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Week 11 - Pitch Deck
Week 11 - Pitch Deck
Passive learning
Little to no active engagements.
Not fun
Having to read countless of texts will
end up feeling like a chore.
Solutions
Short and simple
Brief but solid explanations
Active learning
Users actively search information
Source: research.com
Overview
01 05
Market Segmentation Our Team
02 06
Competitors Financial Plan
03 07
Our Product Marketing Plan
04 08
SWOT Analysis Timeline
Market Segmentation: Men and women
Target Market
15-24 years old
Gender
Age
Occupation #1 University students
Occupation #2
Lifestyle/Hobbies High school students
History enthusiast
Competitors
Video
Content
Text
S W O T
(1) Flexibility (1) Loss of direct (1) Rising interest (1) Data Security
(2) More communication in learning apps (2) Isolated learner
interesting (2) Prone to (2) Technology (3) Complexity in
(3) Accessibility technical errors development terms of design
Our Team
Project Manager
Elizabeth Althea
Larasati
Advertising Financial
Manager Manager
Paulina Wanda Backend Jesselyn Callista
Stevina UX/UI Developer Canggra
Developer
Gladys Valentina Jonathan Febrianto
Financial Plan
Marketing Plan
Twitter Google
Via our official Twitter Via Google Ads
account 03 04
Youtube 02 05 Facebook
Via our official Youtube Via our official Facebook
account account
Instagram 01 06 Partnerships
Via our official Instagram With content creators and
account history teachers
Timeline (2022)
Designing Testing and
Functions Development
July 2022 November 2022