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Research Paper - Organization Culture of Hotels in Virac Catanduanes
Research Paper - Organization Culture of Hotels in Virac Catanduanes
CHAPTER I
Hotels are the home of tourist who are having vacation or for people who
wants to spend time for relaxation and their leisure time. In the beginning, there
was a fire at the hearth, a warm meal and a roof over one‘s head. Thus begins the
history of the hotel industry. People have been providing hospitality for weary
travelers since our ancestors inhabited the earth about 100,000 to 200,000 years
ago. Some years down the line, in the age of antiquity, spas and bathhouses often
provided sleeping facilities and were popular attractions for those seeking rest and
relaxation.
The hotel industry, which always strove to meet a changing society’s needs
and demands, has meanwhile developed into a highly complex branch of the
economy. Today, the hotel industry includes all categories of establishments from
have had to adapt to these developments and it could be said that these strategies
have even entered the realm of science. The demand for and the choice of subjects
that can be studied such as hotel or hospitality management show the increasing
Hotel industry is a place often times visited by travelers and with a large
number of population who love to rest and relax by lodging, taking reception in
2
seminars for they are looking for a nice and convenient location where they can
hold the event By this hotels are mushrooming in the City. (Customer-
Alliance.com)
Hotel is first being establish in 1850's the first hotel build in the Philippines
name Hotel Del Oriente in Binondo Manila. the hotel was two story building with
an 83 rooms fronting the plaza De Carlos III it was the first class hotel which is
beside the famous land mark, la Insular Cigarettes and cigar factory but during
Japanese time Hotel Del Oriente and Insular are both burned down and former site
now was being occupied by the Metro bank. And the oldest surviving hotel in the
Until they reach the year 2010 hotels was already ranging for a total
variety of hotels in which of them has an excellent level of service to satisfy their
needs and with a cheaper price in any occasions, complete hotel amenities, hotel
availability for reservation and location which can easily be seen. As of these
years also the number of travelers is about 1,415. This country includes Asians,
East Asians, South Asians, North Americans and South Americans. (Answer.com)
Eventually, Catanduanes had its first hotel where in they welcome guests
from other places or people that would like to relax and/or rest.
3
Culture that would define the image of their hotels and would lead to the success
time in the business, they have developed entrepreneurial skills through its
organization culture affects both of their work lives as well as their personal lives.
refers to the beliefs, ideologies, principles and values that the individuals of an
in the future. Businesses in the said province increase the services in the
community by providing services and assistance and also they contribute to the
meanings shared by a group of people that are largely tacit among members and
are clearly relevant and distinctive to the particular group which are also passed on
The study is important because (a) it will help students to have a deeper or
narrow knowledge how Hotels work here in Virac, Catanduanes; (b) to know how
Hotels affect the livelihood of the people of Virac, Catanduanes; (c) it will help the
Catanduanes.
a) Designation/Position
b) Age
c) Marital Status
d) Educational Attainment
e) Experience
b) Shared attitudes
c) Environment
of:
b) Shared attitudes
c) Environment
6
Hypothesis
This study looked into the profile of the respondent along their
Experience.
A test on the relationship between the profile of the respondent and their
along written and unwritten rules, shared attitudes, environment beliefs and habits.
Virac had been chosen because it is the capital town in Catanduanes and the center
of trade in the province. There are 5 registered Hotels in town. This study was
supported by the responses of the 38 employees from the different hotels. Some
7
hotels refused to answer the questionnaire but the researchers considered 3 more
business.
department.
To the researchers, the result of this study would serve as a reference for
future and further studies of Organizational Culture of Hotels or the Hotels itself.
8
Definition of Terms
attitudes that helps the members of the organization understand what it stands for,
how it does things, and what it considers important. (Business Firm and it’s
Environment) www.businessmanagementideas.com
students with the opportunity to become responsible and respectful global citizens,
Advanced education - degrees are found at both the master's and doctoral levels.
9
Written Rules – Rules that are written (maybe in a contract or a regulation book)
to be followed by employees.
Unwritten Rules – these are the rules that comes from the mouth. Rules that are
Shared attitude - attitudes that develop within an organization and guides the
CHAPTER II
This chapter presents literature and studies which have relation on the
present study. The related literature and study help in conceptualizing the present
study.
Related Literature
cope with the problems of external adaption and internal integration, that has
members as the correct way to perceive, think, and feel in relation to those
problems.
ideologies, norms and values; and forms-the practices where by the meaning are
The differ level of basic assumptions that are: learned responses to the
possible in due time. Change can be implemented if top management can explain
the reasons for implementing the change. Communication plays a key role here.
all employees especially the new ones. It is important for them not to be cultured
shocked. While it is not good to remove some employees who may deviate from
the corporate culture, or have not adapted to the culture despite many attempts, top
management may decide to terminate employees. Yet, this can be done gradually.
knowledge about how people act within an organization.” The basic elements of
forces.
the interaction between people and the organizational behavior are to explain,
leadership theory would explain why one person is a more effective leader than
another. The same theory would help predict which people are likely to be
One leadership theory, for example, contends that group members are more likely
to be satisfied and productive when the leader establishes good relationships with
them.
organizational citizenship behavior (OCB), or the willingness to work for the good
of the organization even without the promise of specific reward. Five important
his or her team or department, or picking up a broken bottle on the company lawn.
People who are good organizational citizens are likely to achieve some of the
Related Studies
of the hotel, a cultural change was proposed. Ten years later, a cultural audit was
carried out in these establishments, and the results show that these hotels
13
Organizational Culture has changed, and that this change has rebounded in the
organizational culture, individual values, and the fit between the two (person–
understanding the differences that may exist between successful firms operating in
the same national culture and differentiates truly high performing organizations
from others. (Ahmad Lone Mushtaq & Ahmad Fayyaz S. & Ahamd Tanveer,
2013.)
culture has a company-wide influence on many operational and social areas. The
outcomes of the study suggest that organizational culture serves as a core which
connects all properties and employees company-wide. The findings of the paper
development on the smooth running of the preopening phase of a hotel and its
(Tominz ,2012)
development and management. The findings revealed that human relations and
values of happiness and caring, are the major cultural traits “gluing” management
and employees together in efforts aimed at accomplishing strategic goals. (Yu Qin,
norms, formal and informal system processes and methods. As of 1980, the
ensures that the employees are motivated towards acting against uncertainties with
a mutual purpose, and that they move in a safe path. ( Oz, 2015)
15
Organizations are among the key units of the society. During their
influences employee behavior. The results of the study indicate that organizational
On this section, after reviewing the various related literatures and studies, it
was found out that this study has no duplication to the other previous study and
there were no studies that had been conducted about Organizational Culture of
Local Hotels in Virac, Catanduanes. However the study has a similarity and
The related literature included in the study shows the culture of the
company or a business for them to achieve the satisfaction and improve the
the relationship of organizational culture among the local hotels in Virac. And also
16
how did they manage and change the way of their strategy that made them
improve competitiveness.
From the review of related studies there were no study yet that is been
conducted focusing on the topic, since the study is centered on the Organizational
There were also similarities to this study but this study focuses on the
behaviors, cultures and etc. of the local hotels here in the province.
This is the gap identified by the study that would be bridged. This would
Conceptual Framework
This research study used two variables which are the independent and
dependent variables. The study found out that there are no relationship between
the business profile and the organizational culture of hotels in Virac, Catanduanes.
Virac, Catanduanes in terms of: Written and Unwritten rules, Shared attitudes,
Conceptual Paradigm
Figure 1
Conceptual Paradigm
Figure 1
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CHAPTER III
This chapter presents the design of the study, sources of data, sampling
Research Design
This study used the descriptive correlational method of research with the
the current status of the subject of the study. Correlational research is a type of
understands and assess the statistical relationship between them with no influence
from any extraneous variable. (Adi Bhat) This research involves testing the
relationship between the profile of the respondent and the organizational culture of
Sources of Data. The primary data were gathered from responses of the
respondents. The answers to the questions consistent with items determined the
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were equally served with questionnaire and the population of hotels is relatively
small.
gathering the data. The questionnaire used in the study has three parts: Part I is the
Profile of the Respondents; Part II, will focus on the Organizational Culture of
Hotels in Virac, Catanduanes; and Part III is the Problems encountered in the
Organization.
point Likert scale wherein “4” stands for “Always (A) means that the
(O) which means that the Organizational Culture or Problem is in short of being
consistent or shown “2” for “Seldom (S) which means that the Organizational
Culture or the Problem is seldom shown “1” for “Never (N) which means that the
To find out if the questionnaire was valid, the researchers consulted their
professor, adviser and some experts in the field of specialization to give comments
Data Gathering Procedure. Prior to the field data gathering, the researchers
went to the Department of Trade and Industry (DTI) in order to know the total
the respondents to answer the attached questionnaire with sincerity and honesty,
since their anonymity will be treated with strict confidentiality. The researchers
distributed the questionnaire personally to explain to the respondents the data for
them to understand.
Department of Trade and Industry (DTI) office. The DTI gave the list of Hotels
that were chosen by the researchers as the respondents of the study. Some
some respondents that are we think can be a Hotel in Virac, Catanduanes. The
Percentage used to get the ratio of the tallied responses of the respondents
Weighted mean was also used to determine the average for each of the
particular responses where weights are given in the form of likert scale.
more than two group, the one-way analysis of variance (ANOVA) is the
CHAPTER IV
This chapter presents, analyzes and interpret the data gathered from the
about the respondents’ demographics. The main aim of this is to present a brief
profile of the research sample. Frequency distribution are commonly used when
a) Designation/Position
b) Age
c) Marital Status
d) Educational Attainment
e) Experience
b) Shared attitudes
c) Environment
of:
b) Shared attitudes
c) Environment
The following figures are the representation of the results from the
3%
3%
5%
Others
Rank & File
Supervisory
Managerial
89%
Figure 2
Designation/Position.
the total sampling distribution. This portion of the sample is mostly consisting of
respondents are in the rank and file sector while only 6% are belongs to the
11%
45% Below 25
26-35
35-45
45%
Figure 3
The figure above is the percent distribution by Age. To answer the question
As shown in Figure 4.2, respondents on the below 25 and 26-35 age groups
are equally distributed while 10% belongs to the 35-45 age group. In relation to
this, we can observe that younger generation dominates the hotel industry
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26%
Single
Married
74%
Figure 4
the question pertaining on the Profile of the respondent in terms of Marital Status.
Based on the data gathered Most of the respondents where single with a
Chart Title
Basic
Higher
0 5 10 15 20 25 30 35
Undergraduate Graduate
Figure 5
Educational Attainment.
respondents didn’t finished a college degree and only 2 respondents with basic
3%
18%
Below 5
5 to 10
Above 25
79%
Figure 6
Educational Attainment.
worked for the hotel industry for less than 5 years, followed by 18% with 5 to 10
years of work experience, and finally 3% with more than 25 years of experience.
Having said that majority only worked for below 5 years, it validates the
fact that most of these employees belong to the hotel maintenance sector since
employees tend to shift jobs more frequently than on the administrative level.
Weighted Means
29
Using weighted means (WM) and based on the sample, the researcher
would find out which organizational culture indicators are evident among
employees. The weighted mean is computed by:
n
1
WM= ∑ x ∗w
total no . of respondents i=1 i i
where w i=weight of an answer choice∧x i=response count for the answer choice
Table 2
Organizational Culture
Indicators Weighted Means
1. The Policies and the organization structure in our
organization have been clearly defined. 3.55
means resulted on a 3-4. In terms of written and unwritten rules, as well as, shared
attitudes, employees seem to agree that these are constantly shown in their
workplace since these are crucial in the hotel sector especially when handling
customers.
Catanduanes?” which seeks to find the answer if Hotels observe or do they have
rules, shared attitude, environment and Beliefs and Habits. The Researchers have
identified each and every question to what indicator they fall in. Below are the
Table 2-A
Table 2-B
Indicators on Shared Attitudes
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Table 2-C
Indicators on Environment
Table 2-D
Legends:
4 – Always 2 - Sometimes
3 - Often 1 - Never
On the average, ratings are around 3-4 which means that most respondents
workplace. “Trusting and friendly relations are highly valued” received the
In addition to this, item 6 is also highly rated which means that a friendly
atmosphere is also a vital factor and should be consistently shown in the hotel
organization. On the other hand, item 3 received the least rating. This discloses the
incentive/reward policy of the hotel. This can encourage employees to even work
their best, which in return can benefit the overall hotel industry in the long run.
Figure 7
34
The t-test gives a p-value of 0.2882 which is greater than the 5% level of
Table 3
Response: sum
Df Sum Sq Mean Sq F Value Pr (>F)
Designation 3 79.87 26.62 0.2643 0.850531
Age 2 1115.89 557.94 5.5388 0.009402
**
Educational 3 574.94 191.56 1.9017 0.152248
Attainment
Experience 1 0.42 0.42 0.0042 0.948736
Residuals 28 2820.52 100.73
Sigif.
Codes:
between age groups. However, there is no evidence to conclude that there is a difference
Table 4
Problems Encountered
35
communication has the highest weighted means with a 2.16 rating which may
CHAPTER V
This chapter presents the summary of the study, the findings, the conclusion drawn
a) Designation/Position
b) Age
c) Marital Status
d) Educational Attainment
e) Experience
b) Shared attitudes
c) Environment
of:
b) Shared attitudes
c) Environment
The descriptive correlational method with the questionnaire as the main tool in
data gathering was used. There were 5 Hotels (as stated in the list given by DTI)
37
in Virac. The study covers 38 Employees from the hotels in Virac, Catanduanes as
respondents.
In evaluating the results, the study made use of the statistical tools such as
(Anova).
Findings
Based on the analysis of the data gathered from the respondents, the following
Meanwhile, 5% of the respondents are in the rank and file sector while
1.2 Age. Respondents on the below 25 and 26-35 age groups are equally
distributed with 45% each while 10% belongs to the 35-45 age group.
1.3 Marital Status. 74% of the respondents are single while the remaining
worked for the hotel industry for less than 5 years, followed by 18%
to 25 age category).
their ratings.
On the average, ratings are around 3-4 which means that most respondents
workplace. “Trusting and friendly relations are highly valued” received the
In addition to this, item 6 is also highly rated which means that a friendly
atmosphere is also a vital factor and should be consistently shown in the hotel
organization. On the other hand, item 3 received the least rating. This discloses the
incentive/reward policy of the hotel. This can encourage employees to even work
their best, which in return can benefit the overall hotel industry in the long run.
there is a difference in the rating for two-variable profile/s (e.g., marital status).
For a comparison of more than two group, the one-way analysis of variance
40
on the same assumption with the t test, the interest of ANOVA is on the locations
of the distributions represented by means too. ANOVA also assesses the relative
size of variance among group means compared to the average variance within
groups.
It is also important to note that chi-square test is not advisable to use for this
variables. Note that we sum the scores for the Likert scale hence this is not
considered a categorical data. The program used to generate the result of T-test
The t-test gives a p-value of 0.2882 which is greater than the 5% level of
work experience.
communication has the highest weighted means with a 2.16 rating which may
reveal that it is the frequently encountered problem. Having identified this, it can
help the organization work more on the dynamics of employees by addressing this
Conclusion
Weighted means, t-test, and ANOVA are the primary statistical tools utilized for
this research.
42
group with a lower position on the hotel employment hierarchy. A younger age
dominates the hotel industry in Virac, Catanduanes. A younger age dominates the
Relationship between the Profile of the respondents and their perception on the
Result from the t-test and ANOVA indicates that there is no relationship
between the profile of the respondents and their perception on the organizational
Attainment and Work Experience, but it also indicates that the age group affects
the perception on organizational culture. This means that, in order to create a good
organizational culture, they must focus on addressing the problems within the age
group perspective.
Problems Encountered.
43
experienced rarely.
44
Recommendation:
The management should employ or hire persons that are more skilled and has
working experience that is not below 5 years.
The management should improve the reward policy of the hotel so that the
employees will motivate to work.
The management should know how to deal with the conflict of the business or
company.
4. Problems Encountered
The management should promote team spirit so that the organization will have
a sense of unity.
The management should still assist their employees so that they can improve
their skills.
The management should know how to deal with the conflict of the business
or company.
45
Bibliography
Books
Thesis
Mustafa Tepecia, A.L. Bart Bartlett ( 2002). The hospitality industry culture
profile: a measure of individual values, organizational culture, and
person–organization fit as predictors of job satisfaction and
behavioral intentions. Mersin University School of Tourism and Hotel
Administration
Other Resources/Materials
https://www.questionpro.com/blog/correlational-research/
https://gothamculture.com/what-is-organizational-culture-definition/
http://www.answers.com/Q/History_of_hotel_industry_in_thePhilippnes
http://www.customer-alliance.com/en/articles/hotel-industry/
https://creativecorporatecultture.com/organizational-culture-theory-things-know-
workplace/
https://app.leg.wa.gov/rcw/default.aspx?cite=28A.150.210
https://www.britannica.com/topic/higher-education
https://learn.org/articles/What_Are_Advanced_Education_Degrees.html
http://www.businessdictionary.com/definition/rule.html
https://www.google.com.ph/amp/s/www.urbandictionary.com/define.php
%3fterm=Unwritten%2bRule&=true
https://en.oxforddictionaries.com/definition/belief
48
Appendices
49
Appendix ‘A’
Letter-Request to DTI Provincial Director
Catanduanes State University
COLLEGE OF EDUCATION LABORATORY SCHOOLS
Virac, Catanduanes
December 17, 2018
The undersigned are Senior High School Grade 12 students taking up Accountancy and
Business Management (ABM) at Catanduanes State University Laboratory Schools. They are
conducting a research titled “ORGANIZATIONAL CULTURE AMONG DIFFERENT HOTELS
IN VIRAC, CATANDUANES” in partial fulfilment of the requirements in the course Practical
Research 2.
In connection with our ongoing study, may we ask from your good Office the list of
registered names of hotels with their respective address. The said document will serve as our
guide in conducting our study specifically during the distribution of the research instrument.
Rest assured that the information you will give us will be kept confidential and will only
be used for the aforementioned purpose.
It is hoped that this request will be given favourable consideration. The researchers will
always be grateful for the assistance you will extend.
MARVIN S. SUBION
Student-researchers
Noted:
ERLINDA F. TABOR, Ed. D.
Research Teacher
50
Appendix `B`
Letter to the Respondents
Dear Respondent,
The undersigned Senior High School students taking up Accountancy and Business
Management (ABM) are currently conducting a study entitled “ORGANIZATIONAL
CULTURE OF HOTELS IN VIRAC, CATANDUANES” in partial fulfilment of the
requirements in Research Project
In line with this, they are asking for your cooperation to answer sincerely and honestly
the attached questionnaire according to the given instructions. Rest assured that any information
provided will be kept confidential and will be used for research purposes only.
MARVIN S. SUBION
Student-Researchers
Noted:
Appendix “C”
QUESTIONNAIRE
Others (Pls.
A. DESIGNATION/ Managerial Supervisory Rank & File Specify)
POSITION
Years
E. Experience
Below 5 5-10 11-15
Instructions: Below are the statements that describe organizational culture. Please put a
check mark ( / ) on the column that corresponds to your answer on the basis of the
degree usage.
A O S N
1. The Policies and the organization structure in
our organization have been clearly defined.
2. In our organization our management resents
your checking everything with them; i.e. if
you think you’ve got the right approach you
just go ahead
3. In our organization people are rewarded in
proportion to the excellence of their job
performance.
4. Our business has been built-up by taking
calculated risks at the right time.
5. A friendly atmosphere prevails among the
people in our organization.
6. In our organization when you are on a
difficult assignment you can usually count on
getting assistance from your boss and
colleagues.
7. Around here there is a feeling of pressure to
continually improve our personal and group
performance.
8. In our organization the attitude of our
management is that conflict between
competing units and individuals can be very
healthy.
9. In our organization people are proud of
belonging to this organization.
10. People in our organization are giving more
ideas, information, feedback on customers,
53
Resource:
Instructions: Below are the statements that describe organizational culture. Please put a
check mark ( / ) on the column that corresponds to your answer on the basis of the
degree usage.
Problems encountered A O S N
1. Individual Issues (Personal Conflicts)
2. Lack of Team Work
3. Poor Communication
4. Lack of Knowledge and Skill of employees
5. Lack of Participation
6. Hiring Employees
7. Lack of Leadership
8. Many Regulations and Policies resulting bad habits of
employees
If there are other problems or issue that are not stated above that the organization is
experiencing. Kindly state it below.
55
Appendix “D”
Hotel Address
Kemji Resort and Restaurant San Isidro Village, Virac, Catanduanes
Villa Tolledo
Queen Maricel Inn San Isidro Village, Virac, Catanduanes
Rakdell San Pedro, Virac, Catanduanes
Lucky Hotel Concepcion, Virac, Catanduanes
56
Appendix “E”
Attibution Table
OC – Organizational Culture
57
Curriculum Vitae
CURRICULUM VITAE
58
Nickname: Marvz
Sex: Male
Educational Attainment:
SY: 2018-2019
59
CURRICULUM VITAE
Nickname: Nics
Sex: Female
Educational Attainment:
SY: 2018-2019
60
CURRICULUM VITAE
Nickname: Lyn
Sex: Female
Religion: Catholic
Educational Attainment:
SY: 2018-2019
61
CURRICULUM VITAE
Nickname: Tetet
Sex: Female
Educational Attainment:
SY: 2018-2019
62
CURRICULUM VITAE
Nickname: Boboy
Sex: Male
Educational Attainment:
SY: 2018-2019
63
CURRICULUM VITAE
Nickname: Jam
Sex: Male
Educational Attainment:
SY: 2018-2019