private contest with min 50 and max 500 spots and if all the spots
are filled you are eligible to get 2% of prize pool as cash bonus.
[2] FREE Entry worth Rs.25.
[3] Level up cash bonus
WITHDRAWAL [1] Min and max withdrawal.
[2] TDS deduction.
[3] withdrawal period.

TASK DAY 2
HEADLINES Upcoming Match’s headlines.
TRAFFIC SURGE [1] The company has deployed two
strategies - predictive and reactive.
[2] An automated platform predicts the expected
traffic for every match,
and the automated scripts take care of baseline IT
Infrastructure
[3] Deployment dynamically every hour/minute level.
USING AI FOR A [1] Dream11, through data analytics, the company has
BETTER CUSTOMER already derived many product enhancement insights
such as user personalisation, enhanced gameplay,
real-time leader board and social features
[2]AI/ML (Artificial intelligence/Machine learning) is
used to detect any anomalous behaviour across the
system and generate alerts and sometimes take self-
corrective actions.
[3] To ensure data security, Dream Sports has
deployed both preventive and detective controls in
place to monitor its applications and infrastructure.
GLITCH/TECHNICAL [1] Practice contest -Even though some spots are left
FAULTS we couldn’t join the contest.
[2] There was live match and lineout at same time,
where users can still able to create a team for live
match.
NOTIFICATIONS [1] Notification for adding cash, level up bonus, Free
Entry worth 25rs for mega contests.
[2] Notification received in Gmail for adding cash.
[3] Notification in SMS.

TASK DAY 3
DREAM11 ANDROID [1] Single source of truth.
APPLICATION [2] The business logic should be suitable for unit
ARCHITECTURE testing and reuse.
[3] Follow SOLID principles to ensure scalability,
flexibility and
integration of new components in the future. Such
scalability and
flexibility should come only at a nominal overhead
cost.
[4] It should adapt to the necessary platform APIs and
external SDKs
(like Facebook, analytics SDKs etc.) without
compromising the
 fundamentals.
[5] Each and every class of the project must be in-line
with the
architectural principles. This helps in seamless
initialization and any
further reference to the class.
PRODUCER AND clean architecture means that the producer should not
CUSTOMER OBJECT be dependent on the consumer.
DEPENDENCY
CODE STRUCTURE
[1] Platform specific code (Service Layer, View Layer)
[2] Enterprise specific code (Feature Layer)
[3] Application specific code (Feature Layer)
[4] Interface/Adapters (Presenter Layer)

THINGS TO BE [1] Java to kotlin

IMPROVED [2] Removing side effects and spreading code in pure and
impure functions.
[3] Rest to graph
SUGGESTIONS FOR [1] Application supporting IOS mobile phones.
NAMMA11 [2] Advertise in Namma metro stations helps to build brand
image.
[3] Corporate social responsibility for building company image
and social.
[4] Need to do some Social and public experiments of our app.
[5] Users Interaction events to be conducted so it might help to
solve.
[6] Advertise based on the culture of people
[7] The MOB Dance to promote the app in a mass crowd
[8] Tournaments in Different places
[9] Demographic and location data
[10] Idea presentation
[11] Loan option
[12] Sponsored for state level cricket matches.
MARKETING [1] The Emotional and Nostalgic feeling in ads
STRATEGIES OF [2] The Right timing
DREAM11 [3] Established Referral Business
[4] Customer as the Endorser
OFFERS AND Provided in shopping websites
COUPONS

TASK DAY 4
BURDEN AND BENEFITS OF DREAM11
DREAM11 DATA PLATFORM
INHOUSE ANALYTICS [1]A Centralised Tool for Reporting
[2] User Mapping Across Multiple
Platforms
[3] Data Sampling
[4] Accelerated Speed of Reporting
[5] Mapping of User Interaction and
Transaction Data
[6] Data Security
[7] Reduce Cost
[8] Data Integration with Other
Sources

IMPLEMENTATION CHALLENGES OF [1] Unique Identifier for A User

DREAM11 [2] Retrospective Mapping of a
Logged in User to his Non-Logged In
State
[3] Real Time Chronological User
Interaction Path
[4] Demographics and Location Data
[5] Static Table Schema Not Adapting
to Additional New Fields
[6] Dynamic Funnel Creation
SUGGESTIONS FOR NAMMA11 [1] Product Advertising like Dream11
[2] Recharge Option
NOTIFICATIONS IN DREAM11 Pop up notification of that day
deciding match of NZ vs AUS

Changes in Application:
 Withdrawal – Previously it was minimum 200 Rs withdrawal but
now it is changed to minimum 100 Rs withdrawal.
 Cash Bonus expiry period – some bonus offers of worth 25rs
are expiring within 7 days. (bonus offers are applicable only for mega
contest.

Contest comparison of NAMMA11, DREAM11 and MPL.

Thank you